Hayrapetyan Business Consulting

Hayrapetyan Business Consulting Digital Marketing Agency

Elevating brands with innovative marketing solutions♟
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Hayrapetyan Business Consulting is a dynamic marketing agency founded during the global pandemic. We specialize in working with forward-thinking brands that thrive on creating innovative and meaningful work, no matter the challenges. Our team of experienced creatives from around the world brings a fun, intuitive, and collaborative approach to every marketing project. If you're looking for a partne

r to help you take your brand to the next level, we would love to hear from you! Reach out to us at [email protected] to discuss your project.

16/09/2024

We at HBC are proud to take care of all the branding and marketing for Hanover's Finest wedding event! 🫶🏻💍🫶🏻💍

From the striking visual identity to thoughtful advertising campaigns and dynamic social media marketing, every detail reflects the essence of this special occasion. Our content creation team has been working hard to make this event unforgettable.

Look forward to two special highlights at Hannover's Finest:

1. A journey of transformation with Trauringhaus Hannover

We are long-term partners of Trauringhaus Hannover and have led its successful rebrand last year. From logo design to website UX/UI, promotional materials to merchandise, HBC was involved every step of the way.

Don't miss the exciting presentation from our Founder Susanna Hayrapetyan and Trauringhaus Hannover Founder Nelli Pogosjan, who will introduce you to the creative process behind this impactful rebranding.

2. HBC booth:

Visit our booth at the Mercedes-Benz showroom and discover our expertise in branding and rebranding.

Learn how we develop compelling communication and marketing strategies and create engaging content for social media, websites, and advertising. Susanna Hayrapetyan will also give a special presentation sharing the inspiring journey of HBC and our role in the visual transformation of various companies.

Stop by, be inspired, and learn more about how HBC can transform your brand too!

You can follow us on Instagram to learn more: https://www.instagram.com/hannovers_finest?igsh=MXY1eTZ4MGZxODg2dA==

HBC x Trauringhaus Hannover Rebranding Journey: Part 1We're thrilled to share the results of our rebranding journey with...
06/06/2024

HBC x Trauringhaus Hannover

Rebranding Journey: Part 1

We're thrilled to share the results of our rebranding journey with Trauringhaus Hannover GmbH.

We spent countless hours working with our incredibly talented graphic designer, Tatev Arshakyan, perfecting everything from the wordmark to icons and the design of the print materials.🎨

It all started when we got a call from Nelly Poghosyan, the Founder. She had heard about our work through another client we had rebranded for, which really goes to show how powerful word-of-mouth can be in our field.😎

She told us that they had tried to rebrand several times before, but hadn't found the right fit with other agencies. But Nelly's clarity about their goals and her strategic plan for the rebrand made this an exciting challenge instead of a cautionary tale. We collaborated closely with the company's founders, who brought a clear and compelling vision to the table. Check out Nelly's feedback in the carousel below! 👇

Our approach was thorough and methodical. We began with an in-depth survey to really understand their needs, followed by numerous discussions, phone calls, and mood board sessions to visualize the brand's new direction. We also held extensive customer feedback sessions to ensure we captured the essence of the brand, its narrative, and its unique selling proposition.

After six months, we successfully launched a refreshed visual identity, a new website, and completely overhauled print materials and merchandise - all embodying the new brand identity.

We're excited for you to see the transformation and to continue this journey with us. Part 2, 3 and 4 of this transformation coming 💥 🎉

ScaleUp x HBCLast year, Hayrapetyan Business Consulting joined forces with takeoff inbound marketing agentur and PRLab H...
12/03/2024

ScaleUp x HBC

Last year, Hayrapetyan Business Consulting joined forces with takeoff inbound marketing agentur and PRLab Hub to bring the 'ScaleUp' conference to life.

We each played a pivotal role in the event's creation. HBC was entrusted with the task of , and today, we're excited to unveil the branding details and the behind-the-scenes efforts that brought this project to life.

Our touch? A meticulously crafted visual identity that speaks volumes:


Why ' '? It's more than a name; it's our promise. It embodies our core mission: to catapult businesses to new heights, furnishing attendees with actionable marketing insights for monumental growth. 🌱💼


Notice the elevated 'U'? That's our nod to your impending ascent—subtle, yet profoundly symbolic.

& Marketing Collaterals
From the cohesive design aesthetics to the tangible elements attendees engage with (think: branded notebooks to immersive website UI), every detail was engineered to inspire and facilitate growth.

and Materials

At HBC, we love branding events, conferences, product launch parties, rebranding announcements.

And while we're buzzing with excitement over an October 2024 event that's shaping up to be our most ambitious project yet, details are under wraps—for now. Stay tuned, the revelation will be worth the wait.

Ready to roll the dice on brand transformation? Let's embark on this journey together: [email protected] 🎲✉️

HBC x Munich VenturesOur graphic, UX and UI designers worked their magic on Munich Ventures, creating a new and fresh br...
22/01/2024

HBC x Munich Ventures

Our graphic, UX and UI designers worked their magic on Munich Ventures, creating a new and fresh brand appearance.

From giving their logo a modern twist, determining the tone of voice to redesigning their website, every aspect reflects our commitment to excellence.

Our team's objective in this endeavour was to develop a brand identity that mirrors their commitment to crafting superior Minimum Viable Products (MVPs) and meticulously sourcing, hiring, and assembling elite technology teams. It was crucial for their brand narrative to emphasize their evolution into the Managed Tech Teams model, focusing on constructing and comprehensively managing bespoke technology teams tailored to specific needs.

Proud to be part of of this remarkable rebranding story and can't wait to see the impact that Munich Ventures has on the German start-up ecosystem and beyond!🚀✨

At Hayrapetyan Business Consulting , we're not just marketers; we're architects of meaningful change.

Ready to reimagine your brand?

Let's chat: [email protected]

P.S. Keep an eye out for an article soon on this rebrand story and what it's all about!

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