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Welcome to the how-to series – our new compilation of blogs looking at vital tools for PR practice.
In Vol: 1, we investigate what makes a press release stand out.
Click the link below to find out more.
https://www.libertypr.co.uk/2024/06/19/the-how-to-series-vol-1-writing-a-standout-press-release/
It seems as though there is a national day for just about everything these days. Today is National Biscuit Day! 🍪
Click the link below and find out why the industry could be missing out, as our research also reveals whether a custard cream is a fancy biscuit or not.
May 29 is National Biscuit Day in the UK. If this piece of information comes as news to you, then the biscuit industry is missing a PR opportunity.
It’s awards season again, and a real privilege to be working to shine a spotlight on our clients’ successes over the past year. We’re here to help you maximise the chance of a win. To get an insight into our expert approach, take a look at our post below.
Awards season is fast approaching, and whether you’re a household name wondering if you’ll be picking up an Oscar, or a small company hoping to get a mention at your local business awards dinner, there’s no doubt that hearing your name at the end of those four words is pretty special. For most...
whether Nottingham Forest must have known they were going to provoke a backlash by posting a tweet which appeared to question the professional integrity of a match official.
But at least their “inflammatory” statement would play well with their own fans as the team headed into the final few crucial games of the season, right?
Wrong. Click to see our full thoughts, as told by Editorial Manager Simon Faulkner
Why Nottingham Forest’s incendiary statement on X in the wake of their side’s 2-0 defeat to relegation rivals Everton caused such a commotion.
Here at Liberty PR, we have recently introduced volunteer days for our team members.
These two days allow our employees to volunteer where and when they want to.
We are excited to give back and make a meaningful contribution to the community.
There are some common misconceptions about PR, but don’t be fooled by them on the first day of April - or any day. We have rounded up three of the most common myths about public relations and debunked them in our latest Liberty PR blog:
https://www.libertypr.co.uk/2024/03/28/dont-be-fooled-by-these-pr-myths/
In honour of , we are sharing wisdom from Liberty PR’s co-founder Lisa Jolly over on our blog.
Lisa talks about finding the courage to head in a new direction with your career, and the advice she would give to her younger self.
Click the link below to read more about her journey to setting up a successful PR agency.
To mark International Women’s Day, Liberty PR co-founder Lisa Jolly talks about her career journey, how she came to be heading a successful PR agency, and the advice she would give to her younger self.
Today we are celebrating Ben Prestidge, one of our Account Executives, on completing his PRCA Foundation Certificate. 🎓🌟
Ben said: “I’m grateful for the opportunity to learn on the job and strengthen my understanding of public relations. It was great to take part in courses run by industry leaders; their first-hand experience and words of wisdom inspire you to adopt better PR practices.
“The courses included Introduction to PR, Successful Media Relations and Climbing the PR Career Ladder. They were very interactive, and I learnt a lot during each of the sessions which I have already put into practice in my role at Liberty PR.”
We would like to introduce Paul Meredith, who recently joined Liberty PR as a videographer. With a degree in film production from Falmouth University, Paul brings a passion for moving images to his new role.
Paul has worked extensively in the media field as a freelance videographer and film editor for a number of different companies. He said: “It has been great to join the team at Liberty PR and I am looking forward to managing and expanding the excellent video services we provide here.”
When he’s not working, Paul, who has recently returned to Leicestershire after spending nine years on the Isle of Wight, loves watching movies.
Today we introduce Lucy Wormleighton, who recently joined Liberty PR as an account executive. With a degree in media and communications and a master’s in marketing management, Lucy brings a wealth of knowledge to her new role. She has worked in the customer service industry for the past six years, while gaining experience as a content creator.
Lucy said: “I’m happy to be joining the team here in Liberty PR and have enjoyed settling into my role. I'm looking forward to building successful relationships with clients and growing my knowledge in this role.”
Outside of work, Lucy enjoys exploring new places, soaking up the sun in a beer garden, or watching films and sitcoms. Join us in welcoming Lucy to the Liberty PR team! 😊
Today we are delighted to share a conversation with Jonny Bonell, who's recently been promoted to Senior Account Manager. Jonny has been with Liberty PR for over a year now, and responsible for some of our most impressive campaigns during this time. Take a look and read his thoughts on pursuing a career in public relations, his career highlights so far, and how he has developed professionally since joining our team.
