Richard Dawson -The Marketing Mentor

🌟We've all heard of ‘random acts of kindness’ ............👇 ➡ Many of us are stuck in 'random acts of marketing' mode, jumping from one thing to the next without really having a clear plan. ➡ If that sounds familiar to you, don't worry. That's where the majority of businesses are. But how do you get beyond that for real sustainable growth? ✅Well, you need to take your marketing to the next level. ➡In this video, I discuss the next levels and how to get there. ➡ Are you in 'random acts of marketing' mode . Please share your thoughts in the comments.

🌟Before You Spend Another Penny on Marketing ............👇 ➡ Most businesses waste their marketing budget, not because they're not spending enough, but because they're spending it in the wrong places. ➡If you don't fix this, you'll keep burning cash without seeing results. ✅In this video, I'll share a simple three-step framework for ensuring your marketing budget delivers a real return on investment. ➡ I'd love to hear how well you feel you focus your Marketing spend. Please share your thoughts in the comments.

🌟🚀 3 Ways to Define Your Target Audience 👇 ➡ So if you're struggling to attract the right clients, the problem might not be your marketing. It might be more you're targeting. So too many businesses try to market to everyone and they end up connecting with no one or not very well with the right people. ✅In this video, I share I'd like to share three simple steps to define your target market. ➡ I'd love to hear about how well you have defined your target audience. Please share your thoughts in the comments. 💡 💡 If you want to be my next testimonial - DM me or book a free strategy session at https://lnkd.in/gUtS9CQG If you think it's time to up your game and get some clarity,focus, strategy structure and results or get a 'sense check' on your current strategy, get in touch and book a free strategy session .Marketing Mentoring that delivers lasting change for SME Businesses.

🌟🚀 Fixing Your LinkedIn Feed 👇 ➡ So your LinkedIn feed is often full of irrelevant content, the wrong people, or it can be just plain noisy. ✅You need to engage with your ideal clients, not wasting time. ✅In this video, I share three simple ways to fix your LinkedIn feed. ➡ I'd love to hear your thoughts on how well you have trained Linkedin . Please leave a comment. 💡 If you think it's time to up your game and get some clarity, focus, strategy structure and results or get a 'sense check' on your current strategy, get in touch and book a free strategy session at https://lnkd.in/gUtS9CQG Marketing Mentoring that delivers lasting change for SME Business Owners and their teams. #StrategyStructureResults

🌟🚀 3 Ways to Make Your Website Build Trust and Win Clients 👇 ➡ So many business owners think of their website as just a lead generation tool, which, of course, it also is,but it's actually much more than that. It's a validation tool. ➡ It's a place where potential clients and some existing clients will check you out before they commit or get in touch to take further action. ✅In this video, I'll share three ways to make sure that your website builds trust and converts visitors into clients ➡ I'd love to hear your thoughts on how well websites work as validation tools. Please leave a comment. 💡 If you think it's time to up your game, gain clarity, focus, strategy structure, and results, or get a 'sense check' on your current strategy, get in touch. I can help. 💡 Let’s create a plan that works—one that aligns with your goals and delivers real, lasting results. 📅 Book a free strategy session: https://lnkd.in/gUtS9CQG Human-Powered Digital Marketing for SME Business Growth—with a Little AI Help. #strategystructureresults

🌟🚀 How an engagement-first strategy will boost your LinkedIn reach? 👇 ➡ So many people have noticed a significant drop in the reach of their LinkedIn posts over approximately the last twelve months or so.If you're posting on LinkedIn but are not getting much reach or all the engagement you'd like, the key isn't necessarily to post more. ➡ It's do more engagement and particularly engage first. ✅In this video, I'll share three simple tips to help you engage first and boost your reach. ➡How do you boost your reach and engagement on Social Media? I'd love to hear your thoughts. 💡 If you think it's time to up your game and get some clarity,focus , strategy structure and results or get a 'sense check' on your current strategy, get in touch and book a free strategy session at https://lnkd.in/gUtS9CQG Digital Marketing & AI Mentoring that delivers lasting change for SME Businesses. #StrategyStructureResults

