Aspect

Aspect A new kind of video content agency. Don't get lucky, get smart 🐈‍⬛

We help you make video content that never misses the mark and always leaves audiences wanting more.

11/04/2024

Our creative (who is, ironically a monochrome dresser) has been diving into the vibrant world of colour theory recently 🌈 Exploring how brands use colours in their logos to evoke emotions, create identity, and leave a lasting impression.

Different colours have different psychological effects on our brains. Take green - often used by food brands (hello Wholefoods & Tropicana) to help communicate natural and healthy💚 Bolder, more vibrant colours such as red and orange come across as passionate, exciting and energetic. Just like Coca-Cola, Lego etc. ❤️

And then there’s those that don’t experiment with much colour at all, the fifty shades of grey kinda brands. To name a few: Apple, Mercedes, Nike, WWF, Chanel. All very different industries but all use simple monochrome colours in order to remain timeless, elegant and professional. 🖤

28/03/2024

📒Reference book: Becky, Creative.

Our first reference book of 2024 is brought to you by Becky, one of our talented creatives 🌸

Hi there! At Aspect I focus on all things creative ideation and directing however, I also dabble in the world of graphic design & photography, here is just a taste of some of the work that inspires me on the daily 🎨

1. When is comes to directing, each director has a unique way of working. I find it really useful to read about what gets other writers / directors into their creative flow! Just like the book by where the writers of the BBC hit show go on to explain where they get some of their inspiration and ideas from when they created such a unique, humorous series.

2. Designing and creating logos is also a past time of mine, which keeps my creativity high. I particularly enjoy the work by a female graphic designer who makes VERY aesthetically pleasing designs.

3. And finally, I am trying to become a better photographer and have found my love of all things photography has come back. I have always been inspired by the work of the late Vivian Maier. An American street photographer who always captured the beauty of life on the move.

Thanks for listening!

18/03/2024

As we slowly but surely introduce you to the people here at Aspect, we thought it was about time we introduce you to one of our Founders, Adam! 🕺🏼

Adam likes to camp on the wild side. His training in Drama doth serve him well when it comes to storytelling. Adam built Aspect’s filmmaking foundations. A visionary, award-winning director, he’s always looking for new and interesting ways to cinematically tell stories 📚

01/03/2024

Evelyn may love swimming in the wild, but when it comes to leadership, she knows exactly where she’s heading. Her curiosity and energy flows throughout the agency, encouraging everybody to deliver for our clients and each other. Her mighty fine Victoria Sponge is the icing on the cake 🍰

20/02/2024

Choosing an idea that feels out of your comfort zone may be daunting at first but there’s a reason we remember the unique ads 🧠

Whether it’s a bunch yodelling strangers or a drumming gorilla, once your heart rate has returned to normal, the strategy should be able to make it the easiest choice in the world. Trust us on this one 🐈‍⬛

07/02/2024

We want to be the ones who chose the best creative idea, who made the most effective work, who snatched the campaign of the year. But our brains actually work against us 🧠 Find out how to fight your instincts and pinpoint the best, boldest idea that will have the biggest ROI for your brand. Link in bio 🖇️

05/01/2024

As the new year rolled in, we asked our fellow Aspecter’s what they wanted to leave in 2023 and what they hoped for more of in the coming year!

Here’s a few of the things they came up with... 📆🎉

02/01/2024

The concept of time is subjective and not universally measured by the Gregorian calendar alone. Various cultures follow their meaurements. Here’s a glimpse into the current year according to calendars around the world 🌍

All that calendar chat has us thinking about that task you’ve been putting off such as… 2024’s content plan📅

More info in our bio 💁🏼‍♀️

07/11/2023

Spotted by Aspect👀 Graphic design edition 🎨
3 things that have been shared by us recently.

1️⃣ ‘Simple, effective and pleasing to the eye’ strategist shared this campaign by McDonald’s that oozes clarity🔍(We really want a milkshake now)

2️⃣ One of our Creatives shared this great bit of design work from @ Monzo. ‘I’ve always loved their visual identity, and I think branding themselves as the company with the ‘hot coral card’ is a great way to be up the memorability. Brand codes!

3️⃣ Editor , has been sharing Tinder’s ‘it starts with a swipe campaign’ in her words ‘These campaigns are great! They’re current, stylish and singular and pull out a bit of comedy alongside sleek cinematography’

Comment below what’s been catching your eye lately 👀 👇🏼

24/10/2023

‘With a few new faces around we thought we’d remind you of how we do things here at Aspect

When it comes to making video content that works, luck has nothing to do with it.

So adopt a black cat and crack a mirror on Friday 13th…cos you’re out of luck, and in control.

More info in our bio! 🐈‍⬛

13/10/2023

HAPPY FRIDAY THE 13th aka Aspect Christmas 🎉
Why? Because when it comes to making top video campaigns - you don’t need one iota of luck.

You *do* need a crack team of strategic thinkers and creative video dreamers and makers 👋

So, while we’ve got that covered, kick back and read about some of our favourite superstitions (that we’re contractually a obliged to not adhere to).

04/09/2023

Why should B2C campaigns get to play with all the feels. Here’s all the evidence you need for how B2B can tug on the heartstrings (and why it’s essential) 💗

Full article link in bio 🔗

24/07/2023

We’re back and what better way to end the week than with an introduction to our production team? First up it’s Jo!

Aways on the go, the person in the know, who makes our projects flow... that’s Jo 🏃🏼‍♀️ Her favourite movie is the Wizard of Oz and when she’s not at work, “there’s no place like home”, specifically her own vegetable garden. Oh, and Jo is a self proclaimed grand master at Rock, Paper, Scissors. What are the odds?! 🪨

02/05/2023

Introducing our Creative Director, a vending machine for stand out ideas, It’s Tom!

