Must Media Ltd

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Must Media Ltd

Taking Care of Your Content & Website Needs
We Market Profitable Brands Online
Let's Work Together ⤵ Every campaign we launch starts with a dream - your dream.

We identified there is a gap in the market for small and medium sized businesses who just don't have the budget for a full time marketing department. We are all that for you - we provide a service where your website, social media, marketing campaigns, e-shots and event management can all be looked after for you on an ongoing basis while you get to concentrate on doing what you enjoy. At Must Media

Ltd we have 10 years integrated marketing and digital solutions experience. We believe in talking to our customers and really identifying what it is they want and working out what channel will give us the best result. We strive to build long lasting relationships with the businesses we work with and provide a service where your website, social media engagement and marketing campaigns can all be looked after for you on an ongoing basis. We promise to bring cutting-edge thinking, creative ex*****on and professional excellence to every project and invest our full attention in understanding your needs to the fullest. And the first thing we do to discover that dream is listen to you. We want to hear about your company, your goals and your expectations. Once we understand what you want, we are able to put a plan in place to ensure we meet the desired result! We have a process that is adapted for each business. We approach every project with a clear objective and ensure all areas that we work with you on runs smoothly and is capable of achieving fast and great results.

06/09/2024

💟 Engage with Your Audience 💟

Engagement is crucial for building relationships with your customers. Here’s how to do it without spending too much time....

Over the weekend, spend 10 minutes engaging with your audience—like, comment, and share their posts. It’s a small effort that can lead to big rewards in building relationships.

MarketingTips

05/09/2024

When you think you want off-the-cuff creativity, but your eyes light up at the sight of a meticulously crafted strategy.

04/09/2024

To avoid the stress of last-minute posts, today’s tip is all about planning ahead.

Schedule in just 30 minutes to create a simple content calendar for the month. Knowing what you’ll post and when can save you time and reduce stress.

A little planning goes a long way!

ContentPlanning

03/09/2024

Today’s tip is all about getting started with social media, even if you feel overwhelmed by it.

Don’t overthink it! Start by posting just once a week on social media. Share a company update or an interesting industry article.

Consistency, even on a small scale, is key.

02/09/2024

Welcome to September!

Each day this month, we’ll be sharing quick, actionable marketing tips designed for busy professionals. Let’s kick things off with a simple but essential reminder.

With summer winding down, it's time to refocus on your business goals. A simple tip to start: ensure your business contact details are up-to-date on all platforms.

It’s quick, easy, and can make a big difference in customer reach.

07/07/2024

It’s World Chocolate Day, and in case you’re looking for an icebreaker at your event, here are some fun chocolate facts:

💜 The world’s largest chocolate bar was 12,000lbs.
💜 Cacao can make you smart, relaxed, and happy. (Google it).
💜 It took eight years to develop the recipe for milk chocolate—so, never give up!!

Enjoy!!!

01/07/2024

We've hit the halfway point of 2024! With six months left, I'm determined to achieve my goals. Despite my promise to be more active on socials, I haven't been consistent 😅.

My accountability partner has challenged me to post daily, and today I finally did with only 4 hours to spare 🥳.

I'm learning to act without waiting for perfect conditions. What are your July goals? Share in the comments!

06/06/2024

We get it—staying consistent with social media and marketing can be tough. But trust us, every small action leads to a greater outcome.

Through managing almost 100 social media accounts, we’ve seen firsthand how persistence and dedication pay off. Keep pushing forward, even when it feels challenging. The results are worth it!

10/03/2024

Repeat after me: worth is not measured in likes or followers.

Let's break the cycle: your social media presence ≠ your worth or the success of your business. It's easy to fall into the trap of equating growth metrics with personal or professional value.

But here's the truth:

You're constantly being given advice from 'social media experts' on how to grow your accounts, but most of it overlooks the realities:

- many of those preaching growth have unique circumstances: they might have started when growth was easier or had significant resources at their disposal.
- behind the scenes, there's often a wealth of experience, investment, and more often than not, paid ads driving their numbers.
- they already have a dedicated team, with years of experience in creative, copywriting, content, strategy, communication and marketing.

It's time to acknowledge:

- Quality over quantity: a small, engaged community beats a massive, disengaged following any day. Your impact on those who genuinely connect with you is what truly matters.

- Authenticity over algorithms: being true to yourself and your audience resonates far more powerfully than any growth hack. Your story, your passion, your why — these are the real drivers of meaningful engagement.

