There’s nothing quite as effective as a first-hand testimonial. It’s personal, natural, friendly, and does not feel like an overt advertisement. And certainly, the education space is one where typical, aggressive ads come off as somewhat distasteful a
There’s nothing quite as effective as a first-hand testimonial.
It’s personal, natural, friendly, and does not feel like an overt advertisement.
And certainly, the education space is one where typical, aggressive ads come off as somewhat distasteful and crassly commercial.
This is why videos like this one by Imperial College are so effective and powerful.
#imperialcollege #college #university
Nonprofits often struggle to find the right way to educate their audience. They need a way to communicate their message without coming across as preachy or condescending. Most people are bombarded with information from all sides, and it's hard to get you
Nonprofits often struggle to find the right way to educate their audience.
They need a way to communicate their message without coming across as preachy or condescending.
Most people are bombarded with information from all sides, and it's hard to get your message through.
To solve this problem, we did a series of short fact-based videos for FactsSpread.
We went for a clear but somewhat detailed art style with somber but bold colors.
The graphics were focused on amplifying the script and the facts.
The result is a simple but highly effective video that communicates the vital facts and remains memorable for long after you’ve watched it once.
#abortion #nonprofit
To promote one of the largest trade shows in the world, your video has to be suitably large-scale and epic to match. Cream Studio combined an inspiring, sharp script with lush animated graphics that blended the abstract for CES. The end result is a sleek
To promote one of the largest trade shows in the world, your video has to be suitably large-scale and epic to match.
Cream Studio combined an inspiring, sharp script with lush animated graphics that blended the abstract for CES.
The end result is a sleek, memorable animated video that really stands out.
#eventmarketing #tradeshow #conference
When you’re truly passionate about what you do, it shows. It’s something that cannot really be faked. And this is true regardless of your industry. This dazzling animated video for Quicken Loans at ACM is an example of that. Bringing text to life with
When you’re truly passionate about what you do, it shows.
It’s something that cannot really be faked.
And this is true regardless of your industry.
This dazzling animated video for Quicken Loans at ACM is an example of that.
Bringing text to life with typography and clever animation is already harder than it may look.
But Scott Hoch took it a step further with some gorgeous tasty details and a smart color palette.
It all comes together to make a powerful and even emotional impact using a fairly simple script.
Sometimes, it’s not enough to simply say you care for the environment. It’s important to back it up with something tangible and meaningful. So Bentall Green Oak came up with this fascinating program to encourage sustainability and environmentalism in
Sometimes, it’s not enough to simply say you care for the environment.
It’s important to back it up with something tangible and meaningful.
So Bentall Green Oak came up with this fascinating program to encourage sustainability and environmentalism in a way that’s also personal and meaningful.
We paired their idea with some lush, visually appealing animation and told a simple but powerful story, and this was the end result.
#csr #environment #planttrees #sustainabilty
A good video gives website visitors a clear idea of what you offer, why it’s beneficial, and what makes you different. It also gives them a call to action, like booking a demo or a free trial. Explainer videos are an excellent tool for CRO and driving t
A good video gives website visitors a clear idea of what you offer, why it’s beneficial, and what makes you different.
It also gives them a call to action, like booking a demo or a free trial.
Explainer videos are an excellent tool for CRO and driving traffic to the bottom of the funnel, critical for your fast business growth.
This video from Siemens talks about its product Xcelerator and the transformation you can expect by using it.
#siemens #videomarketing
When it comes to driving quality traffic to your website, social media channels are the best platform. But to crack social media marketing, your content needs to stand out, and engage them till your call to action. When it comes to click-through rates, a
When it comes to driving quality traffic to your website, social media channels are the best platform.
But to crack social media marketing, your content needs to stand out, and engage them till your call to action.
When it comes to click-through rates, animated videos are the clear winners.
And for a high engagement rate, you should focus on educational content that empowers your audience and drives awareness.
The below video from esri educating about the advantages of location intelligence is an excellent example of an animated explainer video for driving top-of-funnel traffic for your business.
