03/09/2024
Some interesting insights and opportunities for UK gyms 🏋🏻
The over 55s is the fastest growing market – but will ‘gymtimidation’ impact membership numbers, with so many people feeling intimidated at the gym? 😨
At a time when looking after our health is so important and mental wellbeing a huge reason for keeping active, gyms need to slightly shift their focus.
Connecting with all ages and recognising concerns shows inclusivity and support. And that's good for business too 👌