The Self-publishing Mentor

No one writes a book the same way.So many angles on this statement.It could be how you write it. Maybe you’re an every d...
31/10/2024

No one writes a book the same way.

So many angles on this statement.

It could be how you write it. Maybe you’re an every day writer. Maybe you’re a once a week writer. Maybe you’re a go away until it’s done writer. (I’ve worked with all of these writers.)

Maybe you’re a hire a ghostwriter person.

Maybe you’re worried that your idea has already been written.

Remember you’ve not written it. Your ideas, your experiences, your passions and purpose have not been published in book form yet because YOU haven’t written it yet.

But there are a few things that I think are the same about most authors.

You want to change something - something big or little - but you want to share what you know to make life better for someone else.

You want to know that it will be worth it.
It’s hard to quantify that sort of ripple effect change but the things you can be certain of - that you’ll make back the money you invested - most authors, heck most publishing houses want to know that a book a good investment - worth the risk of money and time and all the other things (blood, sweat, tears) that go into it.

It’s the marrying of these two desires - the change and impact and the ROI which is where the magic happens as you bring your book together.

No one writes in the same way on many different levels but there is a common goal for most non-fiction, entrepreneurial authors. And what I do in my business is help people find that sweet spot.

If you’re looking for someone to help you do that and you want to self-publish your book in 2025, I’m always happy to chat to see if we can work together.

30/10/2024

Sometimes you push too much and it feels like a step back.

My long time connections may recall (of course you think about me ALL the time!) that I love to lift heavy weights.

But I've also had a year of injuries - first my wrist just over a year ago now - and then my ankle, as I was travelling to Atomicon.

But back squats were on the board and having successfully nearly equalled my best last week, I went full out and did 7 relatively heavy sets.

And my ankle has not liked it at all.
In fact it's been a set back.

And I've wallowed a bit.
But I also showed up to my PT session yesterday and we did some ankle rehab and some upper body strength work.

And I'm left with a choice.
Go forward with what I have and pull back a little but with self-compassion (aka take the weights down 20kg) or chuck it all in and give up.

I'm choosing small steps forward, even if I could do so much more if I was 100 percent fit.

Because times change and capacity changes.
But I'd rather keep going than give up.

23/10/2024

You’ve had writing a book on your to do lost for ages but you can never seem to find the time to write it.

The fear of going public with your ideas, your stories and being vulnerable when you feel that you’re still getting it all together and you’re not the perfect shiny version of a business owner who can teach others from that place has you stuck.

And you don’t know what you don’t know – whether it’s how to get from a blank page to a consistent writing habit or all the things that come after. What the process is, what legal considerations you might have, how do you even turn your words into a book?

You know all the reasons why being an author will stand you head and shoulders above the other coaches and business owners out there.

But the truth is that you’re busy and while you think you can write your book (I mean you have so many blogs and podcast transcripts already), all the other parts of publishing are something you want to leave to the professionals. You want the service of a traditional publishing deal with ALL the creative control (Just like Taylor Swift).

And you want the kudos that comes with being able to say you’re a bestselling author and the fast-track to clients knowing who you are and what you stand for that only a longer format like a book can bring them – all at their fingertips (and with a highlighter and lots of underlines if they are really invested in knowing you and what you teach).

I’ve worked with authors like you before. The ones that want to write the book but it’s not the right time. The ones that want the traditional publishing deal because it takes away the overwhelm and they have someone in their corner – but they don’t want to lose the creative control or wait the 18 months it takes to see their book on the shelf.

I am that person who knows both sides – the inside of traditional publishing and the pulls and requirements and all the stuff that being a self-employed entrepreneur brings. I get it and I am that person who can help you publish a self-published book that looks traditionally published. The authors who have worked with me have won awards and been accused of being inside their readers heads.

That book that you want to write.
Let’s get it started (and published) together.

When you decide that you are going to write a book, it’s a decision.Just like it’s a decision to focus on the next thing...
17/09/2024

When you decide that you are going to write a book, it’s a decision.

Just like it’s a decision to focus on the next thing you are building and launching in your business.
Or to add a new strand to your marketing.
Or to do less in your business for a season to make room for something else.

