MELONAD, Limassol (2025)

15/11/2023

In a significant advancement for artificial intelligence, OpenAI has unveiled GPT-4 Turbo, packed with exciting features that promise to redefine daily interactions with AI. This latest model marks a turning point in how we utilise ChatGPT, making it a more integral part of both personal and professional realms.

Read More: https://melonad.io/blog/4-key-updates-in-gpt-4-turbo-openais-newest-model/

08/08/2023

Photoshop is keeping pace with trends and just three months ago released a beta version of Photoshop with Generative Fill.

In this article, I will tell you how generative fill helps in creating various creatives based on real examples.

You can read more about Generative Fill on the official Adobe website at the link below:

https://www.adobe.com/cy_en/products/photoshop/generative-fill.html

You can test Photoshop Beta in trial-mode, however, you will need to purchase a Photoshop subscription from the Creative Cloud package to continue using it.

You can also test the functionality for free using Adobe Firefly at the link below:

https://www.adobe.com/sensei/generative-ai/firefly.html

Adobe Firefly is a new online creative generative AI service launched by Adobe in March 2023, and subsequently, some of its online features were added to the Beta version of Photoshop.

⚡ Read More: https://melonad.io/blog/photoshop-ai-generative-fill-example-uses/

18/06/2023

At WWDC yesterday, Apple unveiled its long-awaited mixed reality glasses, which consumers have been anticipating for years.

“One More Thing”- this phrase has already become an idiom. Indeed, this year Apple was able to surprise the whole world with its innovation, which consists of over 5,000 patented technologies.

Has people’s view of the future flipped? I definitely think so. In the very first minutes of the Apple Vision Pro presentation, I wanted to buy them, but after the price was announced, this desire decreased a bit. USD $3,499… However, let’s get back to what we get for this money.

Read More: https://melonad.io/blog/the-apple-vision-pro-headset/

30/05/2023

Creating e-mail subject lines that will make a reader take notice is a top priority when it comes to meeting your marketing objectives. There are certain do’s and don’ts when it comes to subject lines that should always be followed if you want to create quality content that people are happy to read.

✔ Make it brief. When composing subject lines, conciseness is your friend. They should be short, but they should also clearly show the e-mail’s value. Since more and more people open e-mails on mobile devices, they should be intrigued enough by the subject line to want to read further.

✔ Get to the point. People are busy – they want incoming information to be precise and understandable, and if they have to spend a lot of time trying to figure out what you mean, they will be unlikely to take an interest.

✔ Keep it relevant. Being clever and unique will definitely score you kudos with your subscribers, but don’t go overboard – if your content doesn’t match the subject, your originality won’t mean much.

✔ Personalise and conquer. Everyone likes to feel special – if a subscriber receives a personalized e-mail, they will automatically feel more trust towards your brand. It shows that you have done your research, and that you are interested in your consumer’s wants and needs.

✔ Avoid spammy tactics. According to statistics, a person receives, on average, 20 spam e-mails a day, and consumers have become very adept filtering their mail. So, unless you want your to end up in your subscribers’ junk folder, don’t capitalize everything or use spam-triggering words.

30/05/2023

Digital brochures are an electronic adaptation of conventional print brochures that can serve the purpose of promoting brand recognition, as well as displaying products and services.

Interactive digital brochures offer numerous advantages over traditional print brochures. Below are some of the benefits:

➊ Digital brochures can be updated at any time, unlike printed brochures which are static once they are printed. This means that the latest information can be added, such as new product lines or updated financial figures.

➋ Digital brochures are more efficient to distribute than printed brochures. They can be easily shared through email or links on a website, which saves the time and expense of printing, collating, mail-merging, and physical posting.

➌ Digital brochures offer numerous additional features that are not possible with printed brochures, such as animations, videos, contact forms, and measurement tools. These features enhance the brochure’s interactivity and engagement with readers.

➍ Digital brochures can be viewed on desktop and mobile devices, making them more accessible to a wider audience.

Bring your latest print to life with an interactive digital brochure.
Call MELONAD today on +357 25 222 754 or at [email protected]

30/05/2023

Behind every successful company there stands a great brand. Branding is the cornerstone of making your company flourish – it directly influences consumers’ views of your product, and shows that you have a clear purpose and are planning to stay in business for the long haul.

