Digital Druids

12/12/2024

The music business is bifurcating, with streaming emerging as the place for mainstream music and lean-back consumption, and social as the spiritual home of f...

12/04/2024

Five years ago, we made the call that ‘niche is the new mainstream’ . Today, this dynamic is so fundamental to music and culture that we are firmly in the stage of second order consequences. Superstars...

11/28/2024

“ I’m famous, but not quite ,” Charli XCX sings on ‘I might say something stupid’, a moment of honest insecurity amidst the brash club anthems that make up her new album Brat . It is a familiar...

11/20/2024

Your Uncle Goose keeps an eye and an ear on pop culture. And we keep seeing and hearing about how we are entering a post-genre world. Are we, though? We don’t think so. When we hear “post-genre,” it’s often used to talk about pop music. The idea is that new music doesn’t neatly fall into g...

11/15/2024

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11/12/2024

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11/07/2024

As record stores close and streaming algorithms dominate, the identities that music fandom supplies are in flux.

11/07/2024

Universal Music's Capital Markets day at Abbey Road Studios offered significant insight into how UMG sees the current global music business, where it sits, and how it's going to grow in coming years

06/04/2024

The music business is bifurcating, with streaming emerging as the place for mainstream music and lean-back consumption, and social as the spiritual home of fandom and the creator economy. A deep dive by MIDiA:

The music business is bifurcating, with streaming emerging as the place for mainstream music and lean-back consumption, and social as the spiritual home of f...

09/24/2023

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Like everyone, I have a basket of core artists I am a dedicated fan of. But there is a wider group of artists I follow and am always intrigued about, both musically and in terms of their career trajectory....

09/22/2023

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Deezer and UMG announced a major (in both senses of the word) shake up of streaming music royalties. This is arguably the biggest streaming market development in years, as it will set the tone for market-wide...

08/17/2023

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It’s time to move beyond the flawed idea of a global conversation platform.

02/21/2023

In and among the chaos of Eurosonic, MIDiA sat down for a fireside chat with artist Marina Herlop to talk about what it is like to be a producer in the music industry today. Or, more specifically, what...

02/18/2023

We recently wrote about how the direction of music inspiration has reversed , that established music markets have begun to draw inspiration from sounds, scenes, and cultures from emerging markets, such...

02/16/2023

For most creators, there is a demand for greater remuneration for their efforts. However, one key consideration is missing from this equation – platforms are also for-profit revenue generators. The growing...

02/14/2023

Everyone hurts – the problem with ‘fixing’ streaming Apple’s Q4 2022 revenue fall was further illustration that the global economic environment is affecting everyone. During such times, companies...

01/27/2023

The independent music community has been rallying for change to the streaming payment model for years. Now, major labels are joining the chorus. Why? The pro-rata model has long benefited bigger record...

01/25/2023

There is nothing quite like a recession to seemingly transform disruptors into incumbents. As the focus moves from R&D spend to cost-cutting, the customer focus also changes. Efforts to acquire new...