eCommerce Squalo

eCommerce Squalo Let’s join hands and explore the new horizons of eCommerce world.

A dynamic agency created for eCommerce Seller, Amazon, eBay, Flipkart, Etsy with 5+ years of experience in building a business from scratch to a Multi-product brand.

18/02/2023

🕉️🔱𝗛𝗮𝗽𝗽𝘆 𝗠𝗮𝗵𝗮𝘀𝗵𝗶𝘃𝗿𝗮𝘁𝗿𝗶🕉️🔱

26/01/2023

Happy Republic Day 🇮🇳

15/12/2022

𝙇𝙖𝙯𝙮𝙋𝙖𝙮, 𝙈𝙚𝙚𝙨𝙝𝙤
𝙟𝙤𝙞𝙣 𝙛𝙤𝙧𝙘𝙚𝙨 𝙩𝙤 𝙚𝙭𝙥𝙖𝙣𝙙
𝙋𝙖𝙮-𝙇𝙖𝙩𝙚𝙧 𝙨𝙚𝙧𝙫𝙞𝙘𝙚𝙨 𝙩𝙤 𝙚-𝙘𝙤𝙢𝙢𝙚𝙧𝙘𝙚

10/11/2022

𝘼𝙢𝙖𝙯𝙤𝙣 𝙄𝙣𝙙𝙞𝙖 𝙩𝙤 𝙙𝙚𝙡𝙞𝙫𝙚𝙧 𝙩𝙝𝙞𝙧𝙙-𝙥𝙖𝙧𝙩𝙮 𝙚𝘾𝙤𝙢𝙢𝙚𝙧𝙘𝙚 𝙤𝙧𝙙𝙚𝙧𝙨

08/11/2022

𝙃𝙖𝙥𝙥𝙮 𝙂𝙪𝙧𝙪 𝙉𝙖𝙣𝙖𝙠 𝙅𝙖𝙮𝙖𝙣𝙩𝙞 ✨✨

07/11/2022

𝘼𝙢𝙖𝙯𝙤𝙣 𝙩𝙤 𝙙𝙚𝙡𝙞𝙨𝙩 𝙩𝙤𝙥 𝙨𝙚𝙡𝙡𝙚𝙧 𝘼𝙥𝙥𝙖𝙧𝙞𝙤 𝙤𝙣 𝙄𝙣𝙙𝙞𝙖 𝙢𝙖𝙧𝙠𝙚𝙩𝙥𝙡𝙖𝙘𝙚 𝙖𝙢𝙞𝙙 𝙧𝙚𝙜𝙪𝙡𝙖𝙩𝙤𝙧𝙮 𝙝𝙚𝙖𝙩

06/11/2022

𝗙𝗹𝗶𝗽𝗸𝗮𝗿𝘁 𝗜𝗻𝗱𝗶𝗮 𝗿𝗲𝘃𝗲𝗻𝘂𝗲 𝘁𝗼𝘂𝗰𝗵𝗲𝘀 𝗥𝘀 𝟱𝟬,𝟬𝟬𝟬 𝗰𝗿𝗼𝗿𝗲, 𝗹𝗼𝘀𝘀𝗲𝘀 𝘄𝗶𝗱𝗲𝗻 𝟰𝟬% 𝘁𝗼 𝗥𝘀 𝟯,𝟰𝟬𝟰 𝗰𝗿𝗼𝗿𝗲 𝗶𝗻 𝗙𝗬𝟮𝟮

05/11/2022

𝗔𝗺𝗮𝘇𝗼𝗻 𝗜𝗻𝗱𝗶𝗮 𝘀𝗲𝗲𝗸𝘀 𝟭𝟬 𝗱𝗮𝘆𝘀 𝘁𝗼 𝗿𝗲𝗽𝗹𝘆 𝘁𝗼 𝗡𝗖𝗣𝗖𝗥 𝗻𝗼𝘁𝗶𝗰𝗲 𝗼𝗻 𝗳𝘂𝗻𝗱𝗶𝗻𝗴 𝗳𝗼𝗿 𝗔𝗹𝗹 𝗜𝗻𝗱𝗶𝗮 𝗠𝗶𝘀𝘀𝗶𝗼𝗻

