Accelerator Productions

Accelerator Productions Fitness photographer specialising in providing fitness professionals with eye-catching visuals that increase leads, boosting business and revenues
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At Martin Irvine Productions we specialise in providing Fitness professionals and Coaches with the visuals assets to allow them to attract more of their dream clients and become more visible on Social Media

We help Online Coaches remove procrasination around content creation by helping them save time and increase leads by providing the professional visuals assets that will ensure their service is

not a best kept secret

We provide Coaches all over the uk and further with both Video, photography that showcases their service in the light it needs

At Martin Irvine Productions we believe that your Social Media content is your first pre qualifier to attracting the clients your business needs and deserves. Your content will act like a doorman, keeping out the time wasters and poor grade clients while attracting a quality of lead that will ensure you can scale your business to the heights you have alway dreamt

We have already worked with 100's of the countries top coaches and the experience we bring to creating purposeful content for coaching business is second to none

We do not believe in content for content sake we believe in creating content that has real business purpose while maintaining the highest professionalism

Your content is your shop window and will determine the quality of the leads it generates

That is why we are the Coaches' Choice

What’s to Say Anyone Will Listen?Ever had that thought?“Why would anyone care what I have to say?”“Who am I to share my ...
20/02/2025

What’s to Say Anyone Will Listen?

Ever had that thought?

“Why would anyone care what I have to say?”

“Who am I to share my story?”

“What if no one listens?”

That voice in your head telling you that your opinion doesn’t matter, that your story isn’t valuable, that no one will care - it’s lying to you.

Because the truth is, the people who show up, share their insights, and put themselves out there aren’t better than you.

They just stopped listening to that doubt.

They started posting before they felt ready.

They shared their experiences before they thought they were “important enough.”

They built their brand by showing up—again and again—until people started paying attention.

Every personal brand, every thought leader, every business owner you respect started exactly where you are now.

The only difference?

They stopped waiting for permission.

You are the one holding yourself back. Not a lack of experience, not the market, not competition.

So the question isn’t, “What’s to say anyone will listen?”

It’s, “What’s to say they won’t?”

The only way to find out is to start.



Trust Is EarnedIf you operate in an industry where trust is everything, your brand needs to reflect that.Whether you pro...
19/02/2025

Trust Is Earned

If you operate in an industry where trust is everything, your brand needs to reflect that.

Whether you provide a service, offer advice, or deliver a transformation, your customers are making a decision based on more than just your skills.

They need to trust you.

And trust isn’t given - it’s earned.

Not with one post.

Not with one ad.

Not with one perfectly crafted piece of content.

It’s built over time.

People need to see you, hear you, and understand what you stand for before they are willing to invest in you.

If you show up once and disappear, they won’t believe you’ll be there when they need you.

If you hide behind a faceless brand, they won’t feel connected enough to trust you.

Trust comes from consistency, transparency, and showing up for what you do—again and again.

The more you show who you are, what you believe in, and how you help, the easier it becomes for people to say yes.

Are you giving your audience enough reasons to trust you?

The Power of Professional Imagery in Aesthetics MarketingIn the aesthetics industry, trust is everything.Clients are not...
16/02/2025

The Power of Professional Imagery in Aesthetics Marketing

In the aesthetics industry, trust is everything.

Clients are not just investing in a treatment.

They are investing in confidence, expertise, and results.

Before they ever book an appointment, they are judging your business by what they see.

Does your branding reflect the high standard of your work.

Are your images polished, professional, and inviting.

Do they showcase the level of care and attention to detail you provide.

High-quality photography instantly elevates your brand, making your business look more established, credible, and premium.

It allows you to:

Attract higher-paying clients by associating professional visuals with professionalism

Build trust with clear, well-lit images of your treatments, results, and clinic

Showcase your expertise by highlighting your process, your space, and your results

Create consistent marketing with imagery that works across your website, social media, and advertising

In aesthetics, image is everything.

If you want to position yourself as a trusted expert in your field, your branding needs to reflect that.

Ready to take your visuals to the next level.

Let one of our brand booster shoots elevate your brand and attract your ideal clients.

Stepping Into the SpotlightPersonal branding can feel daunting.Putting yourself out there.Sharing your story.Letting peo...
12/02/2025

Stepping Into the Spotlight

Personal branding can feel daunting.

Putting yourself out there.

Sharing your story.

Letting people in.

It can feel like stepping out of the shadows into the spotlight.

But this isn’t about chasing fame.

It’s about being found.

Your ideal clients, customers, and audience are already looking for someone like you.

Personal branding makes sure they find you.

Because when you build your brand with intention, you don’t have to chase opportunities—they come to you.

