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Westech Media

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Westech Media

Promote Your Business Specialising in promoting small and local businesses.

*Social Media Marketing
*Paid Digital Advertising
*Online Business Promotion
(16)

PROMOTE YOUR BUSINESS
WESTECH MEDIA

#1 UK Digital Marketing Agency | Expert Business Promotion |
Award Winning

Westech Media is an award-winning UK digital marketing agency.

16/06/2023

Product support blog post ideas

These blog posts are more on the side, but even if they’re meant to support your product, you can make them brand agnostic so as not to narrow your reach or come off as too salesy.

14/06/2023

Facebook’s Messenger app allows for one-to-one messaging between users. It’s also another potential platform for your company’s . Facebook ads can be displayed inside the Messenger app on the Home tab, which increases the likelihood that people will interact with your or business.

You can also export user data from your Messenger app subscribers to create custom and lookalike audiences that you can later use to serve targeted Facebook ads

10/06/2023

More company culture ideas!

Employee spotlight
Customer spotlight
Subject matter expert interview/Q&A
Team member guest post
Share your goals for the quarter/year
Key moment of the week
Event recap

07/06/2023

Facebook’s Messenger app allows for one-to-one messaging between users. It’s also another potential platform for your company’s advertising. can be displayed inside the Messenger app on the Home tab, which increases the likelihood that people will interact with your brand or business.

You can also export user data from your Messenger app subscribers to create and lookalike audiences that you can later use to serve targeted .

03/06/2023

Company culture blog post ideas.

This category can and will overlap with thought . Use these posts to , , , and . Oh, and promote them on especially.

Employee roundup
Core values series
Job opening roundup

30/05/2023

The three ways ad fatigue can happen are:

When you oversaturate a small audience.
When your ads are not overly creative.
When you do a poor job of audience targeting.

26/05/2023

More repurposing blog post ideas!

Turn a mega list of stats into a shorter on data-backed reasons to do X.

Distill a down into a blog post or series of shorter blog posts

Transcribe a or video into a blog post

Turn a into a Q&A blog post

Share a “best of” (top posts of the month, quarter, year)

23/05/2023

Ad fatigue is what happens when your audience has seen your ad too many times, which can reduce its effectiveness. Some reactions are as harmless as ad blindness, where your ad simply becomes a constant in their ever-changing news feed. Other times, users get annoyed to the point that they’re blocking or leaving negative comments on your ads.

19/05/2023

Don’t forget that you can also repurpose your blog posts into other types of content, like , , , , , , and more.

16/05/2023

Facebook lets you use up to 30 creative assets, including:

Five title/headline variations.
10 images or 10 videos.
Five text variations.
Five descriptions.
Five CTA button variations.
Sometimes, improving your Facebook ad performance means making sure your ads don’t overlap audiences.

12/05/2023

Repurposing content is just an all-around great situation. Not only are you maximizing the mileage you get out of your efforts, but it’s also a great way to keep your content fresh (there are always little updates that come with it) and save yourself some time:

-Compile your top tips
-Round up your top strategies
-Combine and redirect
-Create a post out of a comment thread

09/05/2023

The Facebook Dynamic Creative ad tool is an effective way to Facebook ad variations automatically.

The tool delivers the best combinations of your ad creative assets. It runs different combinations of your ad components, such as images, videos, titles, descriptions, and calls to action, across your target audience to determine which combinations produce the best results.

07/05/2023

Useful Strategy blog post ideas:

X Tips We Swear By
The Clueless [Persona]’s Guide/Manual to X
X Different Ways to Do X
X Must-Dos for [Persona]s Looking to [Achieve Something]
The 10 Commandments of [Topic]
Checklist
FAQs
Glossary
How-to with video tutorial

02/05/2023

Facebook’s automated rules feature improves without relying on manual optimisation. It can save busy time, energy, and resources.

By combining different KPI metrics when defining rule conditions, you can design your custom automation workflow on Facebook. It may require some trial and error to find the right automated rules, but it’s worth the .

