19/01/2021
How can a well known, iconic brand do better? Why not by adressing an additional target group? Haribo's slogan presents its brand as one for children and grown ups, but where are the ones inbetween, the youngster of today, the Millenials and the Gen Z. In our new spec commercial we wanted to pitch one of Haribo's classic candies in a contemporary design and fun way. Our Creative Director Tim Weimann created this commercial with his animation team at DFIGN.
Music was kindly provided by our friends at Studio Funk, Düsseldorf.