Ready to step into your brand? Let’s talk.

A few sneak peeks from a great Brandbooster shoot with at
10/02/2025

A few sneak peeks from a great Brandbooster shoot with at

The Overthinker Content CreatorYou film the video but don’t post it.You write the caption but second-guess it.You overan...
10/02/2025

The Overthinker Content Creator

You film the video but don’t post it.

You write the caption but second-guess it.

You overanalyze every detail, worrying about what others might think.

What if it’s not perfect? What if someone judges? What if it doesn’t get engagement?

And while you wait for the perfect post… someone else, with half the skill and twice the confidence, is putting themselves out there and building their brand.

Content isn’t about perfection. It’s about showing up.

The people who win aren’t the ones who overthink. They’re the ones who create.

So stop waiting. Start posting. The only bad content is the content that never gets seen.

There Is No Fashionably Late in BusinessIn business, timing is everything.Waiting for the "perfect moment" often means m...
08/02/2025

There Is No Fashionably Late in Business

In business, timing is everything.

Waiting for the "perfect moment" often means missing the moment altogether.

Opportunities don’t wait. Markets move fast. Your competitors sure as hell aren’t standing still.

If you keep delaying...

waiting until you feel 100% ready, until everything is perfect, until you have more time you’re already behind.

The brands that stand out aren’t the ones waiting.

They’re the ones showing up. Taking action. Staying consistent.

There is no fashionably late in business. There’s only being seen or being forgotten.

Are you making moves or making excuses?

You are sitting on a gold mineYour story is your most valuable asset when building your brand.It’s the one thing no one ...
07/02/2025

You are sitting on a gold mine

Your story is your most valuable asset when building your brand.

It’s the one thing no one else can copy.

It’s what makes you unique.

People can offer the same service. Sell the same product. Even use the same strategies.

But they will never have your journey, your lessons, your perspective.

Your story is what builds trust. Creates connection. Makes people choose you over the competition.

And the best part? You already have it.

The only question is—are you using it?

One of the things we do best is helping people share their story in an easy and authentic way—turning their experiences into content gold.

If you’re ready to turn your story into a brand people remember, let’s talk.

Sell the Dream, Not the ProductRed Bull doesn’t sell a drink. They sell energy.Nike doesn’t sell shoes. They sell perfor...
06/02/2025

Sell the Dream, Not the Product

Red Bull doesn’t sell a drink. They sell energy.

Nike doesn’t sell shoes. They sell performance.

But so many people get lost trying to explain and sell every product or service they offer.

They list features, packages, and processes—only to confuse their audience.

A true brand isn’t built on endless options. It’s built on a feeling.

It’s about belonging to something.

We don’t just sell video and photography. We sell the power of a brand that works for you.

A brand that makes people trust you. Recognize you. Choose you.

Our clients clients goal is not another video or photoshoot.

They need visibility. Authority. The confidence to stand out.

That’s the dream. And when people believe in the dream, they come to us to make it happen.

Ready to build a brand that speaks for itself? Let’s talk.

Client Spotlight: Jenna HillWhen you’re running multiple businesses, mentoring other entrepreneurs, and showing up as th...
04/02/2025

Client Spotlight: Jenna Hill

When you’re running multiple businesses, mentoring other entrepreneurs, and showing up as the face of your brand, there’s one role you don’t have time for—photographer.

Jenna Hill knows the power of showing up consistently across multiple platforms.

She has returned to our studio multiple times for high-quality imagery that represents her personal brand.

She’s had on-site brand shoots within her businesses to ensure her visuals reflect the energy and professionalism she brings to her work.

And when it comes to her live events, our team has been there to capture the moments that matter, providing her with content she can repurpose long after the event is over.

When you want to be omnipresent, you need the visuals to back it up.

If you’re ready to step up your brand presence, let’s talk. 📩




I had this conversation with the other week while covering his talk in Scotland Magicians know the tricks, the secrets ...
03/02/2025

I had this conversation with the other week while covering his talk in Scotland

Magicians know the tricks, the secrets to what they do

Sometimes, they are very simple slight of hand or misdirection

They do it to entertain their audience, and that is what the audience come for

Its their job to turn those tricks into magic

They do it through showmanship

Your branding is the same

It falls upon you to shine a spotlight on what you do

No matter what you do

No matter how simple it has become to you

It's your job to bring the show to your brand

If you need a little with that ...

Then let us shed some magic on you and your brand

The Power of the Weekly DebriefEvery week, I sit down and run a debrief.Not just for my business, but for myself and for...
02/02/2025

The Power of the Weekly Debrief

Every week, I sit down and run a debrief.

