The Social Influence

The Social Influence Social Media Management | Content Creation | Online Marketing | Branding Design

One of our most asked questions: What should I be posting?👉🏼 Go static when you’ve got juicy info, gorgeous pics, or bra...
16/01/2025

One of our most asked questions: What should I be posting?

👉🏼 Go static when you’ve got juicy info, gorgeous pics, or branding that’s just begging to be saved.

👉🏼 Go reel when you want ALL the attention and the algorithm to fall in love with you. 91% of Insta users binge watch videos weekly, so if you’re not making reels, you’re definitely missing out!

Balance is key, both will have your socials looking 🔥 and reaching EVERYONE.

We’ve got some exciting news… Our BRAND NEW website is launching on 1st February!Get to know us both better, find out ex...
14/01/2025

We’ve got some exciting news… Our BRAND NEW website is launching on 1st February!

Get to know us both better, find out exactly what we do, and most importantly, discover how we can help YOU improve your socials and GROW your business! 🚀

Turn on your notifications so you’re the first to know when it drops! 👀

So, you’re interested in what we have to offer, what’s next?🔶 Drop us a simple DM with what you’re looking for and your ...
12/01/2025

So, you’re interested in what we have to offer, what’s next?

🔶 Drop us a simple DM with what you’re looking for and your phone number.
🔶 From there, it all kicks off with a discovery call. But what’s a ‘discovery call’, you ask? It’s all about YOU! We’ll chat about your business, your goals, and where you want to be.
🔶 We’ll put together a bespoke package tailored just for you, whether it’s a quickie social media audit or full social media management, your’ll have it landing in your inbox within 72 hours. Yep, that quick! 🚀

Let’s make it happen!

New year, new Insta rules, right? Out with the old and in with the new! 🚀2024 was all about creating SAVEABLE content fo...
09/01/2025

New year, new Insta rules, right? Out with the old and in with the new! 🚀

2024 was all about creating SAVEABLE content for your followers to refer back to later. But 2025? It’s all about SHAREABLE content.

Here’s the goss: More people are now sending posts to themselves with notes about why they’re saving them. So, next time you’re tempted to hit “save,” try sending the post to yourself instead, it’s better for you and the creator (hello, algorithm boost!).

Why does this matter? The more shareable your posts are, the more people they’ll reach, which is a win for creators and small businesses alike.

➡️ But how do you actually create shareable content? Stay tuned, we’ve got hints, tips, and inspo coming your way soon!

Do you want to make 2025 the year you ACTUALLY grow your socials? Here’s our advice as social media managers:1️⃣ Set cle...
03/01/2025

Do you want to make 2025 the year you ACTUALLY grow your socials? Here’s our advice as social media managers:

1️⃣ Set clear goals – What do you want to achieve? More followers, better engagement, or a stronger brand presence? Be specific.

2️⃣ Write it down – Putting your goals on paper makes them real and keeps you accountable.

3️⃣ Focus on 3 key priorities – Whether it’s creating consistent content, engaging with your audience, or nailing down a new strategy, don’t overwhelm yourself.

Consistency + intention = growth. But if you want our help to get there faster (or just don’t have the time), we’re here to make it happen for you! 🙋🏼‍♀️

What’s one social media goal you’re setting for 2025? Tell us below! 👇

A new year means a fresh chance to make a change up your socials! Use these few ideas throughout the month, get creative...
01/01/2025

A new year means a fresh chance to make a change up your socials! Use these few ideas throughout the month, get creative, and start 2024 with a bang💥

To everyone doing Dry January, good luck! We’ll be over here raising a glass of wine in your honour… you’re welcome😉

2025, we’re ready for you! 🥳 This time last year, we were dreaming about the milestones we’ve now hit, and it’s all than...
01/01/2025

2025, we’re ready for you! 🥳

This time last year, we were dreaming about the milestones we’ve now hit, and it’s all thanks to YOU—our incredible followers, amazing clients, and those lovely recommendations that keep coming our way.

Two best friends, mums, and business partners making it work, building something we’re so proud of, and feeling so grateful for everything 2024 brought our way ❤️💫✨

Here’s to another year of growth, determination, and maybe even a few surprises. Bring on 2025!

