Stand Out Social Media

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Stand Out Social Media

Helping you stand out on social media, so you can grow your business

13/11/2024

I had the pleasure of working with this client for two years at the beginning of my business journey. Together, we built their social media presence from the ground up, boosting their confidence and understanding of each platform.

When we first started, they were overwhelmed by the task and unsure what content to share beyond their properties. My goal is to alleviate that stress for businesses, allowing them to focus on their core competencies. And working with such wonderful clients like them makes the experience even more rewarding.

Though our professional relationship has ended, the reason they chose me remains the primary benefit of hiring a social media manager: I can guide you toward success.

I'm incredibly grateful for the opportunity to work with such amazing clients. Thank you for entrusting your social media presence to me.

I absolutely love what I do!

06/11/2024

This is a review I got from one of my very first clients 👇
........"Shelley's social media management skills are a big asset to our business. We're reaching a larger local audience with high-quality content that establishes us as the top Estate Agent in the area. With Shelley at the helm, we save time and feel confident that our brand is being well represented, as she has a deep understanding of our industry and our business. We are very happy to have Shelley on our board!"

I love working with the team at this estate agency. They were one of my very first clients when I started my business back in 2021 💕

Thanks for sticking with me guys 😊

If you need help with anything to do with social media marketing, then get in touch - I would LOVE to help.

23/10/2024

Another lovely review from one of my monthly management clients.

Grace & Tailor we're my very first client 💜
I have loved working with the team over the last 3.5 years, Grace & Tailor is a really exciting business to work with and do so many cool things!

I am so grateful to be able to help clients with their social media and for them to support my business 💜

If you know the value social media can add to your business, but you just don’t have the time to focus on it, then that’s where I come in!

👉 No time to create content and post CONSISTENTLY?
👉 Failing to engage with your audience or customers?
👉 No idea where to start with certain platforms?
👉 Posting randomly without a strategy?

If you have answered YES to any of the above questions it might be time to invest in your business. My packages are tailored to the needs of you and YOUR business. Every one of my clients has customised social media packages and not one of them is the same!

If you are interested in talking about a bespoke package or want to know a little more information send me a DM. I can help no matter what you might need.

21/10/2024

Pssst ….

Adding music to your posts has been around a while BUT Instagram just confirmed last week that if you add music to your carousel posts they could turn up in the reels feed which means more reach for your posts.

So for the carousels that you’re trying to get in front of new eyeballs this is definitely worth trying.

Experiment and see what happens :-)

16/10/2024

I'm so grateful for this amazing review from one of my estate agency clients!

Their feedback means the world to me. Thank you for trusting me to help you reach your goals.

If you feel like you need a bit of a knowledge power-up then just get in touch and let's work out a tailored training plan for you 💜

15/10/2024

One of the services I offer is a power hour (💪).

It's hard to fit everything in as a business owner, including your social media marketing and keeping up to date with all the changes.

A Power Hour is a 1:1 zoom or phonecall lasting, well one hour of course 😂. If you have questions about your Facebook or Instagram accounts, we can run through

💥 how to use certain features
💥 ways to create a content plan
💥 how to make the most of a particular platform
💥 or simply focus on a specific area that you're having trouble with.

So if there's something you need a little bit of help with maybe a power hour could be the boost you need to move things forward. What are you waiting for??

Send me a message for prices and how it all works 🤗

11/10/2024

Morning all!

Here's a little reminder about my offerings.

🙌 Management - TAKE EVERYTHING OFF YOUR HANDS (when it comes to social media marketing obvs!). From the strategy creation to the implementation of it all - this is a HUGE time saver for any business. 👏

👩🏻‍🏫 Training - PUT TOGETHER A TRAINING PLAN on the areas you feel you need help with. This could be around strategy, which platforms would work the best, and content ideas - whatever it is you feel you are lacking it could put you back on the right track and help you stop faffing around 👊 Can be a one off session (think half day/full day) or something ongoing to get youfully up to speed.

💻 Content creation - CREATE ALL OF YOUR CONTENT so you don't have to worry about doing it or coming up with the ideas, giving you more time back to concentrate on your business ✌️

⚡️ Power Hour (1 to 1 ) - AN HOUR TO PICK MY BRAIN just need a bit of time to iron out a social media problem then this service could be just for you!

Whatever it is you think you might need, just pop into my DM's and let's work out a plan 💜

10/10/2024

What do you do to look after your mental health? 🧠

As I mentioned in yesterday's post, the last 12 months have been pretty transformative for me, so as it's World Mental Health Day, I wanted to shout out some of the fab businesses that have been instrumental in all the changes I have made.