Not just for my business, but for myself and for family

What went well? What didn’t?

Where did I step up? Where did I fall short?

It’s easy to focus on what didn’t go right, but one thing I always ask myself is:

What actions am I proud of this week?

Not just the big wins.

The small moments where I stayed disciplined, kept my word, or made the harder but better choice.

I also look ahead to the week coming and make a list of the things I need to improve or do differently.

What will I do better? Where can I keep pushing myself to evolve?

That’s why we get every man in Into the Storm to do an accountability post in the community.

Because when you’re forced to reflect, you start to see your own progress.

And when you see progress, you keep pushing forward.

Take a moment today—what action are you proud of this week?

What can you improve on next week?

Client Spotlight: Bethany – Elevating Her Brand Through Powerful ImageryBethany knows that in the beauty industry, image...
30/01/2025

Client Spotlight: Bethany – Elevating Her Brand Through Powerful Imagery

Bethany knows that in the beauty industry, image is everything.

As the owner of a thriving beauty salon, she wanted high-quality imagery to grow both her personal brand and her business.

She booked a Brand Booster Shoot, and we captured a mix of salon imagery with a model and editorial-style photos in our studio - giving her a powerful collection of visuals to use across social media, marketing, and her website.

When confidence and image are what you sell, you need to have confidence in your imagery.

Bethany’s brand now has the polished, professional look that reflects the quality of her work.

If you’re in the beauty industry and want imagery that positions you as the go-to expert, a Brand Booster Shoot is the perfect place to start.

Your Brand Deserves the Full PictureA strong personal brand or brand isn’t built on just one type of content.Headshots a...
29/01/2025

Your Brand Deserves the Full Picture

A strong personal brand or brand isn’t built on just one type of content.

Headshots and lifestyle images are essential. They create connection, professionalism, and trust.

But there’s another crucial piece of the puzzle: Product imagery.

If you offer a product or service, your audience needs to see it in action.

High-quality visuals showcase what you do, highlight the details, and make your brand feel tangible.

That’s why our Brand Booster Photoshoot is designed to capture it all:

✔️ Professional headshots for authority and trust
✔️ Lifestyle shots to tell your brand story
✔️ Product imagery to showcase what you offer
✔️ Content tailored to attract and convert

Your brand deserves to be seen from every angle.

Let’s create the visuals that position you as the go-to in your industry.

The Property Industry Is Ready to Explode with Personal Branding The property industry is evolving rapidly, and personal...
27/01/2025

The Property Industry Is Ready to Explode with Personal Branding

The property industry is evolving rapidly, and personal branding is about to play a massive role in its transformation.

Whether you’re selling homes or sourcing investment properties, one thing is clear: trust is everything.

People want to feel confident in the individuals they’re entrusting with their hard-earned money and future investments.

That’s where personal branding steps in.

We’ve noticed a wave of change within the property industry.

More professionals are realizing the power of building a personal brand that showcases not just their services but their values, experience, and authenticity.

Take Ciaran McKendry, for example. Ciaran is a property portfolio builder with 15 years of experience as an estate agency owner.

When he came to us, his goal was clear: to attract more of his ideal clients while leveraging his vast industry expertise.

Using our conversational video content approach, we created over 20 short, impactful videos in just one hour, highlighting his journey, lessons learned, and why he’s the perfect partner for those looking to build their property portfolios.

The results?

Ciaran left with a treasure trove of new content ideas and the tools to position himself as a trusted leader in the property space.

This is just one example of how professionals in the property industry are stepping up their game.

If you’re in this space and you’re not thinking about personal branding, you might be missing the chance to stand out in an increasingly competitive market.

Personal branding isn’t just about showcasing your wins; it’s about sharing your story, your challenges, and how you’ve overcome them.

The property industry is primed for this change. The question is: will you be one of the first to capitalize on it?

Let’s chat if you’re ready to take your personal brand—and your business—to the next level.

Lessons from Starting a Coaching BrandWhen Ryan and I launched Into the Storm, our coaching program for men ready to fac...
27/01/2025

Lessons from Starting a Coaching Brand

When Ryan and I launched Into the Storm, our coaching program for men ready to face life’s challenges, we knew we needed more than just a great idea. Building a coaching brand takes focus, intention, and a commitment to the process.

Here are the key lessons we’ve learned:

1. Consistency Wins Every Time

Showing up regularly is how you build trust. Whether it’s posting content, engaging with your audience, or refining your message, consistency matters—especially on the days it feels like no one is paying attention.

2. Your Feed Is Your Shop Window

Think of your social media as the first impression for potential clients. It’s where they decide if you’re the right person to help them. Every post should reflect your expertise, mission, and the value you bring.

