🔐Somebody protect this man at all costs! 🫶
🎥 Do you believe in the power of your brand? Ainsley Harriot, renowned chef and television personality, certainly does! He recently showcased the incredible impact of becoming the face of your own brand. In an interactive and engaging video, Harriot is seen promoting his own line of products right where the action happens - at Tesco!
This is a powerful demonstration of brand authenticity and personal engagement. When you show up, immerse yourself in your brand, and visibly stand behind your products or services, it resonates with your audience. It demonstrates passion, dedication, and a belief in what you're offering. 🙌👏
Are you ready to step into the spotlight and become the face of your brand?
Ainsley Harriott
#BrandAuthenticity #VideoMarketing #BusinessGrowth #PersonalBranding #AinsleyHarriot #Passion #Entrepreneurship #MarketingStrategy
🎉 July marks Independent Retailer Month - a celebration of the diverse and dynamic local businesses that enrich our communities!
🛍️ These hidden gems, like those found right here in Leicestershire, bring uniqueness and vitality to our neighbourhoods. Your support doesn't just purchase a product but also invests in the dreams of hardworking entrepreneurs.
🚀 Let's make an impact this month. Shop local, spread the word, and help build a thriving community. We challenge you to do the same! Tag your favourite Leicestershire independent retailer below and let's put them in the spotlight!
#UseTheMuse #IndependentRetailerMonth #ShopLocalLeicestershire #CommunityGrowth #LocalLove #LeicestershireBusiness #LeicestershireBusinesses
Wait... hold up... what? 🤯
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The Internet Never Forgets. >>> Here's how to manage your reputation during a social media crisis.
👉 The Internet never forgets. This is why, as a business or individual, it is essential to have a plan in case of a social media mishap. You cannot just erase what happened, take back what an employee did or said, or delete what was posted, even if you would love to erase every moment and memory from your brain.
You may not think it could happen to you, nor to your company, but sometimes one misworded or misconstrued statement can create a social media crisis that spirals completely out of control. 🌪
One of two things can happen: you can either manage it immediately and take control of it, (and maybe even grow from it as a business), or you can try and cover it up and possibly destroy your business as the internet vigilantes come out to play, and believe me they will.
Here's some quick DO's and DON'Ts if ever this situation may arise for you and your business.
👉 Don't try and cover it up. Don't pretend it didn't happen. If you do, the internet will come at you in droves. They will send their friends, and their friends and friends and every person who looks for social media drama will be on your page creating more... DRAMA!
👉 If it is warranted - apologise, apologise immediately. Make sure this apology is genuine.
👉 If you are unsure whether an apology is warranted, but there is definite internet hype surrounding the incident, make a statement saying: "We're looking into it". Always acknowledge an incident if there is a growing internet discussion going on about it.
👉Once you have all of the facts, create a blanket response with truthful information about the event that you can cut and paste into any comment section. Always respond with objective and truthful facts. BS attracts people most to a social media crisis. It is essential not to engage those who are trolling for a fight on purpose. Responding with fact
🚨 TIME’S A TICKING! 🚨
⏳ First all we had was 15 seconds… then 60. Then 3 minutes.
🧲 Now, TikTok has expanded its maximum video length to 10 minutes, 40x its initial limit!! The app is actively now challenging YouTube with longer-form content.
🎶 Is TikTok still a short-form video platform? It seems less and less so, since 10 minute uploads will be give their users the ability to provide long form content to their viewers.
🧨 TikTok has been testing ever-longer uploads for years, recently introducing three-minute videos last July, but this latest update is the largest increase yet, and will now roll out globally.
It will be fascinating to watch as Tik Tok starts creeping into You Tube's territory and how it will effectively shake up that space!
The Muse 〽️
#marketingupdates #marketingtrends #marketing #tiktok #shakeupthespace #digitalmarketingtrends
Social media marketing is on every brand’s agenda these days, isn’t it? 🤔
But when it comes to analysis, not all things can be interpreted through behaviour metrics. It is quite simple for you to know what your audience liked and what they didn’t like but the afterthought can be better obtained through direct surveys on social media.
When was the last time you ran a simple Q&A on your feed?
The Muse 〽️
NY NEW WAY THE MUSE MARKETING
NEW YEAR - NEW WAYS! 🤩
New year, new start but what about for your business? Social Media Marketing is hard, but with our top 5 Social Media Resolutions, this could be the start of something beautiful for your business..
