Being creative for a cause, because creativity helps. A BeCreative Media Group campaign to raise awareness for the homelessness in Dublin and across Ireland.
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BeCause - Production
We want to create a social media campaign that is a branch of our main company, BeCreative Media Group. Our side ‘brand’ is entitled BeCause, which is a play on words of our company’s name. Cause comes from the causes we support - when people ask why, we simply say because we want to help.
We want to BeCreative for a cause, BeCause being creative helps.
Our aim is to create a campaign that will enable us to create a live-action, one hour special of Charles Dickens’ A Christmas Carol. This production will be used to help raise awareness about the current homeless situation present in Dublin. We want this to not only open the eyes of the people of Ireland about homelessness, but to also change our perspectives of those living on the streets.
