Social YaYa

Social YaYa Freelance social media consultant.

18/01/2022
31/10/2018
The numbers are difficult to get your head around, but the one that stood out for me is "every minute there are 103,447,...
24/05/2018

The numbers are difficult to get your head around, but the one that stood out for me is "every minute there are 103,447,520 spam emails sent every minute"! I'm sure most of them hit my spam box! 😄

We are generating truly mind-boggling amounts of data on a daily basis simply by using the Internet or logging on to Facebook or Instagram, communicating with each other or using smart devices. Here we look at some of the amazing facts and figures of this big data world.

Don't share your memories! Be more careful when answering questions on Facebook, or better still...don't feed the beast!...
12/04/2018

Don't share your memories! Be more careful when answering questions on Facebook, or better still...don't feed the beast!

Here are 18 simple ways you can ensure your Facebook privacy settings are exactly what you want them to be.  http://www....
28/03/2018

Here are 18 simple ways you can ensure your Facebook privacy settings are exactly what you want them to be.

http://www.trustedreviews.com/news/facebook-privacy-settings-2939307

How to check and change your Facebook privacy settings in the wake of the Cambridge Analytica scandal. Our guide offers 18 tips you'll want to know about.

The saying "right place right time" comes to mind!
12/03/2018

The saying "right place right time" comes to mind!

A single conversation at Harvard resulted years later in Chris Hughes making half a billion dollars.

📱 How Different Generations Use Social Media Apps 📱Social media apps aren’t just for the young – they are pervasive enou...
12/03/2018

📱 How Different Generations Use Social Media Apps 📱

Social media apps aren’t just for the young – they are pervasive enough to be used frequently by all generations. But different ages prefer different types of social media apps. While the breadth of Facebook can appeal to all age groups, millennials remain invested in Snapchat’s personalized content and sometimes complicated design. Understanding how different ages using social media apps helps businesses if they are seeking to build a similar mobile app.

https://www.business2community.com/social-media/different-generations-use-social-media-apps-02024237

While the young may be categorized as the most technologically savvy, it’s true that people of all ages use social media apps. Having access to a huge network of friends and family in your pocket i…

😮 Facebook's new algorithm must be working! 😮Sofa.com have 54,805 likes and most of their organic posts generate less th...
21/02/2018

😮 Facebook's new algorithm must be working! 😮
Sofa.com have 54,805 likes and most of their organic posts generate less than a handful of reactions! Social media is hard work; generating new content, being original, being constantly on the ball with your clients work and it can be very disheartening to see that posts get very little interaction. Come on everyone, if you're not interested in a brand/company/person, then unfollow/unlike them and support only the ones you are interested in, it will help everyone going forward.

01/02/2018

Jessica Nigri is one of the top cosplay creators, with millions of social followers across various platforms, including 4.7 million on Facebook.

The writing may be on the wall for Facebook's most iconic feature, the News Feed! Mark Zuckerberg: "We expect Stories ar...
01/02/2018

The writing may be on the wall for Facebook's most iconic feature, the News Feed! Mark Zuckerberg: "We expect Stories are on track to overtake posts in Feed as the most common way that people share across all social apps."

Don't underestimate Facebook's potential to dump the News Feed on its main service and app. The company has prided itself on being nimble enough to "move fast," and it's proven capable of doing so!

http://uk.businessinsider.com/facebook-hinted-it-may-phase-out-the-newsfeed-2018-1

The stories format for social sharing, which Facebook took from Snapchat, could overtake Facebook's famous feed.

23/01/2018

With the changes that are happening to Facebook you can still choose 'See First' in your news feed preferences to make sure you always see posts from your favourite pages. This easy 30 second video will show you how.
Courtesy of Social Media Examiner

Sorry for the American slant but saw this article and loved the images! The idea is "What if Facebook, Google, and other...
18/01/2018

Sorry for the American slant but saw this article and loved the images! The idea is "What if Facebook, Google, and other tech giants were going through the same collapse experienced in recent years by retailers such as Sears, Macy's, and Walgreen's?"