Market Harborough has been voted the best place to live in Leicestershire for two years running. The historic market town has everything you'd want in terms of shopping, amenities, and best of all, wonderful people – our team included! Take a look at our favourite things to do in Market Harborough 👉
Happy National Pet Day! We’re proud to celebrate our furry friends who bring so much joy and love into our lives 🐾❤️
Liberty PR is no ordinary agency. We pride ourselves in offering public relations services and expertise that will make your story heard 👂
To help illustrate, we've asked our team to share in their own words what sets us apart from other agencies, and how this is built into our day-to-day practice. AKA how can we help you sucessfully promote your brand and grow your influence. Swipe to take a look at their responses 👉
On we are taking time to reflect upon, share and praise the women that inspire us. From those we love nearby to the successful female stars we see on our screens, these women have all impacted our lives in profound ways. So thank you - thank you for making us who we are today and thank you for being the strong, resilient and full of life. You make the world brighter and better. 💛 Which special women inspire you? 🌟
🖊️ With hundreds of emails in their inboxes, how do you succesfully pitch to a journalist on behalf of your client? We asked our own resident ex-journo Adrian Troughton to round up his top tips in our latest blog post, "How to write for a journalist."
👉 Click the link in to learn more https://www.libertypr.co.uk/2023/01/06/how-to-write-for-a-journalist/
Today we introduce Ben Prestidge, who has joined Liberty PR as an Account Executive.
Since graduating from the University of Leeds in the midst of the pandemic, Ben held a number of different roles before moving into the PR industry.
With work experience in the creative industries, as well as a stint as Head of Online and Daytime Editor at his student radio station, Ben is excited for the future of working within PR and is excited by the learning journey which faces him.
He said: “I am really excited to join the team at Liberty PR, I look forward to developing my writing skills and grateful to be a part of such a supportive team which will hone my professional growth. I can’t wait continue to sink my teeth into my role, and look forward to my future career.”
Outside of work, you’ll find Ben walking around his local country park with his dogs. Ben is also a fan of live music, usually found at the back of gigs dancing with friends. Ben is also partial to an abroad holiday, the hotter the better.
Today we introduce Kirsten Goljar who joined Liberty PR last year and is our Marketing Account Manager.
Kirsten has been in her new role for just short of six months and has already made her mark. With over three years of marketing experience behind her, she has worked in many creative fields including music, fashion and architecture. The varying role she has taken on at Liberty PR spans from strategic marketing planning and content creation to social media management.
Kirsten said: “I aim to bring an energised approach to my role at Liberty PR and while servicing the clients needs, I hope to bring their philosophies to life through the delivery of our exciting marketing campaigns.”
Outside of work Kirsten finds joy at the yoga studio and on the tennis court. She likes to listen to podcasts, and her favourite musical artist is Lana Del Rey. She’s also a proud dog-mum to her English Bulldog ❤
Today we are introducing Prianca Adatia, who recently joined Liberty PR as an Account Executive.
Since graduating from Warwick Uni in 2020, Prianca took on several interim roles before setting her sights on a career in PR. She is highly enthused and has settled in with the Liberty PR team nicely.
Prianca has found her time at Liberty PR has flown by and already sees herself growing and developing within the business. She has found everyone to be supportive and hasn’t felt lost while settling into her new role.
She said: “No two days are the same in the office and I’ve thoroughly enjoyed building on media relations, copywriting and securing great coverage”.
When she’s not in the office, Prianca enjoys singing, creative writing, swimming, and long walks. She too likes action films and reading new books, mainly biographies and historical fiction. In the future she hopes to become a dog mum 🐶
As a business, we're continuing our pledge in 2023 to support other local organisations in .
After positive feedback from clients, we are pleased to share that we swapped the usual festive gifts in favour of a donation to the Market Harborough Jubilee Foodbank Market Harborough 🎺This charity has been helping local people since it was founded in 2012, and works with around 100 families and individuals each month.
The donation will go towards purchasing the foods needed to provide healthy and balanced food parcels containing a variety of vegetables, fruits, grains and more. The food bank is in particular need of tinned sweetcorn, tinned peas and tinned rice pudding at the moment.
We are thankful for the opportunity to contribute to a vital and well-deserving local charity 💛 If you know of any other charities in the area that need financial support or could benefit from volunteers or assistance with publicity and marketing, drop us a DM.
Our agency experienced powerful growth in 2022 💪 We increased our own team and skillsets, and also added many new clients to our roster. With the bar set high, we are excited for the possibilities this year will bring and wanted to take a moment to reintroduce ourselves 💛 Swipe to learn more.
