Ethical Digital

02/26/2025

Research into how social media impacts teens—mental health, sleep, grades, productivity, and more—is constantly evolving. But how can parents help?

This guide breaks down what we know so far and offers practical, research-backed tips on:
✔️ Keeping teens safe online
✔️ Protecting their mental health despite social media

Give this blog a read for expert advice and actionable steps to ensure a healthier digital experience for your teen.

How does social media impact teens? Get into the research surrounding how gender affects teens' experience online, along with the long-term effects of social media use. Finally, dive into tips for how teens can use social media healthily without negatively impacting their mental health.

02/25/2025

KatrinaGerman.com (our illustrious CEO) has a new website!

Go check it out if:
👉 You're searching for a keynote speaker, panellist, interviewee, or person to lead your workshop
👉 You need a tech expert to comment on your story
👉 You're interested in supporting her Forbes Books journey

Explore it today!

Katrina is an award-winning entrepreneur, speaker and mentor specializing in communications, technology and digital strategy. During these uncertain times, let me show you the best tech programs to save time, reach your clients and help you make more money.

02/21/2025

Let's make the Internet good for humans!

The online world should be a tool for learning, sharing, growing, and connecting. Instead, users have to navigate misinformation, cyberattacks, addiction and more.

We believe the Internet can be a largely positive space! Instead of letting fear drive you away, arm yourself with tools to stay safe while pushing for positivity online.

Read our latest blog, celebrating , that covers 8 basics of Internet safety: https://www.ethicaldigital.ca/blog/how-to-stay-safe-on-the-internet.

02/20/2025

we offer a membership program valued at $720/year—but right now, it's FREE to join!

As a member, you’ll gain access to:
✅ A LinkedIn community – Join communications professionals from across North America to discuss ethical issues, share resources, and build partnerships.
✅ Exclusive training & resources – Get ongoing access to live and recorded sessions on online ethics, inclusion strategies, and research-backed best practices.
✅ Tech tool evaluations – We’ve assessed the best technology solutions to help you seamlessly implement DEI, ESG, and CSR goals in your digital strategy.

Join today and be part of a movement making the internet a safer, more ethical place!

As pioneers of the Internet, we are leading the next generation of digital marketing. We’re a community of communications professionals ensuring our work is effective and healthy for humans.

02/19/2025

Are you staying safe on the Internet?

According to Varonis,
❎ The average cost of a security breach was $4.88 million in 2024.
❎ 57% of organizations see weekly or daily phishing attempts.
❎ 88% of cybersecurity breaches are caused by human error.

Beyond cybersecurity threats, the Internet has also become potentially dangerous in terms of users' mental health.

Learn how to protect yourself, your information, and your mental health in our latest blog: https://www.ethicaldigital.ca/blog/how-to-stay-safe-on-the-internet.

02/17/2025

Happy Family Day!

Today is all about celebrating the people who make life special. Whether you're spending time with loved ones in person or connecting from afar, take a moment to appreciate the people that matter most.

02/11/2025

Do you feel safe on the Internet?

As individuals, professionals, and parents, we deserve a positive online world.

The great experiment of the Internet has led to some unfortunately negative consequences. We're talking misinformation, cyberattacks and cyberbullying, a toll on our mental health and more.

What if it didn't have to be this way?

Here are our best tips for staying safe and nurturing positivity online:
✳️ Join groups and actively participate
✳️ Avoid doom-scrolling and set time limits on your apps
✳️ Keep an open dialogue with family about the Internet
✳️ Fact-check the information you read and share
✳️ Log off or unfollow if you feel unsafe or unhappy

More safety tips coming in our February blog — stay tuned!

02/07/2025

🏆 Our CEO, KatrinaGerman.com, was nominated for the Women in Communications & Technology 2024 Woman of the Year Award!

This award celebrates women who are exceptional leaders and visionaries, influencing the digital economy and making a difference for other women in the industry.

Our team is so proud of our leader's impact on our community and beyond.

Click the link to learn more about the award!

Awards Gala The WCT Annual Awards Gala is a must-attend event for Canada’s vibrant business sectors. Each year, the industry’s...

02/05/2025

We love to hear that our marketing efforts are creating returns for clients!

We loved working with Jonalyn to get her social media optimized and growing. She was an absolute joy and we had so much fun creating her content.

Need a hand with your social media or other digital marketing? Let's start seeing that return, together: https://www.ethicaldigital.ca/digital-marketing.