North Studio for their mega classes - best gym EVER 💪wells1 nutrition & coaching QUEEN 👑
Pool Bridge Farm for just existing!! (this is in fact the best part of my week!) 🏊🏻‍♀️
Functional Drinks Club for introducing me to ALL the Kombucha 🍸
Fannys Real Food And Fitness for her AMAZING retreats 🧘🏻‍♀️
Sober Butterfly Collective for introducing me to some lovely new like-minded people 🦋

Thank you for doing all the stuff that makes a difference to peoples life's 💜

09/10/2024

I'm Shelley, the face (as they say) behind the business 😊

I started my business over 3.5 years ago now after quite a turbulent period in my life, think Covid, young kids, stress, missing my dad, peri-frigging-menopause etc etc. Turns out all of that was the push I needed to do something for myself, as having my own business has been quite possibly the best thing that happened to me!

The last 12 months have also been a little road into big changes for me. I have embraced my inner woo woo 🧘🏻‍♀️, so you can now find me eagerly awaiting my delivery of Kombucha (not wine!), wild swimming, breathing, treating myself to fabulous retreats, reading book upon book about the brain and telling my kids whenever possible to breathe through their noses 😆 It really has been quite a year.

But this newfound love of all things well-being, means I'm more focused than ever before 👊

Maybe it's a mid life crisis, maybe it's just exactly where I need to be!
I'm going with the latter 💜

Shelley xx

08/10/2024

Good morning 😊

This face belongs to me, Shelley.

My business is now three and a half years old, which quite frankly is astonishing to me as you never know when starting a business if it's going to work out or not. Luckily for me, it is doing 😊.

Over the last few years, I've had (and still have) some AMAZING clients from many different sectors, ranging from Estate Agents (I worked for Rightmove for quite a while and know this market well) to events businesses to comedy producers promoting tours. So the journey has been varied, to say the least.

The main thing that links all of this together is that all my clients have the same 'need' - they need someone they can trust to take care of their socials. So that's what I do. I help businesses improve their social media marketing so they can attract more business/clients. It's as simple as that 😊

I currently have space for one such client, so if you're a service-based business and looking for help, then I could just be the girl for you!

Pop in my DM's for a chat 💜

07/10/2024

Do you use Instagram for your business?

If you do, try these simple ways to use the Notes feature 👇

These bite-sized posts let you share updates and thoughts with select followers. Plus, they stand out at the top of your inbox and profile!

Try some of these 👇

⚡️ Drop a bombshell
Share a quick announcement that will make your followers sit up and take notice.

⚡️ Give 'em a taste
Teasing a sneak peek of upcoming content will leave your audience craving more.

⚡️ Spark a conversation
Ask a question that will get your followers talking and engaging with your post.

⚡️ Sweeten the deal
Offer an exclusive discount code to reward your loyal followers and encourage purchases.

⚡️ Don't miss out
Post a reminder to check out your latest post or offer, making sure your followers don't miss out on anything.

I've only just got them on my account, and most of my clients don't have them yet 🙄
Have you been using them? Let me know in the comments 😊

28/08/2024

Master different post types to grow your audience ⭐️

DIFFERENT POSTS, DIFFERENT GOALS

✨ First, you'll need to attract them with captivating content:

👉 Short, snappy Reels: 5-7 seconds is key!
👉 Jump on trends: Stay ahead of the curve.
👉 Spark conversation: Share controversial or hot takes.
👉 Entertain and hook them: Keep them watching.
👉 Solve a problem: Give them a reason to save.
👉 Try lists, how-tos, POVs, quick wins, and before-and-afters.
👉 Share relatable messages.

✨ Next, nurture your followers with valuable content:

👉 Carousels and talking Reels: Educate and inform.
👉 Show proof: Share personal and customer stories.
👉 Provide value: Offer helpful insights and tips.
👉 Use visuals: Graphs, infographics, and more.
👉 Answer FAQs: Build trust and credibility.

✨Finally, sell your solutions confidently:

👉 Utilise Stories: Highlight your products or services.
👉 Leverage ads and partnerships: Reach a wider audience.
👉 Share links: Direct people to your website or offers.
👉 Feature product features: Showcase what sets you apart.
👉 Offer webinars or courses: Provide additional value.
👉 Encourage email sign-ups and freebies: Build your list.
👉 Promote events: Create excitement and engagement.

Hope you found this helpful!

Don't forget to save this post for future reference!

