BeanStalk Social

03/11/2021

Give a little without expectation of return, you'll be surprised what you recieve.

27/10/2021

You need to be like water.......Sorry couldn't help myself.

20/10/2021

Creating content that isn't optimized properly for your target customers, is like trying to catch a fly, in the dark with a pair of chopsticks.

14/10/2021

The internet is essentially a digital high street, your website is your shop, and digital marketing is how people know where to find you.

06/10/2021

“What’s happening with Facebook?” was the question everyone asked on Monday! After the 6-hour bug that occurred to the whole Facebook family (Messenger, Instagram, and WhatsApp), disturbing users of the platforms to connect with others has caused a big talk around it. Later, it was revealed that the problem started from their own software update, leaving their own employees locked out from the building!

AND on top of that, now we have the revelation of their own files exposed!

The company’s whistle-blower Frances Haugen outlined that Instagram isn’t suitable for kids and Facebook’s private system “XCheck” shielding high-profile accounts from some of its rules.

Also, another disclosure made by her is the company lying about their data statistics to Stakeholders! The fear of losing the younger generation and not being their top choice has pushed them to the ‘dark side’. One of the reasons why Facebook purchased Instagram in first place was to appeal and win the youngsters, because they knew that they were losing them slowly.

This is where the next question begins: “Has Instagram’s momentum disappeared with Tok-Tok’s rapid growth?” and the answer is yet to be revealed, because Instagram was Facebook’s hope to be an ambassador for the younger generation!

In the past couple of years, they obliviated core metrics to investors and advertisers about the content produced and the platform’s growth individually (sharing only statistics that combine the whole “family”). We will be on the look of how the situation will evolve and what changes could that propose to the way we’ll market online!

04/10/2021

Marketing tip 7: Be Patient
Patience is key!

It’s a phrase that relates to everything you are doing! Patience is a virtue, it’s something we consciously do everyday! Be patient when it comes to managing your own team, business negotiations, strategic plans and growth.

29/09/2021

When presenting your business on social media, you want to create a meaningful, friendly and useful experience for your audience. Interacting with your followers is crucial, wether its through direct messages or comments, you should be ready to solve any issue they may have with a product, answer any queries they have a about your brand and to talk to them in a friendly and inviting tone.

Word of mouth is far more important for your business then any algorithm or paid advertisement!

20/09/2021

Marketing tip 6: Grow at Your Own Speed
Success comes differently to everyone!

Don’t look at other people’s growth, instead focus on your own milestones and the route you are taking to achieve them. Celebrate every small achievement, because they are considered as success to your own standards.

Do not forget that: every new follower, every new engagement or any small change in your analytics is a measurement for success.

17/09/2021

As advertising and marketing tools and methods have become so widely accessible due to social media, this has been good for many reasons as its opened the flood gates for smaller companies to have a shot at marketing to the masses, but it's a double-edged sword as this has created a massive saturation of marketing content, making it harder than ever to stand out.

This is why you should really think about the content you're putting out and how you can stand out to potential customers by observing your industry as a whole and filling in on areas your competitors are missing out on.

For more in-depth digital marketing support please use the link below to check out our blogs.

https://bit.ly/3ggOKgK

10/09/2021

In this time they're judging whether your website is good enough for them to continue browsing or leave immediately, which increases your bounce rate. Therefore, if you want to keep them for longer periods of time and eventually convert them into customers, read our latest blog for some key tips.

08/09/2021

As we know the ‘Story’ was first released by Snapchat in 2013, marking the platform’s success and gaining approval of its users. After Snapchat's success, the next social media app to incorporate it was Instagram, after that Facebook and WhatsApp!This feature allows brands to release content that is live, raw, or even unedited – it shows another perspective of them.

Not long-ago Twitter and LinkedIn also decided to join the popular trend and release ‘Stories’ to their options as well, or ‘Fleets’ as Twitter users know it by!
However, after a yearlong experiment, Twitter decided to end ‘Fleets’ as it fails to attract users to use it. They hoped that their audience will feel comfortable using the option to join conversations, but unfortunately, they couldn’t.
Now, LinkedIn has also announced that from September 30th ‘Stories’ will be taken down from the app, making any pre-scheduled Stories after the due date run as normal posts on the feed!

It’s interesting how for some platforms ‘Stories’ turn out to be a huge success and for others failing to attract the audience! Personally, what is your thought about this subject?

Have you used ‘Stories’ or ‘Fleet’ and are you sadden about the idea of them being removed? Share your opinion with us below!

06/09/2021

Marketing tip 5: Bring Value to your Audience

Make sure that the content you’re creating is specific for your target audience and that it meets their needs! It should always be RELEVANT, ENGAGING and INFORMATIVE!

Relevant - tailored to the interests of your audience, will it be of interest to them or not?

Engaging - does it spark any interactions - likes, comments, shares, etc.