24/10/2022

𝙃𝘼𝙋𝙋𝙔 & 𝙎𝘼𝙁𝙀 𝘿𝙄𝙒𝘼𝙇𝙄 𝙏𝙊 𝘼𝙇𝙇 💣💥🏮😇

22/10/2022

𝙃𝙖𝙥𝙥𝙮 𝘿𝙝𝙖𝙣𝙩𝙚𝙧𝙖𝙨!
𝙈𝙖𝙮 𝙂𝙤𝙙𝙙𝙚𝙨𝙨 𝙇𝙖𝙠𝙨𝙝𝙢𝙞 𝙖𝙣𝙙 𝘿𝙝𝙖𝙣 𝙆𝙪𝙗𝙚𝙧 𝙅𝙞 𝙜𝙞𝙫𝙚 𝙮𝙤𝙪 𝙖𝙣𝙙 𝙮𝙤𝙪𝙧 𝙛𝙖𝙢𝙞𝙡𝙮 𝙨𝙩𝙧𝙚𝙣𝙜𝙩𝙝 𝙖𝙣𝙙 𝙤𝙥𝙥𝙤𝙧𝙩𝙪𝙣𝙞𝙩𝙞𝙚𝙨 𝙩𝙤 𝙡𝙚𝙖𝙙 𝙖 𝙥𝙧𝙤𝙨𝙥𝙚𝙧𝙤𝙪𝙨 𝙖𝙣𝙙 𝙝𝙖𝙥𝙥𝙮 𝙡𝙞𝙛𝙚.

21/10/2022

𝗔𝗺𝗮𝘇𝗼𝗻 𝗜𝗻𝗱𝗶𝗮 𝘀𝗮𝘄 𝟭.𝟮𝘅 𝗵𝗶𝗴𝗵𝗲𝗿 𝗽𝗿𝗶𝗺𝗲 𝗺𝗲𝗺𝗯𝗲𝗿 𝘀𝗶𝗴𝗻-𝘂𝗽𝘀 𝗶𝗻 𝟮𝟬𝟮𝟮 𝗳𝗲𝘀𝘁𝗶𝘃𝗲 𝘀𝗮𝗹𝗲

18/10/2022

𝗜𝗻𝗱𝗶𝗮𝗻 𝗲-𝗰𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝗴𝗶𝗮𝗻𝘁 𝗙𝗹𝗶𝗽𝗸𝗮𝗿𝘁 𝗹𝗮𝘂𝗻𝗰𝗵𝗲𝘀 𝗺𝗲𝘁𝗮𝘃𝗲𝗿𝘀𝗲 𝘀𝗵𝗼𝗽𝗽𝗶𝗻𝗴 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲

