EP4: Film/TV in Wales | A Panel with Industry Execs, Founders & Freelancers
In our fourth episode of The Black Swan Podcast, we explore the evolving landscape of Welsh film and TV with a distinguished panel of industry leaders: David P. Davis, Wiliam Gruffydd Edwards, Lee Walters, Rahim Mastafa, and Thaer Al-Shayei.
Together, they discuss the challenges and opportunities facing Welsh film and TV, including the impact of economic shifts, the role of streaming platforms, and the realities of freelance work. We also explore personal journeys, the rise of local talent post-COVID, and the unique qualities of Welsh productions.
YouTube: https://www.youtube.com/watch?v=XvTDUNUtreo
Spotify: https://podcasters.spotify.com/pod/dashboard/episodes
Educational content is booming, and itβs no wonder why. Audiences crave insights and authenticity.
Educational videos not only inform but also build trust, establishing brands as thought leaders in their industries.
At Black Swan Productions, we love putting industry experts in-front of the cameras to ensure everyone wins.
Curtis' Story | Legal Case Study Video
It was an absolute pleasure producing this video with Higgs LLP, a fantastic, purpose-led law firm in England.
Covering Curtis story was eye-opening. His perseverance and discipline, backed up by a firm and lawyer (Andy Shaw), that truly wanted the best for him, showed us the very best of the legal world. βοΈ
We can't wait to be part of showcasing more of the great impact that Higgs LLP makes.
Full story: https://www.higgsllp.co.uk/success-stories/video-liability-denied-in-a-spinal-injury-road-traffic-accident
Credas | KYB2KYC Service | Promotional Video
It was fantastic working with Credas to promote their exciting KYB2KYC service, by producing this promotional video.
We know a lot of our legal clients would greatly benefit from this service!
We had a blast during filming and it was great working with CEO Timothy Barnett, star of the video.
Trust Through Testimonials
Maintaining Brand Identity on Video
So you're producing some videos for your marketing efforts, but how do you maintain and express your brands identity in the process? π£
In 1 minute and 27 seconds, Dewi provides some crucial tips for staying true to your brand when using video, based on our experience at Black Swan Productions.
Do you have any other tips for ensuring brand consistency? π
www.blackswanproductions.co.uk
Getting Started with Video Production
Not sure where to get started with video production? π¬
Have 2 minutes and 33 seconds to spare?
In this video, we discuss the 5 core types of videos for businesses to utilize, based on our experience at Black Swan Productions.
We're curious to know, what types of videos have benefited you the most? π―
www.blackswanproductions.co.uk
EP3: Marketing & Brand | International Marketer Pablo Quintela (Former Creative Director)
Episode 3 of The Black Swan Podcast is live!
Episode link (timecodes in video description): https://www.youtube.com/watch?v=JLg6-n50UVA
We're once again diving into the world of marketing and brand. This time, with Pablo Quintela Lopez, Senior Marketing Manager at Celtic English Academy and former Creative Director for international agencies.
We discussed all things marketing and brand, with a focus on his journey through marketing, the importance of thinking long-term with your marketing and not jumping into trends, placing an importance on storytelling and the customers voice, and much more.
To listen to the audio alternative of this episode: https://spotifyanchor-web.app.link/e/...
For context, Black Swan Productions produces branded content, such as the work we produced with Pablo and Celtic English Academy in creating 2 promotional videos and 1 video testimonial project: www.blackswanproductions.co.uk/work/
We hope you find this episode enjoyable, and feel free to reach out if you're interested in joining the podcast or for anything else at [email protected]
Alex Murphy | Importance of Video Production
Alex Murphy discusses the importance of video production and building trust with an audience on The Black Swan Podcast.
Alex previously led the marketing for Admiral Group Plc and is currently the Co-Founder of Balance - The Financial Services Digital Marketing Agency.
Full episode: https://www.youtube.com/watch?v=KaBLC9-LuvM&t=1449s
Celtic English Academy | Student Stories
What do students care about? π£
We'd wager on the genuine opinions of other students.
Not the corny, over-produced, scripted content we often see, but rather authentic, straight-to-the-point, honest answers. People can see through stories that lack authenticity.
Working with Celtic English Academy and in partnership with AFS Global STEM Innovators, we produced testimonial videos where students share their real experiences on the program.
Give it a watch. π
Alex Murphy | Distinctive Brand Voice
How to ensure a financial services brand has a distinctive voice.π£
In this exert from episode 2 of The Black Swan Podcast, Alex Murphy, Co-Founder of Balance - The Financial Services Digital Marketing Agency and formed Marketing Director at Admiral discusses brand voices.
Full episode: https://www.youtube.com/watch?v=KaBLC9-LuvM&t=2s
Exert from episode during timecode: 8:38-10:08
Let us know what strategies you use to ensure a distinctive brand voice. π