The Social Bee

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The Social Bee

Here at The Social Bee, we work tirelessly to help businesses optimise their social media allowing business to boom.

Specialising in Social Media Management and Copywriting, we cater to your needs, offering bespoke packages, 1-2-1 consults and more!

28/02/2024

So, I’ve been a bit AWOL recently🫠

Hi, I’m Brianna, a Social Media Manager and Content Creator from Leeds. You probably haven’t seen me on here very often, and I won’t lie, I have neglected my own socials quite a bit😅

I started my business over a year ago, and in that time I have barely posted on here! I have been wildly inconsistent on my own social media. Don’t get me wrong, I work tirelessly for my clients to ensure their socials are consistent, performing well and that the content is top notch, but when it comes to advertising my own business, I have really let it slip😬

But, why?

✨I get writers block!

I never know what to write; I have all these thoughts and ideas, but when it comes to putting pen to paper (or finger to phone🤣) I end up drawing a blank!

✨I want my content to be something of value

I want people to be able to take something from my posts, and if I’m feeling uninspired, then my posts won’t be valuable for my audience.

✨I have imposter syndrome!!!

I doubt myself and my knowledge, and my confidence takes a knock! I know I’m not the only one who feels like that😬

But, this year is a year for growth in both my business, and personally! It’s time to share my small successes, exchange tips and tricks, and meet a great community of likeminded people. So I’m setting myself a challenge to make a post about something, anything, once a week, and get myself out there!

I hope to be seeing a lot more of you all🥂🥰

09/01/2024

It’s officially that time of year again… my 2024 diary is now open! 🥂

I’m so excited to announce my diary is open to take on new clients for social media management and content creation!

I do have limited availability, so please drop me a DM or email if you are looking to hire a social media manager!

I look forward to working with you!💕🥂

📧[email protected]

11/12/2023

Why buying followers doesn’t work📱

Buying followers always seems appealing. It can seem like a quick and easy way to boost your socials, but the harsh reality is that by buying followers, you are doing more harm than good.

But why is this?

When you buy followers, the accounts that ‘follow’ you are actually bots, not real people🤖

This means that they won’t engage with any of your content. You need followers to engage with your content in order to boost your page to your target audience.

And, if that isn’t enough to stop you, here are some more reasons why you shouldn’t do it!

❌Lots of followers with minimal engagement gives the impression that your business is not legitimate; people may think that it’s a fake business and not buy from you.

📊It can make it hard to read your insights which, in turn, makes it hard to know if your strategy is really working.

👫It creates a lack of trust between your business and your target audience. If your followers aren’t real people, when a real person comes across your profile they will be suspicious as to why you have 10k followers and only 5 likes per post.

Nightmare, I know! But there are things you can do to organically grow your page:

✨Create content that is valuable, shareable and engaging, to make people want to interact with your post.

💬Engage with your target audience. Respond to DM’s and comments quickly and politely.

📊Come up with a social media strategy - remember that you can tweak this until it works for you.

🗓️Create a content calendar and keep a regular schedule. Take your time when creating your content to make sure that every post you share has value.

If you found this post helpful, don’t forget to like, comment, share and save!

Drop me a DM for more information!

TSB🐝

08/12/2023

Trending sounds don’t work. You needed to hear it…sorry!🥲

Let’s be honest, viral sounds are everywhere you go. You hear them across all socials, in shops, even on the bus! They’re stuck in your head.

But this doesn’t mean that they will get you leads, clients or customers.

It doesn’t work like that🫠

Don’t get me wrong, viral sounds do help you get more followers. But this doesn’t mean they’re your target audience.

Viral sounds reach everyone, and I mean everyone. Sure, you may get 10k views on a reel or TikTok, which is great, but out of this 10k, only one person may actually be your target audience.

Instead, you need to be focusing on hashtags, key words and location.

This is where your clients will come from. Relevant hashtags and key words will help you reach your target audience and, if your business is location specific, adding this to your posts will mean it shows up when people search for businesses such as yours in the area.

Sounds can be kept basic. Use original sounds. Why not take the time to chat to your audience? Give them information that will be of value, chat about your products and services or what you can do to benefit them! Or, use sounds that you simply enjoy.

Who cares if it’s viral!🤭

07/12/2023

The age old question… do aesthetics really matter?🫡

Let’s put it this way, would you purchase a product or service from a business if their page was messy, uncoordinated and difficult to understand?

Your answer is probably no…

Your page is your portfolio; it’s where people go to learn about your business, your services/products, and how this can benefit them.

You can’t expect to be gaining clients and hot leads if your page is giving off bad vibes! Remember, first impressions really do matter!

Your page needs to flow.

Your content needs to be readable.

You need to be showing a clear message.

I know, it sounds so time consuming! And I won’t lie to you, it really can be. But trust me, it pays off!💰

If your page is looking messy, you give potential clients the impression that your business is also messy.