15/10/2022

𝗢𝗡𝗗𝗖 𝘀𝘁𝗮𝗿𝘁𝘀 𝗼𝘂𝘁𝗿𝗲𝗮𝗰𝗵 𝘁𝗼 𝗿𝗲𝘀𝘁𝗮𝘂𝗿𝗮𝗻𝘁𝘀, 𝗰𝗹𝗼𝘂𝗱 𝗸𝗶𝘁𝗰𝗵𝗲𝗻𝘀

15/10/2022

Keep your eye on the prize 🏆

14/10/2022

𝗠𝗲𝗲𝘀𝗵𝗼 𝘀𝘂𝗿𝗽𝗮𝘀𝘀𝗲𝘀 𝗔𝗺𝗮𝘇𝗼𝗻 𝗶𝗻 𝗳𝗲𝘀𝘁𝗶𝘃𝗲 𝗼𝗿𝗱𝗲𝗿 𝘃𝗼𝗹𝘂𝗺𝗲𝘀, 𝗙𝗹𝗶𝗽𝗸𝗮𝗿𝘁 𝗹𝗲𝗮𝗱𝘀 𝘁𝗵𝗲 𝗺𝗮𝗿𝗸𝗲𝘁

13/10/2022

𝗔𝗺𝗮𝘇𝗼𝗻 𝗜𝗻𝗱𝗶𝗮 𝘁𝗼 𝗴𝗲𝘁𝘀 𝗮𝗽𝗽𝗿𝗼𝘃𝗮𝗹 𝗯𝘆 𝗗𝗲𝗹𝗵𝗶 𝗴𝗼𝘃𝘁 𝘁𝗼 𝗼𝗽𝗲𝗿𝗮𝘁𝗲 𝟮𝟰/𝟳 𝗶𝗻 𝗡𝗲𝘄 𝗗𝗲𝗹𝗵𝗶

05/10/2022

23/09/2022

𝗗𝗲𝗹𝗵𝗶 𝗛𝗖 𝗱𝗶𝗿𝗲𝗰𝘁𝘀 𝗙𝗹𝗶𝗽𝗸𝗮𝗿𝘁 𝘁𝗼 𝗱𝗲𝗽𝗼𝘀𝗶𝘁 ₹𝟭 𝗹𝗮𝗸𝗵 𝗳𝗶𝗻𝗲 𝗶𝗺𝗽𝗼𝘀𝗲𝗱 𝗯𝘆 𝗖𝗖𝗣𝗔

22/09/2022

𝗔𝗺𝗮𝘇𝗼𝗻 𝘁𝗼 𝘀𝗲𝘁 𝘂𝗽 𝘁𝗵𝗿𝗲𝗲 𝘀𝗼𝗹𝗮𝗿 𝗳𝗮𝗿𝗺𝘀 𝗶𝗻 𝗥𝗮𝗷𝗮𝘀𝘁𝗵𝗮𝗻

16/09/2022

𝗔𝗺𝗮𝘇𝗼𝗻 𝘁𝗿𝗶𝗺𝘀 𝗜𝗻𝗱𝗶𝗮 𝗹𝗼𝘀𝘀𝗲𝘀 𝗮𝘀 𝘂𝗻𝗶𝘁𝘀’ 𝗿𝗲𝘃𝗲𝗻𝘂𝗲 𝗿𝗶𝘀𝗲𝘀 𝟯𝟬%

13/09/2022

𝗙𝗹𝗶𝗽𝗸𝗮𝗿𝘁 𝗹𝗮𝘂𝗻𝗰𝗵𝗲𝘀 𝗙𝗹𝗶𝗽𝗸𝗮𝗿𝘁 𝗛𝗼𝘁𝗲𝗹𝘀 𝗳𝗼𝗿 𝗱𝗼𝗺𝗲𝘀𝘁𝗶𝗰 𝗮𝗻𝗱 𝗶𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗵𝗼𝘁𝗲𝗹 𝗯𝗼𝗼𝗸𝗶𝗻𝗴𝘀

05/09/2022

𝗛𝗮𝗽𝗽𝘆 𝗧𝗲𝗮𝗰𝗵𝗲𝗿𝘀' 𝗗𝗮𝘆

𝗛𝗖 𝗾𝘂𝗮𝘀𝗵𝗲𝘀 𝗼𝗿𝗱𝗲𝗿 𝗼𝗻 𝘁𝗮𝘅𝗶𝗻𝗴 𝗙𝗹𝗶𝗽𝗸𝗮𝗿𝘁 𝗽𝗮𝘆𝗺𝗲𝗻𝘁 𝘁𝗼 𝗪𝗮𝗹𝗺𝗮𝗿𝘁 𝗳𝗼𝗿 𝗱𝗲𝗽𝘂𝘁𝗲𝗱 𝘀𝘁𝗮𝗳𝗳.In a second major ruling on seconded employees ...
01/07/2022

