Virtual Lottie

Virtual Lottie Multi-Award Winning | 100+ Brands
🤝 Supporting 6-figure coaches & creative OSPs to scale by outsourcing their Social Media to experts.
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Is Christmas showing you your business can’t run without you? (yet)This time of year your calendar is full of the nice s...
22/12/2025

Is Christmas showing you your business can’t run without you? (yet)

This time of year your calendar is full of the nice stuff like Christmas market visits, drinks with old friends, school shows, late night shopping, all on top of a coaching business that even in a “normal” month has you feeling busy.

But if 2+ years in you’re still worrying that taking an afternoon off for mulled wine and a catch-up will slow your sales… or that saying yes to one extra panto means your 2026 mastermind google doc doesn’t get opened for another week…

that’s a sign your business is relying way too hard on you to keep everything moving.

You should be able to step away for a bit and know your offers are still being talked about, your DMs are still being handled and your “big next thing” isn’t just stuck in your Notes app.

If that’s not your reality right now, check out the carousel, it’s exactly how we helped L stop building her next offer in the gaps of her week and start treating it like the priority it actually is.

19/12/2025

She made ~£5k without replying to a single DM & it’s proof your next launch doesn’t need more screen time to work.

The wild thing is… nothing “miraculous” happened with L’s audience.
She didn’t suddenly blow up on TikTok.
She didn’t spend two weeks glued to her phone.

The biggest difference was that, for once, her launch didn’t rely on her screentime.

Instead of bracing herself for a week of extra Stories, extra questions, extra posts, extra emails ALL after a full day of client work…

L got to do what she loves, prepping the masterclass, looking after her clients, actually resting in the evenings.

The content still went out. The questions still got answered.
and enquiries were qualified and sold to.

But, IMPORTANTLY, she wasn’t the only one holding every moving piece together.

That’s the bit most established founders don’t realise they’re allowed to want launches that still bring in sales… without your nervous system thinking it has to be “on” 24/7 to make it happen.

If you’re planning to launch a new offer, programme, event or mastermind in 2026 and you’d love them to feel more “I’m leading this” and less “I’m babysitting my phone”…

DM me SOCIALS and we can chat about how it’d look like when we support your launch so your screen time stops being the strategy.

18/12/2025

Your consistency isn’t the problem. It’s the price you’re paying for it.

You don’t have to drag yourself to “show up”.
You’re on Stories most days.
You share client wins.
You post, you nurture, you reply to DMs because you know it works.

Being present is in your muscle memory now and that’s exactly why your brand is where it is.

But the way you’re staying consistent? That’s the bit quietly draining you.

Because right now, “being consistent” still looks like:
squeezing content into the gaps of your day, being the one who always remembers to talk about the offer and replying to DMs at 9.30pm because that’s the first spare time you've had today.

That made sense when you were building your business, but with a 2+ year-old coaching brand and premium clients?

Those same habits are why you still feel like even though you’re really proud of how far you’ve come, you thought it’d feel different than this.

DM me SOCIALS and I’ll show you what it looks like to keep your presence and personality front and centre, without your consistency costing you this much brainspace.

You know when you finally sit down to “just quickly get a post out” in between client calls……and 9 minutes later you’re ...
17/12/2025

You know when you finally sit down to “just quickly get a post out” in between client calls…

…and 9 minutes later you’re scrolling through your saved posts, re-thinking the same three hooks and then somehow on your own profile thinking, “Have I said this already??” 🙃

That’s not you running out of ideas, you’ve been doing this long enough to know that’s not true.

What’s actually happening is that you’re asking your already-full founder brain to make a lot of little decisions in a 10-minute window between calls that was meant for making a cuppa.

The founders we work with are not short on ideas. They’re running established businesses, with years’ worth of stories, client wins and opinions.

The friction comes from trying to be CEO, strategist, copywriter and content department… all in the same tiny gap between calls.

So if you’re glaring at the caption box like it’s personally offended you, it’s not that you’re not organised enough…

You’ve simply outgrown the “I’ll just wing it when I get a sec” era.

Save this for the next time you catch yourself trying to do your posts in the gaps of your day.

And if you’re already thinking, “Yeah, I am not doing this dance again in 2026…”

DM me SOCIALS and I’ll send you the details of our social media support.

You can tell your business is “working” from the Stripe notifications…but your brain feels like an overstuffed inbox tha...
12/12/2025

You can tell your business is “working” from the Stripe notifications…

but your brain feels like an overstuffed inbox that never gets to zero.

