Going full-house into Festival international du film d'animation d'Annecy, edge seated till the award ceremony! *Sigh*.. we made it to the shortlist this year, and soon we will land a metal. 🤞
WHAT AN EXPERIENCE! The screenings, talks and the friendly chats with random people over drinks and old bridges going back with a cheesy stench and great memories stuck in our hair “cheese/french flag/bridge/beer.”
Annecy, see you soon.
⚡️✨
Good work, good idents, good people.
Eat a damn vegetable today. DRINK ENOUGH WATER. It’s World Health Day, get it together!
📣 IT’S OFFICIAL! The sirens of ANNECY have called out our name. We’re officially selected for “SBA | BEST SELLER” in the Commissioned Films category. 💥🤘⚡️
“LUMINO” • The international light festival that is set to be held in Egypt, is all about redefining boundaries through multidimensional immersive and unforgettable adventures full of light. Now, let’s talk about the visual identity that our team came up with. We drew inspiration from ‘The Creation of Adam’ painting. The U & N in Lumino represent the fingertips, symbolizing human connections, while the sun and moon depict day and night. Our logo isn’t your average typeface; it’s a custom, grid modular format that’s both original and flexible for future designs and animations. But here’s the real kicker: the O isn’t just a letter—it’s a canvas for various icons representing different functions. Imagine these icons shuffling between related symbols and the SUN/STAR, adding an extra touch of magic to the Lumino experience ⚡️
Sup, mortals! Here's some Zeus juice. Witness our oracles in the making 🪄🌟
Give your multitasking mom a call today, remind her that unlike our mollusk friends she only has two arms. Happy Mother’s Day!
Our visual calendar for 2023 ⚡️
Watching the team jump between styles is like witnessing a visual representation of the never-ending struggle to catch the right one.
“THE SLEIGH TRAIL” • The subtle magical effect to be added to the already beautiful frames was quite challenging! The brief was to have a sparkle of Aurora louring the people to a tree throughout the film, yet nothing sci-fi or super embossed. Most of the real magic was the heavy work on the technical side from tracking and keying this journey for a number of people jumping around in a forest with no tracking marks or a locked camera. Then there was the challenge of achieving this another supernatural effect along with heavenly specs inspired by the dandelions and semi-humongous butterflies ⚡️
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Director | Lana Senaoui
Client | L'OCCITANE en Provence
Produced by MYGOSH.co
Executive Producer | @Lamar Hawkins
Director Of Photography | Pierre Mourakesh
Animation by ZANAD
Animation Director | Tariq Ali
Producer | Luna Mahgoob
Storyboard | Merna Karam
Art Direction | Tariq Ali Saif Roshdy Merna Karam
Modeling and Layout | Shadi Hosni
Animation | Shadi Hosni Mrehan Essam
Lights and Render | Islam Fouda Saif Roshdy
Creative Technologist | Yusuf Khaled
VFX and Compositing | Mrehan Essam
Editing | Moe Awad
Colorist | Belal Hibri
Music | @massivemusic
Country | 🇨🇭Switzerland