𝗛𝗖 𝗾𝘂𝗮𝘀𝗵𝗲𝘀 𝗼𝗿𝗱𝗲𝗿 𝗼𝗻 𝘁𝗮𝘅𝗶𝗻𝗴 𝗙𝗹𝗶𝗽𝗸𝗮𝗿𝘁 𝗽𝗮𝘆𝗺𝗲𝗻𝘁 𝘁𝗼 𝗪𝗮𝗹𝗺𝗮𝗿𝘁 𝗳𝗼𝗿 𝗱𝗲𝗽𝘂𝘁𝗲𝗱 𝘀𝘁𝗮𝗳𝗳.
In a second major ruling on seconded employees in recent times, the Karnataka High Court has set aside an order of the Income-Tax Department that called upon Flipkart Internet to withhold tax on the payments it made to Walmart as remuneration to the staff it hired from the US major.
The case relates to an inter-company master services agreement signed by Flipkart and Walmart for the secondment of employees. These employees were working in India in the period relevant to the assessment year 2020-21. Flipkart paid Walmart to reimburse these employees. Walmart in turn paid the employees their salaries for administrative convenience.
The case relates to an inter-company master services agreement signed by Flipkart and Walmart for secondment of employees. These employees were working in India in the period relevant to assessment year 2020-21. Flipkart paid Walmart to reimburse these employees. Walmart in turn paid the employees their salaries for administrative convenience.
The case relates to an inter-company master services agreement signed by Flipkart and Walmart for the secondment of employees. These employees were working in India in the period relevant to the assessment year 2020-21. Flipkart paid Walmart to reimburse these employees. Walmart in turn paid the employees their salaries for administrative convenience.lenience.

https://www.business-standard.com/article/companies/hc-quashes-order-on-taxing-flipkart-payment-to-walmart-for-deputed-staff-122062701118_1.html

𝗛𝗮𝗽𝗽𝘆 𝗥𝗮𝘁𝗵 𝗬𝗮𝘁𝗿𝗮
01/07/2022

𝗛𝗮𝗽𝗽𝘆 𝗥𝗮𝘁𝗵 𝗬𝗮𝘁𝗿𝗮

𝗔𝗻 𝗜𝗻𝗱𝗶𝗮𝗻 𝘀𝘁𝗮𝗿𝘁𝘂𝗽 𝘁𝗵𝗮𝘁 𝗵𝗲𝗹𝗽𝘀 𝘀𝗺𝗮𝗹𝗹 𝘀𝘁𝗼𝗿𝗲𝘀 𝗰𝗼𝗺𝗽𝗲𝘁𝗲 𝘄𝗶𝘁𝗵 𝗔𝗺𝗮𝘇𝗼𝗻 & 𝗙𝗹𝗶𝗽𝗸𝗮𝗿𝘁, 𝗯𝗮𝗴𝘀 $𝟳𝟬 𝗺𝗶𝗹𝗹𝗶𝗼𝗻.Retail technology company Arz...
01/07/2022

