Infinite Form

Infinite Form A production studio of dauntless imagination. Specialising in immersive technology and innovation.
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Immersive Studios is an award winning virtual reality studio specialising in immersive technologies – Virtual Reality, Augmented Reality and 360° video. Born in 2015, the agency is run by a close-knit team of uber-geeks who get a kick out of creating experiences that blow people’s minds. We build remarkable, interactive environments from the ground up – helping clients promote their products and s

ervices in striking and inventive ways. Our focus is using innovative technologies cleverly to create brand experiences your audiences won’t forget. Covering a wide range of industries and sectors, we are flexible, multi-skilled and dedicated. Plus our service is end-to-end – we take you from initial concepts through to planning, development and production – to deliver the goods.

12/11/2024

It’s been a hot minute since our creatives have had the chance to sit down for a round table meeting. Here, they share projects they’ve been working on. Whether that's internal or their own personal projects, they can showcase anything and everything creative, and as a new addition our Creative Director Jon Rogers has introduced a creative of the month award. This honour is given to the creative with the most inspiring work, methods, adaptability and determination and this months winner is...

Marcell Rideg!

How do you give constructive, actionable feedback to creatives? And what are the benefits of doing so?In our most recent...
07/11/2024

How do you give constructive, actionable feedback to creatives? And what are the benefits of doing so?

In our most recent article our Creative Director Jon Rogers talks about our monthly Creative Roundtables, their benefits and the path to feedback. Click here to read the article and discover more about how we use them to aid our process: https://infiniteform.io/knowledge-base/the-power-of-creative-roundtables-and-feedback

05/11/2024

These gorgeous renders come courtesy of our very talented 3D team for an amazing project we completed this summer. The shapes were created in Autodesk Maya, but the final composition, lighting and rendering was done in Unreal Engine. Case Study coming soon!

It was fantastic to welcome so many members of the energy industry to our studio to showcase the range of ways immersive...
31/10/2024

It was fantastic to welcome so many members of the energy industry to our studio to showcase the range of ways immersive tech can be applied to this innovative sector, in partnership with Reuzer. Thanks to Ian Smith, Kevin Keable and East of England Energy Group - EEEGR for helping make the event such a success!

Your monthly tech update is here! It’s time again for some insider thoughts on the latest developments in creative techn...
29/10/2024

Your monthly tech update is here! It’s time again for some insider thoughts on the latest developments in creative technology. Click here to sign up: http://eepurl.com/iU9CoQ

Happy rebrand birthday to us!It’s been a whole year since we launched our new brand and since then we’ve expanded our te...
24/10/2024

Happy rebrand birthday to us!

It’s been a whole year since we launched our new brand and since then we’ve expanded our team, moved offices and finished some amazing projects! We’re incredibly proud of how the Infinite Form brand is evolving and taking shape. Built from the ground up with input of every member of our team forming a DNA that feels genuine, it continues to be a brilliant creative project for us., it continues to be a brilliant creative project for us. Thank you for supporting our wild ride so far – and keep an eye out for further forms of brand creativity to come! 💚 💚

22/10/2024

To deliver the Testimony360 project for Holocaust Educational Trust (UK), our team had to face all sorts of challenges. They describe the behind-the-scenes process in our new video online – take a look on our website. We’re incredibly honoured to share our experience and are very proud of the whole project!

We’re excited to be partnering with Reuzer in an exciting collaboration for the East of England Energy Group - EEEGR to ...
17/10/2024

We’re excited to be partnering with Reuzer in an exciting collaboration for the East of England Energy Group - EEEGR to hold creative tech demonstrations for members of the energy sector. We’ll be showing all sorts of applications for our tech across the sector, including a new training sim we’ve been building!

15/10/2024

Berry Global are constantly innovating across the world to achieve sustainability so, to show how, they wanted to create a cutting-edge learning centre at their new headquarters in Barcelona for their clients, the Berry team and local communities.

They tasked us with designing and creating a cohesive, interactive innovation hub that leverages the latest in creative technology to engage, inform and inspire visitors. So we came up with something unique and boundary-pushing as a response.