- Remember the journey: social media growth isn't a linear path, nor is it a reflection of your value as an individual or the success of your business. It's a process, often unpredictable and full of challenges.

So, the next time you feel disheartened by your follower count or engagement metrics, remind yourself: you're worth far more than numbers on a screen.

Growing a social following is hard, it's not natural or easy, but it is worth it for your business.

08/03/2024

Today is International Women’s Day!! 💕

"Surround yourself with people who believe in you, encourage you to go after your dreams and applaud your victories."

04/03/2024

Feeling overwhelmed about creating content for your business? I get it!

But stressing over it won't get you far. Instead, focus your energy on letting us handle it for you!

✅ Say goodbye to content creation headaches.
✅ Enjoy professionally crafted content tailored to your brand.
✅ Watch your engagement and conversions improve.

Investing in quality content pays off WAY more than agonising over every detail.

Ready to leave the worries behind? Comment "content" and I'll send you more info on how we can make content creation one less thing for you to worry about.

28/02/2024

Thrilled to share that I've been accepted onto the Leadership in Board Governance course at Napier University! This postgraduate module offers a comprehensive 200 hours of learning, and I couldn't be more excited to learn alongside fellow 'Governance Practitioners'.

The course kicked off tonight, diving straight into the first module, which included undertaking a skills assessment. I can already tell this is going to be super interesting and worthwhile!

Here's to embracing new opportunities, expanding my knowledge, and eagerly anticipating the chance to put what I learn into practice. Let the learning begin.

21/02/2024

We're delighted to have been selected to join the East Renfrewshire Accelerator programme, led by Business Gateway.

This programme is providing nine local businesses with tailored support, expert guidance, and the fantastic co-working spaces at Greenlaw Works in Newton Mearns.

Over the past seven years, Must Media Ltd has seen growth, but now, we're ready for a new chapter. The East Renfrewshire Accelerator couldn't have come at a better time. We're eager to soak in the expert mentorship and make the most of the fantastic facilities, positioning ourselves for growth and local hiring.

Join us on this exciting journey! The future looks promising, and we're ready to make the most of this incredible opportunity.

We've launched a new support programme for local businesses, led by Business Gateway.

East Renfrewshire Accelerator will provide nine businesses with tailored support, expert advice and access to co-working space within the Greenlaw Works in Newton Mearns. The aim for the businesses is to achieve a turnover of £250,000 and create at least one new job opportunity per business, while focussing on technological adoption, sustainability and strengthening the local entrepreneurial landscape.

Find out more: https://orlo.uk/rn3r5

12/02/2024

We all use some AI here and there but we have to be honest about it.

With Meta, you have no choice. If you use AI on a Meta app, it will disclose that to your audience.

With this transparency, they are also working to strengthen the way they detect AI use on posts in general.

This way users of Meta apps will be able to know which posts have used AI for their content to create an authentic space for media consumers.

02/01/2024

Today, let's celebrate the power of introversion in business and embrace the unique strengths it brings to the table. As I reflect on my own journey, I've come to realise that I lean towards being more of an ambivert – a blend of introversion and extroversion.

Being an ambivert has its perks... I can easily connect with a diverse range of individuals and navigate various social settings. It's a valuable trait in the business world where effective communication is key. However, I've also learned the importance of carving out moments for solitude and self-reflection (which is also tricky as a mum!!) Balancing social interactions with personal space is crucial for maintaining well-being and productivity.

Have you discovered your place on the introvert-extrovert spectrum? Share your experiences and insights on how understanding your temperament has influenced your professional journey. Let's celebrate the richness that introversion, extroversion, and ambiversion bring to our workplaces!

19/12/2023

Want to give your content an end of year boost of engagement?

1️⃣ DO lean into festive content, but make it relevant to what you offer. Swipe through to see specific examples of how to execute it for your business.

2️⃣ Share an end of year wrap up for your business. What numbers can you share? What stories made your business stand out this year?

3️⃣ Don’t forget to tease offers for January! Get your audience ready to sign up, jump in or book with you!

(If you need ideas - just pop your business below!)

13/12/2023

We all know social media tends to be more a show reel than real life, but don’t forget there’s real power in keeping things real.

Real life, open and honest, behind the scenes content is what leads to real connections and building relationships.

As a mum of young boys, who also works with social media, I feel a responsibility to highlight the irony of how social media has become so filtered and polished it’s the authentic, genuine, keeping it real content which stands out.