𝗔𝗻 𝗜𝗻𝗱𝗶𝗮𝗻 𝘀𝘁𝗮𝗿𝘁𝘂𝗽 𝘁𝗵𝗮𝘁 𝗵𝗲𝗹𝗽𝘀 𝘀𝗺𝗮𝗹𝗹 𝘀𝘁𝗼𝗿𝗲𝘀 𝗰𝗼𝗺𝗽𝗲𝘁𝗲 𝘄𝗶𝘁𝗵 𝗔𝗺𝗮𝘇𝗼𝗻 & 𝗙𝗹𝗶𝗽𝗸𝗮𝗿𝘁, 𝗯𝗮𝗴𝘀 $𝟳𝟬 𝗺𝗶𝗹𝗹𝗶𝗼𝗻.
Retail technology company Arzooo — which helps small retailers compete with Amazon and Flipkart — announced on Wednesday that it has raised a whopping $70 million from Japan-based SBI Investment, Trifecta Leaders Fund, and others.
Retail technology company Arzooo — which helps small retailers compete with Amazon and Flipkart — announced on Wednesday that it has raised a whopping $70 million from Japan-based SBI Investment, Trifecta Leaders Fund, and others. made his first Investment in India by participating in Arzooo’s latest funding round.
“Arzooo’s business model is very capital efficient and can meet the increasingly diversified requirement of both retail shops and end customers. It is also great for them to have built a self-branded functional logistics system, which is one of the most important parts of the business,” said Yosh*taka Kitao, chairman and president of SBI investment.
It will utilize its latest funding to scale its technological capabilities focused on scaling store growth and market expansion for the platform. The company continues to deepen its vertical play in the $65 billion consumer electronics market in India.
Arzooo — founded in 2018 by ex-Flipkart colleagues and IIT-Kharagpur alumni Khushnud Khan and Rishi Raj Rathore — has powered over 30,000 retailers across 22 states to compete with bigger sellers and online marketplaces like Amazon, Flipkart, Snapdeal, Meesho and others.

https://www.businessinsider.in/retail/news/an-indian-startup-that-helps-small-stores-compete-with-amazon-flipkart-bags-70-million/articleshow/92536087.cms

𝗘𝗰𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝗚𝗶𝗮𝗻𝘁 𝗔𝗺𝗮𝘇𝗼𝗻 𝗜𝗻𝘃𝗲𝘀𝘁𝘀 𝗥𝘀 𝟯𝟳𝟱 𝗖𝗿 𝗜𝗻 𝗜𝘁𝘀 𝗜𝗻𝗱𝗶𝗮𝗻 𝗟𝗼𝗴𝗶𝘀𝘁𝗶𝗰𝘀 𝗔𝗿𝗺                                                    ...
30/06/2022

𝗘𝗰𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝗚𝗶𝗮𝗻𝘁 𝗔𝗺𝗮𝘇𝗼𝗻 𝗜𝗻𝘃𝗲𝘀𝘁𝘀 𝗥𝘀 𝟯𝟳𝟱 𝗖𝗿 𝗜𝗻 𝗜𝘁𝘀 𝗜𝗻𝗱𝗶𝗮𝗻 𝗟𝗼𝗴𝗶𝘀𝘁𝗶𝗰𝘀 𝗔𝗿𝗺

24/06/2022

𝗪𝗵𝗮𝘁 𝗶𝘀 𝗔𝗺𝗮𝘇𝗼𝗻 𝗮𝗳𝗳𝗶𝗹𝗶𝗮𝘁𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴?

Affiliate marketing is a way to make money by promoting someone else's products or services. You need to register with a company like Amazon, for example, and then create affiliate links for their products. When someone clicks on your link and buys the product, you'll get a commission from the sale. You do not need to have your product. You need a website with good traffic, and you can use it as an advertising platform for amazon products. Amazon has made it easy for small and independent sellers to start their businesses. To advertise on Amazon.

𝗕𝗘𝗡𝗘𝗙𝗜𝗧𝗦 𝗢𝗙 𝗔𝗠𝗔𝗭𝗢𝗡 𝗔𝗙𝗙𝗜𝗟𝗟𝗜𝗔𝗧𝗘 𝗠𝗔𝗥𝗞𝗘𝗧𝗜𝗡𝗚?

Amazon is a top online retailer which offers a wonderful affiliate program. The benefits of it are that it has a great and strong brand name, there are hundreds of thousands of products all around the world to choose from, and extended benefits that include not only profits but also customer benefits like price comparison tools and sophisticated shipping options, a supportive team which is available to give you support whenever you need it, and last but certainly not least is the low commission rate.

The benefits of Amazon affiliate program

The benefits of the Amazon affiliate programon is a mega-brand that has popularity all over the world. ...

• Almost all goods are available. ...