To see the full story visit our website.

We had the pleasure of welcoming krow group to our studio for a creative tech workshop this week. After a great discussi...
10/10/2024

We had the pleasure of welcoming krow group to our studio for a creative tech workshop this week. After a great discussion, they tried some AR & VR demos and tested their bravery in XIST. Thank you for coming, you were great!

Lately we’ve had the pleasure of being frequently visited by this little legend. Bono’s brought his energy and cuteness ...
09/10/2024

Lately we’ve had the pleasure of being frequently visited by this little legend. Bono’s brought his energy and cuteness to the studio many times this month and we couldn’t be happier with our four-legged team member!

The Mazda MX-5 RF is iconic, so its virtual test drive needed to be equally legendary. Commissioned by Lively Agency for...
08/10/2024

The Mazda MX-5 RF is iconic, so its virtual test drive needed to be equally legendary. Commissioned by Lively Agency for Mazda, we created two immersive test drives through Italy, Iceland, and the French Riviera. Our goal was to create an unforgettable experience that drives customers to their dealership – so, to make the experience stand out, we leveraged VR's endless potential to create an out-of-this world virtual drive that’s as thrilling as taking the real wheel.

To see the full story click here:https://infiniteform.io/our-work/lively-agency-and-mazda

It was lights, camera, action last week for our team as we interviewed them for some case study videos we’ve got in prod...
03/10/2024

It was lights, camera, action last week for our team as we interviewed them for some case study videos we’ve got in production. Stay tuned to see them on our website soon!

We’re thrilled to announce the newest addition to the team, our new Creative Director Jon Rogers! Having come from a bac...
02/10/2024

We’re thrilled to announce the newest addition to the team, our new Creative Director Jon Rogers!

Having come from a background of videography and immersive training and education, he’s bringing a new flare of creativity to the team. He’s spent the last few weeks settling in, getting involved in all sorts of fun and getting to know the tech and the team. We can’t wait to see what new insights Jon will bring to us and our process! 🎉

Reach PLC is the UK's largest commercial national and regional publisher. They have a vast and fascinating archive – whi...
01/10/2024

Reach PLC is the UK's largest commercial national and regional publisher. They have a vast and fascinating archive – which they wanted to showcase in a fun and interactive way.

We suggested a time-hopping VR experience that challenges the user to solve puzzles and unlock decades of history and culture from across the UK, all drawn from Reach’s archives. The Time Vault puts years’ worth of newspaper articles, videos, audio clips and more into the hands of the user and lets them explore in a way that’s entertaining, engaging and immersive.

To read more click here: https://infiniteform.io/our-work/reach-plc

It’s time for your monthly tech update! Another issue of the latest news in creative technology is here, with our expert...
26/09/2024

It’s time for your monthly tech update! Another issue of the latest news in creative technology is here, with our expert’s opinions on this month’s developments as well as an update on what we’ve been up to! Sign up to the newsletter here: http://eepurl.com/iU9CoQ

We had the pleasure of visiting The Shoebox Experiences for their incredible hidden street tour beneath the city – we’re...
25/09/2024

We had the pleasure of visiting The Shoebox Experiences for their incredible hidden street tour beneath the city – we’re saving up our bank of knowledge on Norwich’s history for something special. Keep an eye out for updates soon…

Last week we said goodbye to our VR filmmaker Elliott Mulhall as he goes on to study his Masters in Theatre Production. ...
24/09/2024

Last week we said goodbye to our VR filmmaker Elliott Mulhall as he goes on to study his Masters in Theatre Production. Having been with us since the early days of 360 videography, he’s helped shape our expert 360 filmmaking capabilities and has been such a valued and universally loved team member. With your expertise, creativity and undeniable charisma we’re sure you’ll take London by storm! Best of luck Ell, you’ll be missed here 💚

Address

Carmelite House, 2 St. James Court
Norwich
NR31SU

Opening Hours

Monday 8am - 6pm
Tuesday 8am - 6pm
Wednesday 8am - 6pm
Thursday 8am - 6pm
Friday 8am - 6pm

Telephone

+441603620562

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