Visit Prato

Visit Prato Every reason is a good one to Prato is a vibrant city with a large business community and a dynamic economy across a variety of sectors.

This year’s (2016) Quality of Life index by Italian financial daily Il Sole 24 Ore put Prato in first place for business, a figure calculated based on total employment, youth employment, number of companies and exports. The Tuscan city, just 25 minutes from Florence, also leads the way in Italy in terms of social integration and interculturalism, home to 116 ethnic groups according to the 15th Dos

sier Statistico Immigrazione by the Italian Research Centre for Immigration (IDOS). In addition, Prato is an active cultural hub with a penchant for the contemporary. Australian Monash University and US University of New Haven have both set up centres here, and the city boasts a large network of museums, theatres and culinary excellences. The Florentine, with ten years of international experience in Tuscany, has decided to embark on this new venture, convinced that every reason is a good one to . The move comes after two successful editions of The Tuscan Times, a six-monthly supplement to The Florentine, in which expats and the region’s international community detail their real Tuscan lives in words and photos. Visit Prato was founded in 2011 by Luca Tempestini, who was aware of the importance of social media and the internet for territorial promotion. His vision was to attract foreign and Italian tourism to Prato through these channels, a vision that The Florentine continues. Director of The Florentine Marco Badiani, upon announcing his company’s decision to manage Visit Prato, commented, ‘Prato is an authentic city that offers a genuine experience to all those who are curious to discover a contemporary way of being Tuscan. After 10 years of experience publishing The Florentine and 2 seasons of The Tuscan Times, our media company is ready to expand and offer a genuine, deeper experience of Tuscany and its towns, starting with Prato.’

Stay tuned to Visit Prato’s Facebook, Twitter and Instagram channels to learn more about news and events in this vibrant cultural city in Tuscany.

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Repost• - “E vorrei avere la tomba lassù, in vetta allo Spazzavento, per sollevare il capo ogni tanto e sputare nella fredda gora del tramontano”_
Curzio Malaparte, Prato 1898

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Datini in piazza
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“Make sure you are in Prato”tomorrow Friday 18 luglio x la 3a ed di dalle 17 alle 24 is a good reason to Per quest...
17/07/2025

“Make sure you are in Prato”
tomorrow Friday 18 luglio x la 3a ed di dalle 17 alle 24 is a good reason to

Per questo post abbiamo fatto di Friday July 18th, make sure you are in Prato!
It’s the 3rd edition of Aprto – Aperture del contemporaneo a Prato, a summer night where seven spaces across the city open their doors for exhibitions, performances, and installations.

It’s been a whole year since the soft opening of my studio, and finally there is a chance to welcome everybody back as part of this very special initiative!

My studio mate .s.maryangel and I are honored to be part of the amazing lineup of the night and will welcome you to our Open Studio “A Summer Night’s Dream: Sweat + Asphalt”.

Come see us in this magic summer heat, hang out and have fun at our Atelier in Via Montalese 69 in Prato from 17:00 to 23:00 we’ll be sweating it out together!

“Aprto” is an anagram of “Prato” — a twisted, hard-to-pronounce word that reflects the unconventional ways these spaces engage with the local territory.

The other spaces taking part in Aprto are: Lottozero , , , .lospaziodellavisione, ,

Con il contributo del Comune di Prato ()
Progetto grafico
ph.

Scorci di
10/07/2025

Scorci di

Every reason is a good one to
25/06/2025

Every reason is a good one to

Che turismo sogni per Prato? Concerti e spettacoli, mostre ed eventi, turismo industriale, enogastronomico, naturale. Qu...
22/06/2025

Che turismo sogni per Prato?
Concerti e spettacoli, mostre ed eventi, turismo industriale, enogastronomico, naturale.
Quali iniziative vorresti vedere in città? Cosa pensi potrebbe essere migliorato nell'offerta turistica?

