27/06/2024
Are you interested in deepening customer engagement, empowering your marketing team and scaling your business? Discover the crucial role of CRM Strategy in driving business success. 📈
Read more: https://eu1.hubs.ly/H09XXDF0
Individual is brilliant. The pack is formidable. Get in touch and Let's Shape What's Next...
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By collaborating with you and combining our creativity, knowledge and experience to consistently deliver success, we help make sense of a complex digital landscape, and solve your marketing challenges. As a full circle Digital agency, our experts immerse themselves in your business and align with your goals across our key disciplines of Marketing, Design, Technology.
Are you interested in deepening customer engagement, empowering your marketing team and scaling your business? Discover the crucial role of CRM Strategy in driving business success. 📈
Read more: https://eu1.hubs.ly/H09XXDF0
Treats at the ready for - we're celebrating with Dog office regulars Elvis and Molly. 🦴🐾
🚀🌟 Another inspiring day for Dog as we teamed up with BIMA and Daydream Believers to ignite creativity in secondary school students across Glasgow!
🎨 The Shipwrecked Skills Day at City of Glasgow College was nothing short of inspiring. With the support of other partners like Screenmedia, Bjerk Creative Lab, Imaginary Friends, This is Milk Limited, and Space & Time, we witnessed nearly 100 S3 pupils dive into the challenge of crafting sustainable habitats on a desert island.
With the guidance of industry experts and the power of generative AI tools, these young minds dazzled us with their imaginative concepts and killer pitches. 🌴💡 The energy in the room was electrifying, and we couldn't be prouder to witness these young superstars shine bright! We particularly loved the Coconut Mocktail Bar and Coco-Loco Mini-Golf!
We're thrilled to have played a part in nurturing the next generation of creative thinkers and can't wait to see where their journeys lead.
✨
Our newest recruits Molly and Elvis working hard for our clients WeeBox and Zylkene UK.🐶
Google has been talking about phasing out third-party cookies for years – but now, it’s finally happening.
As the phase out continues to unfold, it's important to stay informed and adapt your strategies to the evolving landscape. Get in touch with [email protected] so we can help.
Or find out more here -
Google has been talking about phasing out third-party cookies for years – but now, it’s finally happening. To be 100% accurate, it’s already happened for 1% of Google Chrome users and it will reach 100% of users by the end of 2024.
✨ Throughout 2023, we partnered with Loch Lomond Group to create social strategies for Ben Lomond Gin and Spearhead Whisky, with tactics that support the core objectives of driving brand positioning, recruiting and retaining key audiences, and supporting product sales via their websites. Our challenge was to define the vision of each brand and create a consistent red thread that would resonate with their core audiences across creative, social media and PPC.
By having a deep understanding of their audiences, the channels they use and how they spend their time on each platform, the brands are growing from strength to strength and we can't wait to see what we can achieve together in 2024. 📈
If your brand is lacking that red thread across your digital channels, let's chat today: https://eu1.hubs.ly/H06sLvS0
This month marks one year at Dog for Tianna, our content marketing manager! 🎉 Your hard work, passion, and creativity have truly elevated the Dog team. Here's to another year and many more successes together!
These dogs scrub up well! 💜
Last week we attended the Glasgow Children's Hospital Charity 2023 Fundraising Ball. Raising an incredible £228K, it was an evening filled with compassion and generosity. As our charity partner, we continue to witness the life-changing support GCH provides to young patients and their families. ❤️🩹
Unwrapping success one festive campaign at a time!🥂 It's been a busy few months producing and launching gifting campaigns for some of our clients. 📸🎄
Customer Relationship Strategies (CRM) bridge the gap between your sales and marketing teams. By sharing customer data and insights, these two critical departments can work together seamlessly. It's a win-win situation. ✅
Get in touch now and find out how we can help align both of your most business critical teams.📈https://eu1.hubs.ly/H06bW7F0
We’ve been building and designing websites for 27 years. And on this epic journey, we've changed history and transformed the digital world. So what's next? We can't wait to show you... 📺🎮📼
Our clients and their customers are at the heart of everything we do. And a solid CRM strategy places your customers at the centre of your business operations.