Informative/ Educational - do you bring any knowledgeable value to them?

03/09/2021

It doesn't matter how many followers and likes you have if your not creating anything of value to your potential customers, and to show you are worth people's time and money you need to convey that value through your content. Engagement is obviously a very important factor when it comes to social media marketing but not with content that has nothing to do with your company.

There are loads of trends, memes, and content that could get you thousands of likes, but it won't create any leads or customers. This is why a hundred followers who are genuinely interested in your business and find use from your products and not just your content will be way more valuable than a thousand followers who may like your posts but they wont ever buy from you.

Check out our blogs on content marketing for more in-depth help (link below).

quote: Brian Chesky

https://bit.ly/3h1S0gd

23/08/2021

Marketing tip 4: Don’t Count The Likes

Follower counts and likes are not the most important thing, because it’s never a guaranteed measurement for success!

You can have plenty of likes and followers (which is great) but ask yourself how many of them are leads, or are customers? You can have smaller numbers but they are 10x more meaningful in helping you generate revenue than those thousand viewers only!

17/08/2021

No one wants to invest lots of time and energy into their business's online presence for it to get put in front of the wrong people.

This is why it's so important to get your SEO done correctly, and here at Beanstalk, we take this as one of our number 1 priorities for our clients.

To learn more about SEO, click the link below for our ultimate guide to just that and if you need more help with your SEO strategy, contact us using our details below.

https://bit.ly/3AQ1CSI

Email: [email protected]

Phone Number: 07525078493

10/08/2021

Marketing tip 3: Listen to your customers
As Bill Gates once said: “Your most unhappy customers are your greatest source of learning.”

The people who turned away from you are those from whom you should learn - because this is how you will fix your mistakes and improve! When you identify the problem of why people leave, then you’re going to find the solution of how to make them stay.

Also, people express their dissatisfaction in many ways, so keep an eye on social media for any tweets/posts about their experience with you!

26/07/2021

People buy from People, not from bots!

Don’t be afraid to show your followers your human side, because this will help you connect with them even more.

Try to escape from the boring business/sales talk and share your story bit by bit, or some behind the scene action and you will see the change.

23/07/2021

Small businesses are very important, but can often be underappreciated and overlooked, due to the shadow of larger corporations such as Amazon who dominate so many different industries.

Here at Beanstalk, we want to help lift small businesses up and give them the best chance in competing in this digital world in any way we can.

Click the link below to find 3 points every SME should consider for their social media presence.

https://www.beanstalksocial.co.uk/blog/3-points-every-sme-should-consider-for-social-media

17/07/2021

HAPPY WORLD EMOJI DAY 2021!

In honour of the lil' emoticons we all use everyday - about 10 billion of them in fact - here's some interesting facts you might not have known about the 'emoji'...

- The word “emoji” originates from Japanese; e (絵, “picture”) + moji (文字, “character”)
- There are now 3,521 emojis in the Unicode Standard
- The ‘Face with Tears of Joy’ 😂 Emoji was named Oxford Dictionary’s Word of the Year in 2015 - it is also the most commonly used emoji worldwide!
- Since the start of the pandemic, the use of the smiley face 🙂 has seen a 6% decrease - but the syringe emoji has been on the rise! 💉
- Anyone can submit a proposal for new emojis which are approved by the Unicode Consortium on a yearly basis!
- 5 billion emojis are sent daily on Facebook messenger 😮
- The music note emoji is the most popular emoji in Brazil and Argentina 🎶

14/07/2021

Understanding where your customers are coming from and where they spend their time is one of your top priorities!

The easiest way to gather this information is by creating buyer personas! With these tailored profiles combining information from demographics, psychographic, and behavioral traits you are able to determine the most important characteristics that the majority of your customers have in common.

This way you are able to provide them with a better product/service, which will strengthen your relationship with them, as well as with relevant and engaging content on social media!

15/06/2021

Perfect your digital content strategy with our blog: Social Media Channels Explained

Click the link in our bio to check it out and learn how to tailor your posts to different platforms.

🔗 https://bit.ly/3cJ4Y0j 🔗

02/06/2021

A carefully curated list of the 5 most essential SEO tools 🛠️

Click the link below to check it out 🔗

https://bit.ly/3wASgrX

28/05/2021

For small businesses, An SEO strategy is extremely vital when trying to reach success through google 🔍

Click the link below to learn more, with our ultimate guide to SEO 🔗

https://www.beanstalksocial.co.uk/

26/05/2021

A perfect guide for anyone looking for a better understanding of SEO 📈

Click the link below to check it out 🔗

https://www.beanstalksocial.co.uk/blog/seo-for-small-businesses-the-ultimate-introductory-guide

26/05/2021

26/05/2021

25/05/2021

We are back with a fresh new look 🌱

Click the link below to see our brand new website! 🌐

https://www.beanstalksocial.co.uk/

21/05/2021

Watch this space 👀