28/04/2023

By its very nature, thought content isn’t likely to drive a lot of organic traffic. After all, you’re introducing new thoughts and concepts that your readers don’t know to search. But you can garner traffic to these posts through social shares, email marketing, and internal linking. And if it’s authentic enough, you’ll be sure to get backlinks for

26/04/2023

One way to manage costs is to choose whether you get charged by the cost per click (CPC) or cost per mille (CPM).

When you opt to be charged by link click, you’ll be charged by CPC. This means you’ll only get charged when someone clicks a link in your ad. When you opt to be charged by impression, you’ll be charged by CPM. This means you’ll get charged every time an impression of your ad is shown, with the price calculated per 1,000 impressions.

21/04/2023

*Thought leadership blog post ideas*

X Things [Hobby] Can Teach You About [Topic]
Experts Weigh In
X Best Practices I Don’t Follow
A “Really,” “Truly,” or “Actually” List:
X Things I Wish I Knew / Mistakes I Made
Share Your Opinion on Something

18/04/2023

Building engagement on your posts sends to the Facebook algorithm, which can boost your reach, increase the size of your audience, and ultimately lower your advertising . Here are three tips for building engagement that delivers better ad results.

1-Reuse successful tactics from posts with high engagement rates.
2-Create content with conversation in mind.
3-Supercharge the conversion with engagement looping.

14/04/2023

Which is the best social media platform to drive traffic to your website?

Facebook is the best platform for social media referrals. This isn’t surprising when Facebook remains the most popular social media network. But can also be hugely influential when Tweets go viral, which can lead to high volumes of traffic.

and are some of the social media networks that drive the least traffic to external websites. However, the data varies widely per industry, so understanding the best social media channel for your brand and audience is also key to driving the most traffic to your website.

11/04/2023

Identifying your ideal audiences for Facebook ads campaigns to .

By setting up multiple ad sets, each targeting a different audience, you can gather data that will help you determine which audience is performing best within your current campaign.

When you’re running ad sets with different audience sizes; it’s recommended to set budgets proportionally based on individual audience sizes. This helps ensure that your has equal potential with each audience.

07/04/2023

Why should include an element of customer service?

It makes life easier for your customers. Most of your customers are already on social media, so simply offering support via these platforms is a great way to improve your customer service.

Some social media platforms provide readily-available functionalities to simplify your customer service management and improve response times. For example, Facebook offers features such as a common inbox, automated responses, and .

It helps you grow your brand. Public responses show taking accountability and builds trust and transparency (which ties in well with the first social media trend above). While ignoring customer inquiries on social media can have a negative impact on your brand.

04/04/2023

How to Control Facebook Ad Spend?

When setting up these campaigns, you need to have a budget. But for how much? Estimating a Facebook ad budget is important because it should be based on the amount of revenue you want to generate. To do this requires the next few steps:

-Set a target revenue goal.
-Create a custom conversion path in ads manager.
-Create a two-part ad campaign.
-Monitor your results and adjust your ad campaign.

31/03/2023

Experts predict that we will see more businesses incorporate a element into their in #2023. This means using social media as a direct line of communication with customers, to quickly address questions, complaints and requests. It can also include proactively responding to customers who mention your brand.

28/03/2023

7 types of audiences you can target:

-Everyone who visited your website.

-People who visited a specific product page but didn’t purchase.

-People who viewed your lead magnet landing page but didn’t opt-in.

-People who viewed your contact page.

-People who started the buying process but didn’t complete it.

-People who previously purchased from you.

-People who read your blog.

26/03/2023

Brand responsibility, transparency and authenticity.

Conversations around social responsibility and brand authenticity are nothing new. However, there continues to be a growing pressure on brands to show how they are giving back to society, and what ideologies they align with.

23/03/2023

Facebook also allows businesses to prospects based on their activity with your website, product, or landing page. The Custom Audiences tool allows you to create a list of these contacts and target them with highly relevant .

17/03/2023

43% of people tend to skim blog posts.
are faced with more online content than ever before. Make sure your blog is easy to scan with short paragraphs, subheadings, and . And don’t be afraid to show your personality.

15/03/2023

The benefit of dynamic product ads in Facebook, is that you the number of conversions lost at the last stage of the . The ads remind customers of your products and increase the likelihood of a website visitor returning to your website to buy something.
You can also spotlight offers, show product reviews, and tell users about delivery time or other key points.