Get in touch today and transform your customer relationships with CRM🌐📈
https://bit.ly/3ZM6RRc
Unlock your growth with strong customer relationship strategy. 📈
Customer relationship management (CRM) has evolved into a critical strategy for businesses in today's competitive landscape.
Are you ready to take your business to the next level? Get in touch today to harness the potential of CRM and transform your customer relationships.
https://eu1.hubs.ly/H05z0rd0
Last weekend, we were honoured to be part of celebrating the spirit of Scotland, the allure of the Isle of Harris, and the magic of "The Hearach Whisky’’ with The Isle of Harris Distillery.
At the distillery, we gathered with over a hundred whisky aficionados to celebrate the birth of The Hearach. The world tuned in via live-stream to witness history, and we all savored 'the first dram' together.
The Hearach went live for online sales on Saturday, and the response was overwhelming with the first allocation selling out in 4 hours and up to 55,000 people eagerly queuing to get their hands on it.
We’re delighted to have played a part in this momentous occasion and can’t wait to see what’s next!
https://bit.ly/3EZ3LiY
Slàinte! 🥃
Join Our Team! Dog Digital is currently seeking a Junior Web Developer and Front-end Web Developer to become valuable additions to our team located in Glasgow. This is an exciting opportunity to be part of a dynamic group of technology experts dedicated to crafting exceptional digital experiences for renowned international brands.
📲 To learn more or to submit your application, please visit our website via the link in bio.
Join Our Team! Dog Digital is currently seeking a Junior Web Developer and Front-end Web Developer to become valuable additions to our team located in Glasgow. This is an exciting opportunity to be part of a dynamic group of technology experts dedicated to crafting exceptional digital experiences for renowned international brands.
To learn more or to submit your application, please visit our website here: https://eu1.hubs.ly/H04ZfCD0
Rebranding this global powerhouse was a vast project. Scottish Mortgage Investment Trust identifies, owns and supports the world’s most exceptional growth companies and their mission is to invest in these companies early to provide the strongest possible ROI.
It’s this philosophy that inspired our core idea for a global rebrand that encompassed a new visual identity, launch campaign and the creation of assets that can be utilised across a vast array of touchpoints. See how we harnessed their philosophy of ‘Investing in Progress’ to create a bold new brand here: https://eu1.hubs.ly/H04Kjz10
AI's immense potential, evident in deep learning and deepfakes, is revolutionising creativity and productivity. We stand at a thrilling turning point, set to empower creatives and transform brand communication.
So how will AI reshape visual communication? Explore our insights 👇
We’re diving into a new era that’s going to empower creatives, fundamentally transforming the way we convey messages and craft captivating visual experiences for brands. So how will AI reshape visual communication? Here are a few thoughts.
Independent Property Consultancy firm Galbraith needed a new and powerful website to drive their marketing and sales activity and demonstrated the scale of their offering and breadth of experience – from residential and commercial property to farms and estates, forestry, and renewable energy.
💡Check out how we created a site that increased unique page-views, increased dwell-time and reduced user exit by 75% via our case study here: https://bit.ly/3Dr2mkt
Now that influencers are fully established, it was inevitable that something new would evolve from the social media ecosystem. Witness the ‘rise of the deinfluencer’ and find out how they’re shaking up the influencer world.
Discover the growing trend of 'deinfluencing' and its impact on brand transparency. As consumers demand more honesty, social media influencers are using their platforms to discourage support for certain brands. Our Paid Media Executive Scott King explains how this movement highlights the need for gr...
Threads is the latest text-based social media app taking the internet by storm. The app was created by Meta – the owners of Facebook and Instagram – and is poised to compete with, or try to destroy, Twitter.
The app enables users to sign up straight from their Instagram accounts (which means over 2 billion monthly active users may import their accounts into Threads.) 📲
The app features a scrollable feed of concise text posts limited to 500 characters. Dubbed as "old school social media," Threads provides businesses with a chance to engage broad audiences without battling algorithms or maintaining visually pleasing feeds.