Tom’s open minded approach to creativity sets the tone at Aspect. A mentor to his talented team, Tom cultivates a positive creative culture, as well as his tomato plants! Nice toms Tom 🍅

28/04/2023

Some BTS from one of our recent shoots, stay tuned for a reveal 👀

Big thank you to for the pics!

19/04/2023

Let’s talk about our feelings 🫣 When it comes to film you’ve gotta hit them in the feels. And we don’t just mean a sob fest. Brands are investing in tools that measure real-time audience emotional response - from the heartbreaking to the hilarious. Why? Because emotional creative has been proven to be twice as profitable as its rational counterpart.

18/04/2023

Introducing our head of strategy, it’s Ceri!

The beautifully animated ‘My Neighbor Totoro’ is Ceri’s favourite movie. But don’t be fooled, when it comes to video strategy, the whimsy is out the window and Ceri’s sharp mind is laser focused. When she’s not building campaign plans or audience profiles she’s serving up whoopass on the volleyball court!

06/04/2023

It’s Spring and that can only mean one thing…it’s awards season! And the recognition keeps coming! 🏆

This time we’ve been recognised by the for our touching film for all about foreign students coming to London. Who said University content all needs to look the same?!

Full vid in our bio 👆🏻🐣

Address

The Old Chapel, 16 Oakfield Road, Clifton
Bristol
BS82AP

Telephone

+441179304613

Website

http://www.aspectfilmandvideo.co.uk/

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Videos

NASA never relied on luck and nor should you 🌚 Like moon landings, killer video content needs a proper plan and a crack team to make magic happen 🪄 That’s where our workshops come in. Find out what all the fuss is about... https://bit.ly/3DNt9r8

Are you reading this post because you were casually scrolling, wondering if you'd ever find the perfect place to: Use your 4+ years of creative experience. Satisfy your appetite to break with the familiar and make imaginative, stand-out video content. Challenge clients to think differently? Great news! We know just the place 🏡 > https://bristolcreativeindustries.com/job/aspect-creative-mid-senior/ Sound good? Please email CV & portfolio to: [email protected]

So you’ve got one hero film 🦸 but you need 20, 50, 100 digital outputs? One size doesn’t fit all, yet so often you can end up trying to make that glossy 16:9 work on TikTok. Spoiler alert…it won’t ⛔️ Don’t be a butcher 🔪 be a tailor 🪡 watch the full episode now > https://www.aspectfilmandvideo.co.uk/pause-for-thought/butcher-vs-tailor

If, as marketeers, we’re all watching the same content 👀 and being inspired by the same things, the natural consequence is a pipeline of content that feels nice, sure, but very similar 👯 How do you avoid that trap? 🎬Watch the full episode to find out. Available now > https://www.aspectfilmandvideo.co.uk/pause-for-thought/stand-out-over-nice

Join us! We're hiring a Camera Assistant 🎥 Are you super helpful and love being on shoot or surrounded by great camera kit? Good news! We’re looking for a proactive, energetic and organised Camera Assistant to join us on a part-time basis. Experience is great, but an enthusiasm to learn and get stuck in is more important. This role is Bristol-based but you need to be willing to travel (and drive a van 🚚) See the full job description > https://www.aspectfilmandvideo.co.uk/pause-for-thought/were-hiring-camera-assistant Feel free to share with anyone who you think would be interested!

We might think that our brand choices are pretty rational 🧠 it's all about price and product features right?! Wrong 🙅🏻‍♀️ Behavioural science and psychology dispels this. Unconscious emotional and instinctive impulses actually drive purchasing decisions. So how can you tap into that? How can you make content that goes beyond rational and appeals to your consumer's emotional needs. 👀 Watch the full new ep now 🐈‍⬛ https://www.aspectfilmandvideo.co.uk/pause-for-thought/bring-on-the-feels #Aspect #VideoContentAgency #DontGetLuckyGetSmart #NoLuckNeeded #VideoContent #CreativeContent #VideoProduction #VideoStrategy #ContentStrategy #Macbeth

Brands that make us feel have more appeal. Embrace the power of emotional storytelling in your video content. 🐈‍⬛ Find out how https://www.aspectfilmandvideo.co.uk/workshops

Nobody likes mixed messages. Video Content wins when it lands a simple, singular message. Follow the cat for more clarity 🐈‍⬛ https://www.aspectfilmandvideo.co.uk/

A couple of golden nuggets to ponder on… 🎥🥇 #Aspect #VideoContentAgency #DontGetLuckyGetSmart #NoLuckNeeded #VideoContent #CreativeContent #VideoProduction #VideoStrategy #ContentStrategy #Macbeth

📣 New Episode Alert 📣 Our latest Pause for Thought explores the common mistakes brands make as they chase likes on their video content 🙅 📺Watch the full episode now: https://www.aspectfilmandvideo.co.uk/pause-for-thought/is-being-liked-really-enough

Say goodbye to ‘better luck next time’, with a new kind of video content agency. Curious? Follow the black cat...www.aspectfilmandvideo.co.uk

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Our Story

Aspect’s heart is in filmmaking – using the power of sight, sound and motion to affect change in audiences. But we don’t stop there… We surround ourselves with talented people from all disciplines. We’ve built an in-house team whose expertise goes beyond content creation and expands our ability to plan, execute and activate content. This holistic approach means we deliver a whole spectrum of outputs – in a way that’s clever, considered and highly effective. We understand the broader strategic needs of our clients and increasingly we find brands enjoy working directly with filmmakers. Bypassing traditional approaches they can tap into the talent that brings stories to life and reach their audiences. When you partner with Aspect you’re working with experts who truly care about what we create and more importantly the results we achieve for brands.