Writing a book is something that needs to be planned into your year.
Otherwise you’ll find that it’s 2025 and you’ve written it into the vague part of something I’ll get to by Q3 part of your year planning.

It’s not enough to want to write a book.
The people who just want to write a book don’t ever make the time to do it.

The people who are most likely to write and publish their books plan it.
They have a date that they want to publish it.
They work with someone to work back what a schedule looks like to hit that date.
They work with someone to hold them accountable to that date and the many things that need to happen between I want to write a book and opening up the box of them and holding their published book in their hands for the first time.

Book a call with me if you’d like to talk about your book dreams and turn them into solid book plans. Let’s change write a book in 2025 to a proper publication date in 2025.

21/08/2024

People who self-publish are impatient.

I've just read a post from a connection on here where that was the key takeaway.

And to me it smacks of the ivory tower where traditional publishing still hides away.

It's not impatient to want to have control over your book's message, cover and audience.
It's not impatient to want your book to come out according to your schedule rather than your publisher's programme.

Yes, your book will reach more readers if you have a bigger platform, an audience ready to read your book, if you already speak at events and seek out PR – all the sorts of things that business owners of a certain level, who can afford to self-publish a title that would not look out of place on a shelf beside the traditional published titles – already are working on or have in place.

There is money to be made in self-publishing your book – you just need to get the positioning right and not cut corners.

If you are a business owner who wants to publish their book without cutting corners, so that it looks traditionally published, get in touch and we can have a call. I'd love to help you do that, with my years of experience in both traditional and self-publishing.

02/08/2024

Yesterday I lifted 57.5kg above my head. No photographic evidence, you’ll just have to trust me on that one.

Six weeks ago, I sprained my ankle on the way to a marketing conference in Newcastle – (Atomicon). I ended up in A&E instead of in Newcastle.
Nine months ago, I mistimed a 55kg lift and injured my left wrist.

Yesterday it was a scary decision to lift that barbell and jerk it. My wrist is still not what it was. I wasn’t stomping on my ankle so the jerk was very much arms and shoulders with a little knee dip.

But it was a decision.
I’d failed twice. At 50kg, I failed the squat clean. I could have stopped there but I power cleaned instead from there on. At 55kg, I decided I didn’t have it. Liz, my coach that day, and Riccardo aiming to lift 100kg next to me told me I’d decided I was going to fail before I started my lift.

And it was true. I did decide that.
I also decided that at 58.5kg but by them I was out of time in my class so I didn’t push on but I definitely failed that lift because of what I told myself, not what I was capable of. Even with the limiting factors of a dodgy ankle and a slightly dodgy wrist.

Writing a book is a decision too. There are always going to be reasons that you shouldn’t. Your dodgy wrist or ankle might be worrying about finding the time, or what you are going to miss out on (work or personal commitments) or even that self-belief around what you know and whether you can convey that on a page.

But it’s a decision.
And that’s why a coach can be amazing to keep you on track. To remind you that you are all up in your head and that you can do it. To tell you that you need to use hook grip and help you with your technique.

I don’t lift alone. I don’t write alone either.
Writing that book that you’ve been wanting to write for ages starts with a decision. It starts with backing yourself and knowing you can do it. You might need some help, but that’s what coaches and mentors are for.

31/07/2024

I've started using the Timer app in Zoom in my Write Now Experiment sessions. I need to be screen on for it to show (which is less than appealing at my 6am Wednesday sessions!) and I set it on half hour intervals.

It announces each half hour is complete with a spectacular musical crescendo which my clients are loving.

It feels like we get to celebrate what we've completed in the half hour.

Even if it is waking up and feeling ready to write this post on LinkedIn as it has been for me.

It's quite something what you can achieve in small, bite-sized sections of time.

And even more powerful when you get to celebrate it - musical crescendo or no musical crescendo.

Why yes, I do still write on Wednesdays at 6am.And Mondays at 8pm.And Tuesdays at 11am.The Write Now Experiment is now i...
17/07/2024

Why yes, I do still write on Wednesdays at 6am.

And Mondays at 8pm.
And Tuesdays at 11am.

The Write Now Experiment is now in it’s 4th year.

It’s an accountability space for writers.
Whether you are writing a book (non-fiction or fiction), you need space to do morning pages or journal or you need to commit to writing something for your business weekly (a blog, a newsletter, social posts) it’s a space to write.