Yes there is mixed opinions, but here’s what we think... 👀28% of people scroll their Insta and FB feeds while cooking Ch...
20/12/2024

Yes there is mixed opinions, but here’s what we think... 👀

28% of people scroll their Insta and FB feeds while cooking Christmas dinner (yes, multitasking is real!) 🍗📱. And get this, a huge 41% of people in the UK shop online on Christmas Day. Yep, you read that right gang. 🛍️

So, especially for small businesses selling products, Christmas Day is actually a prime opportunity to connect with your audience.

If your followers are scrolling, you won’t be top of their minds, or their shopping lists if you’re not posting.

➡️ Don’t miss out on this GOLDEN moment to engage.

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How is it December already? Anyone else getting into the Christmas spirit? 🎄 As well as the typical Crimbo content we a...
01/12/2024

How is it December already? Anyone else getting into the Christmas spirit? 🎄

As well as the typical Crimbo content we all love to see, why not mix it up with these extra ideas for your socials this month?

Oh, and don’t forget to save some brownies for us on the 8th! 🍫🎅

Our DMs have been blowing up… there’s A LOT of confusion around Insta’s latest changes, so let’s break it down for you 👇...
19/11/2024

Our DMs have been blowing up… there’s A LOT of confusion around Insta’s latest changes, so let’s break it down for you 👇🏼👇🏼

From 13th December, you won’t be able to follow hashtags anymore 🤯. Yep, if you’re following hashtags like , they’ll no longer pop up in your feed.

But don’t panic – HASHTAGS ARE NOT DISAPPEARING. We repeat, they’re NOT GOING ANYWHERE. You can (and should) still use them alongside keywords in your captions ✅

🔸 What does this mean for you?
Hashtags will be less effective for growth and engagement. Still use them, but don’t rely on them as your main strategy to get your posts seen – they’re unlikely to reach the right audience on their own anymore.

👉🏼 DM us the word “HASHTAG”, and we’ll share some top tips to get your content seen… even with this big update! 💬

These are our HOT predictions for what’ll be trending this Christmas period! Don’t wait, get out your phone and whack on...
15/11/2024

These are our HOT predictions for what’ll be trending this Christmas period! Don’t wait, get out your phone and whack one of these tunes over the top! No better time than the present 🎁

SAVE this post so you’re ready to smash your socials.

Oh, and can we talk about the banger? It’s already giving us all the festive vibes – anyone else obsessed? 🙋‍♀️
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Small business owners work frickin’ hard, right? 🥵🥵As a small business ourselves, we know that a little goes a long way....
11/11/2024

Small business owners work frickin’ hard, right? 🥵🥵

As a small business ourselves, we know that a little goes a long way. So we’re giving back to our fellow Kent businesses, just in time for Christmas! This one’s for YOU to treat yourself or to treat your team for all the hard work this year 🫶🏼

👉🏼👉🏼 Tag your business or a business you LOVE that deserves an extra treat.

FULL details on the giveaway drop this Wednesday 13th November at 7pm ⏰
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1st November… it’s basically Christmas, right? 😉This month is packed with key dates to make your socials go off with a B...
01/11/2024

1st November… it’s basically Christmas, right? 😉

This month is packed with key dates to make your socials go off with a BANG! We can’t wait to see how creative you all get on your feeds.

And keep those eyes peeled 👀 we’ve got a VERY special surprise coming at the end of the month to give back to our amazing followers!

Psst… Business owners, got a sec?If your social media is currently gathering more dust than followers, it’s time to hit ...
15/10/2024

Psst… Business owners, got a sec?

If your social media is currently gathering more dust than followers, it’s time to hit the refresh button. You’ve got a business to run, and we get it, keeping up with TikToks, Insta Reels, and LinkedIn trends is so not what you signed up for. 😩

But guess what? That’s where we thrive. 💃

We’re opening our (𝐯𝐞𝐫𝐲 𝐞𝐱𝐜𝐥𝐮𝐬𝐢𝐯𝐞) client books and you could be one of the lucky ones who gets to ride the wave with us before the year’s out! 🌊 If creating scroll-stopping, algorithm-loving, brand-boosting content sounds like a dream, we’ve got you covered.

