🔥 Our 2025 Showreel is Here! 🎥✨
We’ve been keeping busy… but now’s the time to show you what we’ve been up to recently. From TV documentaries to corporate films, drone footage, and branded content, it’s all about telling stories that matter — and having a bit of craic along the way.
At Subculture, we take pride in pushing boundaries in storytelling. It’s more than just cameras and drones (though we’ve got some of the best gear in the game) — it’s about connecting with people, capturing real moments, and delivering content that sticks with you.
🎥 Have a watch.
💬 If it sparks something, let’s talk.
📧 [email protected]
🌐 www.subculture.media
#SubcultureMedia #Showreel2025 #Storytelling #VideoProduction #FilmingTheFuture #DroneFootage #BrandedContent #NorthernIrelandBusiness
If it’s too windy, don’t fly your drone. Strong winds risk crashes, draining battery, and often shaky unuseable footage — plus, it’s a safety hazard. Know your drone’s wind limits, check the forecast, and prioritise safety at all times. It sounds like common sense, but sometimes, waiting for calmer weather is the smartest move. This happened earlier this week 👇
A big day for Belfast City Hospital!
Great to be out with the team from Flynn again this morning, a company we began working with 7 years ago.
Today, we captured the impressive installation of a brand new BMU (Building Maintenance Unit) at Belfast City Hospital, using a crane that reached over 80 meters high! Our drone and video team documented every stage of the lift and install from unique aerial perspectives. 🎥
For construction companies, showcasing the high level of expertise and precision that goes into each project is essential.
High-quality video and drone footage not only highlights your team’s capabilities but also enhances your brand’s visibility, giving clients and stakeholders the confidence they need in your work.
#DroneServices #VideoProduction #BelfastCityHospital #BMUInstallation #FlynnProjects #ConstructionExcellence #AerialFootage #BehindTheScenes #SubcultureMedia
🎙️ First Podcast in the Books
We’ve just wrapped our first recording of Twelve Rounds, a new podcast produced by Subculture Media in collaboration with Hooked Boxing.
In this debut episode, Jake from @hookedboxingclub shares his personal journey with mental health, OCD, and finding his way into the fitness industry. Interviewed by the amazing Holly Hamilton, the conversation explores how Jake has used sport to improve his mental and physical wellbeing.It’s the start of something meaningful.
Follow @thetwelverounds for more stories about how fitness can help balance a busy life.#SubcultureMedia #TwelveRoundsPodcast #HookedBoxing #MentalHealth #FitnessJourney #Podcasting #BehindTheScenes
Hiked up Cave Hill at dawn for that perfect golden hour shot - only to be surprised by a sudden mist! 🙈🌄✨
The Premiere of 'We are all in this' at Sound of Belfast in QFT
Excited to share our experience with the "We are all in this" project, a collaborative effort led by Kwa Daniels and the Belfast City Council, which culminated in a memorable premiere at this year's Sound of Belfast Festival.
From November 2021 to November 2022, six local musicians - Ferna, Robin Price, Anselm O’Donnell, Cheylene Murphy, Stephen Loughran, and Brigid O’Neill - embarked on a journey with Belfast City Council to explore and express the challenges and experiences of the COVID-19 lockdown. Their collaboration with diverse groups such as Open Arts Choir, ACSONI, Victoria Park Primary School, Hosford Project, ANAKA, and Newington Day Centre, led to the creation of unique and powerful music that resonates with the collective experience of the pandemic.
The highlight of the project was the screening of the documentary at the Sound of Belfast festival, a collaboration with QFT and Belfast Music. This film, which we proudly produced, intimately chronicles the participants' journey, capturing their creative process and emotional responses to the challenges faced during the pandemic.
Hosted by DJ Kwame Daniels, the screening was followed by a Listening Party, marking the launch of the Double CD. This album, featuring songs and remixes curated by James Hamilton, showcases the six powerful songs crafted by the musicians and participants. Each track is a poignant reflection of our shared experiences during the pandemic.
