03/11/2025
Zaineb Abelque was born in south London to a Moroccan family – in her work, she explores faith, tradition and visual heritage in the diaspora. She also works extensively in her homeland, often capturing daily rituals on her 35mm camera. Abelque’s latest project began by spending time in Marrakech’s barbershops, immersed in the culture.
In a country where youth employment is scarce and public recreational spaces are limited, the barbershop emerges as a vital hub. On the streets of Marrakech, Abelque set up a makeshift studio and conversed with the ‘masharmen’ – slang for the boys and men in this stylish subculture – about how they express their individual style.
As Abelque continued her research, the project deepened in complexity. Hairstyles, she realised, reflect political realities. “There’s this stereotype that these boys are just idling all day,” she says. “But they’re creating joy and purpose for themselves. A footballer debuts a new style and suddenly everyone’s talking about it, running to the barber to get the same look.”
Read the full story, from our latest Maps issue, at the link below.
The South London-based Moroccan photographer spent time in Marrakech's barbershops, photographing its young men