23/11/2022
🗓 An active page serves as a great reference for potential customers.
🗂 That alone highlights why it is worth the investment.
We use social media management, graphic design, email marketing and video content to develop brands.
🗓 An active page serves as a great reference for potential customers.
🗂 That alone highlights why it is worth the investment.
Moyesa & Co. exists to save you time, confusion and stress 🤝
"Instead of just interrupting people, serve them and make them feel something. Sorry, but that takes longer than thirty seconds."
— Velocity (p.77)
⌨️ Social media management is more than focusing on thumb-stopping visuals.
🗣️ The caption needs subtle cues that connect with the right audience, which will impact the tone of voice, and reflect the brand’s personality.
❗️ These factors can make or break engagement.
Are you on YouTube? 🎥
The video platform is now allowing users to choose handles, making it easier for you to establish and maintain a distinct presence on YouTube, which will become a part of your channel's URL.
Grab yours 👉🏾 https://www.youtube.com/handle
Here's Moyesa & Co.'s 🌟
Would you pay $240 a year for the verification tick?
Over 80% 𝘴𝘢𝘪𝘥 they wouldn't, via poll.
Read more on Twitter's prospective plan:
“The whole verification process is being revamped right now,” Musk tweeted.
We heard you loud and clear — chrono is back! 🚨
Two new chronological views have been added to your Feed. Tap “Instagram” on the top left of your app to switch between Favorites and Following.
There are different facets of social media marketing, here are those that have the potential to support your brand’s acquisition efforts.
🎙Tap the 🔗 to access Podcast:
https://bit.ly/3GGeiyo
🗣 Here’s what your website’s visual content strategy should look like
🎙Tap the 🔗 to access the full episode where we dig into direct-to-consumer beauty brand Glossier’s marketing strategy on Podcast: https://bit.ly/3GGeiyo
When your brand dedicates itself to listen to its target consumers and aligns its product or service with how they live their daily lives, they’ll sense that and want to stick around.
The internet is so remarkable that you can stumble across a YouTuber with over 100,000 subscribers and have had no recollection of their brand.
Create and upload.
There’s an audience out there.
“Valuation isn't on the basis 2x - 10x - 30x of what a company is making today but on the set of how it's doing and the potential future growth.”
— Ritika Mehta
⭐️ via Femstreet
Your weekend read 📖
Issue 11 🪜: To the founders who are considering selling their early-stage startup, product, or side project. Here's how to find the right valuation even with no profits.
Are things predictable? Differentiation is how to set your brand apart and retain customers.
Or they'll get bored of the lack of innovation and have no reason to stick around.
Now we can all applaud! Instagram Stories link stickers are making their way to unverified accounts and those with fewer than 10,000 followers 🎉
The successor to the swipe up is now widely available.
According to Influencer MH, the industry is set to grow to approximately $9.7B 📲
Before signing any agreements, brands need to make sure that the influencers they are working with are the real deal. Contrary to popular opinion, we are against purchasing likes and followers, yet today it is easier and cheaper than you think. People are even buying them from vending machines! 😮
So how can brands identify fake and find authentic ones? Tap the 🔗 below to read the full article over on our blog 📰
🔗: https://bit.ly/3nadl9y
cc: Bottom Line
In case you missed Instagram’s latest update, here’s what’s new ⬇️
users can schedule live streams ahead of time (up to 90 days in advance) and share the event details as a post with followers.
Tap the 🔗 to read the rundown.
Instagram today says it’s launching a couple of new tools aimed at addressing the needs of Live creators. Now, creators will be able to build up buzz for their upcoming Live by scheduling it up to 90 days in advance, then share the news across Instagram to alert their fans. It’s also pr…
Brands, no matter their size, tend to struggle with content ideas, so they look online at what others are doing for ideation and copywriting suggestions.
Although this is a great way to move with the times, the most relevant answers are right in front of them. Connect with the target audience, gather the data and brainstorm over findings.
Today, watching social media videos has revolutionised how we satisfy our information and entertainment needs📱
The growing list of platforms that facilitate online video content such as , Instagram, , and provide us with streams of content to view.
We also have the option to engage in real-time through , Facebook Stories, live streaming and Snapchat Stories.
Here are some benefits of converting long-form into snippets 😉
Social media managers globally listening to ’s latest album ‘Certified Lover Boy’.
"Lead with social to see customer experience differently."
— Sprout Social
Adapting unique insights from intersecting and communicating effectively to a greater mass of people is bound to set your apart.
We explore just how over on the advantages of cross-cultural .
Diversity in marketing and advertising has been an ongoing industry discussion since 2014, but could benefit from practical steps. You would think that if for every diversity conference and event, there was a campaign or advert that practices it, the ball would well and truly be rolling now. Pract
The growing list of platforms that facilitate content provides us with streams of to view.
We also have the option to engage in real-time through live streaming, Instagram, Facebook, Snapchat and LinkedIn Stories
Tap below to explore why brands should use video content as a part of their core strategy:
Today, watching online videos has revolutionised how we satisfy our information and entertainment needs. The growing list of platforms that facilitate online video content such as Twitter , Instagram , TikTok , YouTube and Facebook provide us with streams of content to view. We also
In today's busy space, a premium approach to your content creates an approving perception among users, convincing and motivating them to head to your and follow your for further updates.
Slide over to our blog for more insights:
Finding a Brand Voice probably sounds similar to a loud sound from a designer brand that happens to vocalise the brand’s promotion. It’s what one might think of when first stumbling on the term ‘Brand Voice’. However, the correct definition for ‘Brand Voice’ is one of the ways you c...