It’s 6 hours of time for you to write.
Monday 8-10pm BST
Tuesday 11am-1pm BST
Wednesday 6-8am BST

My clients are business owners, authors, people who want to write more and aspire to be published.

They share commitment to writing each week - whether it’s just one session or all three.

You can join on a yearly basis (with a BIG discount - it’s £199 for the year) or monthly with a rolling subscription of £40 per month.

And when I get my act together (from September), I’m starting a quarterly book club for us to meet and grow our writing skills.

Sounds like something you want to be part of? Do you want to write more?

Come and join us.
DM me for the link or to ask any questions and I’ll pop it in the comments too.

10/07/2024

"I'm trying to decide whether to self-publish my book or to try to get a traditional publishing deal."

This is a question I get asked a lot. In fact, I was asked this yesterday in my DMs and this was most of my response. DM me if you want to know the rest...

Whether you choose to self-publish or go for a trad publishing deal is quite a nuanced question.

A traditional pub deal is quite hard to come by and even if you signed a deal tomorrow, it’s not likely that you’d see your book in print until 2026 – it usually takes a good 18 months from deal to published.

A publisher takes the risk on the investment of your book – so they pay for the editorial, production and print costs and their sales reps sell your book into shops. So while you don’t take on the costs, you have less control over the book, as the publisher needs to have a viable, saleable product that works to recoup their investment. And this will depend on their list, who they are selling to and what they consider the market trends to be. They also will take into consideration your audience/market share.

If you want to self-publish you have more control – over what it is called, what it looks like, how long it takes to write and publish, who you include in the publishing process and how it fits into your business. BUT you have to fund it upfront yourself. Editors and layout and cover designers are an investment, plus you need to get your head around ISBNs, uploading to your publishing platform(s) of choice, the metadata and files you need etc etc.

So if you need support with that sort of stuff, that’s what I do – I’m an editor and self-publishing mentor (my background is in illustrated trade non-fiction in editorial and production and book creation/commissioning) so my role is to help you on your journey to self-publish a book that looks traditionally published. You will list on bookstores online portals and I can arrange for you to sell on Amazon and also directly via your own website (which has higher royalties). These are what I cover in my publishing packages – but you remain the publisher and I’m there to help you be the best publisher you can be.

If you are at the start of your journey to publish your book and you have questions - we all don't know what we don't know - I have two low-cost products which you can find in the comments. One to help you understand how much it will all cost and one to give you an idea of what to think about and plan to do when you are self-publishing your book. Check them out.

03/07/2024

Clients leave all the time.

The best way is that they finish writing their book and publish it.
Maybe they came to me for an edit and I deliver that to them and they take the next steps on their own.
Sometimes they join my groups to write – and they leave because writing is hard or the timings don’t work.
Sometimes they leave before they even start (after a call maybe) because the investigation of everything that goes into writing a useful book for their business turns up holes in budgets or expectations or self-confidence.
Sometimes writing or the book falls down the list of priorities in their lives and businesses.
Sometimes the process of writing a book shows them that they are writing the wrong book so they stop.
And sometimes they might pass from life altogether.

I had news that one of my writing clients had passed away recently and I’ve been reflecting on that. I used to see her almost every Tuesday on Zoom. She would be on time and we’d have a chat before each session and she’d share with me what podcast or Reel had made her laugh recently. (We both live in the same part of London and during the covid lockdowns, there was a local sportscaster who would make funny short videos of things that went on in our local park and around the place – she’d always mention if a new one of those had been published.) When she wrote, she was writing of her life, her memories of her children and she always had a kind word and advice to give if the appropriate moment came up in our chat. I never read her words – she didn’t share them but that didn’t seem to be the point. She came to write each week, to reflect and journal, and I suspect, return to enjoy happier times in her life.

I wrote to her family that I hoped that they find the words that she wrote and they give them some comfort and insight into how she lived.

And I reflected on what sort of systems I might need to have in place in the event of illness (or this type of leaving) in my business.

I think I tend to lead with compassion.

Which might not be what everyone needs from a book mentor. If you need a shouty, stay on your deadline coach, I’m not really that person although I can hold you to your deadlines if you need that and are committed to holding them but I can’t force you to honour your commitments to yourself.

