Core Social Agency

10/06/2025

We heard a great phrase today from the fabulous Sun Yi at the Andrew and Pete ATOMICON....

💬 "Commenting is creating content"

We cannot emphasise enough how important ENGAGEMENT is. Yes it's a little time-consuming, yes it can be a mundane task, yes it isn't exciting as creating content or coming up with a social media strategy, BUT....it works!

1️⃣ Find content in your niche or industry that already has engagement and conversation happening
2️⃣ Leave a thoughtful comment that adds value, shows your perspective or expertise (without being disrespectful to the original post)
3️⃣ Respond to anyone who replies to your comment and start that conversation!
4️⃣ Turn that comment or perspective into a post for your own feed

It's simple and important if you want to grow your social media presence organically. Spend just 15 minutes a day doing this and you will see a difference in reach, following and engagement!

And if you do give it a try, let us know how you get on 👍

22/05/2025

There’s something about wearing a hard hat and high-vis that gives you that ‘we're part of something big’ feeling' – even if you’re just there to capture content!👷‍♀️📸

10/05/2025

It has been an absolute pleasure working with Chloe and Jon at Number Nine for the last 6 months. The food is fantastic (if you think we are being biased, go try it for yourself, we are very confident that you'll 100% agree!).

The team are incredibly friendly and helpful, making every content creation visit easy and enjoyable. We’ve also loved chatting with the customers, who are such an engaging and welcoming community.

We’ve really enjoyed attending the various evening events held at Number Nine with other local businesses - there’s always something for everyone to enjoy!

We’re looking forward to continuing our work with Number Nine and supporting the café’s growth even further ❤️

A couple who opened their dream café in Great Sankey say the first six months has been ‘incredible’ after it has proved to be a popular spot.

11/04/2025

Whilst it's trending... 😜

We all gave the trending AI Barbie doll a go at Core Social, and after some truly questionable attempts by myself (Helen), Amy’s version was by far the best and definitely the most flattering for my doll. 🤣

We also tried to swap the heels (which I would never be able to walk in) for a pair of white trainers and a green jacket suit...but we hit our limit of adjustments.

Anyway, after a number of attempts and limited tweaks, we settled for this - What do you think?

Have you tried the AI Barbie doll trend yet?

04/04/2025

Quality visual content is only one part of the puzzle when it comes to effective social media management. 📸📽️

If you want to grow your socials organically, then another piece of the puzzle is spending some time actually talking to your audience, getting involved in conversations, starting conversations and building a loyal online community.

Start thinking beyond your own page:
👉 Are you popping over to your ideal client's posts and leaving thoughtful, strategic (but not salesy) comments?
👉 Are you replying to comments in your posts with actual conversation - not just with emojis?
👉 Are you making time to scroll and support the people you want to connect with in Facebook groups?

You don't need to spend hours a day doing this either. 10-20 minutes per day is a good start and you can build it up from there. Once you get the hang of finding who you are looking to engage with and how, it will get easier and quicker.

These proactive engagements can go a long way in growing your visibility and building real online communities for your business.

Don't forget, social media isn't just a broadcast platform; it's meant to be social!

How long do you spend proactively engaging with your audience?

28/03/2025

There’s so much noise out there about how social media should work, and honestly, it’s enough to make anyone feel overwhelmed. Let’s clear a few things up and bust some of the common myths that we typically hear all the time.

Here we go…
❌ Myth: “You’ve got to post every single day to see results.”
✅ Truth: It’s not about how often you post, it’s about what you post. Quality over quantity all day! You’re far better off sharing 3–4 strong, meaningful posts a week than showing up daily with content that doesn’t educate, captivate, inform or has no real purpose.

❌ Myth: “If you’re not getting loads of likes or comments, it’s not working.”
✅ Truth: Those ‘vanity’ numbers don’t always tell the full story. A lot of people watch, listen, and take it all in without ever interacting (we call them lurkers and we love them!). Just because they’re not engaging doesn’t mean they’re not noticing. Social media is a long game that builds trust, credibility and reputation, and that often leads to sales, not just likes and comments.

❌ Myth: “Too many hashtags on Instagram will work against you.”
✅ Truth: Nope! Hashtags are how people find you. Instagram gives you up to 30 for a reason. If they’re RELEVANT and SPECIFIC to your content and business, your product or your service, use them! The key is to be smart with them. Avoid super generic ones, and go for those that connect you with your ideal audience.

