Juniper Bloom Social Media

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Juniper Bloom Social Media Hi, I'm Claire. I'm a Social Media Manager working with Events, and I also love supporting small businesses with their socials.

I offer full SM Management, Audits, Strategies and Training. DM me today for a chat about how I can help YOU

Promoting an event? Read this before you post another poster!Whether you’re running a music festival, book talk, yoga re...
29/08/2025

Promoting an event? Read this before you post another poster!

Whether you’re running a music festival, book talk, yoga retreat, or local fair, social media can be your biggest asset—or your biggest time-waster if used the wrong way.

I’ve seen too many amazing events miss their full potential because they fell into one (or all!) of these common traps.

❌ Leaving it too late
People need time to get excited, book tickets, invite friends, and arrange childcare! Start promoting at least 6 weeks out—and build momentum in phases.

❌ Relying on just your poster
Posters are useful—but not designed for Instagram. Break your event info into a series of posts that introduce your lineup, location, vibe, food trucks, sponsors, community, and more.

❌ Only selling, never storytelling
If all you’re saying is “Buy now!” your audience will scroll on by. Mix in behind-the-scenes prep, interviews, highlights from past years, testimonials, throwbacks, polls—get creative and get people involved.

❌ Forgetting who you are talking to
Your audience want to know what's in it for THEM. You might know you've got a top class line up, but your audience want to know what attending your event will make them feel.

❌And lastly, posting for the sake of it.
Each post should have a goal - what are you trying to achieve? It's not always about posting MORE, it's about posting smarter.

The best events create a buzz before the gates open.

Want help doing that on your feed? I work with event organisers across Sussex, Hampshire, Kent, and beyond to make their socials work smarter—not harder.

📩 DM me if you'd like help with a content strategy, launch plan, or done-for-you social media.

*no caption needed* - double tap if you needed to hear this today!PS - if you need some help getting it DONE, give me a ...
28/08/2025

*no caption needed* - double tap if you needed to hear this today!

PS - if you need some help getting it DONE, give me a shout

Claire

I hear so often from the small businesses that work with me that they 'don't want to feel too salesy'.If this is you, he...
16/07/2025

I hear so often from the small businesses that work with me that they 'don't want to feel too salesy'.

If this is you, head to https://payhip.com/b/6V8Khtoday and grab your free guide on How To Sell on Social Media, without feeling too 'Salesy'!

It's gold, I tell you!

Claire

Swipe through to see what you need today!You don’t need 10k followers.You don’t need a perfect grid.You don’t need to be...
15/07/2025

Swipe through to see what you need today!

You don’t need 10k followers.
You don’t need a perfect grid.
You don’t need to be online 24/7.

What you do need?
✨ A clear message
✨ A connection with the people who need what you do
✨ And the courage to keep showing up — even when it’s quiet

Your business isn’t built in one Reel, one week, or one post.

It’s built in the quiet consistency that most people give up on.
And you’re still here. That matters more than you know.

🌈Save this for the days it feels like nothing’s working — because you are.

Tag a fellow business owner who needs this reminder today.

Claire

That's right, your Instagram posts are now searchable in Google. which means*** Your Instagram posts could show up when ...
14/07/2025

That's right, your Instagram posts are now searchable in Google. which means

*** Your Instagram posts could show up when YOUR ideal client is searching for the services or products that YOU offer ***

This is BIG news.

BUT - How do you ensure that your posts are showing up in Google?

This is where SEO is going to come into play. From now, you need to ensure:

✨ You are using keywords in your captions, headlines, and hashtags (keywords are simply - what would someone actually Google to find you?)
✨ Say what you do, who it's for, and what the post is about clearly and concisely in EVERY post

So, all you gorgeous business owners, you need to write your captions with intention!

Have you spotted any of your Instagram posts appearing in Google yet?

Claire

Sometimes you are working do hard IN your business that you forget to work ON your business.Emma B came to me confused a...
07/07/2025

Sometimes you are working do hard IN your business that you forget to work ON your business.

Emma B came to me confused as to why she was showing up and posting 2 or 3 times a week, but not getting any leads.

Here's how we fixed it!

1 - We defined who she was speaking to (so no more guessing)

2 - We cleaned up her bio to speak directly to her ideal client

3 - I created reusable post templates to save her time

4 - We talked about planning content one week at a time so she could batch create and free up her time

5 - We used Stories to show her face and build trust

6 - We took a closer look at her analytics — and actually used them to refine a strategy that would work for her

7 - We shared her services clearly and often (not just once!)

8 - I encouraged her to stop overthinking and hit “post” even when it wasn’t perfect

Little tweaks which helped her enormously!

If you are looking for help with YOUR socials, book yourself a Power Hour, and get me all to yourself, to pick my brains for a whole hour, just £97!

DM or message me today to book in for July.

Talk soon,

Claire

25/06/2025

My birthday gift to you!

Want to sell your services or products on social media - without the cringe?

Check out this FREE guide to selling on social media (without feeling too salesy) and it contains how to do this along with over 100 content ideas.

Go grab yours from here: https://payhip.com/b/6V8Kh

And I'm off to get some birthday cake!

Let me know how you get on with this guide,

Claire

The thing no one tells you about posting on social media consistently is the fact that you always feel a little bit expo...
19/06/2025

The thing no one tells you about posting on social media consistently is the fact that you always feel a little bit exposed. Like you're talking into the void, wondering if anyone actually sees you. When really, you should be proud of yourself.

You’re putting yourself out there — and that’s not easy. Sharing your work, your thoughts, your face(!) online takes courage. It’s vulnerable.

But I’m here to tell you that feeling of doubt is totally normal.
It means you care. It means you’re showing up for your business. And THAT is something to celebrate! 🎉

So next time you hit “post” and want to immediately hide, remember: just the fact that you showed up? That’s a win.

👏 Give yourself credit. Then keep going — we need what you do.

Who else needs this little pep talk today?

Claire

Growing a loyal audience doesn't have to be complicated.Simply:👉 Show up consistently, and offer value👉 Engage with your...
12/06/2025

Growing a loyal audience doesn't have to be complicated.

Simply:

👉 Show up consistently, and offer value
👉 Engage with your followers, and those you want to follow you
👉 Mix up your post formats (post / reel, carousel) because people take in information differently
👉 Don't focus on creating slick, perfect posts - be authentic, it'll connect better.

Good marketing is just good conversations - so start them, engage in them and turn them your way!

Claire

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