Our team of digital experts at MELONAD are here to guide you through building a strong and vibrant brand that promotes your services in the best possible light, and helps you connect with your target audience.

So what is a Brand?

Your brand is what makes your company unique. Your brand is what distinguishes your business among a sea of other similar businesses in the industry. Your brand is your company’s personality; it is one of the essential components that make you stand tall, stand out, stand in front of everyone else.

Your brand is more than just a logo – it is a unique mission statement; it is your vision and your values; it is your slogans, your colours, and your designs. All these elements bind together into an identity that sets you apart from your competitors, provides consumers with a clear understanding of what your company sells, and helps you make new customer relationships on a daily basis.

All ideas are not equal – separate yourself from the competition and bring forward a one-of-a-kind experience that will be impossible to say no to.

Here is our list of effective steps you can use when creating a strategic plan on how to build your brand:

➊ Research your target audience and investigate your competitors;

➋ Define your mission statement (Slogan) and your purpose;

➌ Implement a brand personality (Persona) and storytelling (Focus);

➍ Define your goals and set out objectives;

➎ Build your identity (Name, Logo);

➏ Integrate your brand across all areas of your business.

Need extra assistance with the above steps? Contact our team of experts at MELONAD and receive a free consultation - we can't wait to hear about your ideas.

30/05/2023

In this article, we are talking about the most useful top 10 websites for Graphic Designers.These resources can help you explore creative horizons, stay updated with the latest trends, and connect with the global design community.

1) ls.graphics – Free and premium mockups, UI/UX tools, scene creators for busy designers.

Link: https://www.ls.graphics/

2) Behance – Behance is the world’s largest creative network for showcasing and discovering creative work.

Link: https://www.behance.net/

3) Pebblely – AI-powered background generator

Link: https://pebblely.com/

4) Namelix – Namelix uses artificial intelligence to create a short, brandable business name.

Link: https://namelix.com

5) Adobe Firefly – Firefly is the new family of creative generative AI models coming to Adobe products, focusing initially on image and text effect generation.

Link: https://www.adobe.com/sensei/generative-ai/firefly.html

6) Figma – Figma is the first professional-grade online tool created specifically for interface design.

Link: https://www.figma.com/

7) Compressor.io – Optimize and compress JPEG, PNG, SVG, GIF and WEBP images online

Link: https://compressor.io/

8) Unsplash – Beautiful, free images and photos that you can download and use for any project

Link: https://unsplash.com/

9) Flaticon – Download Free Vector Icons and Stickers for your projects.

Link: https://www.flaticon.com/

10) Coolors – The super fast colour schemes generator

Link: https://coolors.co

30/05/2023

Effectively running a business online is not an easy task, and launching your website is only the first step. If you don’t want sales to drop, you need to constantly adjust and improve your marketing and online presence in order to gain customers and keep up with competition.

Search Engine Optimization, or seo, is the first place to start if you want to enhance your online sales and take your business to the next level.

✔ More Visitors to Your Site

When selling products or services online, visibility is key. The algorithm is very simple – the more people visit your website, the more likely you are to make a sale. Getting your website noticed online should be one of the top priorities.

People are busy; when find what they are looking for in the first few results, they are unlikely to dig any further – page two of a Google search might as well be in Antarctica for the amount of traffic it gets. If you want more sales, your website has to take the prime spots in search engine results.

✔ Helps Customers to Learn

Quality content is at the top of the list of an effective SEO strategy. Not only will it increase visits to your website, it will allow your customers to learn more about your product. Customers will be much more likely to make a purchase when they are provided with clear and informative data that is concise and to the point; be informative, but don’t waffle on – too much text can do more harm than good.

✔ You Create Trust

Would you instantly buy something from a new business online without doing your due diligence? Neither would your potential customers. The internet, unfortunately, is rife with scams, false information, and businesses that have no idea what they are doing.

You need to build trust, to show customers that they can rely on you to provide them with what they need – and an SEO strategy is just the thing to help. People trust Google’s recommendations, and if your business is in the top search results, they will automatically put more trust in you too.

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