This is driving clients away!!❌

If your page is easy on they eye, potential clients and customers are more likely to want to follow you and spend time on your page. We all want that, don’t we?

So, now is the time to fix up your page and get your business booming!🤩

Looking for some advice? Drop me a DM to see how I can help you!👩🏻‍💻

TSB🐝

07/12/2023

Your engagement isn’t the problem, your social media strategy is😅

It’s easy to complain about low engagement, we’ve all done it! But when it comes to looking at the mistakes that you might be making, it’s not that easy - am I right?🫠

A social media strategy is the key way to get your socials moving and kick start the engagement. But starting is always the hardest part.

So start at the end. What?🥲 I know, it sounds ridiculous, but stay with me on this one!

You need to look at your end goal - what do you want to achieve from your social media? This could be more clients, more sales, better engagement, or a better brand presence.

Once you’ve worked out your goals, this process becomes a whole lot easier, trust me! ✨

So, keep your cool, figure out your goals, and let’s get started!

You then need to…

👩🏼Work out who your target audience is

📱Share content that is valuable to your target audience

💬Engage with your audience, and always respond politely, even if it is a negative interaction!

📊Check your insights to see what content works, and what doesn’t.

🫡Don’t be afraid to change your strategy! If you see something isn’t working, drop it!

📱Keep an eye on social media updates

And if you’re still feeling out of your depth, don’t panic! Drop me a DM to see how I can help you build a strategy for success✨

TSB🐝

05/05/2023

❗️Instagram hack!❗️

Here’s how you can increase your Instagram profile views using your captions!

✍🏼1. Use keywords

When you search on Instagram, Instagram will search for any posts and pages using the word that you searched, so make sure to use as many niche specific key words as possible, within your caption

#️⃣2. Hashtags

You can use up to 30 hashtags within an Instagram caption. Add niche specific hashtags using keywords related to your business, to reach your target audience

✨3. Keep it concise

You don't want to bore your audience. Keep your captions concise - only include the information that is necessary. Keep it fun, and show your personality!

🤍A simple upgrade of your captions can easily boost your engagement. Give this strategy a try, and let me know if it works for you!

TSB🐝

04/05/2023

I get it, creating content can be a daunting task, but it doesn’t have to be!

🫠Let’s face it, with so much content out there, it can be hard to make yours stand out - that’s where the 4 pillars of content creation come in. You should see them as the foundation of a successful social media strategy.

🏛️Everyone’s content pillars will be different, depending on your aims for your platforms, but if you’re stuck, you could always try mine!

Let me break them down for you:

😍Attract
You want to be posting content that looks appealing and grabs the viewers attention. You want to draw them in and make them want to know more.

✨Inspire
Create something that will inspire your viewers to act, whether this is inspiring them to learn, to purchase a product, or to take action for something they care about. Think of this as a call to action.

👩‍🏫Teach
Teach your viewers something new. You could inform them about the benefits of a new product, teach them how to do something new, or just provide them with a fun fact.

🤍Support
You want to show the audience how to progress and make sure that they know where to find extra resources if they need them. This could be providing a link to your website, an email to contact, or a simple offer to DM you with enquiries!

You can then adapt your pillars based on engagement and comments, and sharing user-generated content.

By mastering these pillars, you can create a social media strategy that’s effective and engaging!

P.S I’m currently taking on clients, so if you’re a business owner looking to grow your brand, send me a DM saying ‘me’ or comment below!

TSB🐝

31/01/2023

🥂IT’S OFFICIAL🥂
I am now taking on new clients! I offer a variety of packages, including (but not limited to) full Social Media Management, Copywriting, bespoke packages tailored to your individual business needs, and 1-2-1 consults!

If your business socials are in a need of a spring clean, or you feel overwhelmed with where to even start, drop me a message via Messenger or WhatsApp to see how I can help support your business!!

I look forward to hearing from you soon🥂

Brianna
The Social Bee

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Leeds

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http://www.instagram.com/the.social.bee

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Videos

Noticed your followers aren’t converting to sales? There just might be a reason for that👀When creating content, you need to be thinking of your followers. Think of their pain points, and the solutions. If you are sharing content about the journey your followers are on, they won’t care! It’s harsh, but it’s true. Your followers care about the destination, and how you can help them to get there. You need to solve their problems, and the only way to do this is to fully understand their pain points. You need to research into your target audience; think about how you can be their saving grace! Your target audience should never be ‘everyone’, so if it is, this is the first thing you need to change. If you want to know more about how to narrow down your target audience, keep your eyes peeled for my post going live tomorrow!🤩🤩TSB🐝#socialmediamanager #socialmediamarketing #socialmediamanagement #smm #instagramtips #instagramhacks #instagrammarketing #business #businessmarketing #growyourbusiness #thesocialbee #tiktok #tiktokmarketing #tiktokmanagement