The Social Smith

The Social Smith Social Media Management & Strategy for businesses that want to maximise their online presence 🚀

Thank you, 2025 🖤To my incredible clients – thank you for choosing me and trusting me with your business babies.To the i...
31/12/2025

Thank you, 2025 🖤

To my incredible clients – thank you for choosing me and trusting me with your business babies.

To the internet friends who’ve become part of my backbone – you’ve lifted me more than you’ll ever know.

To my business buddies – for inspiring me, encouraging me, and always being there when I needed an ear (or a reality check).

To my friends and family – for supporting me in ways big and small.

To my behind-the-scenes support network – for helping me keep up with the 1963mph pace I always seem to be running at.

To my daughter – for reminding me what matters and showing me the beauty of slowing down.

To my husband – for being the steady hand behind everything.

I know I say it a lot, but I hope the repetition only shows how deeply I mean it…
I’m truly grateful.

Here’s to whatever magic 2026 has in store 🥂✨

You’re brilliant at what you do. But your content?It’s dull. It’s safe. It’s boring. They say ‘you don’t judge a book by...
17/12/2025

You’re brilliant at what you do.

But your content?

It’s dull. It’s safe. It’s boring.

They say ‘you don’t judge a book by its cover’ I’m here to say that when it comes to social media you are ABSOLUTELY being judged by your cover. Your social media shop window.

& if it’s giving boring. You’re losing out.

It’s time to put some champagne back into your socials 😜 🥂

Interested in working together in 2026?

I offer social media management and strategy days.

DM me to book a meeting to discuss how we can work together ✨

There’s no one thing…there’s a lot of things ⬇️ A mum doing her best A business owner who is still learning. A woman who...
11/12/2025

There’s no one thing…there’s a lot of things ⬇️

A mum doing her best
A business owner who is still learning.
A woman who believes you can build a life you’re proud of without pretending to be someone else.

And that makes me who I am 👀

Tell me one thing about you

Stop hiding behind safe content. Stop worrying about ‘turning people off’ that would never have worked with you anyway. ...
10/12/2025

Stop hiding behind safe content.

Stop worrying about ‘turning people off’ that would never have worked with you anyway.

Show your beliefs. Your process. Your energy.

THAT is what creates connection.

Just be consistent.That’s the advice everyone gives.And you ARE consistent. You post 3 times a week. You show up. You do...
09/12/2025

Just be consistent.

That’s the advice everyone gives.

And you ARE consistent. You post 3 times a week. You show up. You do the thing.

But it’s boring.

Your messaging gets lost in the noisy world of social media.

Need help laying your foundations so your consistency actually works? That’s what The Strategy Smith is for. We spend a day getting crystal clear on who you are, who you’re for, and what to say.

Interested? Head over to my website for more info 🤝

Your sales funnel is a sieve. I said it. You’re pouring time and energy into posting content but it’s slipping through t...
08/12/2025

Your sales funnel is a sieve.

I said it.

You’re pouring time and energy into posting content but it’s slipping through the holes.

Because you’re not looking at your social media as a whole.

You’re not getting the balance of awareness, trust, sales content right.

Which means your content funnel is non existent.

No wonder you’re fed up with socials 🫣

Time to change?

You could work with me in 2026 ✨

Stop waiting. Stop hiding. Stop playing it safe. You’re capable of more. & deep down you know it.
05/12/2025

Stop waiting. Stop hiding. Stop playing it safe.

You’re capable of more.

& deep down you know it.

New here? I’m Lou. And if you’re a service based business owner who’s tired of posting randomly and hoping for the best,...
04/12/2025

New here?

I’m Lou. And if you’re a service based business owner who’s tired of posting randomly and hoping for the best, you’re in the right place.

I’ve been exactly where you are. Figuring out.

Now though? I know who I am, I know who my target audience is, I know how to bring in leads.

& I help people like you so the same.

Here’s my story & how we could work together.

Not ready to work together yet? That’s fine. Stick around.

Don’t ever believe you can’t have both ✨
03/12/2025

Don’t ever believe you can’t have both ✨

Your vague target audience is killing your messaging. Because you’re not making people feel seen, heard, understood. You...
03/12/2025

Your vague target audience is killing your messaging.

Because you’re not making people feel seen, heard, understood.

You’ve labelled ‘women’ as being all the same.
& we are definitely NOT.

You need to get specific.

You need to start creating the content that makes people think ‘Are you in my head?’

Your job isn’t to convince people to buy from you. It’s to connect deeply with the right people.

DM me ‘Diary’ - let’s see how we can work together 💕

Your target audience is wrong 😑 Relate to any of the points on slide 3? This is what happens when you’re not connecting....
02/12/2025

Your target audience is wrong 😑

Relate to any of the points on slide 3? This is what happens when you’re not connecting.

You’re not 💩 at what you do.

You’re just being SO VAGUE with who you’re talking too. Your messaging is confusing and your ideal client is scrolling on by.

Being specific attracts.

So get specific.

& if you still need help…

Work with me 🤝

Address

Market Hill
Calne
SN110BT

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