Team Stefansky

09/11/2023

https://www.youtube.com/watch?v=LTJnkB4tcb4

GPT ישראל

את ירדן סטפנסקי, הבעלים של משרד הפרסום Team Stefansky, הכרתי באחד הכנסים שאירגנתי לאחרונה. ירדן העביר את אחת ההרצאות בכנס שלי ובה הוא דיבר על הדרכים הפרקטיות...

07/08/2023

23/07/2023

קמפיין חוצות חדש לחברת WeDiggIT

19/07/2023

Content Israel 2023 was incredible!

21/06/2023

Survived the high-tech crisis? Check. Streamlined operations? Check. Now, what's next? Enter AI, the game-changer, the efficiency revolution.

AI isn't just about working harder, it's about working smarter. Automating the routine, learning, adapting, and blowing the limitations of the ticking clock out of the water.

Don't settle for 'good enough.' push boundaries, challenge norms, and redefine what's possible.

So, here's to every disruptor who sees AI not as a threat, but as the ultimate ally. Welcome to the AI efficiency revolution. don't just adapt, revolutionize.

12/06/2023

🔥 Team Stefansky's Brand Building Journey

1️⃣ Uncommon Denominator Hunt:
We don't settle for ordinary. We hunt for the extraordinary, the unique spark that ignites your brand's fire.

2️⃣ Craft Your Brand's Soul:
Branding isn't just logos and colors. It's about the soul, the story, the promise. We help you find and express yours.

3️⃣ Stand Out From the Crowd:
Your brand isn't a sheep. We help you roar like a lion, stand tall, and embrace your uniqueness in a sea of sameness.

4️⃣ AI Meets Strategy:
We marry human creativity with AI intelligence to build smart strategies. We're not guessing, we're knowing.

5️⃣ Social Media Rhythm:
We don't just post, we dance to the rhythm of the social media beat. Right time, right place, right message.

6️⃣ Get More From Your Ads:
Every penny counts. We make sure your ads work harder and smarter, reaching the right people at the right time.

7️⃣ Content & Community:
We're not just creating content, we're building relationships, sparking conversations, and nurturing a community that loves your brand.

With , it's not just about brand building, it's about brand BECOMING. Let's set the world ablaze together! 🔥💪🚀

07/06/2023

Join us at Content Israel 2023

05/06/2023

🔍Case Study: Poalim Tech Brand Identity Redesign

📝 The Challenge:

How can a modern, tech-savvy Gen-Z brand identity and UI/UX be created for the largest bank in Israel, Poalim Bank, as part of an employee branding campaign?

🚀 The Approach:

Recognizing that programmers are highly sought-after talents in the industry, Team Stefansky set out to create a brand identity that went beyond superficial appeal.

The idea was to weave a new narrative focusing on purpose rather than "SWAG".

The mission was clear: "Spend 50% of your life at work doing something meaningful, stop FOMO, start Poalim"

💡 The Solution: Team Stefansky embarked on a brand identity design mission for Poalim Tech, the technology division behind Poalim Bank.

The goal was to create a unique identity for the whole company and its subdivisions while maintaining a recognizable unity. The new brand identity combined innovation, finance, banking, and fintech appealing to the next generation of programmers.

Most importantly, it was purpose-driven, aimed to garner more engagement from the developers heading to the division.

📊 The Results: Through extensive research among programmers, it was found that they desire to do something meaningful in their job and that money is not a key factor.

This insight led to the creation of a motivational brand identity, UI/UX, which was purpose-driven to empower motivation around the brand culture.

The result was not just a digital brand book and UI/UX, but also printed internal advertising that echoed the new brand philosophy.

🎯 In a world where programmers are in high demand, Poalim Tech's new brand identity stands out by focusing on purpose and meaningful work.

A fantastic example of how insightful research and a focus on purpose can lead to a powerful brand identity that resonates with the target audience.

https://teamstefansky.co.il/portfolio/poalim-tech-brand-identity/

01/06/2023

הפודקאסט של סטפנסקי פרק 2 !

הפרק הזה נסקור את התהליך שמאחורי הקמפיין שעשינו לתיכון גימנסיה, לינק לקמפיין , הרעש התקשורתי שהיה בעקבותו , צינור לילה, גיא פינס, וקמפיין ההמשך עם אלין כהן שנתן את אות...

30/05/2023

We're thrilled to share the success story of our latest project with Water IO, an IoT smart bottle designed to aid water conservation🌍💧.

The challenge was to create a brand identity for this premium product, educating various target audiences about the usage of a smart water bottle. Not an easy task, but we love a good challenge!

Our solution: "Water IO makes you drink!" A brand strategy that not only communicates the benefits of drinking water but also underscores the role of Water IO in encouraging hydration.

Through this strategy, we aimed to make people more aware of their water consumption, empowering them to reduce their water usage by comparing it to local averages. It's not just about selling a product; it's about promoting a sustainable lifestyle.

