Branding & Buzzing

Branding & Buzzing WE’RE FOOD PEOPLE WITH A PASSION FOR MARKETING. We understand the business and how it works. It’s why top names in the industry want to work with us.
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🇨🇦🇺🇸 From maple syrup to stars & stripes! We are food & beverage experts. META certified & the go-to Influencer Marketing agency for consumer & foodservice brands.

Chill in the air, not our usual summer day. Feels more like a soup-erb excuse to get cozy.    📸
08/21/2024

Chill in the air, not our usual summer day.

Feels more like a soup-erb excuse to get cozy.

📸

Fizz, sip, repeat! 🍾💥 It’s National Spritz Day, and we’re raising our glasses to the fizziest, most fun drink around. Wh...
08/01/2024

Fizz, sip, repeat!

🍾💥 It’s National Spritz Day, and we’re raising our glasses to the fizziest, most fun drink around.

Whether you’re team Aperol or love to mix it up, today’s all about that spritz life.



"

It's official 📣Chef Matt Basile from Alchemy Grills will host his first FLAME TO TABLE dinner in PEC at Sand and Pearl O...
07/24/2024

It's official 📣

Chef Matt Basile from Alchemy Grills will host his first FLAME TO TABLE dinner in PEC at Sand and Pearl Oyster Bar on August 11th.

4 courses paired with wines from Traynor Family Vineyard
& cheersamericanspirits

BUY TICKETS HERE https://www.sandandpearloysterbar.com/events

Looking for something to do on Bourbon Day? We got you. DM us to get on the list.
05/27/2024

Looking for something to do on Bourbon Day? We got you. DM us to get on the list.

Since it's PI Day let's settle this debate.
03/14/2024

Since it's PI Day let's settle this debate.

Pizza, the universal comfort food, has been captivating taste buds worldwide for centuries. Its versatile nature allows for countless variations, but one topping stands out among the rest, sparking debates and heated discussions: pineapple. Loved by some and reviled by others, pineapple pizza has ca...

🎉NEW CLIENT ALERTYour next seasonal rental.  Ownership is also an option.
03/07/2024

🎉NEW CLIENT ALERT

Your next seasonal rental.
Ownership is also an option.

Brands that prioritize consistent brand messaging and increased visibility with longer, more frequent exposure are emerg...
03/07/2024

Brands that prioritize consistent brand messaging and increased visibility with longer, more frequent exposure are emerging as industry leaders.

Brands that prioritize consistent brand messaging and increased visibility with longer, more frequent exposure are emerging as industry leaders. This approach ensures that the brand’s message resonates authentically and seamlessly integrates into its natural narrative. Research indicates that 29 p...

"Macro vs. Micro Influencers: Understanding the Difference and Our Proven Track Record with Both. Learn More!"
03/01/2024

"Macro vs. Micro Influencers: Understanding the Difference and Our Proven Track Record with Both. Learn More!"

In the ever-evolving world of digital marketing, one trend continues to gain momentum: the rise of micro-influencers. These social media personalities, with follower counts ranging from 1500 to 10,000 in Canada, are redefining the way brands connect with their target audiences. And when it comes...

"Unlocking the Future: 5 Influencer Marketing Trends for 2024 - Your Essential Guide"
03/01/2024

"Unlocking the Future: 5 Influencer Marketing Trends for 2024 - Your Essential Guide"



  As pioneers in the field of influencer marketing, our agency has been at the forefront of this transformative industry since 2011. Back then, influencers were fondly referred to as “Tweeters” or “bloggers,” reflecting the nascent stages of what has now evolved into a dynamic...

With Insights from 500+ Influencer Campaigns, Discover What We've Learned.
03/01/2024

With Insights from 500+ Influencer Campaigns, Discover What We've Learned.

Brands that prioritize consistent brand messaging and increased visibility with longer, more frequent exposure are emerging as industry leaders. This approach ensures that the brand’s message resonates authentically and seamlessly integrates into its natural narrative. Research indicates that 29 p...

Before Shifting Content Creation to an Agency, Understand This First!
02/22/2024

Before Shifting Content Creation to an Agency, Understand This First!

Are you in search of a content creator to amplify your brand’s digital presence? At our marketing agency, we understand the importance of finding the right talent to drive your content strategy forward. Whether you’re looking to launch a new campaign, revamp your social media...

Looking to hire a marketing agency? Ask these questions.
02/22/2024

Looking to hire a marketing agency? Ask these questions.

Are you considering hiring a marketing agency to boost your business’s visibility and reach? Collaborating with the right agency can be a game-changer for your brand, but it’s crucial to ask the right questions before making a commitment. Here are six essential questions to ask...

Will ASMR still be a part of your marketing plan in 2024?
12/15/2023

Will ASMR still be a part of your marketing plan in 2024?

History of Sound in film Audio was first used in film in the late 1920s with the introduction of synchronized sound for movies, a technology known as “talkies.” The first feature-length film with synchronized sound was “The Jazz Singer,” released in 1927. The addition of...

Facebook and Instagram provide a variety of CTA buttons for your ads. These buttons not only draw attention but also enc...
11/23/2023

Facebook and Instagram provide a variety of CTA buttons for your ads. These buttons not only draw attention but also encourage user engagement.

