Accelerator Productions

01/11/2024

Photo tip #2

Depth of field in photos creates a striking contrast between sharp and blurred areas, directing attention to the subject while adding layers of visual interest and enhancing the overall composition.

01/11/2024

The question that kinda started it all

Taking it way back to my first shoot

I had been training in the Rockpit, the original Mecca of bodybuilding in Northern Ireland

and someone asked if I would take a few photos of them

They had heard I did a little photography

I thought what the hell and gave it a go.

I borrowed a few flash guns and setup in the cafe area of the gym against a white wall

When they posted the photos on facebook and tagged me, this was actually before Instagram blew up.

Someone messaged and asked how much I charge for a photoshoot

Honestly, I couldnt believe someone was willing to pay me to take their photos

That was probably the best £50 I ever earned lol

It gave me belief, even if it was only to earn money to invest in new equipment

That first shoot, that first message started something.

At the time I didnt know where it would take me, but here we are 10 years later

31/10/2024

Make that lasting impression

30/10/2024

Photo tip 25

Using your dog in photos adds personality, warmth, and relatability, making the image more engaging and creating a connection with viewers through the charm and authenticity of pets.

29/10/2024

Now exactly what it is your are offering and make that clear to your audience

28/10/2024

Using signage in photos adds context, provides clear messaging, and guides the viewer’s focus, making images more informative and purposeful while reinforcing a brand’s identity or story.

28/10/2024

Where it began.... Buying my first camera

I was the arty kid in school.

I would have done other people's art homeworks just because I would have enjoyed it.

But I never pursued anything overly creative since I left art college after 2 months

The one year Christmas was coming and I liked to get a big gadget every year, that year I decided on a camera. Back then I did what most people would do and headed to currys with no knowledge of what I needed or wanted.

Budget was the biggest determining factor and it wasnt very big

"Will you be looking additional lenses?" the guy asked me and a flat no was the answer, As I said I had no knowledge.

I was recommended a Panasonic but told there arent many third party lenses and Panasonic lenses are expensive, I fired on and was then the proud owner of my first camera.

I took it to a friends wedding thinking I was bee's knees and every photo came out blurry lol I hadnt a clue what shutter speed was probably firing at 1/5

I really didnt have a clue what I was doing, but I started to figure it out.

Youtube wasnt as extensive as it is now, so a lot of it was learning on the go. Things like depth of field seemed like a mystery to me.

Id have taken photos of everything and anything, then posted them to 'Flickr' the photo sharing app of the time. I even had a photo featured on the app once... woohoo I had made it

And this is how it went on for a few years. Mostly taking photos of landscapes or architecture then Harriet was born and she became my focus of work

There was so much I didnt know, and so much I now take for granted. Photography has provided me with a creative outlet, a career and a passion I doubt I will ever be without.

Everyday I use it to express myself and to help people grow and scale their businesses.

Im not sure if photograpy found me or I found it

28/10/2024

I have a great opportunity for any Edinburgh based business owners

I have an early morning slot this coming Wednesday for a Brandshoot in Edinburgh city centre

This is your chance to get lifestyle imagery in the iconic city backdrop of Edinburgh

Imagery that will fit seamlessly into your socials

Allowing you to tell more of your story and your challenges and connect with more incredible clients

If you are interested, drop me a message before the opportunity goes

28/10/2024

Example of a video we created for

We enjoy helping people bring their personality and humour to their content

28/10/2024

Let’s get straight to the point:

Personal brands are the future, and people are catching on fast. They’re built on authentic stories and real connections—and that’s what makes them so powerful.

Building a personal brand isn’t something you can pull out of thin air. It requires time, dedication, and a story worth sharing.

Take , for example. For nearly 10 years, I’ve captured the essence of his journey: snapshots of his business, his lifestyle, and his daily moments.

These images have been more than just photos; they’ve been the visual heartbeat of his brand, supporting everything from social media and marketing to presentations, videos, and even his upcoming Netflix documentary.

A powerful personal brand does more than strengthen your current ventures. It opens doors to new opportunities, expands your network, and puts you in rooms you never thought possible. And beyond that, it builds a foundation for you to create your own spaces—places where others seek your expertise.

I’m excited to partner with three driven entrepreneurs ready to build magnetic personal brands.

Each month, we’ll spend a day together capturing the visuals that will elevate your brand and give you a strong, consistent presence across every channel.