Shelley xx

23/08/2024

Does any of this sound familiar?⁠
⁠
You run your own successful business and have lots of happy clients but you get stuck when it comes to telling everyone about this in a way that resonates, and you find social media daunting and a little bit overwhelming to keep up with. Perhaps you don't have the time to create content and have run out of steam.

You need a plan of action to stick to, to get you going in the right direction. Maybe you need someone who can show you the best way to do things on social media to save you time so you can continue servicing your clients.
⁠
We all have different business needs!
⁠
So whether you need an audit to help steer you in the right direction or some training to help you stand out on your platforms, get in touch I can help!
⁠
Send me a DM and let's chat 😊

22/08/2024

Standing out in the social media crowd feels impossible, right? Wrong! No matter your industry, there's always a way to shine.

The key? Be you. Offer something unique that solves your audience's problems. Don't just follow the trend – create it.

Focus on value, not noise. Your audience craves authenticity and solutions. Give them both!

What sets your business apart? Share your secret sauce in the comments! 👇

Let's make your brand unforgettable together. Message me for a chat. ✨

21/08/2024

Is it Thursday already? 😱 You haven't posted on social media all week. We've all been there.

Social media can feel like a chore, but it's a crucial part of growing your business. Don't worry, you're not alone!

If you are thinking you might need a little bit of help my services include this 👇

🙌 Content Creation - I'll create your graphics and content ready for you to post

🙌 Training - just need a little nudge in the right direction? Training could be the thing for you

🙌 Strategy - need a plan to execute yourself? I could write it for you

🙌 Audit - Let me check over what you're currently doing and give you some pointers

🙌 Full Management - I just take care of everything for you 😊

Don't be the sad dog be the happy dog, knowing that your socials are all sorted 😊

If you want a chat about how I could help you, drop me a DM and let's make a plan 💕

20/08/2024

Feeling stuck in a social media rut?

Is your creativity on hold and your inspiration MIA? Or maybe you're happy with your socials but want to maximise your impact?

Either way, a Social Media Audit could be your game-changer!

I'll dive deep into your platforms, uncover hidden potential, and share actionable tips to boost growth and engagement.

Want to make sure your social media is working as hard as you are? Let's chat!
⁠

16/08/2024

When you create your content keep it simple. Simple!

Attention spans are shorter than ever. Simple content is key to grabbing your audience.

Need help? Send me a DM 💜

14/08/2024

Understanding who your ideal client is the first step to successful marketing.

What you post MATTERS? Posting just to post won't get you in front of your dream client, so you need to do a little bit of work on this.

Think about 🧠
Who you are trying to reach? What are their pain points? What are their interests? How can you help them?

Once you have a crystal clear idea on your ideal client, you can then tailor your marketing efforts to meet their needs and wants.

Trust me on this.

When you know your ideal client inside and out, you can create marketing messages that resonate and build lasting relationships.

Who needs to see this? Share with your small business friends 💜

Address

Leeds

Website

http://www.stand-out-social.co.uk/

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Standing out in the social media crowd feels impossible, right? Wrong! No matter your industry, there's always a way to shine. The key? Be you. Offer something unique that solves your audience's problems. Don't just follow the trend – create it. Focus on value, not noise. Your audience craves authenticity and solutions. Give them both! What sets your business apart? Share your secret sauce in the comments! 👇 Let's make your brand unforgettable together. Message me for a chat. ✨ #socialmediasolutions

Feeling stuck in a social media rut? Is your creativity on hold and your inspiration MIA? Or maybe you're happy with your socials but want to maximise your impact? Either way, a Social Media Audit could be your game-changer! I'll dive deep into your platforms, uncover hidden potential, and share actionable tips to boost growth and engagement. Want to make sure your social media is working as hard as you are? Let's chat! ⁠ #leedsbusiness #yorkshirebusiness #SocialMediaHelp

When you create your content keep it simple. Simple! Attention spans are shorter than ever. Simple content is key to grabbing your audience. Need help? Send me a DM 💜 #socialmediahelp #contenthelp #socialmediamanager #leedsbusiness

The best thing you can do to increase the reach of your content is start with a great hook. 🪝 You've got 3 seconds to grab someone's attention before they scroll on - so you need to make it count! Here are a few hook ideas to get you going:- 👉 “Did you know ….”(share an interesting statistic) 👉 “How to …” 👉 “Fun fact: ….” (share a fun fact about your product, service, industry, you etc.) 👉 “Unpopular opinion: …” (share your unpopular opinion) 👉 “Do you only focus on …? Let me stop you right there. 👉 “Here’s how I know … is possible for you” 👉 “I can’t believe … but …” 👉 “Hate …? You are in luck.” What makes you stop scrolling? #socialmediahelp #socialmediamanager #leedsbusiness