That was graphic artist Andrei Lacatusu's starting point for a new project. He imagined what it would be like if today's tech titans were actually subject to the same urban decay as defunct retailers with ageing storefronts in abandoned towns.

Wow! Only 60% of UK businesses are using social media! Social media is an important place for consumers to learn about p...
11/01/2018

Wow! Only 60% of UK businesses are using social media! Social media is an important place for consumers to learn about products and brands, with 39% citing this as an important reason for using it.
http://socialyaya.co.uk/social-media-services/

Affordable, friendly social media services for your businessWhether we like it or not, we live in a digital age, where what we say and do on social media has a direct bearing on the customers and clients we attract, and the success of our business. You know the competitors whose social media presenc...

Happy New Year! Looking forward to the journey in 2018! 🦋
01/01/2018

Happy New Year! Looking forward to the journey in 2018! 🦋

What a fabulous Christmas 🎄 present from my thoughtful boyfriend! He saw this Storm watch which is a perfect colour matc...
26/12/2017

What a fabulous Christmas 🎄 present from my thoughtful boyfriend! He saw this Storm watch which is a perfect colour match with my company branding! 🦋

21/12/2017

FYI 😱 Facebook is finally taking stern action against “engagement bait” where publishers beg users to vote, like or share a post in the hopes of bumping it to the top of people’s news feed by manipulating the social networking sites algorithms. Such posts will neither be gone forever, nor be banned, but the California-headquartered company said it will now demote these posts in the news feed.

Posts which prompt users to “Tag a friend who likes to eat!” seem popular because they game Facebook’s algorithms, which causes the company to prioritise those posts in more news feeds. pages that repeatedly use these tactics will potentially get all of their posts demoted.

The company says posts that ask people for help, advice, or recommendations like raising money for charity or asking for travel advice won’t be affected by the update.

Off to Reading for my first meeting with a client as Social YaYa! 🦋 Very excited!
13/12/2017

Off to Reading for my first meeting with a client as Social YaYa! 🦋 Very excited!

Building a long-term reputation has become an essential element of doing business online. In the face of the digital rev...
06/12/2017

Building a long-term reputation has become an essential element of doing business online. In the face of the digital revolution, when you can successfully manage your business’ online reputation and social media presence, you can expand your growth and opportunity set. With an authentic and representative digital presence, your business can play to its strengths and capitalise on effective public relations.

“Your brand is what people say about you when you’re not in the room” (Jeff Bezos) Building a long-term reputation has become an essential element of doing business online. In the face of the d…

On its jobs site, Facebook advocates for a "holistic approach to benefits and perks," and focuses on several different s...
24/11/2017

On its jobs site, Facebook advocates for a "holistic approach to benefits and perks," and focuses on several different spheres, including health, family, community, finance, and convenience.

Here's a look at some of the perks Facebook offers employees in North America.

http://uk.businessinsider.com/facebook-employee-perks-benefits-2017-11/ -bike-repair-shop-for-menlo-park-employees-2

A look inside the perks and benefits Facebook offers its employees.

HOW EXCITING! Nearly there with the finishing touches to my http://www.socialyaya.co.uk website and I should be going li...
22/11/2017

HOW EXCITING! Nearly there with the finishing touches to my http://www.socialyaya.co.uk website and I should be going live on 1 December 2017! Please share this post to help my new company fly like a butterfly 🦋 If anyone needs help or advice on their social media give me a shout!

Want to have a giggle? Then you have to watch the series of videos called "If Google Was A Guy". Everything you ask Goog...
21/11/2017

Want to have a giggle? Then you have to watch the series of videos called "If Google Was A Guy". Everything you ask Google sounds a lot more stupid when you actually ask Google! Enjoy 😁

https://www.youtube.com/watch?v=YuOBzWF0Aws

Everything you ask Google sounds a lot more stupid when you actually ask Google. Click the link below for a chance to win $500! http://www.collegehumor.com/s...