10/03/2023

47% of buyers consume three to five pieces of before making a purchase decision.
If you sell a product or service, use your blog to build your credibility. Potential will remember you when they’re ready to buy.

08/03/2023

What if you want to retarget website visitors with ads for products they viewed but didn’t purchase? The answer: dynamic product ads.

product ads let you target customers who have visited your website and browsed a range of your products but left before completing the purchase. This is a very hot audience so it’s important to target them to encourage them to convert.
With dynamic product ads, you can create a tailor-made ad for each person with the products they’ve viewed on your website and a range of other products. They’ll see these ads on their Facebook feeds the next time they log in.

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Monday	6am - 8pm
Tuesday	6am - 8pm
Wednesday	6am - 8pm
Thursday	9am - 8pm
Friday	6am - 8pm
Saturday	9am - 6pm
Sunday	9am - 5pm

Website

http://www.westech.media/

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The Pareto Principle also known as the Power Law states that 80% of your results will come from 20% of actions. To apply this rule in business you need to identify the small minority of actions or sources that provides the majority of your income and to focus your time and resources into that. #FollowTheMoney #WestechMedia #PromoteYourBusiness #PowerLaw #ParetoPrinciple #FollowTheMoney

What is Social Media Management and how can it help your business?

What is Social Media Management and how can it help your business? #westechmedia #promoteyourbusiness #socialmediamanagement

Advertising Is Fuel For Your Business If you stop advertising your business will eventually come to a halt. Add fuel to your business to keep it moving forward. Your business should be spending around 10% of its income or projected income on its advertising. Depending on your market it is likely that a significant proportion of this budget will be on digital advertising activities. If you need help advertising your business contact us today. www.westech.media #WestechMedia #PromoteYourBusiness

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ROXANNE MITCHELL - AGAINST ALL ODDS

Watch Roxanne Mitchell in the brand new reality TV show Against All Odds. Coming soon. If you want to book Roxanne Mitchell for a modelling, filming or a public appearence, you can contact her through her website: www.westech.media/roxanne-mitchell Against All Odds Watch the full trailer here: http://screeningroom.nfts.co.uk/videos/against-all-odds-trailer/ Presenter/Cast Matt Lanigan Narrator Filmmakers Role Department Lucy Smith Producer Producing and Directing Television Entertainment Jamie Minty Director Producing and Directing Television Entertainment Mostyn Maltpress, Matt Murnaghan, Julie Rocque Cameras Broadcast Production Izzie Dowden, Lawrence Phillips Production Managers Production Management for Film & Television Sophie Halton Production Co-Ordinator Production Management for Film & Television Hosea Ntaborwa, Nick Olorenshaw, Rory Rea Location Sound Production Sound for Film and Television Mark Bailey Dubbing Mixer Sound Design for Film and Television Sam Boulton Sound Editor Sound Design for Film and Television Louis Dodd Composer Composing for Film and Television Kelvin Chim Graphics Digital Effects David Sheldon Colourist & Online Editor Digital Effects Daniel Davies (NFTS Graduate 2012) Editor Non-graduating Crew Simon Gee 1st AD Non-graduating Crew Robert Foster Camera Supervisor Non-graduating Crew Webster Mugavazi, Robin Pagnanelli, Miranda Soar

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#1 UK Digital Marketing Agency | Promote Your Business | Award Winning

Westech Media is the leading UK digital marketing agency. Specialising in promoting small and local businesses.

*Social Media Management *Online Paid Advertising *Professional Digital Marketing *Expert Business Promotion

www.westech.media

#WestechMedia #PromoteYourBusinses

Originally it was established in 2013 as an independent technology company making consumer electronics.

Over several years we established a reputation for delivering an exceptional level of service to our customers. In addition to supplying technology we also provided a full range of media solutions inline with our clients existing marketing strategies.

In 2017 Westech Media was re-established in its current form, as a media agency dedicated to helping individuals and businesses with their marketing strategies specifically assisting them with online promotion.

In 2019 it was recognised as the leading digital marketing agency in the UK that specialises in small and local business promotion.

Phone: 0203 0519505

Mobile: 07907521032

Email: [email protected]