#traffic #socialmedia #esri #locationintelligence
The Internet of Things (or IoT) was all the buzz not too long ago. And while some of it was empty hype, the fact is that a lot of it did become a reality, with smart home assistants like Apple Home, Ring, and so on. But a similar revolution is also happe
The Internet of Things (or IoT) was all the buzz not too long ago.
And while some of it was empty hype, the fact is that a lot of it did become a reality, with smart home assistants like Apple Home, Ring, and so on.
But a similar revolution is also happening in factories and industries.
Epicor asked us to create an animated event video that helped explain and clear up the confusion about IoT.
This is what we came up with: bright and friendly graphics to put the audience at ease.
And we paired that with a script that spoke their language without being condescending or overly complex.
#iot #epicor #applehome #alexa
To explain concepts efficiently and in a way students truly understand, you need to go beyond the conventional ways of learning. Vanderbilt University understood this problem and decided to make an animated video about ‘the straw man fallacy’. The ani
To explain concepts efficiently and in a way students truly understand, you need to go beyond the conventional ways of learning.
Vanderbilt University understood this problem and decided to make an animated video about ‘the straw man fallacy’.
The animated video in under a minute explained 'what is the straw man fallacy' with the help of slick transitions and visuals.
#strawmanfallacy #education #vanderbilt #university
The world of finance can be baffling and overwhelming to those who don’t speak the language. And you can’t sell a product to someone who doesn’t understand it, let alone trust it. So how did OnDeck cut through the confusion, stand out and grab peopl
The world of finance can be baffling and overwhelming to those who don’t speak the language.
And you can’t sell a product to someone who doesn’t understand it, let alone trust it.
So how did OnDeck cut through the confusion, stand out and grab people’s attention?
The answer was animation. We crafted a simple, minimalistic video with text.
The video quickly outlines how well OnDeck serves small businesses, meeting their needs, more like a good reliable friend and less like a big scary faceless corporation.
#finance #animation
Good brand videos are anything but salesy. And this brand teaser video by oddfellows for Envoy shows how. Rather than promoting products and services, it just showcases their vision for a smarter workplace which makes it exciting to watch. Follow us for
Good brand videos are anything but salesy.
And this brand teaser video by oddfellows for Envoy shows how.
Rather than promoting products and services, it just showcases their vision for a smarter workplace which makes it exciting to watch.
Follow us for more examples of outstanding animated videos every day!
#envoy #workplace #brandmarketing
Everyone’s using animation to tell their stories, for marketing and sales, and even for brand awareness and advertising. That’s why Carter's My Plumber LLC opted for this daring and delightfully entertaining cartoon animated video for their company. B
Everyone’s using animation to tell their stories, for marketing and sales, and even for brand awareness and advertising.
That’s why Carter's My Plumber LLC opted for this daring and delightfully entertaining cartoon animated video for their company.
Because everyone loves a good story, and even a fairytale princess in a castle needs hot and cold running water.
The humor goes a long way to making the story– and the company– memorable in the viewer’s minds, long after they’ve watched it even once.
Like a magical spell, that’s the power of animated storytelling for business!
#plumbing #animation
The work of a nonprofit isn't limited to working for a cause, it is also about educating people about it. First Nonprofit wanted to educate their audience about State Unemployment Insurance (SUIs). For that, we helped them make an animation video that ex
The work of a nonprofit isn't limited to working for a cause, it is also about educating people about it.
First Nonprofit wanted to educate their audience about State Unemployment Insurance (SUIs).
For that, we helped them make an animation video that explained the concept.
The video used simple language with visuals to help understand it better.
It went through the concept in depth and covered all there is to know about SUIs.
This helped present the nonprofit as trustworthy and knowledgeable about what they are talking about and working towards.
#nonprofit #sui #ngo #npo
What better way to announce your animation school than with beautifully animated video created partly by your own students? Talk about a living resume! There’s a lot of greatness to unpack here in this video by Ordinary Folk for the School of Motion. Th
What better way to announce your animation school than with beautifully animated video created partly by your own students? Talk about a living resume!
There’s a lot of greatness to unpack here in this video by Ordinary Folk for the School of Motion.
The seamless transitions from 2D to 3D, from minimal to textured, and back again, from the abstract shapes to the lively characters and objects.