Ahhh now I'll be able to understand some of the codes my daughter uses! The 107 secret message codes used by teens on so...
13/11/2017

Ahhh now I'll be able to understand some of the codes my daughter uses! The 107 secret message codes used by teens on social media that ALL parents should know about! JIC YW NP 😀

Not only does the ability to use Facebook Messenger means the company is making itself available within an application t...
08/11/2017

Not only does the ability to use Facebook Messenger means the company is making itself available within an application that now reaches some 1.2 billion monthly users and growing, the Messenger platform also supports features like payments, bots that understand natural language, and rich media, among other things.

https://techcrunch.com/2017/11/07/facebook-introduces-a-messenger-plugin-for-business-websites/?ncid=mobilenavtrend

Facebook Messenger is coming to businesses' own websites. The social network announced today the launch of a new customer chat plugin into closed beta, which..

Staying on top of social media trends is important for increasing user engagement, getting your content out there and it...
10/10/2017

Staying on top of social media trends is important for increasing user engagement, getting your content out there and it’s important for your business. Here’s what you need to keep your eye out for and learn next year.

Can you believe 2017 is almost over and 2018 will be here before we know it? While the years may come and go, one thing is always changing: social media trends. You may have just become used to creat…

02/10/2017
How Social Media Can Transform Your Business

Here are some of the ways that social media can transform your business. You're welcome.

Relying on word of mouth to deliver the business you need is a quaint and outdated notion. Even business owners who are only concentrating on cultivating...

It's common sense that what you put out on social media will play a key role in how you are judged as a person and a bus...
28/09/2017

It's common sense that what you put out on social media will play a key role in how you are judged as a person and a business professional. By avoiding certain content and behaviours entirely you are much more likely to create a successful social media presence. Be warned!
http://bit.ly/2yaiibp

With social media, the personal is the professional. If you rely on your online presence as a means to earn money in any capacity, what you say and share on social media matters. The fact that you mi…

The amount and value of traffic you drive from social media back to your website depends greatly on the quality of your ...
27/09/2017

The amount and value of traffic you drive from social media back to your website depends greatly on the quality of your content. Here's a quick read on some useful tips to achieve this.
http://bit.ly/2fQaYa4

With recent studies suggesting consumers are more likely to take action or buy online if they are encouraged by people they trust, brands are turning to social media to drive website traffic. The amo…

🦋🦋 Excited! Setting up my new MacBook 💻 Pro Touchbar sexy machine for my new business!         🦋🦋
09/09/2017

🦋🦋 Excited! Setting up my new MacBook 💻 Pro Touchbar sexy machine for my new business! 🦋🦋

Did you know...25% of teens have experienced a face-to-face argument or confrontation as a result of posts on Facebook a...
08/09/2017

Did you know...25% of teens have experienced a face-to-face argument or confrontation as a result of posts on Facebook and 8% were involved in a fight! The internet and social media sites aren't going anywhere and as a parent, you need to invest the time to get to know the platforms, have open discussions with them and set a foundation for online trust. In this article there is a great infographic with stats and useful information on how you can control this.
http://www.huffingtonpost.com.au/2017/09/04/tips-for-monitoring-your-childs-social-media-useage_a_23196651/

67 percent of teens know how to hide what they do online from their parents.

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Welcome to Social YaYa

Hello, I’m Sarah Smith a freelance social media manager and real-life social butterfly, who loves nothing more than using my skills to help businesses become more successful.

I’ve spent my career working in some of the UK’s top 100 companies, where my roles as an executive assistant and top PA developed to encompass social media in the early days when it was all new and no one really knew what they were doing!

Over the years, I’ve built my knowledge from the ground up, and I love keeping on top of the trends and the latest buzz in the world of digital marketing.

Two years ago, I left corporate life to provide social media and email support for my partner’s company. It went so well that I decided to set up SocialYaYa to share my skills far and wide with people like you, who need help and support with their social media to build a more successful business.