" Do I really need a Social Media Strategy? " I get asked this a lot. The answer is always a big fat YES!. You need a plan .... without one you don't really have a clear goal. The plan will then actually save you a huge amount of time and energy. Having a strategy should be something as a business you consider putting time aside for, and one of the major benefits of doing this will mean that you'll spend much less time faffing around creating content that isn't really talking to your ideal client. A goal without a plan is just a wish right! So it's definitely a HUGE time saver so a big win for any small business. Here are just a few benefits of creating yourself a killer strategy 💪 👀 Your brand awareness will increase 📈 Your audience will grow ✅ You'll understand your audience better ⬆️ You could increase your website traffic 📥 Generate more leads 💰 Make more sales and money Pencil some time in your diary next week to start working on this - I can only see big wins from doing this 💕 Need help just ask 😊 #SocialMediaManager

It's true — content creation can be a challenge for business owners, but with a little creativity and perseverance, it can be your biggest asset for connecting with your ideal clients. By asking yourself these two simple questions you can tap into what matters to your dream customer and truly start to make an impact with your content. Follow me for more social media tips and tricks! 💜 Shelley xx #socialmediahelp #socialmediamarketing

Should you outsource your social media marketing or keep it in-house? Mmmm this is certainly a dilemma for some businesses. In-house and outsourcing have their own pros and cons and there's no one-size fits all approach in social media success. Consider what you should invest in, what tasks can be taken off your workload, and what level of expertise your business needs to boost engagement, sales, or brand awareness. I have lots of different types of clients ranging from clients who leave it all to me with little input to clients who do their own social media but top up their knowledge monthly with training, to clients who just need monthly templates created for them. The great thing about my role within your business is that I can be whatever help you need. So whether you want to outsource or keep it in house ... maybe theres a way that I can take away some of that SMM stress - because yes as we all know there's a lot to social media marketing! Send me a message if you need some help 🆘 #outsourcingsocialmedia #socialmediatraining #socialmediaaudit #socialmediahelp

☀️ Summer vibes don't mean your business has to hibernate! (if you don’t want it to!)☀️ Keeping your customers connected is key, even when the sun is shining and everyone is off on holiday! Here are a few simple ways to stay in touch this summer: 🏖️ Update your opening hours if they’re different to your usual opening hours 🏖️ Highlight your summer bestsellers or offers (you can mention them more than once remember) 🏖️ Give us a peek behind the scenes (show us what it's like running your business) 🏖️ Tell us your plans for the Autumn - got any new services or products you want to start talking about? Let’s keep the engagement going! What are your summer social media plans? Hope this helps spark a little content inspo. PS who wants to be at the beach right now 🙋🏻‍♀️ #socialmediahelp #yorkshirebusiness #socialmediatips

Your current customers love what you do, but have you considered who your future customers might be? Could your biggest customer be watching? We call them 'lurkers' 😄 Sometimes it takes a while to make a decision to buy, that doesn't mean nobody is watching - they could be in the background lurking 👀 So make sure to show up and share your message that resonates with your audience. You might just have the opportunity to turn a potential customer into a loyal fan. 💜 Hands up who's been a lurker? 🙋🏻‍♀️ #socialmediahelp

Summer's here, but your potential customers aren't disappearing! 🏖️ 55% of holidaymakers spend over an hour daily on social media. Don't let your competitors steal the spotlight. Keep your content fresh and engaging all summer long to capture their attention! ☀️ Summer is a great time to stand out in what can be a quiet newsfeed - so what are you waiting for ...get scheduling 😊 Shelley xx #socialmediahelp #socialmediamarketing

The social media landscape is ever-changing .......that trend is certainly staying put for 2024 😆 You've no doubt started working on your social media strategy for 2024 so take a look at some of the expected 'ins', 'outs' and 'non-movers' for this year 💪 While I am not suggesting that simply following all those trends is the best recipe, it is still recommended to be aware of what might be hot or not on social media in 2024.🤩 Remember if your strategy is working for your business keep at it - if not then maybe a relook at things and a tweak here and there could help you get to where you want to be. Let's go 2024 👊 #leedsbusiness #yorkshirebusiness #westyorkshirebusiness

Are you planning your content for January? Here are some key dates that you could use this month. Make sure they align with your brand values and make sure to use the relevant hashtags and engage with other accounts that are also talking about the day. I do love January as it allows you to reset and reflect on the previous year. Have you set yourself any business or personal goals for 2024 yet? As always if you need any help with your content, drop me a DM. #socialmediahelp