Shifting Views with Willis

Shifting Views with Willis Welcome to the Shifting Views with Willis Podcast with Innovation Coach, Wayne Willis. Shifting Views about Business, Community and Society.

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https://linktr.ee/waynewillis Welcome to the Shifting Views podcast with Wayne Willis—innovation consultant, musician, and content creator from the UK! Join us for fun chats with diverse guests where we explore fresh ideas about innovation in industries, communities, and the world at large. We're all about tackling challenges creatively and finding awesome opportun

ities through new perspectives and cool thinking. This podcast is your go-to for learning, view points, and chewing over ways to make our world a better place. Let's dive into lively discussions, discover new angles, and shake things up for the better in our ever-changing society!

08/01/2026

The pressure to have all of the answers and come up with the successful solutions to problems on the first meet with a client is unnecessary.

Part of the creative process is discovery, bouncing ideas, exploring different options. Your role as an expert in the room is to help discover and then execute a concept.

Your role is not to be instantly all knowing. In fact, the opposite is true. Be wary of people who claim to have all the answers without actually understanding the business.

Full pod with ad exec, on building a career in ad land and living with dyslexia in bio.

05/01/2026

The first new 'Shifting Views with Willis' Podcast of 2026 is out now.

Stop chasing influence and start being good at something!

We're in an age of clicks, hustle culture and online influence, but is this approach really effective?

Chelsea Spencer MCIM, MD of Big Reputation Branding and Marketing Agency, came on the pod to set the record straight on what it takes to build a genuine, authentic and sustained reputation, whether that's a personal brand or the reputation of your business.

This was a very honest conversation about how leaders, marketers, and founders need to rethink their approach to building a trusted and growing brand, not by chasing quick hits and short-term metrics, but through an authentic voice backed by genuine actions that reflect their true brand values.

Full pod links here:

YouTube: https://youtu.be/ebB9GAUXJHc

Spotify: https://open.spotify.com/episode/1EdhD6SbujA4CvmSncS5DB?si=0zS7Ij5bQJq1E-Zndhch8g

Apple Pods: https://podcasts.apple.com/us/podcast/personal-branding-is-broken-lets-talk-about-reputation/id1489398496?i=1000743779672

22/12/2025

Many will relate to this. Most teachers are amazing, but it only takes one to knock your confidence.

discussed his school experience on the podcast and highlights how, following his diagnosis for , he embraced this trait and was determined to prove the doubters wrong.

Full pod in bio.

Not a bad year for the podcast. Some nice gains. Thanks to all of my amazing guests, viewers and listeners. Links to the...
18/12/2025

Not a bad year for the podcast. Some nice gains.

Thanks to all of my amazing guests, viewers and listeners.

Links to the pod in bio. Give it a follow where you get your pods.

Let’s shift some views.

18/12/2025

Confessions of a Dyslexic Madman...

On the latest ‘Shifting Views with Willis’ Podcast, I’m joined by Adman, .

Dialling in from Sydney, Australia, Chris started his advertising journey over a decade ago in Hull. Since then, he has gone on to work at prestigious agencies such as Grey London and Saatchi & Saatchi.

Chris now lives in Sydney. He has served as General Manager at The Hallway and is currently Head of Creative and Design at G Squared, working on campaigns for some of the world’s most recognisable brands. Most of which he achieved before he was 30.

Not bad for someone who struggled at school, is dyslexic, and was once told by a teacher that he wouldn’t amount to much.

Chris joined the podcast to talk openly about how dyslexia has shaped his life and career. Rather than seeing it as a barrier, he explains how he learned to harness dyslexic thinking as a strength and a competitive advantage. Being neurodivergent has helped him spot patterns, approach problems differently, and see solutions others often miss.

I’ve known Chris since he started out, and his journey has been inspiring. I reached out to him after seeing a video of an Ignite talk he delivered called “Success is a System”, where he introduces his ‘End State Planning’ framework. It’s a practical way of breaking big ambitions into clear, achievable steps, especially when navigating personal or professional barriers.

If there is anyone who can highlight the opportunity that comes from a neurodivergent trait and use this as a superpower rather than a barrier, it’s Chris Murphy.

Full podcast links in bio.

16/12/2025

Even legacy, lionised industries such as law have had to adapt as tech evolves.

AI is another process of adapting to a tech revolution. Lawyers and law firms must embrace this.

Pod with Lawyer, Sam Thompson of Gosschalks LLP discussing the role of AI in law firms.

Full pod in bio.

15/12/2025

When you physically put yourself into another communities situation, through volunteering, you get a first hand view of their daily life. That experience is the powerful way of shifting your view and making you think a little differently about how you live your own life.

Seeing the preciousness and scarcity of water for example, and how valuable this is to a community you visit in another country, immediately affects how you value the access you have to water back home and maybe treat it with much more respect and less wasteful.

It’s first hand experiences that change behaviours.

of highlights the impact that global volunteering can have on how we can shift world views and become better, more empathetic humans in our everyday lives.

Full pod links in bio or below 👇

YouTube: https://youtu.be/Hb3WTQQOtIc?si=0Z_1u8HaasI9xJ1A

Spotify: https://open.spotify.com/show/0ieeOaF9zsP0eC4f1qc1M2

Apple: https://podcasts.apple.com/gb/podcast/shifting-views-with-willis/id1489398496?i=1000738367317

08/12/2025

It’s not about charity, it’s about collaboration.

CEO, highlights how volunteering with local communities is about collaboration and mutual benefits for the recipients and the volunteers.

Part of a full podcast on the power of global volunteering.

Links in bio.

03/12/2025

What’s the cumulative benefit of global volunteering?

In a world that can be desperately divided and seemingly lacking human empathy, we need to be able to shift our perspective and views on how we see global communities.

founder of came on podcast to highlight the power of real human experiences through volunteering and positivity this can create on a global scale.

Check out the full pod in bio.

02/12/2025

How will AI affect the legal industry?

Lawyer Sam Thompson talks about how legal firms will need to adapt to a world driven by AI if they are to survive.

Full podcast in bio.

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Kingston Upon Hull

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