New year, new us… Meet our refreshed and refined logo 👋 The logo is a key element of our rebrand, which is being rolled out this month. We’ve grown significantly as an agency, and wanted to update our branding so that it clearly reflected our values and expanded services. Not too different – just more expressive. More us 💛
Winter is well and fully here, and for some the dreary, darker days can make it harder to get out of bed and keep going throughout the day. We as a team have all felt it, and decided to pull together our experiences and tips for combatting winter blues. Please add your own in the comments below 👇 Everyone is unique, and for some Seasonal Affective Disorder is a chronic experience of low mood or depression. If you or someone you know is struggling, please check out Mind you can also ring them on weekdays on 0300 123 3393 from 9am-6pm💛
Nailing down the right tone is a cornerstone of PR. You can have all the impressive facts and figures, the expert quote, the stunning visuals… But miss out on tone, and you will miss the mark. And potentially lose a lot of customers. So, how do brands ensure they get their tone right, especially amidst a cost-of-living crisis? We’re here with some expert takes from Yvonne, one of our copywriters, who looks at which brands are thriving and which brands are withering in the current climate: https://www.libertypr.co.uk/2022/11/10/how-brands-are-handling-the-cost-of-living-crisis-in-their-pr-output/
It’s lights, camera, action for Liberty PR as we introduce in-house filming facilities 🎥 We are excited to be able to produce high-quality bespoke video content for our clients – from launching brands to interviewing case studies and beyond. We will capture the essence of your brand in an engaging video that helps you stand out. Email [email protected] for more information 💛 #
A big thank you to Alison Clarke for hosting a workshop which mentored some of us here at Liberty PR on how to develop our presentation skills. We were so enthused and inspired by Alison and we’ve taken away many learning points which we’ve already begun to apply. The workshop was split across two sessions and required us to present twice, followed by feedback from our co-workers – which means we’ve not only developed our presentation skills but have also grown closer as a team. We highly recommend anyone who pitches to take Alison’s workshop!
We’ve been fortunate to welcome several new starters over the summer. After a big welcome and a chance to settle in, we tasked the newbies and not-so-newbies with reflecting on their first weeks at Liberty PR, and to share what they’ve learnt since starting with the business. Click the link below and discover their learnings 🧐
https://www.libertypr.co.uk/2022/10/15/one-thing-ive-learnt-since-joining-liberty-pr/
To celebrate World Mental Health Day, we asked our soon-to-be mental health first aiders why they wanted to take on this vital role ❤️🧠
Last week we discovered our summer intern, Nick Gascoyne, won an award for his contribution to the workplace. As he heads back to De Montfort University Leicester (DMU) for his final year, he has shared his account of his first summer in PR.
https://www.libertypr.co.uk/2022/09/20/my-internship-with-liberty-pr/
Meet the team
Today we are introducing Kelsey Woolley, who has just joined Liberty PR in the newly-created role of Media and Content Executive.
Kelsey grew up in Oklahoma 🇺🇸and moved to the UK after graduating with a BS Hons in journalism. She’s lived here for almost eight years now.
Previously, Kelsey worked for leading reusable baby goods manufacturer Bambino Mio as part of their award-winning marketing team. There, she gained skills across the digital marketing mix from social media to copywriting to media relations and more. She also developed a passion for sustainability.
Kelsey said: “Five years in and Liberty PR has already done so much amazing work. I feel privileged to be a part of such a friendly, knowledgeable and hard-working team.
“I look forward to utilising my skills in writing and media relations to continue to add to Liberty PR’s successes.”
When she’s not at the office, Kelsey loves spending time with her family, including golden retriever Guthrie. She also enjoys listening to music (everything from classical to classic rock), curling up with a good book and catching up with friends over a glass of wine.
39 The Point
Market Harborough
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From public relations to videography and beyond, we capture your brand's essence through engaging content that helps you to stand out from the crowd. Find out more about the wide range of communications services we offer here: www.libertypr.co.uk/services
From the pen and the keyboard to the carving knife! 🎃 Some of us are showcasing our creative skills this Halloween with a pumpkin carving contest. A spooky shoutout to Farndon Fields Farm Shop for hosting The Pumpkin Festival 2022… We love any chance to support a fellow local business! #happyhalloween #pumpkincarving #FarndonFieldsPumpkins #FardonFieldsFarmShop #LibertyPR #lovelocal #marketharborough