Is this the beginning of the end for Twitter? 🤯 Share your thoughts below! 👇
This year’s Royal Highland Show was another epic event. We worked with renowned illustrator Kerry Hyndman to launch, promote and help make Scotland’s premier agricultural show a sell-out once again. Have a look at our quick recap of the work that made the Show so successful: https://eu1.hubs.ly/H04n2qL0
A truly Outer Hebridean gin, every drop is made in the small village of Tarbert, on the Isle of Harris. We started our journey by redesigning The Isle of Harris Distillery website back in 2020, and we’ve done so much since then. Find out how our Winter Ceilidh campaign led to over 2,400 extra online sales: https://eu1.hubs.ly/H04k0Sq0
Emails are making a comeback. Well, the good ones at least.
In our latest insight article, discover the brands that are doing it best and why offering discounts and incentives isn't the only way forward. 💡
Good newsletters and email content = more opportunities to stay top of mind in a way that’s influential over the long term. Senior Marketing Strategist Helen Davidson explores the brand-building opportunity of email when considered as part of the behavioural science checklist, the SCARF model.
Our partnership began in 2018 and over the course of the past six years – and thanks to our deep understanding of their core audiences – we’ve transformed The Macallan into a true luxury brand.
Get a real sense of how we increased their core recruitment audience by 70.3% and how we helped their Instagram channel become one of the most highly engaged social channels – especially when benchmarked against some of the world’s most renowned luxury brands.
Visit our case study on The Macallan here: https://bit.ly/42JD6jZ
Get a taste of the action behind our latest campaign shoots for and at Loch Lomond Distillers - and see how we've combined strategy and creativity, with a dash of production expertise, to bring these concepts to life.
We can't wait to share more of this content when the campaigns are launched.
Keep your eyes peeled!
Get a taste of the action behind our latest campaign shoots for Spearhead Whisky and Ben Lomond Gin at Loch Lomond Distillers - and see how we've combined strategy and creativity, with a dash of production expertise, to bring these concepts to life.
We can't wait to share more of this content when the campaigns are launched.
Keep your eyes peeled!
This week, we’re delighted to announce that two developers in our Technical Team are now Sitecore 10 .NET Developer Certified. Both Rosa and Stephen passed with flying colours and now hold a certification that covers all competencies of Sitecore 10 including security, content serialisation, and more. Well done!
We’re delighted to share the launch creative for The Royal Highland Show 2023.
Working with renowned illustrator Kerry Hyndman, each ad was designed to encapsulate every epic element of the Show and was about trying to encourage people to change their preconceptions of what they ‘think’ the Royal Highland Show is about. The campaign was also designed to help people realise there’s so much more to see – and shows everything on an absolutely epic scale.
You can discover the process behind the creative in our case study too.
In this article, we’d like to share with you the process we took in creating The Royal highland Show's 2023 campaign and the joy it brought us working with a freelance illustrator to activate our vision.
SSE Energy Solutions offers a full suite of solutions for businesses and organisations to help them achieve their sustainability goals.
For this project, our focus was on growing SEO traffic through new, engaging website content and holding training sessions to build SEO expertise within SSE's own digital teams. Discover how we increased their search traffic by 120% year-on-year.