And not only that, keeping content real builds your audience with people who know, like and trust the real you. When you share your offers you can do it confidently knowing that who you are speaking to are people who want what you offer.

Don't be taken in by the huge follower count or go looking for validation in likes and views as this doesn't always translate into sales.

12/12/2023

Every idea, every strategy, every innovation—is put to the test. Why? Delivering results that not only meet but exceed expectations. It's a commitment to precision and excellence.

Share your thoughts, insights, or experiences in the comments.

08/12/2023

07/12/2023

Host webinars or live streaming events to engage with customers.

06/12/2023

Kangaroo Chronicles 🦘

Today, I've decided to hop into the latest trend – quite literally!

I may look serious, but trust me, this experience was anything but! Sometimes, you've got to embrace the silliness to stay on top of your game.

As a content creator for businesses, I've decided to dive into the wild world of trending videos. Why? Because staying current and having fun along the way is what sets us apart.

Let me know what you think of me and my new kangaroo friend breaking the internet! And yes, I'm 100% serious about having fun while showcasing my creativity.

PS: I know, I know – some may call it silly, but let's face it, the world needs a little more laughter! 😜 Tag someone who needs a laugh today and let me know in the comments what trend you'd like to see me tackle next!

05/12/2023

Wondering how you can stay on top of all the changes happening on social media right now?

Don't worry, you don't need to!

That's my job!

Turn on notifications for my posts and you'll always be kept up to date with any changes AND how they affect you.

30/11/2023

Take advantage of local SEO tactics to reach customers in your local area.

23/11/2023

Utilize influencer marketing to reach new potential customers.

16/11/2023

Invest in video marketing to capture the attention of potential customers.

09/11/2023

Participate in online communities to build relationships and connections with potential customers.

02/11/2023

Establish a presence on review sites such as Yelp and Google to help build trust with your customers.

01/11/2023

Is it too soon to be talking about the Christmas?? Not when you’re running a business!

Here are 5 things you need to have on your radar this November:

1. Black Friday promotions - Will you be offering a discount? What will it be? When will the promotion start and end? When should you let your audience know about the sale?

2. Affiliates - If you’re an affiliate for other businesses, make a plan for the products you want to talk about and when. If you have an affiliates program for your own business, let the members know when your holiday promotions will be.

3. Email list - You’ll probably be contacting those on your email list a lot this month. Incentivise your followers to subscribe so you have a larger list to work with. Sales happen through DMs, stories, and email.

4. Christmas content - You should be posting holiday content sooner than you think. It might mean putting up the tree early to record content.

5. Time off - The holiday season gets busy quick, but it’s also the best time for sales. Plan ahead and start creating now so you can enjoy some time with family while still reaching your goals.

Want social media post prompts for the entire month to make content creation easier? Comment “social” and I’ll dm you the link to join our post portal.

26/10/2023

Develop a mobile app to reach a broader customer base and provide a more convenient way for customers to access your services.

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Glasgow

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http://www.mustmedia.co.uk/

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Videos

💟 Engage with Your Audience 💟 Engagement is crucial for building relationships with your customers. Here’s how to do it without spending too much time.... Over the weekend, spend 10 minutes engaging with your audience—like, comment, and share their posts. It’s a small effort that can lead to big rewards in building relationships. #SocialMediaManagement #Glasgow #ContentCreation #WebsiteDesign #WebsiteManagement #CustomerEngagement MarketingTips

To avoid the stress of last-minute posts, today’s tip is all about planning ahead. Schedule in just 30 minutes to create a simple content calendar for the month. Knowing what you’ll post and when can save you time and reduce stress. A little planning goes a long way! #SocialMediaManagement #Glasgow #ContentCreation #WebsiteDesign #WebsiteManagement ContentPlanning #TimeManagement

Today’s tip is all about getting started with social media, even if you feel overwhelmed by it. Don’t overthink it! Start by posting just once a week on social media. Share a company update or an interesting industry article. Consistency, even on a small scale, is key. #SocialMediaTips #SmallSteps #SocialMediaManagement #Glasgow #ContentCreation #WebsiteDesign #WebsiteManagement

I often aak myself how I want my audience to feel when they read or watch my content. Informed, inspired, entertained… This time I hope you’ll take a short pause and be present - no matter where you are or what you’re doing. How about you? What would you like to convey with your content? #ContentCreator #ContentStrategy #Marketing