Dicci la tua, clicca https://bit.ly/fiorisceilturismo e compila il questionario!

Visit Prato ha aderito all'invito del team EPIC Prato per la divulgazione del sondaggio sul Turismo a Prato.

Repost •
18/06/2025

Repost •

Repost• 🌿✨ Lo sapevate che i chiassini erano gli antichi percorsi pedonali che attraversavano la città? Spazi stretti m...
13/06/2025

Repost• 🌿✨ Lo sapevate che i chiassini erano gli antichi percorsi pedonali che attraversavano la città? Spazi stretti ma vitali, pieni di storia e passaggi quotidiani, che oggi tornano a risplendere con il progetto: “Che Chiassino!”

Due chiassini storici, infatti, – Vicolo Fior di Vetta e Vicolo de’ Gherardacci – sono stati riqualificati con nuove luci, piante ornamentali e installazioni decorative per restituire bellezza e dignità a questi piccoli grandi luoghi del centro.

📍Sono percorsi che collegano luoghi della cultura e della quotidianità – come i teatri, la moschea, le vie principali del centro – e che ora raccontano una nuova storia, fatta di cura, attenzione e riscoperta.

🔁 Un intervento che unisce decoro urbano e valorizzazione dei luoghi, per rendere più bella e vivibile la nostra città, anche nei suoi angoli più nascosti.

📸 Passa a scoprirli e lasciati sorprendere!


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Every reason is a good one to #VisitPrato!

Prato is a vibrant city with a large business community and a dynamic economy across a variety of sectors. This year’s (2016) Quality of Life index by Italian financial daily Il Sole 24 Ore put Prato in first place for business, a figure calculated based on total employment, youth employment, number of companies and exports. The Tuscan city, just 25 minutes from Florence, also leads the way in Italy in terms of social integration and interculturalism, home to 116 ethnic groups according to the 15th Dossier Statistico Immigrazione by the Italian Research Centre for Immigration (IDOS). In addition, Prato is an active cultural hub with a penchant for the contemporary. Australian Monash University and US University of New Haven have both set up centres here, and the city boasts a large network of museums, theatres and culinary excellences. The Florentine, with ten years of international experience in Tuscany, has decided to embark on this new venture, convinced that every reason is a good one to #visitprato. The move comes after two successful editions of The Tuscan Times, a six-monthly supplement to The Florentine, in which expats and the region’s international community detail their real Tuscan lives in words and photos. Visit Prato was founded in 2011 by Luca Tempestini, who was aware of the importance of social media and the internet for territorial promotion. His vision was to attract foreign and Italian tourism to Prato through these channels, a vision that The Florentine continues. Director of The Florentine Marco Badiani, upon announcing his company’s decision to manage Visit Prato, commented, ‘Prato is an authentic city that offers a genuine experience to all those who are curious to discover a contemporary way of being Tuscan. After 10 years of experience publishing The Florentine and 2 seasons of The Tuscan Times, our media company is ready to expand and offer a genuine, deeper experience of Tuscany and its towns, starting with Prato.’ Stay tuned to Visit Prato’s Facebook, Twitter and Instagram channels to learn more about news and events in this vibrant cultural city in Tuscany.

See all #DestinationPrato video @ our playlist https://www.facebook.com/visitprato/videos/441731246277005/

Musei / MUSEO DI PALAZZO PRETORIO – Piazza del Comune / Alla biglietteria del Museo di Palazzo Pretorio, verrà offerto il biglietto 2x1 per accedere alla collezione permanente del museo e alla terrazza belvedere; quindi entreranno in 2 pagando un solo biglietto secondo tariffario.

MUSEO DEL TESSUTO – Via Puccetti, 3 / Ingresso prezzo ridotto 4€ per l'accesso al Museo e alle mostre in corso: “The Contemporary Chinese Fiber Art” e Drappi d'oro e di seta. Tessuti per le corti europee del rinascimento”.