Harley Street Communications

Harley Street Communications Harley Street Communications, formerly known as CCF Media, is a full-circle communications agency.

TikTok is transforming clinic marketing, helping attract Gen Z clients and boost revenue. With a billion+ users, its sma...
30/06/2025

TikTok is transforming clinic marketing, helping attract Gen Z clients and boost revenue.
With a billion+ users, its smart algorithm pushes content to the right audience, increasing visibility.
Fun, educational videos—like skincare tips or transformations—perform best. Post consistently, keep videos 15–30s, use good lighting, and relevant hashtags.

Think of TikTok as a digital billboard—brand exposure builds trust, leading to more bookings and sales.

Need help? Contact us!

An Instagram post disappears in 48 hours.A search-optimised blog can drive bookings for years.That’s the power of compou...
23/06/2025

An Instagram post disappears in 48 hours.
A search-optimised blog can drive bookings for years.
That’s the power of compound visibility.

At Harley Street Communications, we build content that doesn’t just get clicks — it builds trust.
Simply send us a message to book a free consultation with our team!

Why most clinic PR Fails: a hard truth from the experts.Most PR for aesthetic clinics doesn’t fail because of poor cover...
16/06/2025

Why most clinic PR Fails: a hard truth from the experts.

Most PR for aesthetic clinics doesn’t fail because of poor coverage.
It fails because it was never strategic to begin with.

Too often, we see:

- A one-off press release, written without purpose
- A celebrity treatment gifted with no plan for visibility
- A glossy article... that doesn’t convert a single enquiry

That’s not PR. That’s content with no commercial backbone.

At Harley Street Communications, we’ve worked with clinics across the UK and internationally. Here’s what separates the press that performs from the press that flatters:

❌ No clear message — “We offer Botox” isn’t a story
❌ No hook — Nothing tied to cultural trends or patient demand
❌ No integration — PR done in isolation from SEO, social, or CRO
❌ No follow-through — Great launch, then... radio silence
❌ No metrics — Just a logo on a deck, not a single new client

✅ What works?
✔ PR campaigns that react fast (newsjacking)
✔ Stories aligned with real treatments and revenue
✔ A joined-up strategy with SEO and brand positioning
✔ Consistent press presence over time — not one-off hype

If your PR isn’t helping patients find you, trust you, or book with you — it’s time to rethink it.

📩 Drop us a message if your clinic needs visibility that actually drives business.

5 common social media mistakes we see on socials DAILY! They are very easy to avoid and implement into your strategy 💭  ...
11/06/2025

5 common social media mistakes we see on socials DAILY!

They are very easy to avoid and implement into your strategy 💭

Feeling stuck with your Instagram growth?It’s probably not the algorithm holding you back — it’s your strategy. 🙌It’s ti...
06/06/2025

Feeling stuck with your Instagram growth?
It’s probably not the algorithm holding you back — it’s your strategy. 🙌

It’s time for a shift. Growth happens when you adapt, test, and create content that resonates with real people.

Send us a message to get started and revolutionise your online presence!

Let’s create a brand the world will remember. One that tells your story, reflects your values and connects deeply with y...
02/06/2025

Let’s create a brand the world will remember. One that tells your story, reflects your values and connects deeply with your audience.⁠

From strategy and graphics to voice and exposure, we help you build a brand that’s unforgettable, consistent and built to grow.⁠
⁠⁠
Let’s create something meaningful and built to stand the test of time.

Get in touch today 📲⁠

In business, it’s crucial that you keep up with current affairs, particularly if there is something that might affect yo...
29/05/2025

In business, it’s crucial that you keep up with current affairs, particularly if there is something that might affect you.

But what do you do when a story breaks and you have the expertise to provide valuable insight or a comment? That’s where the fine art of ‘newsjacking’ comes into play.

Put simply, newsjacking is the process in which you carefully monitor the news agenda, with a view to react – but it’s not always that simple, some news stories can land you in hot water. That is why you need the help of a skilled PR team.

Our PR and digital marketing experts stay ahead of breaking news and trends to craft timely, targeted strategies that make an impact. We know which stories to react to, how to respond, and who to reach—whether it’s a new PR pitch or expert commentary.

Newsjacking, when done right, goes beyond PR and powers content across social media, SEO, and more—and as a full-service agency, we’re perfectly positioned to deliver it across every platform.

Need help? Get in touch!

Competitor research is a very important step when trying to achieve your goals online. If you’re wondering why your comp...
23/05/2025

Competitor research is a very important step when trying to achieve your goals online. If you’re wondering why your competition is performing so well, it’s important to know why.

This involves diving into websites and social media so that we know what needs to improve and what works well across the industry.

Send us a message to get started!

How can your brand stand out?Build strong media relationships—stay engaged, be helpful, and responsive. Journalists work...
18/05/2025

How can your brand stand out?

Build strong media relationships—stay engaged, be helpful, and responsive. Journalists working remotely get flooded with emails, so nurture existing connections.

Ask yourself: is your story newsworthy? If not, refine it. Research target publications and tailor pitches—mass pitching is outdated.

Strong opinions get noticed. Be insightful, avoid jargon, and sound human.

Ensure you’re pitching to the right journalist—roles have shifted. A misplaced email is a missed opportunity.

Your subject line matters. Keep it clear, compelling, and labeled properly.

Be flexible. News changes fast, so adapt quickly.

Not every pitch lands immediately. Keep refining, learning, and pushing forward.

Need PR support? We help brands secure national media coverage—get in touch!

📱 Mobile SEO that worksAt Harley Street Communications, we tailor mobile SEO strategies to fit your business—new site or...
14/05/2025

📱 Mobile SEO that works

At Harley Street Communications, we tailor mobile SEO strategies to fit your business—new site or old, high-performing or not. With mobile search dominating, we make sure your site is fully optimised for mobile users and aligned with your goals.

🔍 Mobile audits
🛠 Technical fixes
📸 Content checks
📍 Local visibility

Let’s get your mobile SEO right.

🚨 Hit by a Google penalty? You're not alone — and we're here to fix it. 🚨From over-optimised content to toxic backlinks,...
07/05/2025

🚨 Hit by a Google penalty? You're not alone — and we're here to fix it. 🚨

From over-optimised content to toxic backlinks, Harley Street Communications has helped restore countless websites impacted by algorithm updates. We don’t just recover your site’s performance — we use those insights to elevate your entire online experience.

🔍 Algorithm Recovery is our speciality. Using market-leading tools and expert strategy, we identify exactly when and how your site was hit — and create a plan to bring it back stronger than ever.

Don’t let a penalty hold you back. Let’s get you ranking again. 💻📈

We can help take your business to the next level, drive reach and increase the number of customers that come through you...
30/04/2025

We can help take your business to the next level, drive reach and increase the number of customers that come through your doors.

We work with many businesses in the medical, aesthetic, and well-being fields, and are experts within our field.

If you’re ready to up your marketing game and are not sure where to start, get in touch and arrange a call to discuss your business and marketing needs!

Address

3 Taylors Lane
Worcester
WR11

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