We get it—staying consistent with social media and marketing can be tough. But trust us, every small action leads to a greater outcome. Through managing almost 100 social media accounts, we’ve seen firsthand how persistence and dedication pay off. Keep pushing forward, even when it feels challenging. The results are worth it! #GreatnessTakesEffort #DigitalMarketing #StayMotivated #ConsistencyIsKey

Faceless Reel Ideas

#SocialMediaManagement #Glasgow #ContentCreation #WebsiteDesign #WebsiteManagement

Repeat after me: worth is not measured in likes or followers. Let's break the cycle: your social media presence ≠ your worth or the success of your business. It's easy to fall into the trap of equating growth metrics with personal or professional value. But here's the truth: You're constantly being given advice from 'social media experts' on how to grow your accounts, but most of it overlooks the realities: - many of those preaching growth have unique circumstances: they might have started when growth was easier or had significant resources at their disposal. - behind the scenes, there's often a wealth of experience, investment, and more often than not, paid ads driving their numbers. - they already have a dedicated team, with years of experience in creative, copywriting, content, strategy, communication and marketing. It's time to acknowledge: - Quality over quantity: a small, engaged community beats a massive, disengaged following any day. Your impact on those who genuinely connect with you is what truly matters. - Authenticity over algorithms: being true to yourself and your audience resonates far more powerfully than any growth hack. Your story, your passion, your why — these are the real drivers of meaningful engagement. - Remember the journey: social media growth isn't a linear path, nor is it a reflection of your value as an individual or the success of your business. It's a process, often unpredictable and full of challenges. So, the next time you feel disheartened by your follower count or engagement metrics, remind yourself: you're worth far more than numbers on a screen. Growing a social following is hard, it's not natural or easy, but it is worth it for your business. #SundayThoughts #SocialStrategy #Content #Authenticity #Metrics #SocialMediaManagement #DigitalMarketing #GrowingYourBusiness #Marketing

Thrilled to share that I've been accepted onto the Leadership in Board Governance course at Napier University! This postgraduate module offers a comprehensive 200 hours of learning, and I couldn't be more excited to learn alongside fellow 'Governance Practitioners'. The course kicked off tonight, diving straight into the first module, which included undertaking a skills assessment. I can already tell this is going to be super interesting and worthwhile! Here's to embracing new opportunities, expanding my knowledge, and eagerly anticipating the chance to put what I learn into practice. Let the learning begin. #NapierUniversity #BoardGovernance #LifeLongLearning

We all use some AI here and there but we have to be honest about it. With Meta, you have no choice. If you use AI on a Meta app, it will disclose that to your audience. With this transparency, they are also working to strengthen the way they detect AI use on posts in general. This way users of Meta apps will be able to know which posts have used AI for their content to create an authentic space for media consumers. #META #AI #TRANSPARENCY

Today, let's celebrate the power of introversion in business and embrace the unique strengths it brings to the table. As I reflect on my own journey, I've come to realise that I lean towards being more of an ambivert – a blend of introversion and extroversion. Being an ambivert has its perks... I can easily connect with a diverse range of individuals and navigate various social settings. It's a valuable trait in the business world where effective communication is key. However, I've also learned the importance of carving out moments for solitude and self-reflection (which is also tricky as a mum!!) Balancing social interactions with personal space is crucial for maintaining well-being and productivity. Have you discovered your place on the introvert-extrovert spectrum? Share your experiences and insights on how understanding your temperament has influenced your professional journey. Let's celebrate the richness that introversion, extroversion, and ambiversion bring to our workplaces! #WorldIntrovertDay #AmbivertLife #BalanceInBusiness #IntrovertStrengths #ExtrovertStrengths #AmbivertStrengths

There’s no ‘new year, new me’ over here. Hope for continued growth, unwavering dedication, and collaborative success! Here's to doing our best, doing what's right, and forging new connections in 2024. Happy New Year!

All the best for 2024!!