🌟🚀 Three simple ways to create a cohesive personal business brand. 👇 ➡ So, if you're a business leader, your personal business brand is vital to your business's growth. It sits alongside the business brand and shapes how people perceive you and the business. ➡It must stand out to attract the right clients, prospects, and contacts. ✅In this video, I'm going to share with you three simple tips to help you create a cohesive personal business brand. 🌟➡What’s your plan for 2025?.🌟 🚀 I am a Digital Marketing and AI Mentor for Business Owners with 25 Years of experience Empowering Business Owners and teams to Grow by Defining Their Offer and brand and Building cutting-edge Routes to Market.I have helped more than 100 businesses grow with Strategy Structure and Results. #StrategyStructureResults

🌟The Big Picture : How AI is Changing Marketing How artificial intelligence is changing Marketing and the Agencies and Freelancers that are in that landscape, In this video, I cover four key ways artificial intelligence is transforming marketing. So my question to you is, have you been incorporating AI into your marketing strategy this year? Do you plan to do so? It would be great if you could add your thoughts in a comment. What’s your plan for 2025?.🌟 🚀 If you need help to make lasting changes to your business in 2025, get in touch 👉 Richard Dawson for a chat. Digital Marketing & AI Mentoring that delivers Strategy Structure Results & lasting change for SME Businesses #strategystructureresults

📅 🚀 3 Simple Digital Marketing Tips for 2025 .👇👇 ➡Digital marketing can feel overwhelming because the landscape is rather crowded with platforms, tools and opportunities. ✅In this video, share three simple tips to help you help you get a little bit more focus 🌟➡What’s your plan for 2025?.🌟 🚀 I am a Digital Marketing and AI Mentor for Business Owners with 25 Years of experience Empowering Business Owners and teams to Grow by Defining Their Offer and brand and Building cutting-edge Routes to Market.I have helped more than 100 businesses grow with Strategy Structure and Results. #StrategyStructureResults

The Big Picture - The Trailer ... So, in 2024, I spent a lot of time and a little money getting myself sorted with a new studio—that meant getting a better camera (Insta360 UK). Then with the help of the fantastic Graham Boyd, a painted backdrop,then I got better lighting (GENION) and a 'proper' microphone (Shure UK) just before Christmas. In this video, I explain what this means for my content and why I need your suggestions. What’s your plan for 2025?.🌟 🚀 If you need help to make lasting changes to your business in 2025, get in touch 👉 Richard Dawson for a chat. Digital Marketing & AI Mentoring that delivers Strategy Structure Results & lasting change for SME Businesses #strategystructureresults

🎄⚡📅 🚀 Many businesses worry they won't be able to recruit enough people to meet demand .👇👇 ➡People often think about social media as a marketing tool, and of course it is. However, many businesses hold back from pushing too hard with their marketing because they worry they won't be able to recruit enough people to meet demand. ✅ So recently, three clients approached me for help using social media for recruitment and retention. ➡In this video, share three simple but powerful tips to help you use social media to supercharge your recruitment strategy. ✨For the last 25 years, I've been helping business owners and their teams gain clarity and focus in their digital marketing to bring lasting change to their business. 🚀 If you need help, get in touch 👉 Richard Dawson for a chat. Marketing & Generative AI Mentoring that delivers Wisdom, Clarity, Joined-Up Thinking & lasting change for SME Businesses.

🚀 How AI is changing buyers' search habits🔢 👇👇 ➡So recent data has shown us that there's been quite a significant shift in consumer behaviour towards using AI to assist in the buying process as an alternative to a Google search. We've just seen this happen during Black Friday. ➡In this video, I quickly look at what's happening and suggest how B2C businesses can stay ahead of the curve. ✨For the last 25 years, I've been helping business owners and their teams gain clarity and focus in their digital marketing to bring lasting change to their business. 🚀 If you need help get in touch 👉 Richard Dawson for a chat. Marketing & Generative AI Mentoring that delivers Wisdom, Clarity, Joined-Up Thinking & lasting change for SME Businesses.