20/10/2021
Never underestimate the power of an image in selling your product. Our latest journal post explains why it pays for brands to invest in great photography.
https://www.johnnyred.co.uk/journal/2021/7/8/neglect-imagery-at-your-peril
When was the last time you flicked through a magazine or scrolled a website and paused to read anything that wasn’t accompanied by an image? If you did, I would wager it was a tiny piece, maybe a sentence. A filler. You probably don’t remember what that sentence was about, or the brand, if any, ...