We all know social media tends to be more a show reel than real life, but don’t forget there’s real power in keeping things real. Real life, open and honest, behind the scenes content is what leads to real connections and building relationships. As a mum of young boys, who also works with social media, I feel a responsibility to highlight the irony of how social media has become so filtered and polished it’s the authentic, genuine, keeping it real content which stands out. And not only that, keeping content real builds your audience with people who know, like and trust the real you. When you share your offers you can do it confidently knowing that who you are speaking to are people who want what you offer. Don't be taken in by the huge follower count or go looking for validation in likes and views as this doesn't always translate into sales. #Content #Reality #Versus #Social #Authenticity #RealLife #Hopeful

Every idea, every strategy, every innovation—is put to the test. Why? Delivering results that not only meet but exceed expectations. It's a commitment to precision and excellence. Share your thoughts, insights, or experiences in the comments. #ContinuousLearning #TestingInnovation #GrowthMindset

Batching is for EVERY small business owner. Yes. Each and every one of you. I know there are people out there who say you're allowed to create intuitively or you're allowed to create it in the moment. And yes, I think creating that way is a good thing. I'm just saying it shouldn't be the ONLY way you create content. In some form, at some level, batching is going to help you create a better habit with content creation. You will create a better routine with content creation. Ultimately be able to show up more consistently online, which will pay off when it comes to brand awareness and sales! . . . #socialmediatips #entreprenuership #marketingconsultant #socialmediatools #marketingstrategies #contentstrategy #entrepeneur #socialmediatipsandtricks #socialmediaforbusiness #marketingtip #marketingadvice #strategy #marketingexpert #marketingtips #socialmediatipsforbusiness #socialmediatips101 #marketingstrategist #digitalmarketer #businesstips #instagramtipsforbusiness #instagramtipsdaily #instagramtipsandtricks #smallbiztips #creativemarketing #instagrammarketingtips #contentmarketingstrategy #growyourbusiness #brandbuilding #instagramforbusiness

Kangaroo Chronicles 🦘 Today, I've decided to hop into the latest trend – quite literally! I may look serious, but trust me, this experience was anything but! Sometimes, you've got to embrace the silliness to stay on top of your game. As a content creator for businesses, I've decided to dive into the wild world of trending videos. Why? Because staying current and having fun along the way is what sets us apart. Let me know what you think of me and my new kangaroo friend breaking the internet! And yes, I'm 100% serious about having fun while showcasing my creativity. PS: I know, I know – some may call it silly, but let's face it, the world needs a little more laughter! 😜 Tag someone who needs a laugh today and let me know in the comments what trend you'd like to see me tackle next! #TrendingNow #CreativeMind #ContentCreator

Wondering how you can stay on top of all the changes happening on social media right now? Don't worry, you don't need to! That's my job! Turn on notifications for my posts and you'll always be kept up to date with any changes AND how they affect you. #contentcreator #socials #expert #subscribe

Is it too soon to be talking about the Christmas?? Not when you’re running a business! Here are 5 things you need to have on your radar this November: 1. Black Friday promotions - Will you be offering a discount? What will it be? When will the promotion start and end? When should you let your audience know about the sale? 2. Affiliates - If you’re an affiliate for other businesses, make a plan for the products you want to talk about and when. If you have an affiliates program for your own business, let the members know when your holiday promotions will be. 3. Email list - You’ll probably be contacting those on your email list a lot this month. Incentivise your followers to subscribe so you have a larger list to work with. Sales happen through DMs, stories, and email. 4. Christmas content - You should be posting holiday content sooner than you think. It might mean putting up the tree early to record content. 5. Time off - The holiday season gets busy quick, but it’s also the best time for sales. Plan ahead and start creating now so you can enjoy some time with family while still reaching your goals. Want social media post prompts for the entire month to make content creation easier? Comment “social” and I’ll dm you the link to join our post portal. #christmascountdown #strategy #socialpostideas #socialmediaplan #socialmediacalendar #contentplanning #contentmarketingstrategy #contentcreationtips

I don't know who needs to hear this today... but maybe it is you! You don't need to worry about coming up with a new and "unique" content idea for what you should post today. Below are a few ideas to get you thinking... 👉 Go back to a post that got you a lot of comments. Update and re-create it. 👉 Go back to a conversation you had in the DMs. Turn it into a piece of content. Maybe talk more in-depth about it in a Reel. 👉 Go back to a post that got you more likes than normal, or a post that generated new followers. Don't change a thing and repost it. Pick one. Go do it. And don't worry about formulating something brand new for your audience. . . . #contentmarketingstrategist #contentstrategist #salesfunnel #growyourbusiness #solopreneur #businessstrategies #businessstrategy #creativemarketing #contentpillars #socialmediatipsandtricks #socialmediatips #contentstrategy #marketingexpert #marketingtips #socialmediaforbusiness #contentmarketingstrategy #onlinepresence #creativeentrepreneur