💃 Post regularly. If you don’t share posts often enough you will start to vanish from newsfeeds and people will soon start to forget about you, and your business.
🕺 Make Facebook work for you. There are over 100 factors which decide what posts make it into people’s newsfeed, the most important of which is time. Check your insights weekly and post according to the peak times that your fans are online, this will give your content the best chance to be seen.
💃 Check all your social media accounts daily. This will allow you to reply to any comments or questions customers may have; share and thank people for any great reviews and; respond to and if necessary remove anything negative as quickly as possible to prevent brand damage.
🕺 Don’t be a spammer. Yes, following loads of Twitter and Instagram accounts will get you followers but it may also make you look like a Spam account. No one needs to follow thousands of people on either platform, have a regular cut and keep it to a few quality accounts.
💃 Be social. It’s called social media because you have to be social! Interact with people, reply to comments on Facebook, say how much you like people’s Instagram photos and start conversations!
We will go first... what's your biggest frustration with social media? Leave us a comment and we will give you some advice on how you can overcome those frustrations!👇
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Is it time to consider strengthening your core social media strategy? 💪
Social media has a global penetration rate of 57% and is a relatively low cost marketing option to reap the rewards on your ROI.
Did you know that social media is the number one daily activity among us Brits? A UK user spends 38 minutes or more on Facebook daily.
No wonder 92% of us marketers consider it significant to use social media platforms for their businesses.
Social media networks keep growing year after year. So, developing an effective social media strategy is vital. Otherwise, you will lose out on valuable customers and rewarding outcomes.
Want to discuss some social media strategy? 💭🤩
Send us a DM or an email over to [email protected]
The Muse 〽️
#socialmediamarketing #socialmediastrategy #socialmediamanager #b2bsocialmedia #b2csocialmedia #socialmediacontent #contentmarketing #powerofsocials #themusemarketing #usethemuse
Are you using Instagram in the right way? 🧐
Implemented and used in the right way, IG can be a super beneficial selling tool for your business. 👏
👀 Take a look at our visual – there’s a lot of info to take in, right? Whilst the Instagram funnel is a fairly complex system we’ve covered a lot in the text, hopefully it’s not too small to read but just in case we’ll highlight some things below too 👇
#Hashtags are great when they work, especially community hashtags. Also the location tags are great to utilise too!
🗣 Comments are part of your digital footprint, so use them to stand out and connect with your audience.
📲 Stories need to be utilised most days, they have a 24 hour shelf life and the amount of features you can use within stories is something to behold! Questions, quizzes, tags, music… the options to be creative and engaging and limitless!
🔀 Track your Instagram metrics weekly, if not more. Use the data to refine your posting schedule. I.e. Frequency, timings, gender targeting, interactions.
🎥 Make use of Reels & IGTV to further expand your engagement and reach.
🔑 At the bottom of your Instagram sales funnel are the people most likely to purchase. They follow your account and frequently engage with your posts, which shows a strong interest in your brand and offerings. These are the people you really want to get onto your website where they can make a purchase.
🔗 You always want to make sure that the page you’re linking to is always relevant to your Instagram’s content and optimized for that particular audience. This means your landing page should be mobile-optimized and directly related to what you’re posting on Instagram.
Make sure you follow The Muse Marketing for lots of tips, advice and ways to improve your social media presence!
The Muse 〽️
Www.themusemarketing.co.uk
#themusemarketing #usethemuse #businessmarketingagency #businessmarketingstrategy #businessmarketing #SocialMediaManager #socia
Outstanding Social Media Management
👋👋 Hello! Hello!
Are you in search of social media management that is really going to make a change for your business? Here at The Muse, we can work on your behalf, or as part of your team, on a white label basis to bring a vast and varied selection of digital marketing business services to benefit and expand your business.
Leaving YOU to concentrate on exactly where you need to be in your business...
Our services include and are not limited to...
🚀 Fully Managed Social Media Services
🚀 Email Marketing & Campaigning
🚀 Sponsored Ads and Lead Generation
🚀 Blog Writing and Copyrighting
🚀 Web Design
🚀 Branding
🚀 Photography & Videography
We have a wide range of packages and bespoke services to suit every type of business and budget. Get in touch with The Muse today and explore all the wide and varied options that are available to make your business have a stupendous presence. 〽️ #usethemuse
#digitalmarketing #socialmediaforbusiness #socialmediamarketingstrategy #businessmarketing #B2BSocialMedia #b2cmarketing #socialmediamanagement #TheMuse
