FMCG Consumer.

05/11/2021

" I actually started this because I was looking for something to inspire me outside of the normal work that I do for my clients. I picked Arimi’s because I figured the current packaging hasn’t been changed for years and while it works, it would be very easy to give it a fresh perspective and modern feel. " - Nanzia Hellena

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Every now & then something happens & the internet responds. In the recent past, one such thing happened & boy did the online community have something to say about. If you are an FMCG consumer in Kenya, there is no way you are not familiar with the Arimis brand. Arimis Milking Jelly is basically pure...

28/10/2021

Did you know?

Retail shelf space is a hot commodity that thousands of manufacturers want a piece of. Regardless of their company size, suppliers in many food and beverage categories are required to pay a hefty slotting fee in order to get their products stocked on shelves.

www.fmcgconsumer.com

12/10/2021

Tissue Paper News: via nrdc.org

Tissue maker start-ups disrupted the marketplace in the last year , 2020, by offering consumers greater choices of new, more sustainable brands, according to an updated ranking of tissue products, Issue With Tissue 3.0, released today by NRDC (Natural Resources Defense Council).

This has put more pressure on industry movers like P&G to to end their reliance on climate-critical forests like the Canadian Boreal, for the ultimate one-time-use product made from trees: toilet paper.

www.fmcgconsumer.com

11/10/2021

Did You Know?

That lipstick is surely a go-to makeup, whether it is a quick fix or for a much detailed party look. It is the most important makeup that instantly changes the face from looking drab to diva and also has some skin benefits. Such include sun protection ingredients that protect your lips from the harmful UV rays.

www.fmcgconsumer.com

08/10/2021

Feel Good Friday | It's 5:00pm Somewhere!

How early on in the day do you start thinking about a cold glass of your favourite beer? How do you ensure you are having just enough?

www.fmcgconsumer.com

07/10/2021

Way Back Thursdays : Home Experiences.

A hot cup of milk tea or white coffee after dinner was always a reserve of older folks while the younger ones watched in envy. Now, now we are the older folks.

www.fmcgconsumer.com

06/10/2021

Women Crush Wednesdays : A mom knows!

That children need a lot of nutrients in their day to day life. Considering the activities they like to indulge in, nutrients are important to keep their energy levels intact. Eating cereals every day also ensures that the kids consume approximately 10% of fiber everyday.

www.fmcgconsumer.com

05/10/2021

How To Tuesdays : Product use tips.

Hold your brush at a 45-degree angle against your gum line. Gently brush from where the tooth and gum meet to the chewing surface in short (about half-a-tooth-wide) strokes. Brushing too hard can cause receding gums, tooth sensitivity, and, over time, loose teeth.

www.fmcgconsumer.com