What is changing society? It is about the diversion of rules and norms of society. The name of our studio is Alleviate. The word, ‘alleviate’ itself means to lessen the pain, to make problems or suffering less extreme. There are no problems or difficulties which could go away completely but we(the society) can make some efforts to lessen the effects these problems leave behind. Our team aims to
bring social awareness, to break people’s superstitions and keep discrimination, domination, suffering at the bay. We try to spread social awareness through art- films, paintings, graphics, music, photography etc. Art has it’s own language. We believe that art can be used as a medium to communicate. We have shown societal problems like child labouring, parenting, human trafficking etc. till now and wish to bring more to light. Our films are portrayal of reality. They are based on actual incidents, actual events. We analyze and study these incidents thoroughly and after research, present them in a simple, although artistic way. Theses films bring emotions like frustration, irritation, intensity but at the end they find joy, satisfaction and peace. There are people who blame society for differentiates. ‘hamari society hi esi hai, isme ham kuch nahi kar sakte.’ Things like this could be heard every now and then. But instead of complaining and blaming the society we should take responsibility to make change and bring some positive changes. Here, Alleviate is taking the first step towards bringing the change.
