TK-MEDIA

28/07/2020

💰💰 𝐈𝐧𝐯𝐞𝐬𝐭𝐦𝐞𝐧𝐭 𝐍𝐎𝐓 a 𝐂𝐨𝐬𝐭 💰💰⁠
⁠
It's understandable why business owners see social media marketing as a cost because, well, it is but that's because you're not seeing the bigger picture...⁠
⁠
💰 ➡️ 📈 ➡️ 💰💰💰⁠
⁠
You have to spend money to make money right? So instead of looking at it as money leaving the business, see it as a means to increase money coming back into the business.⁠
⁠
For example, if I asked you for £500 and in 30 days I will give you £1000 back would you consider it? No tricks or stealing involved! Its a no brainer right?⁠
⁠
You have to part with your cash initially but in the long run it'll be paying you and that's why its so important to look at the bigger picture. ⁠
⁠
And because social media marketing is the most hyper-targeted form of advertising, it is on those platforms that you'll get most bang for your buck! 🤑⁠
⁠

24/07/2020

👪Understanding Your Customer Journey👪⁠
⁠
Recognising how your customers move from not having heard of your business before to a paying customer of yours is key for success.⁠
⁠
You need to map out every possible touchpoint your customers have with your business in order to ensure no interaction slips through the net and that you provide excellent customer experience at every step.⁠
⁠
Customers want their experience with a brand to be seamless and this is where you can make that happen!⁠
⁠
This is something we do during our onboarding process with a new client 🤝⁠
⁠

22/07/2020

22/07/2020

👋👋 𝐁𝐫𝐚𝐧𝐝 𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥𝐢𝐭𝐲 👋👋⁣⁠
⁣⁠
Social Media provides businesses with the perfect platform to express the brands personality!⁣⁠
⁣⁠
A fantastic way of making your business relatable to your followers is by showing the behind the scenes of how your business operates 👍⁣⁠
⁣⁠
This can be a short video from the business owner or team members showing us who is behind the business. It could be images of sample products you've tested or are testing, a Q&A on your story, a BTS video of your office or where you work etc. The list goes on!⁣⁠
⁣⁠
Anything that's not just the standard product image. Let your personality shine through and talk to your followers on a human to human level rather than business to consumer.⁣⁠
⁣⁠
When people relate to a business they build trust. When they build trust, they feel confident in purchasing from that business.

⁣

21/07/2020

🕓 𝐒𝐡𝐨𝐮𝐥𝐝 𝐲𝐨𝐮 𝐛𝐞 𝐩𝐨𝐬𝐭𝐢𝐧𝐠 𝐝𝐚𝐢𝐥𝐲? 🕓⁠
⁣⁠
When somebody visits your page, they want to see great content. When they hit that all important blue 'Follow' button, they expect their content fix every time they come onto the platform - so you as a business must feed that desire!!⁣⁠
⁣⁠
And why wouldn't you? It's free to do and it's your opportunity to grow your fan base organically ⁣😁⁠
⁣⁠
I recommend posting between 5-7 times every week. There are content schedule tools out there to help too! I created this post last Thursday!! Simples....⁣⁠
⁣⁠
Of course, if you want to forget about when and what you should be posting then lets us know and we can grow your business online for you - you just sit back and watch that follower count grow! 📈⁣⁠
⁣⁠

18/07/2020

📉📰 𝐎𝐥𝐝 𝐯𝐬 𝐍𝐞𝐰 💻📈⁣⁠
⁣⁠
The new age of marketing is upon us!⁣⁠
⁣⁠
Here are a just a few advantages:⁣⁠
1. Engagement - two way conversations can be made⁣⁠
2. Instant feedback - a business can receive immediate negative & positive feedback giving insight into the perspective of the customer.⁣⁠
3. Building a fan base - made much easier on social platforms. You then have to ability to turn fans into customers and more importantly into promoters⁣⁠
4. Hyper-targeting - allows you to put your product/service in front of your ideal customer with ease = more effective at less cost.⁣⁠
5. A LOT cheaper!! $7.20/1000 impressions via social media, compared to $75 for TV and $125 for newspaper adverts!!⁣⁠
⁣⁠
Are you convinced yet??⁣ 😅⁠
⁣⁠
It still baffles me how businesses aren't taking advantage of the power of social media with stats like these!⁣⁠
⁣⁠
Get in contact today for a 𝐅𝐑𝐄𝐄 audit on your businesses online presence!⁣ We'd love to help in any way we can.⁠
⁣⁠
⁣⁠

14/07/2020

📥 𝐌𝐚𝐬𝐭𝐞𝐫𝐢𝐧𝐠 𝐄𝐦𝐚𝐢𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 📥⁣⁠
⁣⁠
Having email marketing setup allows you to communicate with old, current & new customers directly.⁣⁠
⁣⁠
By avoiding a "salesy salesy" approach and coming from an angle of providing value you can build, maintain & nurture customer relationships.⁣⁠
⁣⁠
Having these setup as part of your retargeting strategy can really sky rocket your sales - targeting customers who abandoned their cart before purchasing is a fantastic example! 📈📈⁣⁠
⁣⁠

13/07/2020

📲 𝐏𝐨𝐰𝐞𝐫 𝐨𝐟 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 📲⁣⁠
⁣⁠
It is really as simple as this...⁣⁠
⁣⁠
- Social platforms help you connect with your current and potential customers⁣⁠
- It allows you to increase your brand awareness for FREE!⁣⁠
- Over 3 billion people using social media every month⁣⁠
- Social Proof - customers are increasingly Googling & checking your social platforms before making a purchase⁠
- Express your brands personality! It's an opportunity to be relatable and express what your brand is truly about.⁣⁠
⁣⁠
This list could go on forever! Let us know why you think a social media presence is important ⬇️⬇️⁣⁠
⁣⁠

24/05/2020

21/05/2020