And let’s be honest, Instagram wouldn’t give us the tool to use up to 30 hashtags if it was going to punish us by doing so! So long as we use them in the right way.

Which myth have we busted for you today?

08/03/2025

Happy International Women's Day 💚

To all the incredible women we know, work with, have met and even the ones we haven’t met (yet!) - you inspire us every day.

You’re all amazing in your own unique way, and today’s a reminder to celebrate you! 💞

03/03/2025

Scheduling posts can be an absolute game-changer. It saves time, helps you stay consistent, and is great when you're on a roll creating content. 💪

BUT… schedule too far ahead, and you risk forgetting about your posts when they go live, missing key conversations, and losing out on engagement (which is what actually helps your content reach more people!).

The first hour after posting is crucial – that’s when you should be replying to comments and starting conversations.

So yes, schedule – but don’t ‘post and ghost’! 👻

27/02/2025

We are once again exhibiting at the Cheshire Business Exhibitions LTD at the fabulous venue of Chester Racecourse on 12th March between 10am - 3pm.

Helen, Sarah and Amy will be there to talk all things social media, alongside many other amazing businesses.

If you plan on visiting, please do come and say hi to the team!

18/02/2025

The Brandtastic & Social Savvy Masterclass💚🩷

Last week, Helen joined forces with the lovely Sam Blakley to run our first-ever Brandtastic & Social Savvy Masterclass.

We had a fabulous group of participants attend, who not only came to learn more about branding and social media but who brought so much energy, questions and enthusiasm throughout the day. 💪

Emma and Piero Belmonte joined us as guest speakers to talk about brand photography and how it can be used for social media.

We were thrilled with the feedback received and to have genuinely helped business owners and those looking after business accounts go away feeling more confident, clear, and excited about their brand and social media strategy!

Seeing those lightbulb moments and knowing that what we shared will make a real difference is exactly why we created this Masterclass in the first place.

Should we do another other? Silly question, of course we shall - Watch this space!

01/02/2025

There’s a lot of misinformation out there about how social media “should” work, which can hold businesses back from making the most of their online presence. 😖 Let’s bust a few of the most common myths and set the record straight!

❌ Myth: “You need to post every day to be successful.”
✅ Truth: Consistency matters, but posting every single day isn’t necessary. It’s better to focus on creating high-quality, valuable content that resonates with your audience and is RELEVANT. Even 3-4 well-thought-out posts per week can deliver better results than daily posts with no strategy or relevance.

❌ Myth: “If you don’t get lots of followers, likes or comments, your social media isn’t working.”
✅ Truth: Don’t focus on the vanity metrics! Not everyone engages with posts publicly, but that doesn’t mean they’re not paying attention. Many people quietly follow, watch, and remember your brand without engaging (they are known as lurkers). Social media builds awareness, trust, and credibility over time - even when the engagement seems low, the real number that matters is ultimately revenue!

❌ Myth: “You shouldn’t use too many hashtags on Instagram.”
✅ Truth: Instagram allows up to 30 hashtags - they’re your searchability tool! As long as your hashtags are RELEVANT to your business, product, or service, they can boost your reach, improve visibility, and help your posts connect with the right audience. Avoid random or overly generic hashtags, and instead, focus on ones that reflect your content and resonate with your followers.

And think about it, why would Instagram allow up to 30 hashtags if using them (the right way) was going to hurt your post? 😉

These are just a few points we cover in our Brandtastic & Social Savvy Masterclass. 👉 There are a few tickets left so book on to secure your spot!
https://brandtasticandsocialsavvy.co.uk/product/masterclass-tickets/

31/01/2025

Let us introduce you to Amy - Our newest member of the team! 💚

Amy has joined Core Social bringing plenty of enthusiasm and a fresh perspective to our growing team!

A little bit about Amy.....
📸 She studied Fashion Photography with Marketing at uni and has worked across fashion, cars, events, and weddings!

🌍 She’s a travel lover and has conquered zip lines around the world - including the fastest one on the planet!

🦔 Animal obsessed? Absolutely! She currently has 7 pets, including an African pygmy hedgehog!

💃 She danced for 14 years and even performed at the Silverstone half-time show!

Safe to say, she’s full of energy, creativity, and adventure - welcome to the team, Amy!