• Passive Income

• Extended benefits. ...

• Highly supportive. ...

• Safe and reliable

• Sweet cookies

• Asset creation.

"This is not a get quick rich scheme, It’s a long-term game.

"This is not a get quick rich scheme, It’s a long term game.
You need to work hard in the initial months but later it will pay you like a tree gives fruits."

Want to learn more? wait for my next post.

23/06/2022

𝗔𝗺𝗮𝘇𝗼𝗻’𝘀 𝗖𝗹𝗼𝘂𝗱𝘁𝗮𝗶𝗹 𝗜𝘀 𝗗𝗲𝗮𝗱 – 𝗜𝘀 𝗜𝘁 𝗘𝗻𝗼𝘂𝗴𝗵 𝗧𝗼 𝗕𝗼𝗼𝘀𝘁 𝗜𝗻𝗱𝗶𝗮𝗻 𝗦𝗲𝗹𝗹𝗲𝗿𝘀?

On April 28, 2022, antitrust regulator Competition Commission of India (CCI) raided the offices of Amazon subsidiaries Cloudtail India and Appario Retail in Bengaluru and Delhi.

The raids were conducted in connection with a probe ordered by the CCI in 2020 after a complaint was lodged by Delhi Vyapar Mahasangh (DVM), a group representing small and medium businesses, against ecommerce giant Amazon and Flipkart. The body alleged anti-competitive practices, including predatory pricing, deep discounting, exclusivity with sellers and preferential treatment.

Both companies challenged the CCI decision Karnataka High Court, but lost the legal battle last July. Nine months later came the unprecedented CCI action that has raised the eyebrows of many legal experts.

A senior Amazon India official told Inc42 that CCI officials seized documents and also questioned Cloudtail and Amazon employees during the hours-long raids.

“It felt like we were doing something criminal,” an Amazon employee said.

More importantly, it happened at a time when Cloudtail, the largest seller on Amazon India, was in the process of shutting down.

The Glory Days
Launched in August 2014 by Prione Business Services Ltd (a joint venture between Amazon and Infosys cofounder N.R. Narayana Murthy’s Catamaran Ventures) Cloudtail drove nearly 35%-45% of the sales of Amazon India until 2021.

Contrary to what the reports suggest big ecommerce giants including Amazon, Flipkart have maintained that there remains no distinction between sellers on their marketplaces even if that includes companies such as Cloudtail, Appario that have ownership ties to the marketplace.

At one point, Amazon India head, Amit Aggarwal, was a director at Cloudtail and industry insiders have long believed that Cloudtail is nothing but an extension of Amazon India.

Cloudtail or any other first-party seller where Amazon has a direct stake will always be prioritised in ‘buy boxes’ or algorithims that form the basis of the seller recommendation engine, according to Kailash Subbaiya, head of strategic initiatives and marketing at adtech firm AdYogi.

Most of the time, a customer doesn’t notice who the specific seller is, he added.

“The company has specific metrics such as its own sellers, delivery timelines, lowest possible pricing, seller-customer geography and more. And matching these parameters will position one as a ‘preferred’ seller. Cloudtail used to tick almost all the boxes, and thus procured huge inventories from vendors. Third-party sellers have no match there,” Subbaiya added.

Cloudtail’s burgeoning revenues and profits in the past two financial years proved that it made the most of the Covid-driven ecommerce surge. Cloudtail’s revenue jumped 45.7% to reach INR 16,639 Cr in FY21, while net profits soared by 170.5% YoY to reach INR 183 Cr.

https://inc42.com/features/cloudtail-checks-out-of-amazons-cart-will-appario-follow-suit/

𝗪𝗵𝗮𝘁 𝗶𝘀 𝗕𝘂𝘆 𝗕𝗼𝘅?
22/06/2022

𝗪𝗵𝗮𝘁 𝗶𝘀 𝗕𝘂𝘆 𝗕𝗼𝘅?

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