: Apple did not invent emoticons, did. So it’s a missed opportunity that a platform that essentially pioneered a form of social interaction is now considered deceased in the world of networking.
Tap the 🔗 to read how MSN can win back '90s babies: bit.ly/3lAgAVU
"91% of executives anticipate their company’s social media marketing budget will increase over the next three years, and the majority expect it will increase by more than 50%."
— Sprout Social
A sporadic social approach is no longer effective, businesses must take a strategic approach to , with a constant renewal of to highlight how they stand out from the rest.
Slide over to our blog for tips and techniques: bit.ly/3r6voil
"Pinterest marketing is advantageous for to master, as 89% of Pinners have used the channel for inspiration for a recent purchase. is a proven platform for both brand awareness and product discovery, and when leveraged aptly coveted ."
— Dash Hudson
"TikTok’s unique trend-driven feed and homemade style has pushed brands to adapt their approach to content creation. As brands integrate into their multichannel strategies, marketers need to embrace authenticity and data to engage the TikTok community."
— Dash Hudson
In an effort to increase creativity as a career choice amongst students, we spent the last 4 years partnering with , youth-focused organisations, purpose-driven agencies and festivals, including D&AD.
Slide over to our website to experience the :
Youth Lab.Here is how we inspire to educate, protect and collaborate with young people. We have launched a work experience scheme, partnered with creative agencies, youth charities and entertainment companies, all to increase creativity as a career choice for young people. Tap below to preview past....
In our series, we explore how brands could be doing a lot more with music right now, not just the typical affiliation or sponsorship with music artists but collaborating with them to create art that speaks to Millennials and .
Think about the type of creative solutions food and video brands could be doing with music at the core of their campaigns and strategy!
This is definitely one for more thoughts. Over on our , we share the data we found to back this up.
Everyone knows music is powerful and today it plays such a fundamental role in the lives of Millennials and Generation-Z. Music is no longer simply what it predominantly used to be for older generations, which was a separate outlet to express and enjoy themselves. It's embedded into the daily activi
London
Be the first to know and let us send you an email when Moyesa & Co. posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.
Send a message to Moyesa & Co.:
There are different facets of social media marketing, here are those that have the potential to support your brand’s acquisition efforts. 🎙Tap the 🔗 to access #TheMarket Podcast: https://bit.ly/3GGeiyo #marketingtips #socialmedia #communitymanagement #podcast #marketingpodcast #socialmediamarketing
🗣 Here’s what your website’s visual content strategy should look like 🎙Tap the 🔗 to access the full episode where we dig into direct-to-consumer beauty brand Glossier’s marketing strategy on #TheMarket Podcast: https://bit.ly/3GGeiyo #marketingtips #contentstrategy #ecommerce #dtc
#MarketingStrategy: Apple did not invent emoticons, #MSN did. So it’s a missed opportunity that a platform that essentially pioneered a form of social interaction is now considered deceased in the world of #social networking. Tap the 🔗 to read how MSN can win back '90s babies: bit.ly/3lAgAVU
"91% of executives anticipate their company’s social media marketing budget will increase over the next three years, and the majority expect it will increase by more than 50%." — Sprout Social
A sporadic social approach is no longer effective, businesses must take a strategic approach to #socialmedia, with a constant renewal of #content to highlight how they stand out from the rest. Slide over to our blog for #marketing tips and techniques: bit.ly/3r6voil
"Pinterest marketing is advantageous for #brands to master, as 89% of Pinners have used the channel for inspiration for a recent purchase. #Pinterest is a proven platform for both brand awareness and product discovery, and when leveraged aptly coveted #conversions." — Dash Hudson
"TikTok’s unique trend-driven feed and homemade style #content has pushed brands to adapt their approach to content creation. As brands integrate #TikTok into their multichannel #marketing strategies, marketers need to embrace authenticity and data to engage the TikTok community." — Dash Hudson
#Quote: When approaching social #strategy, brands shouldn't question “Is my target audience on social media?” but rather, “Does my target audience want to interact with my brand on #social media?” — Dash Hudson
🗞️ "#TikTok expands max video length to 3 minutes, up from 60 seconds. The company decided to expand its video length based on feedback it heard from its creator #community." — TechCrunch To learn how this can benefit your social media #strategy, tap in: tcrn.ch/2TrcKW3
The content consumers are exposed to by brands on #socialmedia platforms will influence their all-important decisions. Understanding the preferred platforms for different psychographics is key. Learn more about social-first #marketing over on our #blog → bit.ly/3A6sezy
It is almost impossible today to find fast-moving consumer goods (#FMCG) products without #packaging. Nowadays, different attractive shades, textures, and innovative shapes call attention to a #brand and are used by modern designers to enhance the functionality of the product. Tap the link to learn how product shape design influences sales → bit.ly/35Q7zla
#YouthLab: Parents and Guardians, unlock creativity with game-based learning using #Minecraft's educational platform. Click the 🔗 to explore a mix of creative and #STEM-based problem-solving, set in the immersive blocky world of the original game: bit.ly/3oVtgYS
Which platform does this animated call-to-action remind you of? Handed over from strategy, our video and #design team are working on an exciting brief and custom-made these #icons, so we thought to pop in and say 👋 the best way us marketers know how, using digital language 😁 Stay tuned for more behind-the-scenes snippets and #tips + techniques ✌️
Aligning your #business with influencers can increase your brand's awareness and highlight your product in a creative way. But before signing any deals, you need to make sure that the #influencers you are working with are authentic. Slide over to our blog to discover just how: bit.ly/3wGvoaw
“The brand is built after the branding.” — Jack Butcher We dig deeper into this quote in 'better #branding' → bit.ly/2J1S7XG