Visible PR

18/03/2021

The no/low spirits category increased volume sales by +32.7% in 2020 and is the no/low sector expected to grow most rapidly between 2020 and 2024 according to The IWSR

Here’s how we helped our client Lyre’s, the premium producer of non-alcoholic spirits, drive and benefit from this trend, making it the most awarded non-alcoholic spirit globally, with top-tier coverage in consumer and trade media that heroed the products and the business, and established Lyre’s CEO Mark Livings as an innovator within food and drink. Who says moderation isn’t sexy?!

Lyre’sMaking Lyre’s the toast of the UK About the projectLyre's is a premium producer of non-alcoholic spirits, boasting the largest and most diverse portfolio of products within the no and low market globally. The Aussie brand, named after Australia’s Lyre bird - the world’s greatest mimic ...

04/03/2021

As our fabulous client went viral on TikTok, we made sure this phenomenon transcended the platform into mainstream culture… you can read more about how we did it on our website here
https://www.visiblepr.co.uk/work/littlemoons

Little MoonsAs Little Moons went viral on TikTok, we made sure this phenomenon transcended the platform into mainstream culture… About the projectLittle Moons becomes TikTok’s Sweet sensation:Little Moons are delicious mochi dough wrapped balls of indulgent gelato ice cream. They were the UK...

03/03/2021

Love working on stories like this, delivering recognition for our client Posterscope's market-leading innovation and support for its business development, while highlighting 's unique power to reach people wherever they are or might be in the future!

Planning tool aims to give OOH advertisers key information at each stage of government's 'roadmap' for coming out of lockdown.

12/02/2021

Tim Lawrence of our client -uk explains why Share of Search has established itself as a critical measurement tool in Netimperative

‘Googling’ has become second nature – as such search trend data is often used to represent zeitgeist or the mood of the nation. But it’s too often seen as a short-term performance channel rather than a diagnostic tool. Now, ad industry effectiveness heavyweight Les Binet has unveiled 6 years...

12/02/2021

Jan Hovey of our client VIVALDI_ offers some insight into the consultancy's strategy to action plan for the "Not Just Any Other Car" campaign for Dacia UK in BrandChief magazine

Jane Hovey, Director of Communications Strategy, Vivaldi UK on the strategy and activation of their ‘Not every other car’ ad for the launch of the Sandero ‘So we need to make a car ad, one small issue - we haven’t actually got the car!’ This was the challenge we faced in creating an ad for...

28/03/2019

The unstoppable Secret Cinema revealed Casino Royale as its 2019 experience.

PR are thrilled to be working with them on this and generated a whopping 130+ pieces of EARNED coverage across print, broadcast and digital for the announcement.

28/03/2019

What a pleasure it has been to work alongside Ali Hanan CMRS and her team at Creative Equals on the returnship scheme. Such an important initiative and its a joy to read about the positive impact the scheme has had on the participants.

Looking forward to our next chapter.

https://lbbonline.com/news/cv-gaps-are-creativitys-gifts-why-the-ad-industry-needs-to-embrace-returners/

Little Black Book, “CV Gaps Are Creativity’s Gifts”: Why the Ad Industry Needs to Embrace Returners. Ali Hanan of Creative Equals reflects on lessons from the recent scheme with Diageo and the UK government