The Social Smith

The Social Smith Social Media Management & Strategy for businesses that want to maximise their online presence 🚀

I post all the time but nobody’s enquiring about my services.I hear this at least three times a week.And every single ti...
13/11/2025

I post all the time but nobody’s enquiring about my services.

I hear this at least three times a week.

And every single time, I ask to see their Instagram.

Two minutes of scrolling and I know exactly what’s wrong.

It’s never the algorithm. It’s never bad luck. It’s never “Instagram hates me.”

It’s usually one of three things (or all three at once if we’re being honest).

The good news? All of them are fixable.
The better news? Once you fix them, your content actually starts working. Like, ACTUALLY getting clients, working.

Want my critique of your page?

I’ll be nice, I promise 💕

You’re posting regularly. The content looks nice. You’re using hashtags. You’re doing all the things.But nobody’s enquir...
07/11/2025

You’re posting regularly. The content looks nice. You’re using hashtags. You’re doing all the things.

But nobody’s enquiring.

Because they don’t feel like they know YOU.

They see your pretty graphics. They read your generic captions. They scroll past.

There’s no connection. No personality. Nothing that makes them think “YES, this is the person I want to work with.”

And I get it - you didn’t start your business to become an influencer. You started because you’re brilliant at what you do.

But people don’t hire businesses. They hire PEOPLE.

They need to feel like they know you. Your values. Your process. Your vibe.

What their life looks like with you in it.

So stop hiding behind Canva templates and ChatGPT captions that sound like everyone else.

Show up as YOU. The messy, imperfect, brilliant human running this business.

That’s what gets people sliding into your DMs.

Now slide into mine and see what magic we can make together.

It’s a sweary Thursday. I hope it inspires you to get something magical done today ✨
06/11/2025

It’s a sweary Thursday. I hope it inspires you to get something magical done today ✨

I’m sorry. Actually, no I’m not. This is how I work. This is how I get results. And if you can’t handle a little bit of ...
03/11/2025

I’m sorry.

Actually, no I’m not.

This is how I work.

This is how I get results.

And if you can’t handle a little bit of pushback, a lot of ‘why’s’ and someone who cares about your business…

Then we’re probably not a good fit.

If you want someone who is:
Honest
Gets weirdly invested in your success
Pushes you to think bigger
Is obsessed with target audience, key messaging and strategy.

Then hi 👋 we should talk 🤝

October ✨ A real balance of working my 🍑 off so I could enjoy a full week of not opening my laptop (not even once!). We ...
01/11/2025

October ✨

A real balance of working my 🍑 off so I could enjoy a full week of not opening my laptop (not even once!).

We fell in love with Dubai & enjoyed lots of family time.

I also worked with 4 new business - ready to upgrade their socials.

Proud 💕
Grateful 💕
Always ✨

Thank you, as always, to those who support, encourage, motivate and inspire me.

BOO! 👻No trick here. Just a bloody good treat.I’m opening up FOUR Strategy Days at £599 (usually £899).That’s £300 off. ...
31/10/2025

BOO! 👻

No trick here. Just a bloody good treat.

I’m opening up FOUR Strategy Days at £599 (usually £899).
That’s £300 off.

Because I’m feeling spooky generous and also because I KNOW how many of you are heading into 2026 with “sort out my social media” on your goals list.

4 spots available. First come, first served.

Want one? DM me “TREAT” and let’s get you booked in🎃

Let me guess ⬇️ You’re posting, getting some likes (from your Mum and your BFF) and maybe even a couple of nice comments...
27/10/2025

Let me guess ⬇️

You’re posting, getting some likes (from your Mum and your BFF) and maybe even a couple of nice comments.

But your enquiries are making you want to burn your business down/smash your head against a wall/insert something else extra dramatic here 😜

Your issue is normally the balance of your content.

Get it right? You attract, warm up and lead people to NEED to work with you.

Get it wrong? It can feel like you’re talking to a bunch of pebbles. Not fun. Not exciting. Doesn’t pay the mortgage.

People need to:
DISCOVER YOU
KNOW WHAT YOU DO
TRUST YOU

Then they might think about buying from you.

Ready to start giving your work and your expertise the noise it deserves?

I have space for social media clients. Head over to my website or drop me a DM if you want to talk about how we can work together 💕

Great marketing works even when you’re not working. But (and this is important) - it only works like that because of all...
24/10/2025

Great marketing works even when you’re not working.

But (and this is important) - it only works like that because of all the work that came BEFORE the holiday.

The months of consistent showing up. The strategy. The clear messaging. The trust building. The emails. The real conversations.

It compounds.
And then one day you’re on holiday and your phone pings with three people wanting to work with you, and you think ‘This is it, I’m doing it right’.

& then you celebrate with another cocktail.

(And if you want this for YOUR business? Let’s talk. I’ve got a couple of spots opening up soon. DM me.)

POV: Things that come out of my mouth daily. Plus the occasional F 💣Share something you say on repeat during your work d...
20/10/2025

POV: Things that come out of my mouth daily.

Plus the occasional F 💣

Share something you say on repeat during your work day ⬇️

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Market Hill
Calne
SN110BT

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