IICON Creative Strategies

02/05/2025

Pantone presents their carefully curated Mocha Mousse, Color of The Year. There is mindfulness and intent in the selection. It reflects the climate of world events, environment, people, movement, culture. This color will influence fashion and trends which will resonate in branded merch apparel, headwear, drinkware, and hard goods.

02/05/2025

One key element to our client’s culture is Made in Canada: domestic design, decoration, printing, labor, manufacturing, and a bricks-and-mortar office. We are always proud to showcase the talent we have in our backyard.

01/02/2025

Make this year about strive and balance; work with people aligned with your core values; keep true to yourself even when faced with adversity; lead; support your team to reach their success; be more patient and be kind. Most of all, do what you love for as long as you can.

12/06/2024

08/13/2024

We are super stoked to be featured in our July industry magazine PPAI and for receiving this year’s top honor in the Not For Profit Category.

Thank you to Morgan O’Dwyer and the team at YWKW, Botanical Paperworks and the participants who contributed with their beautiful designs.

One of my greatest joy was to share my experiences with the participants, as a woman owned business, starting at a time when it was more difficult to create a path through adversity. Challenges can knock you down but you have the strength in you, and you will gain experience to pick yourself up.

06/17/2024

Awhile back I had the great pleasure to spend some time with Rokhaya Gueye. She is a carpenter apprentice with over 10 years of experience in construction and the founding chair of the Sisters in the Brotherhood at Carpenters Union Local 27. Rok is a mentor, public speaker, community organizer who demonstrates exceptional leadership towards creating an environment of acceptance, equity and respect for all workers.

05/15/2024

A big Thank you to all my amazing supplier partners who go over and above!

05/14/2024

Thank you to all who attended Canada’s Building Trades Unions Conference and dropped by to visit us. It was great to share your insight into sustainable products and responsible, purposeful branded merch. IICON.ca

05/09/2024

Jagmeet Singh, Leader of Canada’s NDP appeared for a fireside chat with Sean Strickland, Executive Director of Canada’s Building Trades Unions at the conference in Gatineau, QC last week.

05/09/2024

Prime Minister of Canada, Justin Trudeau hosted a Parliamentary Reception for members of Canada’s Building Trade Unions at the Sir John A McDonald Building, Ottawa. .ca

04/30/2024

Setting up for the Canadian Building Trades Union conference yesterday, looking forward to seeing familiar faces and meeting new ones. IICON.ca

04/28/2024

We are excited to be exhibiting at the 2024 Canadian Building Trade Union Conference in Gatineau next week! Showcasing New Branded Merch, what’s on trend, what’s important to us, culture and compliance. Thank you to all who dropped by last year for a lumberjack photo, you made it fun! See you soon! iicon.ca

04/04/2024

Despite the inclement weather, there was a full house at the UFT Scarborough Campus for the Scarborough Business Association event with guest speaker, Canadian visionary leader, Frank Stronach. Great to see Sarah Somer, Shawn Allen, Mike Yorke, Chris Campbell, Obioma Ogechi D**e, Ryan Somer, JoAnn McKeown, Shanuja Nagarathinam and many others

04/04/2024

Meeting one of Canada’s most visionary leaders and Magna International founder Frank Stronach, was a great honor. He advocates for an Economic Charter of Rights where employees should be offered a stake in their company’s success. Frank is passionate about organic farming and finding a way to end child hunger. Thank you Frank for an inspiring talk! Thank you to the Scarborough Business Association, Shawn Allen, and Sarah Somer for your personal invitation!  .ca

04/01/2024

NEW product launch at TRULOKAL last week

04/01/2024

Reviewing NEW branded merch in sustainability and Made in Canada at the TRULOKAL PK event with our IICON team Neri, Irene and Rose.

03/14/2024

We are so thrilled to share our project story in partnership with YWKW and one that our international association recognized us with a PPAI Gold Pyramid Award, published in PPAI Magazine. Thank you Morgan O’Dwyer for bringing us into this beautiful project and for your work to help young women. iicon.ca

Not for Profit Program
Gold Winner IICON Creative Strategies
IICON Creative Strategies, in collaboration with YW Kitchener-Waterloo, a non-profit empowering women in downtown Kitchener Ontario, launched an initiative to enhance participants’ confidence and teach marketing skills. The project partnered with a woman-owned seed paper company, using unique wildflower and herb sprouting kits complimenting the program’s “In Her Shoes” theme. Custom seed paper labels featuring vibrant drawings symbolizing a collaborative journey. The project facilitated collaborative experiences, teamwork skills, public interaction, and confidence-building opportunities, fostering personal and professional growth for women.