3. Know Exactly Who You’re Speaking To

From day one, we built Into the Storm with a specific audience in mind: men who want to level up, live with purpose, and overcome their challenges. Knowing who you serve makes your content stronger and ensures it resonates with the right people.

4. Stop Trying to Please Everyone

You’re not for everyone, and that’s okay. Trying to cater to everyone waters down your message. Stay true to your mission, and the right people will find you.

5. Stay the Course During Quiet Times

When things go quiet, it’s easy to second-guess yourself or your strategy. Don’t. Those moments are when you refine your vision, double down on your values, and trust the process.

Starting Into the Storm has taught me that building a brand isn’t about shortcuts—it’s about clarity, persistence, and connection.

If you’re working to grow your coaching brand, stick to the fundamentals: be consistent, know your audience, and create content that shows who you are and the value you bring.

Ready to elevate your brand? Let’s make it happen.

🚨 Flash Sale: Start 2025 Ahead of the Game! 🚨Has your 2025 started the way you envisioned?Or have you found yourself pla...
26/01/2025

🚨 Flash Sale: Start 2025 Ahead of the Game! 🚨

Has your 2025 started the way you envisioned?

Or have you found yourself playing it safe because it’s "just January"?

If you’re ready to stop holding back and make a real impact in your industry, now is the time to act.

For a limited time, we’re offering 25% OFF our regular Brand Booster photoshoot price!

This is your chance to:

✔️ Stand out from your competition with stunning, professional visuals.

✔️ Attract the clients you’ve been dreaming of.

✔️ Showcase your brand authentically and powerfully.

Your industry is moving forward—don’t let hesitation keep you behind.

Make 2025 the year you take your brand to the next level!

But hurry—this flash sale won’t last long!

📩 DM us now to claim your 25% discount and book your Brand Booster session.

Let’s create content that sets you apart.

🚨 Flash Sale: Start 2025 Ahead of the Game! 🚨Has your 2025 started the way you envisioned?Or have you found yourself pla...
26/01/2025

🚨 Flash Sale: Start 2025 Ahead of the Game! 🚨

Has your 2025 started the way you envisioned?

Or have you found yourself playing it safe because it’s "just January"?

If you’re ready to stop holding back and make a real impact in your industry, now is the time to act.

For a limited time, we’re offering 25% OFF our regular Brand Booster photoshoot price!

This is your chance to:

✔️ Stand out from your competition with stunning, professional visuals.

✔️ Attract the clients you’ve been dreaming of.

✔️ Showcase your brand authentically and powerfully.

Your industry is moving forward - don’t let hesitation keep you behind. Make 2025 the year you take your brand to the next level!

But hurry - this flash sale won’t last long!

📩 DM us now to claim your 25% discount and book your Brand Booster session.

Let’s create content that sets you apart.

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The Loft Studio, 10 Sanda Road
Newtownabbey
BT379UB

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Switching to a conversational style of content creation has transformed how we do things No scripts Just authentic conversation Clients find it easier, and they walk away with much better video content #personalbrand #brandvisibility #brandidentity #videocontent

Let Us Create Content You Can’t You’re an expert at what you do. But capturing it in a way that stops the scroll? That’s where we come in. We create content that: ✅ Positions you as the go-to in your industry ✅ Builds trust with your audience ✅ Helps you stand out in a crowded market Whether it’s high-quality video, brand photography, or social media content that actually converts—we’ve got you covered. 📩 DM us today and let’s bring your brand to life! 🚀 #BrandVisibility #ContentThatConverts #SocialMediaMarketing #PersonalBranding #StandOut

"Your business deserves to be seen. Let’s create a promo video that sets you apart. Get in touch today!" #BrandVisibility #VideoMarketing #PromoVideo #StandOutOnline #ContentThatConverts

Personal Branding Personal Branding Personal Branding #personalbranding

Example of a video we created for @jakewoodpt We enjoy helping people bring their personality and humour to their content #videocontent #socialmedia #personaltrainer #BrandBooster

"Nothing says it better than our clients' own words!" Listen to what Alana had to say about her Brand Booster experience #brandbooster #branding #personalbranding #photography #photoshoot

Are you ready to Accelerate your content? #personalbranding #onlinecoach #contentcreation #contentstudio #videocontent #businessowner #entrepreneur

Allow us to remove the stress from your content creation Like we did for @taragrimesfitness #contentcreation #contentstudio #videocontent #videographer #personalbranding #personalidentity

What did the leader of @break_point_uk @ollie.ollerton think of his 365 Experience and Reel Experience shoot This one was an honour #contentcreation #entrepreneurship #breakpoint

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