Leavings are weird things and can throw up all sorts of emotions, depending on which type they are. When you build a personal brand type of business, sometimes leavings can feel a little personal and part of the journey to maturing in this funny old space is to learn how to take the sting out of it all – the leaving is most often about them, rather than you.

Anyway, rambling thoughts. My journeys with nearly all my face-to-face clients change me in some way. And I guess I must change people I work with too in some way as I make even a tiny impact on their life.

19/06/2024

Plans can change in an instant.

Monday morning. My suitcase and I took a tumble on the Underground, as I was travelling to Newcastle.

So I sorted a few things, turned around and headed home, rather than to hashtag .

And then spent 5 hours at the local hospital, waiting for an x-ray – luckily just a(nother) bad sprain, rather than an ankle fracture.

While I missed catching up with people and the energy of being there in person, I was able to attend virtually – something I was super grateful for. Plans can change but it's not always the end of the world, even if it feels like that at the time.

So now as I hobble around (Newcastle's hills and the steps at the Glasshouse were not going to be the one!) and see all the posts today celebrating the event (which did look epic in person and I did book my ticket for next year), I'm taking this as an opportunity to offer some catch ups.

Message me – if we can meet in person over the next few months I'd love to. If you'd like to catch up over zoom, I can do that too.

And I'll spare you a photo of my swollen ankle...

I'm Erin Chamberlain.I'm an editor and self-publishing mentor.I've worked in bookshops (selling and managing stock) and ...
27/03/2024

I'm Erin Chamberlain.

I'm an editor and self-publishing mentor.

I've worked in bookshops (selling and managing stock) and in traditional publishing houses, both inhouse and freelance in illustrated non-fiction and I currently work with authors who want to write books that mostly end up self-published.

These are the ways you can work with me.

Do you want to write a book?
£30 for the Self-publishing Success System bundle
£800 for a VIP Book outlining day (in person, get your book planned and and positioned for maximum impact on the shelf and in your business)

Are you finding it hard to write a book?
£199 for a year/£40 per month - Join the Write Now Experiment
£2500 (payment plans avail) for 1:1 VIP accountability and structural editing to complete your manuscript up to 60,000 words

Do you want to get your book off to the best start you can?
£1500 (payment plans avail) Publish on Purpose, my 12-week course to get your book positioned, planned and into the process of writing

Have you written a book? Do you want to work with a DFY service where you remain the publisher but you get all the help provided by a hybrid/partnership style publisher?
£1500 Edit package
£3500 Edit + Project Management package
£4500 Edit + Project Manage + Publish package

These are the ways you can work with me.
If you want to chat about any of them, send me a DM.

I'm Erin Chamberlain.I'm an editor and self-publishing mentor.I've worked in bookshops (selling and managing stock) and ...
27/03/2024

I'm Erin Chamberlain.

I'm an editor and self-publishing mentor.

I've worked in bookshops (selling and managing stock) and in traditional publishing houses, both inhouse and freelance in illustrated non-fiction and I currently work with authors who want to write books that mostly end up self-published. These authors are usually entrepreneurs and self-employed business owners who see their book as part of attracting more people to the work that they currently do.

These are the ways you can work with me.

Do you want to write a book?
£30 for the Self-publishing Success System bundle
£800 for a VIP Book outlining day (in person, get your book planned and and positioned for maximum impact on the shelf and in your business)

Are you finding it hard to write a book?
£199 for a year/£40 per month - Join the Write Now Experiment
£2500 (payment plans avail) for 1:1 VIP accountability and structural editing to complete your manuscript up to 60,000 words

Do you want to get your book off to the best start you can?
£1500 (payment plans avail) Publish on Purpose, my 12-week course to get your book positioned, planned and into the process of writing

Have you written a book? Do you want to work with a DFY service where you remain the publisher but you get all the help provided by a hybrid/partnership style publisher?
£1500 Edit package
£3500 Edit + Project Management package
£4500 Edit + Project Manage + Publish package

These are the ways you can work with me.
If you want to chat about any of them, send me a DM.

20/03/2024

The best way to describe my 12 week programme - Publish on Purpose.