✨ What’s in it for you? More engagement, more buzz, and a LOT less time stressing over “what should I post today?” 🙌

DM us ASAP, because like your favourite limited edition drop, once we’re booked, we’re booked! ⏳

Hi, hola, bonjour… yes, you! We’re talking to you! 🫵🏻Need a hand with your socials? Maybe they’ve taken a bit of a backs...
06/09/2024

Hi, hola, bonjour… yes, you! We’re talking to you! 🫵🏻

Need a hand with your socials? Maybe they’ve taken a bit of a backseat over the summer holidays.

▶️ Let’s chat!

Drop us a 📲 in our DMs to book a discovery call with us. What’s that we hear you ask? We chat, we get to know YOU and your business, and see if we’re the perfect match to help you shine online. That’s it!
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SAVE this post for some key dates in September 👆🏼It’s 100 days till Christmas and the start of autumn. Are you ready for...
02/09/2024

SAVE this post for some key dates in September 👆🏼

It’s 100 days till Christmas and the start of autumn. Are you ready for the pumpkin spice latte era, or are you a summer baby? 🌞🍂🎄

Comment below ⬇️

‼️ We’ve got some news for you ‼️The new Insta update means you can now add music to your profile— another fun way to sh...
23/08/2024

‼️ We’ve got some news for you ‼️

The new Insta update means you can now add music to your profile— another fun way to show your followers what you’re all about and help you STAND OUT! Here’s how to add yours:

🔸Go to your profile page
🔸Tap “Edit Profile”
🔸Select “Add music to your profile”
🔸Choose the 30-second clip of the song you want
🔸…..Violàaa!

What do you think our profile song should be? We’re leaving this in your hands (make it a goodun’ 🤪)

Is your social media drier than toast without butter? 🥴 We get it - content gets stale, engagement slips, and your brand...
20/08/2024

Is your social media drier than toast without butter? 🥴 We get it - content gets stale, engagement slips, and your brand loses its identity. No one wants to scroll through lifeless socials. 😴

But we’re here to help spread some life back onto your grid. 🧈🔥 With fresh creativity and smart strategy, we’ll turn that dry content into a feed that keeps your audience coming back.

Our books are open for a limited time only, book your discovery call to find out how we can butter up those socials! 💬

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Life’s too short to be stressing over captions and hashtags, isn’t it? Imagine having your socials handled so you can spend your Friday afternoons sipping coffee, closing deals, or just taking a bloody breather. Sound like a dream? 💭 It doesn’t have to be. Let us take the stress off your plate and make your socials work for you, not the other way around. 🫱🏼‍🫲🏻 #SocialMediaManager #SocialMediaTips #SocialMediaTricks #KentBusiness #TrendingReel #SmallBusinessOwner

Is your grid lacking vibe? ❌ Drop us the word “GRID” to find out how we can make your profile love at first sight for your followers! • • #LoveAtFirstSight #AestheticallyPleasing #AestheticVibes #SocialMediaExperts #SocialMediaTips #SocialMediaManagement #MarketingTips #MaidstoneBusinesses #KentBusinesses #SmallBusinessOwners

Let us reintroduce you to the new Mrs Brown! ✨ Please join us in saying a humungous congrats to one half of The Social Influence! Zoe, you make one stunning bride and together with AB, the perfect pair 💍💥 . . . . #Congratulations #JustMarried #Marriage #Wedding #SocialMediaManagement #BusinessOwners #BusinessOwnersinKent

🤪 Just kidding! It’s okay if not every reel goes viral... You didn’t think you would hear that from a social media manager, did you? 🤔 Organic, steady growth is the key to attracting the RIGHT followers and achieving the RIGHT results. Authentic content makes your brand relatable, so just be yourself and show your followers WHY you started your business in the first place 🙌🏻 ……. Sorry, we just had to jump on this trend; we couldn’t resist! 😅 But in all seriousness, who else has ever had to contort themselves or nearly break a leg just to get the shot? . . . . #ContentCreator #SocialMediaManagement #BusinessOwners #ReelTrends #Kent #FunnyReels #BusinessOwnersinKent #KentBusinesses #ContentCreation