A toast to the successful launch of Water IO! 🥂 Here's to making a difference, one sip at a time! Check out the details here: https://teamstefansky.co.il/portfolio/water-io-campaign/

https://www.youtube.com/watch?v=Rj9u4MPx4O0

New ad for Water IO, smart bottle that makes you drink!

24/05/2023

https://open.spotify.com/show/770ufSP2wXJSDk6wkOKGnN?si=46711ce151734c3e

Team Stefansky הפודקאסט של ירדן סטפנסקי הבעלים של סוכנות הפרסום, האסטרטגיה והתוכן הפודקאסט שמתעסק באומנות האסטרטגיה המיתוג והפרסום הדיגיטלי. מאחורי הקלעים, קייס סטאדיז, ה...

14/05/2023

Thrilled to share some insights on creating engaging video content! The power of video in the digital world is undeniable, but capturing the attention of your audience requires more than just hitting the record button. Here are some tips to help you craft compelling video content:

🎯 Know Your Audience: Understanding who your audience is, what they want, and how they consume content is crucial. Aim to create content that speaks directly to their interests and needs.

💡 Tell a Story: The best videos tell a story. They have a clear beginning, middle, and end. They draw viewers in, make them care about what's happening, and keep them engaged till the very end.

📚 Keep It Simple: Avoid over-complication. Your message should be clear and easy to understand. Less is often more when it comes to delivering a message that sticks.

🕐 Time It Right: Keep your videos as short as possible but as long as necessary. Internet attention spans are notoriously short, so deliver your message concisely.

🎥 Quality over Quantity: It's not about the quantity of videos you produce, but the quality. High-quality videos, both in terms of content and production, will stand out and make a lasting impression.

📣 Call-to-Action: What do you want viewers to do after watching your video? Include a clear call-to-action that guides your audience to the next step.

💬 Engage and Interact: Encourage comments, likes, shares, and feedback. Social media is a two-way street, so don't forget to interact with your audience and build a community around your content.

Video content is a powerful tool in the digital marketer's toolbox. With the right approach, it can drive engagement, boost conversions, and strengthen your brand's online presence. I hope these tips help you create video content that truly resonates with your audience. Good luck, creators! 🚀

08/05/2023

How AI is Transforming the Digital Marketing Landscape?

The digital marketing landscape is changing rapidly, and Artificial Intelligence (AI) is playing a significant role in this transformation. As we continue to embrace this technology, businesses of all sizes have an opportunity to create highly personalized and efficient marketing strategies. Here are the top ways AI is revolutionizing the digital marketing space:

1. Personalized Content Creation 📝
With AI-powered tools, marketers can now create highly personalized content at scale. These tools analyze user behavior, preferences, and demographics to generate tailored content, delivering a highly customized experience that keeps your audience engaged and enhances brand loyalty.

2. Advanced Customer Segmentation 🎯
By leveraging AI-driven analytics, marketers can segment their customers more accurately than ever before. This enables businesses to target specific audience groups with relevant messaging, leading to higher conversion rates and improved ROI.

3. Chatbots and Virtual Assistants 🤖
AI-powered chatbots and virtual assistants are transforming customer service and lead generation by providing instant, personalized support. By automating routine tasks and inquiries, businesses can focus on nurturing relationships and delivering exceptional customer experiences.

4. Predictive Analytics 🔮
AI-driven predictive analytics helps marketers anticipate customer behavior, allowing them to make data-driven decisions and optimize campaigns more effectively. This insight can lead to better targeting, increased customer retention, and a competitive edge in the market.

5. Enhanced Social Media Monitoring 📊
AI-powered social listening tools allow businesses to stay ahead of the curve by monitoring trends, analyzing sentiments, and identifying potential influencers. This valuable data can inform strategy and help businesses adapt to the ever-changing social media landscape.

6. Programmatic Advertising 📢
AI has streamlined the advertising process by automating ad buying and optimizing targeting. Programmatic advertising enables businesses to reach the right audience at the right time with minimal human intervention, resulting in a more efficient use of marketing budgets.

As AI continues to shape the digital marketing landscape, businesses must stay agile and adapt to these innovative technologies to maintain a competitive edge. By leveraging AI-driven solutions, marketers can create more personalized and efficient strategies, ultimately driving success in the digital space.

Stay tuned for more insights on AI in digital marketing and how to harness the power of this technology for your business!

06/11/2022

New Campaign for Juicer

Agency: Blink

10/08/2022

מאת הילל יוסף   "פעמים רבות, לקוחות לא מכירים את החוזקות והיתרונות בחברה שלהם. כשהם יתבקשו להגדיר את עצמם, הם יתקשו להסביר מהו המוצר, או השירות שלהם, כי הם מורכבים, או ש...

21/06/2022

Our second video from the WediggIT campaign
We make IT possible.

08/06/2022

New campaign for WediggIT!

26/05/2022

Digital marketing strategy

building a digital marketing strategy should mainly be the first stem on your way of creating a profitably marketing journey. A well-planned strategy is crucial to organizational success and creating profit and revenue for the long run.
What does it mean for a business or a brand to have a marketing strategy? It means the proper people in and out the organization planned and identified the specific goals and achievable highlights of the business and planned a proper, well explained marketing tactic in order to slowly and surely achieving them.