Last night's screening was not just a showcase of remarkable talent but also a celebration of our ability to find healing and connection through music. The opportunity to watch our stories unfold on screen and then discuss them in a friendly, communal environment was incredibly heartening. The involvement of project participants in the screening brought an additional layer of depth and engagement to the event.
A huge congratulations to everyone involved in making this project
Doesn't our marina look stunning as the sun goes down 😍
🚁 Hello from the skies! Well, nearly.
Capturing unique perspectives from breathtaking heights is our speciality at Subculture Media, with our #DroneVideo capabilities. Whether it's for the TV industry, events, tourism, or your own creative project, there's nothing quite like the view from a drone to bring your vision to life. 🌍
With state-of-the-art equipment and an eye for detail, we'll deliver exceptional quality that elevates (pun intended) your project and leaves a lasting impression. Safety, efficiency, and creativity are our top priorities. 📸
So if you're ready to take your visuals to new heights (...I'm on a roll now), let's chat about how we can collaborate on your next project. We're always excited to explore new partnerships and provide the best possible service to our clients. 🤝
Feel free to message us or drop us an email at [email protected] - We look forward to hearing from you!
#DroneVideo #VideoProduction #SubcultureMedia #NewPerspectives #NorthernIreland #Belfast #London #Cardif #Glasgow #Dublin
🎞HOW DO YOU CREATE ENGAGING VIDEO CONTENT? 🎥
From being in the game for over 10 years we know that creating engaging video content requires a mix of creativity, planning, and understanding your audience.
We thought we'd some of our insights on how to create engaging video content that your audience will love!
1, Define your audience: The first step to creating engaging video content is to know your audience. Who are they, what are their interests, and what do they want to see? Once you have a clear understanding of your audience, you can tailor your video content to their preferences.
2, Create a story: Storytelling is an effective way to engage your audience. Create a story that your viewers can relate to and that captures their attention from the start. Make sure your story has a beginning, middle, and end, and that it has a clear message or lesson.
3, Keep it short and sweet: Attention spans are short, and viewers are more likely to watch a video if it's short and to the point. Try to keep your video content under 2-3 minutes if possible.
4, Be authentic: Viewers want to connect with real people, so be yourself and let your personality shine through in your video content. Don't be afraid to show your flaws and be authentic in your delivery.
5, Add music and sound effects: Music and sound effects can add depth and emotion to your video content. Choose music that fits the tone and message of your video, and use sound effects to enhance the visuals.
Video is on fire at the minute 🔥🔥 we are so grateful to be part of such an amazing industry 🙏
If you need help with your video campaign reach out 🙂
☎️ 02891313365
📩[email protected]
Thinking of using video in your marketing strategy this year?
Subculture Media can help.
We assist everyone, from local independent start-up's to established national company's, specialising in brand stories, product-led features, and user experiences.
Learn how a story led approach can help your brand.
Interested? Let’s chat! 📞
#videography #marketingstrategy #brand #media #videomarketing #videostrategy #videoproduction #videoproductioncompany #videoproducer #videoforbusiness
There are many ways to tell a story. One of the tools we use is aerial filming in combination with unique narratives.
Drones are good tools for setting the stage of your story with as epic an image as possible.
#SubCultureMedia #DroneFootage #TakeAWalkOutdoors #TakeAWalkOutdoorsDay #DroneLife
Filming events is a great way of building awareness around your brand, and also plays a fundamental role in attracting new customers.
From capturing the higlights of your event, to creating engaging and sharable post-events assets, our team are creative and flexible to the needs of your events and objectives.
Check out this montage highlighting some of the events we've covered this year! Interested in getting your event filmed? Drop us a message
☎️ 02891313365
📩[email protected]
Showcasing your company's culture to the world. Our mission is to showcase your brand’s culture to the world.