𝐖𝐇𝐀𝐓. 𝐀. 𝐃𝐀𝐘! 🙌🏼 Operation ‘𝐒𝐚𝐧𝐭𝐚’𝐬 𝐋𝐢𝐭𝐭𝐥𝐞 𝐇𝐞𝐥𝐩𝐞𝐫𝐬’ COMPLETE ✅ Today we surprised some of our local clients to say thank you for their trust in TSI throughout 2023…. and of course sprinkle some Christmas joy ✨ 𝐊𝐞𝐞𝐩 𝐲𝐨𝐮𝐫 𝐞𝐲𝐞𝐬 𝐩𝐞𝐞𝐥𝐞𝐝, 𝐟𝐨𝐫 𝐦𝐨𝐫𝐞 𝐬𝐮𝐫𝐩𝐫𝐢𝐬𝐞𝐬 𝐚𝐫𝐨𝐮𝐧𝐝 𝐭𝐡𝐞 𝐜𝐨𝐫𝐧𝐞𝐫! 🤪 #ChristmasTime #ThankYou #BrandBuilding #SocialMediaExpert #BusinessGrowth #ClientAppreciation #BrandAwareness #SocialMediaManagement #KentBusinesses #Kent

Happy Friday! 🙌🏼 We’ve just wrapped up a ‘pre launch call’ with our newest client. Understanding exactly what makes their brand tick before going live. As a team, we take the time to fully understand YOU, we are an extension of YOUR brand, on your side to ensure your social media truly reflects what you are about ✨ 𝐃𝐫𝐨𝐩 𝐮𝐬 𝐚 𝐃𝐌 𝐭𝐨 𝐬𝐜𝐡𝐞𝐝𝐮𝐥𝐞 𝐲𝐨𝐮𝐫 𝐢𝐧𝐢𝐭𝐢𝐚𝐥 𝐜𝐨𝐧𝐬𝐮𝐥𝐭𝐚𝐭𝐢𝐨𝐧 📩 #NewClient #BrandAwareness #BrandDiscovery #SocialMedia #SocialMediaManagement #KentBusinesses #Kent

Struggling to create eye-catching content or even having the time to make content for your social media platforms? Trust us you’re not alone, it’s HARD 😅🤯 Which is why we designed our ‘content-only’ packages…. we create the content and you take the reins—posting to your followers whenever and however you please! 🙌🏼 Remember a huge 75% of internet users in the UK turn to social media to suss out brands... don’t let your business fade into the background! 𝐃𝐫𝐨𝐩 𝐮𝐬 𝐚 📸 𝐢𝐧 𝐭𝐡𝐞 𝐜𝐨𝐦𝐦𝐞𝐧𝐭𝐬 𝐚𝐧𝐝 𝐰𝐞’𝐥𝐥 𝐠𝐞𝐭 𝐢𝐧 𝐭𝐨𝐮𝐜𝐡.   #ContentIdeas #BrandAwareness #ContentCreator #ContentCreation #SocialMedia #SocialMediaManagement #KentBusinesses #Kent

To #hashtag or not to #hashtag? Its a no brainer really!💡 Check out how many 𝐌𝐎𝐑𝐄 people saw our client’s post when we pick the 𝐫𝐢𝐠𝐡𝐭 𝐡𝐚𝐬𝐡𝐭𝐚𝐠𝐬 𝐟𝐨𝐫 𝐭𝐡𝐞𝐦 😱 It’s all about the two R’s- 𝐑𝐞𝐥𝐞𝐯𝐚𝐧𝐜𝐞 𝐚𝐧𝐝 𝐑𝐞𝐬𝐞𝐚𝐫𝐜𝐡. Find the hashtags that resonate with your brand, and research recent trends. A well-chosen hashtag can boost your engagement rates by a huge 12.6% 💪🏼 Give this post a like if it was helpful! 🤍 #HashtagResearch #Follow #ClientResults #SocialMediaTips #SocialMedia #SocialMediaManagement #KentBusinesses #Kent

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