A digital marketing strategy will involve a plan regarding all relevant online channels and platforms – in order to expose your brand or business to the right people – the right way – consistently.
it should contain all the businesses owned media – such as the website or any other operated channel that's under the businesses complete control and ownership. It should also contain the relevant social media platforms – in both its paid and organic prospects.

In overall it may be defined that a proper digital marketing strategy will seek to empower the owned digital assents of the business or brand and using the external digital channels and platforms in order to do so. For the long run, this process will maximize exposure, relevance, and consistency of the digital representation of a business – making sure it's costumers are always just a step away from it, regardless of wherever they are on the web at a current moment.
Real experts will know exactly how to lead the way. Don't hesitate and get your optimal marketing plan your business deserves.

17/05/2022

A brand is widely considered to be the costumer's overall perception of your business – and what makes it stand out from the competition.
Building your brand can be quite difficult – and that’s exactly why we are here to help.
according to recent research, 59% of consumers prefer to buy new products from brands familiar to them. The future is digital – which means your potential customers are already there. Your job, by properly building and adapting your brand – is to get their attention with minimum time and effort and maximum quality.

The core of properly building your brand is to stand out while still staying true to your business's real identity. It's about finding what it is the makes your business unique and profitable to your costumers – and find the relevant and efficient way to show it to them.

That's why you too could use experts' opinion and work on your brand. In order to make your voice be heard properly – you first have to have an outstanding marketing strategy. During the strategy process, you set the marketing and branding tone of your business.

During the process, your brand is getting the development it needs - varies with the visual mode, the guidelines, and its unique personality.
the next step is to activate the process – in which all your brand's staff start speaking, designing, and writing according to the new tone.
this helps clarify the new set of things, and that powerful external process will generate the right waves to the external one as well – allowing your costumers to fall in love with the story – and being an integral part of it.

03/02/2022

לראשונה בסיליקון וואלי הישראלי, מערכת מתקדמת ליצירת קריאייטיב! כמה מתקדמת? כזו שתעשה קריאייטיב גם לחברת ספאק.
טכנולוגיית הסטוריטלינג שלנו תייצר לכם אסטרטגיה שיווקית פולסטאק מהבקאנד ועד הפרונטאנד.
מיציתם את המילים הגדולות? דברו איתנו!

01/12/2021

https://www.awwwards.com/mobile-sites/team-stefansky?fbclid=IwAR2XxFN398IzmyvBlq4j6CovGVxPHxbrHCZag_7A7E25NB5U4MwPGjLj8_A

זכייה באתר המובייל של השבוע באתר שמדרג את האתרים הטובים בכל העולם ! נס חנוכה, צ'ק!

We played a little with fonts and animations while developing a portfolio site for an Israeli advertising agency

21/10/2021

https://www.awwwards.com/sites/team-stefansky

We played a little with fonts and animations while developing a portfolio site for an Israeli advertising agency

17/10/2021

לסוכנות תוכן בהרצליה,
דרוש/ה קמפיינר/ית PPC חריפ/ה
לניהול קמפיינים בגוגל, פייסבוק ואינסטגרם
למשרה מלאה
נדרש ניסיון מוכח של שלוש שנים + המלצות
ידע וניסיון בקמפיינים ממומנים
ידע וניסיון בעבודה עם טאג מנג'ר
ידע וניסיון בגוגל אנליטקס
ידע וניסיון בלינקדאין יתרון
הפקת דוחות בדאטה סטודיו יתרון
מארקטינג אוטומיישן יתרון
קו"ח יש לשלוח ל [email protected]

23/09/2021

New site.

We're Team Stefansky. A next-gen creative, production, branding and content agency. We don’t just give brands a voice. We make it echo.

23/09/2021

23/09/2021

06/04/2021

https://www.geektime.co.il/how-to-create-a-good-employer-branding/

המשפיע, המצחיק או דווקא זה שמדבר בגובה העיניים: אספנו עבורכם כמה קמפיינים מוצלחים של חברות שבחרו במיתוג מעסיק. וגם: למה שופטי "מאסטר שף" היו ליהוק כל כך מוצלח?

01/04/2021

הפרסומת החדשה שלנו ל- Swing Fans
משרד פרסום: Sivan Group
הפקה: Team Stefansky
בימוי: Yarden Stefansky
Rom Ribak
Josh Hauser
דוגמנית: Mishel Gerzig
צילום: Ofer Ben Yehuda
צלם שני: Yoni Robbins
ע.צלם:איתן בן אריה
ע.במאי: Yoav Pinus
תאורן: Nachshon Ari Kaplan
עריכה: Omer Zaitman - הסטודיו של זייטמן
און ליין: Yawaradi - יאוואראדי
ע.הפקה: Jonathan Bar-Zvi
סאונד: Robert Shiloni
סטילס: אורי אקרמן צלם אדריכלות ועיצוב Ori Ackerman Photography
סטיילינג: יפעת שפר
איפור : Revital Kaplan