By following these tips, you can enhance the effectiveness of your creative ads without the need for expensive equipment or excessive time investment.

Stay in the loop with the latest Instagram updates! Check out three cool features on Instagram Reels that food marketers...
11/22/2023

Stay in the loop with the latest Instagram updates! Check out three cool features on Instagram Reels that food marketers and restaurants can start using right away.

Stay in the loop with the latest Instagram updates! Check out three cool features on Instagram Reels that food marketers and restaurants can start using right away.

Canada’s vibrant food scene is ripe for aspiring influencers to make their mark. Here is how we do it.
11/18/2023

Canada’s vibrant food scene is ripe for aspiring influencers to make their mark. Here is how we do it.

10 Steps to Becoming a Foodie Influencer in Canada   In today’s digital age, where social media platforms provide a powerful stage for personal branding, becoming a foodie influencer offers an exciting way to share your culinary passion and expertise. From exploring diverse cuisines to...

Casting for the last-minute holiday season programs AND the health & wellness 2024
11/17/2023

Casting for the last-minute holiday season programs AND the health & wellness 2024

Are you a creative with a passion for storytelling and a knack for crafting captivating content? If so, we have an exciting opportunity for you to join forces with several of our clients’ brands. We’re on the lookout for talented content creators who can work...

"Media responsibility” has emerged as a critical focus for food businesses and brands in Canada. Here is how we break it...
11/17/2023

"Media responsibility” has emerged as a critical focus for food businesses and brands in Canada. Here is how we break it down

In recent years, “media responsibility” has emerged as a critical focus for food businesses and brands in Canada. This concept intertwines with essential topics such as safety and expression, diversity, equity and inclusion, privacy, transparency, sustainability, and responsible business practic...

Maximize Your Impact: Choose Experience in Influencer Marketing! 🌟 Success is Our Specialty.
11/17/2023

Maximize Your Impact: Choose Experience in Influencer Marketing! 🌟 Success is Our Specialty.

we've reached a significant milestone - completing our 500th influencer marketing campaign! It's been an incredible journey, and we're excited to share our success story with you. In today's digital landscape, influencer marketing has evolved from an optional tactic to an essential strategy, thanks....

Tips for selling more at your bar this holiday season.
11/16/2023

Tips for selling more at your bar this holiday season.

The holiday season is fast approaching, and as a bar owner or manager, you’re likely gearing up for the busiest time of the year. However, challenges such as staff shortages, the need to turn tables quickly, and the addition of new staff can make this...

Agency milestone!
11/15/2023

Agency milestone!

we've reached a significant milestone - completing our 500th influencer marketing campaign! It's been an incredible journey, and we're excited to share our success story with you. In today's digital landscape, influencer marketing has evolved from an optional tactic to an essential strategy, thanks....

Summarizing the latest Hootsuite report.
11/15/2023

Summarizing the latest Hootsuite report.

We recently delved into the insights provided by Hootsuite’s new digital report, and we’re excited to share the distilled highlights with you. As we navigate the ever-evolving landscape of social media, it’s clear that 2024 is all about embracing AI, strategically choosing social platforms, an...

"Our team is across the country. ✈️When we can we connect IRL." Marian Staresinic (Montreal)
09/16/2023

"Our team is across the country. ✈️
When we can we connect IRL." Marian Staresinic (Montreal)

03/09/2023

Are you heading to the Restaurants Canada show this year?

Big shout out!
02/17/2023

Big shout out!

750 mL bottle

02/17/2023

750 mL bottle

Happy Friday everyone!
02/17/2023

Happy Friday everyone!

Subscribe NOW to The Tonight Show Starring Jimmy Fallon: http://bit.ly/1nwT1aNWatch The Tonight Show Starring Jimmy Fallon Weeknights 11:35/10:35cGet more Ji...

According to The Business of Apps Reels engagement rates were 35% higher than other content types, followed by carousels...
02/16/2023

According to The Business of Apps Reels engagement rates were 35% higher than other content types, followed by carousels, video and images.

Instagram Reels is the tool of today to help restaurants update their marketing strategy and reach new customers. Here is our step-by-step blog from our experience to get you started. Showcase Your Food: Use Instagram Reels to showcase your restaurant’s most popular dishes by making...

The sound of success. Adding Audio to your social media
02/14/2023

The sound of success. Adding Audio to your social media

History of Sound Audio was first used in film in the late 1920s with the introduction of synchronized sound for movies, a technology known as “talkies.” The first feature-length film with synchronized sound was “The Jazz Singer,” released in 1927. The addition of sound revolutionized...

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Put your brand in the hands and mouths of the people who can make it popular. We’ll bring them to your table, feed them your story and get them to serve it up.

Telling stories about food since 2011

We started Branding & Buzzing with a belief that social media would change eating, cooking and dining out. We were right. Today, when North America’s best food and bev brands want to own a moment, spread the word or launch a product, they knock on our door. These days, we greet them with a smile and a Jarritos.

Our strength has always been our reach. We worked in the food space for years, and our peers at the time are now the country’s top chefs, mixologists and restauranteurs. We use our clients’ products to make their menus better. They use their menus to showcase our clients’ products, and we all eat very well.

Our clients are some of the most well-known names in food and foodservice. You’ve heard of them because that’s our job. And we do it well. Let’s talk about what we can do for you.

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