Paws On Social

Paws On Social I take the faff out of social media for service based Pet Pros 🙌
(3)

September’s a fresh start for a lot of dog guardians – new routines, new challenges, and a great time to get back into t...
28/08/2025

September’s a fresh start for a lot of dog guardians – new routines, new challenges, and a great time to get back into training.

This list is here to help you show up without overthinking it. 🙂

Some of the best advice I’ve ever been given? 👇Surround yourself with people who see your potential and want you to win....
25/08/2025

Some of the best advice I’ve ever been given? 👇
Surround yourself with people who see your potential and want you to win.

Not the ones who just cheer when it’s easy…
but the ones who hold space for you when it’s messy, overwhelming, or you’re doubting yourself.

The right people will...
• Remind you why you started
• Hold you accountable (in a kind, safe way)
• Celebrate every small win
• Give you the nudge you need when you’re stuck

I’ve learnt that the company you keep can shape how far you go.
And for me, being around people who lift me up isn’t just nice to have... it’s non-negotiable.

Who’s in your corner right now? 💬

One for my R+ peers!Positive doesn’t mean permissive.It means thoughtful. Intentional. Boundaried.It means teaching with...
21/08/2025

One for my R+ peers!

Positive doesn’t mean permissive.
It means thoughtful. Intentional. Boundaried.
It means teaching with clarity, not control.

There’s no shame in being kind.

We recently heard this...“I’d love to join Underdogs Unite, but I can’t afford £60 a month – even if it sounds brilliant...
17/08/2025

We recently heard this...

“I’d love to join Underdogs Unite, but I can’t afford £60 a month – even if it sounds brilliant.”

And yes, £60 a month is a lot when you’re not 100% sure what you’re getting…

But here’s the truth – inside Underdogs Unite, you’ll get the clarity, tools, and support to finally make your marketing work for you. So you start seeing real progress in your business growth and stability.

Right now, you can join for just ÂŁ30 a month for your first 3 months.

Why 3 months? Because real change takes time. I want you to have the chance to build momentum, try things, and see the difference for yourself.

If you show up, take action, and tap into the support that’s waiting for you, I’m confident you’ll be in a much stronger place in 3 months.

Then you get to decide if you want to stay. No contracts, no lock-ins – just marketing support when you need it.

But if you never step inside, you’ll never know what could have changed for you.

Get 50% off your first 3 months 👇

www.underdogsunleashed.co.uk/underdogs-unite

Running a pet business and showing up on social media comes with a few truths that aren’t always easy to hear.... but kn...
12/08/2025

Running a pet business and showing up on social media comes with a few truths that aren’t always easy to hear.... but knowing them can save you a lot of stress.

This isn’t about knocking the platforms or making you feel deflated.
It’s about being realistic so you can make smart choices with your time and energy.

Because yes, social media can help you grow. But it’s just one piece of the puzzle. 🙂

It’s worth thinking about 👇

• How much of your creative energy you want to give to it.
• What’s actually working for you, beyond likes and views.
• Where else you can connect with potential customers who will really value what you do.

Social media will change. Trends will shift. But if you approach it with a clear head, a plan that feels sustainable, and a focus on your bigger business picture... you’ll protect both your results and your sanity.

You’ve got this. 🐾

The underdogs have a special place in my heart. 💛The bull breeds. The banned breeds. The dogs we’re told not to show in ...
04/08/2025

The underdogs have a special place in my heart. 💛

The bull breeds. The banned breeds. The dogs we’re told not to show in marketing – not because they’re misunderstood, but because of real, medical and ethical concerns around how we’ve bred them. (They didn’t ask for that.)

The rescues. The greyhounds. The ones who carry baggage that was never theirs to hold.

Thank you for loving your dog – just as they are.

Most people think showing up on social media is just about keeping the algorithm happy (it is a tiny bit and I'll go int...
31/07/2025

Most people think showing up on social media is just about keeping the algorithm happy (it is a tiny bit and I'll go into that another time)… but what if it’s actually about being a good host?

When someone follows you, it’s like they’ve popped round for a cuppa and a chat.

They’ve said, “I like what you’re about.”

So when you vanish without a trace, it can feel a bit awkward.

Consistency isn’t about posting every day. It’s about your rhythm.

Whether that’s 2 posts a week, 5, or mostly stories with the odd check-in... what matters is being mindful about how you show up.
..and hey..... life will be life-ing sometimes.

When that happens (and it will), your reach might dip a bit… but don’t deep it. That’s just the nature of these platforms.

Keep the kettle warm (or your snack cupboard stocked). Keep showing up in a way that feels good to you.

👉 Swipe through this carousel to rethink what consistency really means.

Need a few easy post ideas to get you through August?This list isn’t about pressure.It’s here to give you a boost when y...
27/07/2025

Need a few easy post ideas to get you through August?

This list isn’t about pressure.

It’s here to give you a boost when your brain’s a bit melted from the sun (or the scroll).

Whether you use all 30 or just pinch a couple – amazing.

You’re showing up, staying visible and keeping things ticking over.

That’s more than enough.

Enjoy your summer 🐾🌞

Dogs aren’t being stubborn...  they’re trying to communicate. 💛Share if you’re with us 🫶
24/07/2025

Dogs aren’t being stubborn... they’re trying to communicate. 💛
Share if you’re with us 🫶

You make thoughtful choices for the dogs you walk — your content should do the same.✨ No fluff. No pressure. Just honest...
20/07/2025

You make thoughtful choices for the dogs you walk — your content should do the same.

✨ No fluff. No pressure. Just honest, dog-first content ideas that reflect your values and make marketing feel doable (and even enjoyable).

👇 Comment UNDERDOGS and I’ll send you the info.

I believe in do no harm – in training, in business, in life. I choose to work with professionals who put kindness, compa...
17/07/2025

I believe in do no harm – in training, in business, in life. I choose to work with professionals who put kindness, compassion, and understanding first. Who's with me? 🩵

Burnt out but still want to show up?Here are 7 low-pressure ways to stay visible without draining your energy.Save this ...
15/07/2025

Burnt out but still want to show up?

Here are 7 low-pressure ways to stay visible without draining your energy.

Save this for the days when content feels like too much.

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