You wake up already thinking about three things at once:
that client call at 10,
the Reel you didn’t post yesterday,
the person who replied “I’ll think about it” and still hasn’t replied in your DMs.

Your days are this constant switching between roles:
coaching call → answer client Slack message → film a talking head Reel → reply to Instagram comments → write next week’s scripts…
and then you remember you haven’t actually eaten lunch.

Evenings aren’t really evenings either.
You’re on the sofa, half watching Netflix, half replying to DMs because you know those conversations lead to sales.

And yes, you could outsource.

You’ve probably said “I’ll look at getting support once things get quieter” more times than you can count.

But then the next thing comes along, and it feels easier to squeeze a bit more out of yourself than to untangle it all for someone else.

That’s the bit that keeps you stuck.

Not a lack of ideas. Not a lack of demand.

Just the belief that being fully booked means being fully responsible for everything.

Being fully booked doesn’t have to mean being permanently “on call” for every part of the business.

You’re allowed to keep the Stripe notifications and have a brain that isn’t carrying 47 tabs at once.

If you want 2026 to feel calmer, clearer and have the clarity to focus on your resolutions…

DM me SOCIALS and let’s talk about how we can help you have your best year yet.

If you’re ticking most of these, your marketing is clearly working which is amazing… it’s just running on your screen ti...
10/12/2025

If you’re ticking most of these, your marketing is clearly working which is amazing… it’s just running on your screen time instead of a system.

That’s why sales feel tied to whether you showed your face on Stories today, how quickly you replied to that DM, or if you had a spare 15 minutes for a “quick post” between calls.

The goal is to build your brand so enquiries still come in on the days you’re in meetings, on a plane, or actually having a life.

When your content, DMs and strategy aren’t fully dependent on you, sales stop feeling so fragile and you get to be the CEO again, and not being your own social media manager as a side hustle.

If that’s where you’re heading in 2026, you’re already thinking like a leader.

💾 Save this for the next time you find yourself replying to DMs when half watching Netfilx.

09/12/2025

If planning your posts feels like opening the fridge, staring for 5 minutes and still ordering a takeaway… this is for you.

You’ve technically “done the big shop” AKA bookmarked trending audios, saved inspo carousels, 47 ideas in your Notes app and a camera full of B-roll.

But when you finally sit down to post?

None of it feels quite right, you’re tired, so you ask ChatGPT for a caption, whip up a quick Canva graphic and hope for the best.

It’s not that you’re bad at content. You’re just trying to cook a three-course meal with no recipe.

The real problem isn’t motivation or ideas. It’s that you’re choosing audios, hooks and formats before you’ve decided what the goal of the month actually is. That’s the only way to measure success.

Here’s what needs to happen instead:

Pick one main offer you’re selling this month.

List 3–4 problems that offer solves → those become your weekly themes.

For each one, show how your offer can help your ideal clients and tell them the transformations that are possible when working with you→ those become your posts.

Now your content isn’t “what do I feel like posting today?” It’s “which piece of this plan am I sharing today?”

You’ll stop second-guessing every idea, your posts will line up with your offers, and your audience will actually understand how to work with you, instead of just thinking “nice reel” and scrolling on.

So if you’re ready to stop creating content every single day, DM me SOCIALS and let’s talk about how we can help!

You do not have to drag the same “I’ll just do it myself” energy into 2026.If you’re 2+ years into running your coaching...
03/12/2025

You do not have to drag the same “I’ll just do it myself” energy into 2026.

If you’re 2+ years into running your coaching brand, but are still the content department, the VA, the strategist and the ops manager…

this is your sign to make a change for the new year, think of it as an early resolution!

We’ve got 4 ways to work with us before 2026, from fully done for you socials, to pick &mix support, to a plug-in content strategy and classic VA help behind the scenes.

And none of them are random Black Friday bundles we’ve scrambled together… they’re our signature services that we run all year.

For this week only, they all come with some very JUICY bonuses if you join before 6pm Friday.

Spots are limited on each one, so we can stay properly high-touch with our support.

If you swipe through & realise you’re ready for your sales not to depend on your screen time, DM us “SIGNATURE” and we’ll figure out which option fits you, your offers and your goals best. 🖤

28/11/2025

We walked away from a career after investing £38k and years of training… and it’s still the best decision we’ve ever made.

When I left teaching 4 years ago to start what is now Virtual Lottie, the goal was simple… cover my half of the mortgage (about £400 at the time, deffo should’ve fixed for longer 😂).

A few months in, I was fully booked. Then came associates → agency → Luke joined.

