A Canadian media planning and media buying agency located in Toronto. M&K was launched in 2001 by Julie McIlroy and Julie King.
M&K Media, a Canadian media planning and media buying agency, is located in Toronto. M&K was launched in 2001 by Julie McIlroy and Julie King with the belief that media planning and media buying are best approached as an art and a science – insight, experience, data and metrics with an overarching passion for media creativity. Our experience shows in how we design your campaign across multiple cha
nnels, negotiate the best ad rates and placement, and choose where/when to innovate. We are constantly learning and experimenting with new technologies to improve the range of campaign channels we can offer you with knowledge and confidence.
Fransi is a great lady who really helped M&K Media in the early days as she has helped many others. It's our time to help her. Get well Fransi xoxo
In 2020 I was diagnosed with Stage 4 cancer. Hormone-positive, HER2-negat… Fransi Weinstein needs your support for I need your help paying for my cancer care
Happy International Women's Day! M&K Media is extremely proud to be surrounded by a wonderful group of women today and every day.
See the link below for Jill McDonald's thoughts and reflections on Women's History Month!
As a Canadian 100% female owned and lead agency, M&K Media understands the importance of supporting women every day, not only on International Women’s Day.
Thank you to and The Local Collective for the amazing partnership and trust for this most recent campaign as featured in Strategy magazine!
M&K is proud to have contributed to the campaign by driving awareness & connections targeting Toronto’s west end community and residents.
Honoring the memory of Bombardier Joe McIlroy of the Royal Artillery. Lest we forget.
By Sam McJannet, Digital Coordinator M&K Media Published Sept 30th, 2022 Do you ever find yourself missing the days before filters, FaceTune, and fake online personas? Well, those days might not be *completely* over. If you've been around any Gen Zs within the last month, you've probably heard of the new Social Media App "BeReal". Although the app launched in 2020, it didn’t start to garner significant recognition until 2022....
By Sam McJannet, Digital Coordinator M&K Media Published Sept 30th, 2022 Do you ever find yourself missing the days before filters, FaceTune, and fake online personas? Well, those days might not be *completely* over. If you’ve been around any Gen Zs within the last month, you’ve probably
Once again M&K is proud to partner with Raising The Roof in placing their media buy for their summer fund raising campaign. This stunning board was donated by Thank You Monique Downes!
Thoughts on celebrating and promoting women in business. By Julie McIlroy, Partner M&K Media I am honored to be the co-owner along with Julie King of our female led media buying company M&K Media in Toronto, Canada. We just recently celebrated our twentieth anniversary which is a testament to our amazing staff and fabulous clients. We have embraced all media professionals regardless of gender, race, religion and disabilities in our twenty-year history and with my perspective of many years in this industry I am often asked about how we should support women....
https://www.mkmedia.biz/2022/03/08/international-womans-day-2022/
Thoughts on celebrating and promoting women in business. I am honored to be the co-owner along with Julie King of our female led media buying company M&K Media in Toronto, Canada. We just recently celebrated our twentieth anniversary which is a testament to our amazing staff and fabulous clients. We...
International Woman's Day 2022
Thoughts on celebrating and promoting women in business.
By Julie McIlroy, Partner M&K Media
I am honored to be the co-owner along with Julie King of our female led media buying company M&K Media in Toronto, Canada. We just recently celebrated our twentieth anniversary which is a testament to our amazing staff and fabulous clients. We have embraced all media professionals regardless of gender, race, religion and disabilities in our twenty year history but with my perspective of many years in this industry I am often asked about how we should support women.
The following is by no means comprehensive but is a distillation of the best and easiest advise I can give give to women professionals seeking to contribute to our collective success.
Firstly, women need to understand and embrace the fact that it is our collective responsibility to support, promote, and celebrate women in the workplace. To that end we must mentor our current, past and future employees as well as our clients, marcom partners and yes even our competitors. There is no clear roadmap to success and every high profile promotion of a woman into a senior role benefits us all collectively. So make sure you offer up congratulations and best wishes on social and trade media for staff member and industry colleague accomplishments. Publicize your hires, promotions and wins. Write references and endorsements. Take meetings with students and new Canadians looking for advice on how to get into the business. Open doors where you can. Network with other women and especially other female led companies. Make “You Go Girl” your favourite encouragement.
Secondly, women led businesses must demonstrate to their employees and their industries as a whole that we can be successful on our own terms. This means that we can have successful careers and achieve a balanced, healthy, and happy life at the same time. Implementing work/life balance policies within the workplace that stress career development along with promoting quality family life and good health practices is key. When women know they are supported the sky is the limit!
Nothing detailed above is hard to do. It is in your power to help women succeed everyday. Start now by simply celebrating a woman's achievement today.
By Jill McDonald - Associate Partner M&K Media The main thing we have learned over the past 21 months is the importance of nimbleness and agility. Our world will continue to be in flux as we wrestle with the realities of the pandemic and we will have to respond accordingly, be it participating in the opening-up jubilation or commiserating with the continued fear and frustration with variant caseload setbacks and ongoing lockdowns....
https://www.mkmedia.biz/2021/12/10/looking-at-the-year-ahead-our-outlook-is-dynamic-agile-and-filled-with-complexities-that-will-need-to-be-carefully-managed-by-media-agencies-advertising-and-marketing-disciplines/
By Jill McDonald – Associate Partner M&K Media The main thing we have learned over the past 21 months is the importance of nimbleness and agility. Our world will continue to be in flux as we wrestle with the realities of the pandemic and we will
Here we are again – another year of virtual Upfronts. Although we were deprived of the beloved flashy presentations and open bar, the networks delivered entertaining and informative presentations. And let’s be real – it gives us an excuse to indulge in that extra cocktail (shrimp or alcoholic) during the 2022 Upfronts. Several themes appeared across all Upfronts: New digital products, with an emphasis on advanced technology & data…...
https://www.mkmedia.biz/2021/06/29/zooming-through-the-upfronts/
Here we are again – another year of virtual Upfronts. Although we were deprived of the beloved flashy presentations and open bar, the networks delivered entertaining and informative presentations. And let’s be real – it gives us an excuse to indulge in that extra cocktail (shrimp or
688 Richmond Street West, Suite 401
Toronto, ON
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