02/04/2025

So there's a lot going on right now...

🧠 Let's do a little mental health check-in.

❇️ There's a delicate balance between staying informed and letting the news affect your daily life and feelings. Everyone's balance will look a little different.
❇️ How do you feel when you log onto social media these days? Social media is a breeding ground for urgency, panic, and misinformation. A social media break and strong boundaries could be the right thing.
❇️ There's no shame in unplugging, regrounding, and even avoiding the news for a while.

Your mental health is important. While we wait for things to settle down, make sure you're putting yourself and your loved ones first.

02/03/2025

Our goal is to educate, inspire and connect when we deliver a workshop.

In the past, we've been honoured to share research-based information on a variety of topics with some truly great groups of people. Our list of happy customers includes:
✔️ Joint Economic Development Initiative
✔️ Craft NB
✔️ Brandon Chamber of Commerce
✔️ Insurance Brokers Association of Saskatchewan
✔️ Saskatchewan Blue Cross
✔️ Opaskwayak Cree Nation
✔️ PMI Regina South Saskatchewan Chapter
✔️ Saskatchewan Professional Marketing Association
✔️ Saskatoon Industry Education Council
✔️ Leadership Saskatoon

Join our growing list of happy customers this year! We're happy to deliver in-person or virtual training sessions to upgrade your team's skills and knowledge.

Browse our new training offerings today!

01/31/2025

At Ethical Digital, we’re proud of the impact we’ve made for our clients.

Here’s a look at what we’ve accomplished:
💻 54+ websites launched, creating stunning and functional digital homes for businesses
📱 9,000+ social posts crafted to engage, inspire, and grow audiences
✍️ 400+ blogs written, delivering inspiration and education

Each number represents a step toward helping businesses thrive online. We’re passionate about turning ideas into results and supporting our clients every step of the way.

Are you ready to elevate your digital presence? Let us know how we can help!

01/30/2025

🤝 We proudly partner with academic institutions and subject matter experts to research pressing issues.

Our past projects include:
1️⃣ Social Media and Well-being: We partnered with the University of Saskatchewan to compile academic research about how social media affects well-being.
2️⃣ Indigenous Women in Tech: With funding from Women and Gender Equality Canada we researched how technology ecosystems can be more welcoming for Indigenous women (and we acted on it)!
3️⃣ The Allyship: We worked with the Diversity Institute - Toronto Metropolitan University, Mitacs, and the National Angel Capital Association to research how to encourage more women into careers in Venture Capital.

Not familiar? Dive into each project on our new and improved website: https://www.ethicaldigital.ca/research.

01/29/2025

Check our CEO out at an upcoming AI-centred event!

KatrinaGerman.com will be joining Sharon Angus from Saskatchewan Indian Institute of Technologies on February 5th to talk about how businesses can ethically and effectively utilize AI.

Register today for AI insights from these two award-winning experts!

Please lend us your details and be assued that they are safe. We never share details with anyone.

01/28/2025

Think of our blog as your go-to guide for all things social media and productivity, sleep, mental health, and more.

Plus: stay up-to-date on our important projects and announcements.

Check out the new Ethical Digital blog today: https://www.ethicaldigital.ca/blog.

01/27/2025

📬 Did you receive our newsletter on Friday?

Here's what we covered in January's Ethical Digital Digest:
👉 Breaking industry news about Meta's fact-checking shift and TikTok's short-lived ban
👉 Access to our latest blog about the top social media trends for 2025
👉 Exciting ED announcements, including our new website's launch and updated training offerings
👉 Insights into some of the great results we've achieved for our clients

Want in?

Become a subscriber today: https://www.ethicaldigital.ca/

01/24/2025

What can we expect from social media this year?

As social media algorithms, regulations, interfaces, and features constantly change, it can be hard to keep up with it all! That's why we've narrowed down some key trends defining 2025 social media use in our latest blog.

Stay updated and relevant with your social media use and creation this year. Find it here: https://www.ethicaldigital.ca/blog/top-2025-social-media-trends.

01/22/2025

Check all that apply:
✅ I'm a communications professional
✅ I'm always looking to learn and grow
✅ I could use a community of like-minded communicators
✅ I'm curious about bringing digital ethics into my work
✅ I'm interested in the latest tech tools for my industry

How many applied to you?

If any, we'd highly recommend our FREE membership!

Check out our new and improved Membership Pages today to learn more and sign up! https://www.ethicaldigital.ca/membership