Since then, we’ve run the agency together, did the digital nomad thing for a year, and launched a second business 18 months ago (which is now close to hitting six figures for this year!!)

We built the business around our life, not the other way round and although life happens sometime, but mostly that looks like

9am reformer on Mondays.

Friday afternoons work free.

Sales not linked to our screen time.

It wasn’t a leap of faith that got us here, it was many many hours, late nights, coffee and bloody hard work that got us here, but we wouldn’t change a moment of it.

Building a business you are proud of and get to call your own is amazing, especially when you get to choose the parts of your business you actually want to do & light you up.

That’s why we left our teaching jobs, so we could do more of what we loved and less of what we didn’t, and its probably the same for you, right?

Well, our Black Friday offers help you do the same, focus your energy on the bits that light you up while your marketing still moves without you needing to spend an hour a day on it.

DM us “SIGNATURE” today and We’ll send over the details. Remember, these offers expire after today 🖤

Client S signed 3 dream clients in a month… without spending ££££s handing her socials over to an agency.S has been grow...
27/11/2025

Client S signed 3 dream clients in a month… without spending ££££s handing her socials over to an agency.

S has been growing her luxury brand design studio for 9 years, and she is INSANELY talented.

Her clients win awards and are featured in Vogue, Vanity Fair, Forbes. Dreamy.

But behind the scenes? Content had started to feel… off.

She was

Leaning on the same “client win” post over and over

Spending ages tweaking Canva posts

Getting enquiries from people who weren’t quite her ideal client

And the idea of someone else running her socials? Absolutely not. Her Instagram is her voice.

So inside The Content Blueprint, we didn’t touch her voice.
We built the strategy around it.

We mapped:

What her dream clients actually needed to hear

How to talk about her offers in a way that felt natural

A posting plan where every post had one job + clear next step

She still writes every caption. She still creates every graphic.
The difference? The content now quietly moves the right people from “love your work” → “when can we start?”

and after a month or so of following it, 3 dreamy, aligned clients in a month + a genuine love for showing up again.

If you love creating content but hate guessing what to post…

This Black Friday, our signature strategy offer, The Content Blueprint, comes with some very juicy bonuses for service providers who want a clear plan for 2026.

DM me BLUEPRINT and I’ll send you all the details so you can see exactly how this would look for your business. 🖤

Here’s how we made L ~5k sales without her needing to reply to a single DM.Client L was running two thriving brands… and...
26/11/2025

Here’s how we made L ~5k sales without her needing to reply to a single DM.

Client L was running two thriving brands… and two IGs.

We stepped in so she could focus on growth, not trying to get her marketing done in the gaps in her google calendar.

When your content + DMs are handled, you get your brain back for the big moves like leading the brand, shaping offers, and actually taking a break to enjoy the life you’ve build for yourself.

Want your socials to still drive growth without you doing it all in the gaps of your google calendar?

We’ve got some insane bonuses available if you sign up for one of our signature services for this week only. To find out more, DM me the word SIGNATURE and let’s talk.

25/11/2025

Here’s how Nikki stopped doing work that didn’t light her up got her spark back 👇

Before we worked together, our client Nikki (a women’s health coach for high-achieving women) realised that she was putting lots of energy into tasks that weren’t in her zone of genius on top of doing the parts that she loves, like…

• Building a brand new offer to launch next year
• Launching a new membership + yearly event
• Helping her clients to get INSANE results

Things like sales pages and designing her story slides were actually having a huge impact on her output.

Stories are non-negotiable as her warmest audience is there, so she naturally gets lots of leads from them, so she made it work.

She didn’t want to lower the standard, as she’s all about high performance.

But she did want her time, energy and focus back.

That’s where we stepped in with our signature support.

First, we designed a high-converting sales page so her new offer had a home that matched the quality of her work.

Then we took designing her daily story sequences off her plate, turning her scripts into on-brand, ready-to-post frames every day.

and since then, we’ve also designed a second sales page for her new high ticket offer coming next year.

Her content still leads, nurtures and sells every day.
But she’s no longer paying for it with hours in Canva and mental bandwidth.

If you’re listening to Nikki and thinking, “Yep… that’s me with my ” then this is for you!

DM me SIGNATURE and I’ll tell you how you can focus on the parts of your business that actually light you up and we can take care of the rest and what bonuses are included if you sign up before end of day Friday!

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Bournemouth

Opening Hours

Monday 9am - 5:30pm
Tuesday 9am - 5:30pm
Wednesday 9am - 5:30pm
Thursday 9am - 4:30pm
Friday 9am - 5:30pm

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+447305727096

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