A unique publishing program offering trade expertise for the self-publishing entrepreneur

--> promising a book that looks and feels traditionally published
--> while capturing YOUR authentic voice and business vision (not your publisher's!)

12/03/2024

I'm unexpectedly going to the London Book Fair tomorrow. Is anyone around and in tomorrow who wants to catch up?

22/02/2024

Voxer Office Hours today! 📞

Today we've got our bonus Voxer Office Hours from now until 7pm UK / 2pm Eastern.

This is a your opportunity to ask me questions/get my feedback on bookish subjects only.

My username is theselfpublishingmentor.

Feel free to send voice or text messages. I might reply with either (unless you request text only)

Important: Please try to keep messages under 3 mins and note that this is not for long, in-depth conversations. We'll be able to exchange a few messages back and forth.

All conversations need to be started by 6pm UK / 1pm Eastern.

You know that feeling when you look at your walking, talking small child and wonder where that baby, where the last four...
15/02/2024

You know that feeling when you look at your walking, talking small child and wonder where that baby, where the last four years have gone?

That’s how I feel about the Write Now Experiment.

It’ feels like it was just yesterday that I was on a coaching call, talking to my coach about the biggest problem I saw with my clients. My youngest, M, is 7 now. She was 3 when I started the Write Now Experiment. I remember getting off that call with my coach and walking (well running, I got carried away thinking though all the possibilities) up to pick her up from nursery at 2:30. I was itching to message my coaching group – It’s going to be called Write Now and I’m going to play Right Here, Right Now by Fatboy Slim at the start of each session to get us into the mood to write and give us some space to make our plans and intentions for the hour ahead. I still play that song at the start of each session (well apart from the 6am start one, I figure no one would be that keen to have that song blast through their computer speakers at 6am, bleery-eyed and clutching their coffee) and it always puts me into the mood to write.

But anyway, around from the origin story and back to the solution the group solves for my clients.

Are you ready to hear it?

Actually writing.

For some of my clients, it’s the book.
For others, it’s simply writing – the blog, the email, the social media post, the character synopsis, the journaling – whatever it is that they want to write.

I want (wanted…I’ve learned loads these past four years) EVERYONE who signed up to work with me in my programmes to actually write and publish a book.

I’ve learned that there are many reasons that people don’t.
Maybe they’re not ready.
Maybe they’re still working out who they want to serve in their business and the book writing process crystalises that it’s NOT who they were writing the book for.
Maybe it’s another reason.

At the time, I thought it was time.
Not making the time.

So the Write Now Experiment was born to support that issue, to help my writers get closer to becoming authors.

And along the way it’s evolved.
It’s become a space where ANYONE can write whatever they want.
It’s become a space where you can play with and start a writing habit.
So when, perhaps, you may decide to write a book in the future, the habit part, the showing up part isn’t one of the battles.

Because there are LOADS more reasons why it’s hard to write a book.

And this is why I knew that I had to offer The Write Now Experiment at this price to you to celebrate it’s fourth birthday.

If you show up every week for 50 weeks you will write 50,000 words — it’s a no brainer really.

Can you imagine writing 50,000 words in 2022 without this sort of support?
Can you imagine what it could be?
50 blogs.
A book
250 social media posts.

We write together

Monday nights 8–10pm GMT/BST
Tuesdays 11am–1pm GMT/BST
Wednesday mornings 6–8am GMT/BST
(Message me if you are not in GMT and I’ll help you work out if the times work for you.)

We meet on Zoom.
We have a bit of a dance to get ourselves in the mood to the aforementioned Right here, Right Now by Fatboy Slim.
We set our intentions for what we will accomplish that session.
Writing prompts are available if you need or want them.
And we write.

Post a link to your blog, best post of the week in a weekly post in our community Facebook group for your Write Now Experiment friends to come and support your writing and I’ll highlight a few each week in our weekly writing round up.

And even just typing all this out, I’m delighted to sell the access to this space for an entire year for £199.

You can get this price only until Sunday at noon.

Yes, you read that right.
If you bought two coffees a week as you worked in a café, that would cost you £300.

Absolute no brainer.

You can start writing with us next week – as soon as Monday!

Drop an emoji below for more info, or inbox me for the link
And tag a friend who you think would like to join in the fun and write with you in 2024 and into 2025.

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