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Are you interested in deepening customer engagement, empowering your marketing team and scaling your business? Discover the crucial role of CRM Strategy in driving business success. 📈 Read more: https://eu1.hubs.ly/H09XXDF0
Customer Relationship Strategies (CRM) bridge the gap between your sales and marketing teams. By sharing customer data and insights, these two critical departments can work together seamlessly. It's a win-win situation. ✅ Get in touch now and find out how we can help align both of your most business critical teams.📈https://eu1.hubs.ly/H06bW7F0
We’ve been building and designing websites for 27 years. And on this epic journey, we've changed history and transformed the digital world. So what's next? We can't wait to show you... 📺🎮📼
Our clients and their customers are at the heart of everything we do. And a solid CRM strategy places your customers at the centre of your business operations. Get in touch today and transform your customer relationships with CRM🌐📈 https://bit.ly/3ZM6RRc
Unlock your growth with strong customer relationship strategy. 📈 Customer relationship management (CRM) has evolved into a critical strategy for businesses in today's competitive landscape. Are you ready to take your business to the next level? Get in touch today to harness the potential of CRM and transform your customer relationships. https://eu1.hubs.ly/H05z0rd0
Rebranding this global powerhouse was a vast project. Scottish Mortgage Investment Trust identifies, owns and supports the world’s most exceptional growth companies and their mission is to invest in these companies early to provide the strongest possible ROI. It’s this philosophy that inspired our core idea for a global rebrand that encompassed a new visual identity, launch campaign and the creation of assets that can be utilised across a vast array of touchpoints. See how we harnessed their philosophy of ‘Investing in Progress’ to create a bold new brand here: https://eu1.hubs.ly/H04Kjz10
This year’s Royal Highland Show was another epic event. We worked with renowned illustrator Kerry Hyndman to launch, promote and help make Scotland’s premier agricultural show a sell-out once again. Have a look at our quick recap of the work that made the Show so successful: https://eu1.hubs.ly/H04n2qL0
A truly Outer Hebridean gin, every drop is made in the small village of Tarbert, on the Isle of Harris. We started our journey by redesigning The Isle of Harris Distillery website back in 2020, and we’ve done so much since then. Find out how our Winter Ceilidh campaign led to over 2,400 extra online sales: https://eu1.hubs.ly/H04k0Sq0
Does the obsession with reaching Millennials and Gen Z mean brands are missing out on speaking to older audiences, despite their big spending power and determination to purchase with purpose from brands aligned with their values. At Dog, we work with Global Web Index to find powerful insights on target audiences, and sometimes we’re surprised by what we find! We recently found that a self-perception of being open-minded increases with age and is highest amongst women aged 55 to 64 years old. They’ve got their sights set firmly on the future – they’re the least likely to want to think about the past and are the most curious about what’s going on in the world around them. But only 10% feel represented in the advertising they see, and perhaps it’s time for brands to look again at how they communicate with this loyal and open-minded age group. If you’re looking for tailored insights on your target audiences then get in touch with us at [email protected]
🎉 Happy #NationalPuppyDay everyone! We know pets are family and bring so much joy to our lives. As the digital agency for Vetoquinol, we promote pet care and the importance of regular worming. But today, let's just enjoy these adorable pup pics from the team at Dog! 📸
A fascinating couple of days spent at Isle of Harris Distillers Ltd. as Dog Digital experienced a small taste of island life and learned more about their spirit and story. We were given a warm welcome at the Ardhasaig cask warehouse where around 5000 barrels of the island's spirit rest, stacked to the heavens as they slowly mature. The angels' share gave us a hint of the incredible single malt whisky to come. We're all extremely excited to be part of their historic journey. Thanks for such a wonderful experience! #lifeatdog #dogdigital
We were delighted to play our part in this year's Royal Highland Show! 👇 Dog worked closely with the Royal Highland Show team to produce a new creative concept in celebration of its 200th year. The new concept was rolled out in the form of new branding for this year's show, a stunning new motion graphics promotional video, RHS TV live stream assets and a tram wrap to fit Edinburgh's Trams. 💬 Dog Digital Senior Designer, Liam Penman, said: "It was brilliant to see the new '200 Years in the Making' proposition come to life from concept to creation. "We wanted to create something that could show the sense of community at the heart of the Royal Highland Show and the final piece really captures that sense of heritage and nostalgia we wanted to convey." 📣 A huge shout-out to all of the team involved! If you're attending the RHS this weekend, we'd love to see your snaps! Share your pics with us in the comments section below. #dogdigital #branding #digital #team #royalhighlandshow #creative #video #design #rhs22
Lap the Map 2021 with Glasgow Children's Hospital Charity is complete! We're delighted to announce that not only did Team Glasgow win the race over Team Edinburgh, but also that Dog raised over £1,300 to contribute to this very worthy cause. We made a short video documenting our walks, runs, sweaty faces and furry companions so take a look while we put our feet up until next year: #LapTheMap21