And subtle nods and elements that only animators, graphic designers, and artists would spot and appreciate.
#motiongraphics #schoolofmotion
Including videos on your social media channels is a great way to increase engagement, but creating those videos can be daunting. It's hard enough to create quality content, let alone videos that grab and hold attention. Not only do you have to worry abou
Including videos on your social media channels is a great way to increase engagement, but creating those videos can be daunting.
It's hard enough to create quality content, let alone videos that grab and hold attention.
Not only do you have to worry about production value, but also about making sure it gets through to the viewer.
Animated social media marketing videos are the solution. They're engaging, eye-catching, and perfect to skyrocket engagement.
Learn how you can use them to your advantage in this free ebook: https://on.b2w.tv/3tq4VOU
#socialmediamarketing #socialmedia
The world of finance can seem abstract and nebulous to many. But the power of storytelling can really transform these concepts into something tangible and easy to understand. We love this delightful animated story by Vladimir Marchukov for Rich your Moon
The world of finance can seem abstract and nebulous to many.
But the power of storytelling can really transform these concepts into something tangible and easy to understand.
We love this delightful animated story by Vladimir Marchukov for Rich your Moon.
It cleverly frames financial planning and insurance in the context of lovable characters in a fantastic adventure, worthy of a movie.
#finance #animation
One of the greatest things about the internet is that everyone has a voice. Anyone can post comments, put up a blog, or build a website storefront. But that is also one of the toughest aspects of the internet. It’s a double-edged sword. When anyone can
One of the greatest things about the internet is that everyone has a voice.
Anyone can post comments, put up a blog, or build a website storefront.
But that is also one of the toughest aspects of the internet.
It’s a double-edged sword.
When anyone can put up any website they like, how do you stand out and get noticed?
This video by Ordinary Folk for Webflow dives headfirst into this problem and offers the right solutions with their expertise and vision.
The clever script is amplified with slick and engaging graphics and lush colors, ensuring the viewer remembers the message for a long time.
#webflow #internet
There’s a fine line between being professional and being boring. That said, too much life and color can make your video seem casual. BUCK hit the sweet spot in this video for Microsoft 365. There’s just enough upbeat music and bright graphics to grab
There’s a fine line between being professional and being boring.
That said, too much life and color can make your video seem casual.
BUCK hit the sweet spot in this video for Microsoft 365.
There’s just enough upbeat music and bright graphics to grab your attention.
Yet, the information and visuals also make it clear that this is all business.
The best thing about this animated video, of course, is that it shows that “serious business” doesn’t have to be “boring”.
#buck #microsoft #microsoft365
Nobody really likes to think about taxes and tax returns and whatnot. It’s unpleasant and tedious at the best of times. And worse, it can be a serious and disruptive problem when things go wrong. So to bring up this subject in a way that would attract a
Nobody really likes to think about taxes and tax returns and whatnot.
It’s unpleasant and tedious at the best of times.
And worse, it can be a serious and disruptive problem when things go wrong.
So to bring up this subject in a way that would attract and hold the audience’s attention, we opted to tell a series of stories from the perspective and experience of real customers.
These testimonials offer real-world scenarios where people were in trouble, and M&M Financial Services saved them and their businesses from the brink.
It’s a pretty typical example of a testimonial, except it’s been amplified with the help of dramatic and creative animation.
Which is why it’s so effective and memorable.
#testimonial #testimonials #tax #taxreturn
Every human society on Earth, going back to cavemen painting on walls, loved stories. We used it as a tool to entertain, teach, and understand the world around us– and we still use it today. There’s a reason movies are a multi-billion dollar industry.
Every human society on Earth, going back to cavemen painting on walls, loved stories.
We used it as a tool to entertain, teach, and understand the world around us– and we still use it today.
There’s a reason movies are a multi-billion dollar industry.
But this same artform can be used in business, marketing, advertising– you name it.
Here’s an animated commercial we made for a plumbing and HVAC supply company.
By using a fun, relatable character, we take a company supplying parts of your house and office you never think about– and transform them into a hero that saves the day.
#commercial #ad #advertisement