Together, let’s accelerate your business journey with a personal brand that stands out

27/10/2024

"Nothing says it better than our clients' own words!"

Listen to what Alana had to say about her Brand Booster experience

25/10/2024

Take it as a compliment

25/10/2024

Sunrise photography captures the beauty of the day’s first light, offering soft, warm tones and a peaceful atmosphere.

Shooting at this time allows you to play with stunning colors and dramatic shadows as the sun rises over the horizon.

The golden hour light creates a natural glow, perfect for landscapes, portraits, or cityscapes.

Be prepared to shoot early, and use a tripod to capture long exposures or crisp details.

Sunrise photos evoke a sense of tranquility and renewal, making them timeless and captivating.

Hashtags:

24/10/2024

Your content should be a feast for the eyes and a glimpse into what you do.

Every photo, video, and post is an opportunity to show your brand’s personality and expertise.

Make it count.

Create visuals that not only captivate but also invite your audience into your world.

Consistency in design, storytelling, and aesthetics will keep your brand top of mind, driving engagement and connection.

Interested in boosting your content?

We are here to help

24/10/2024

Black and white photography strips away the distraction of color, allowing the viewer to focus on texture, contrast, and emotion. It’s timeless and powerful, highlighting shapes, shadows, and details that might be overlooked in color images. This style works especially well for portraits, street photography, and architectural shots, giving them a classic, dramatic feel. When shooting in black and white, pay attention to lighting and composition to create depth and contrast. By eliminating color, you emphasize mood and atmosphere, letting the subject speak for itself.

24/10/2024

Time to tell you more about my journey

I believe the true foundation behind any personal brand is the story of how it was created

I can't promote the value of sharing someone's lessons and story as part of building a personal brand without sharing my own

Then, in an upcoming series of posts, I am going to share some of the most pivotal moments in my career so far and the lessons I learnt from them

An authentic brand is built upon transparency

So this won't be a .... blowing smoke up my own hole exercise

They will be my opinions and what I have learnt about growing my own brand

You may have experienced some of them yourself, and you may agree with some and you may not...

Some people may see no value in any of it

I am all good with that

Some people may see value my story

I'm not for here for the claps, and I'm not going to dilute myself to suit everyone

So stayed tuned

24/10/2024

Never underestimate the power of good questioning or a good conversation

of .agency came to us for fresh content.

Fiona had three preplaned videos she wanted to record and then was happy to for us to ask questions.

In the 15 mins following her preplaned videos we recorded over 10 short impactful video for Fiona and the Amplified team

In a way more relaxed manner than even Fiona had expected covering a whole host of topics

A content creator that takes the time to know who you are and what you do, and can lead an impactful narrative through conversation is worth their weight in gold

If content really is currency

23/10/2024

We are excited to welcome on to the Social Media Accelerator program

In 's own words...

"I don't know why we didn't have you do this sooner"

We will be providing the fellas with Video and Photos every month that will fall in line with their vision and plan for their three gyms facilities

Allowing them to focus on the roles that need them most to continue their growth

As you can see, we have already been in and provided them with their first batch of photos

With three facilities, 100s of members and our help... the boys will never be lost for content now

23/10/2024

My anchor and my why turns 12 today

The years have gone by so quickly

But I am excited to see her continue to grow

I couldn't be prouder of this little woman

She makes me want to be a better man and father everyday

19/10/2024

Everyone is looking for their title shot... but not many are ready to earn it

Opportunity lies in the work that others refuse to do

Sneak peek from a content shoot at

18/10/2024

Photo tip 21 - Reflection

Reflections in photos add symmetry, depth, and intrigue by mirroring elements in the scene, creating visually compelling compositions that invite viewers to see the world from a new perspective.

18/10/2024

17/10/2024

Photo tip 20 - Distance

Distance in photos creates a sense of scale, perspective, and depth, drawing attention to the relationship between elements and inviting viewers to explore the broader context of the scene.

17/10/2024

Be consistant

17/10/2024

got her Brand Booster visuals this week

With years of marketing experience working for big firms it is time for Helen to take the spotlight in her own consultancy firm

We put together an amazing mix of lifestyle and business shots for her to update her Personal Branding on socials and website

We cant guarantee the weather but we can guarantee we will make the most of it when it plays ball