Dovetail Communications Inc.

05/27/2024

Today, we celebrate the power of creativity, strategy, and connectivity in the world of marketing. Let's raise a toast to all the marketers on our team who work tirelessly to create impactful campaigns. Here's to success and innovation in our industry!

09/26/2023

Regardless of the more competitive landscape, email is a cornerstone business channel for engaging with its target audiences. It delivers an average ROI of $36 per $1. And more than 76% of senders agree that email marketing is integral to the success of their organization.

Email segmentation techniques such as sunsetting and signal-boosting can help marketers maintain a strong email engagement rate. Learn how.

09/22/2023

As a marketer or sales professional, understanding who is visiting your website is crucial for effective and conversion. Identifying your website visitors not only provides valuable into your but also enables you to tailor your and engage with potential customers more effectively.

Learn more:

As a B2B marketer or sales professional, understanding who is visiting your website is crucial for effective lead generation and conversion. Identifying your we

06/30/2023

A profound transformation is on the horizon, one that will reshape the way people engage with web and mobile interfaces. Is your organization ready to embrace AI-driven commerce?

Read more: https://bit.ly/3pny5Qi AdAge

How building strategies for intelligent orchestration of AI solutions will help retailers create more precise, personalized commerce experiences.

06/27/2023

has proven to be a game-changer for interactions. Here are the best mobile marketing strategies your should adopt to stay ahead of the curve. http://surl.li/inaun

Mobile marketing has proven to be a game-changer for B2B (Business to Business) interactions. As we progress through 2023, it has become evident that successful

05/02/2023

Now, more than ever, marketers have a chance to minimize business risks and maximize social impact. Check out seven cultural trends that will shape the next decade: https://bit.ly/3HxJYJv Forbes

The biggest cultural trends that will shape consumer behavior and marketing strategy for the next decade.

03/08/2023

So many incredible women have made our achievements at Dovetail possible. Today, we've been celebrating the advancement of women and we're looking forward to seeing what the future brings. .

01/27/2023

Engaging, informative e-newsletters can help achieve many content goals. Yes, even now, multiple decades after email’s heyday as the shiny, new thing. Now is a great time to upgrade your brand’s approach to . Check out some tips: http://bit.ly/3iW6gvn Content Marketing Institute

Undesirable email newsletters clutter your audience’s inboxes. That’s one reason why newsletters that once worked for you may now sit unread. Revisit your e-newsletter design, tactics, and metrics to emphasize and track these five elements of successful newsletters.

01/25/2023

The Register (the official publication of the Ontario Principals' Council) is now offered in print and digital formats, allowing you to connect with school leaders across the province. Your advertising will directly reach principals and vice-principals, who run schools, manage staff, organize professional learning, oversee fundraising and coordinate school trips.

Learn more on how you can reach this audience today: http://bit.ly/3XBq1an

01/06/2023

We're looking forward to all the events 2023 will bring. Here's a heads-up for some things to keep on top of this year. http://ow.ly/kzJH50MjkPg via Associations Now

Rising costs, sparse staffing and a loss of institutional knowledge are making life more complex for venues, here's how to plan events in 2023.

11/11/2022

Lest We Forget.

10/05/2022

Ontario is the only Canadian jurisdiction with a legally enshrined professional designation for teachers, which is among UNESCO’s calls for each Oct. 5. Thank you to all OCTs who demonstrate its value every day.

09/30/2022

Ways to honour the survivors of the residential school system and memorialize those who were lost. http://ow.ly/tlRO50KY8vR via National Centre for Truth and Reconciliation

07/01/2022

Happy Canada Day!
Our office will be closed from July 1 - July 4, returning July 5. Enjoy your weekend everyone.

06/13/2022

We’re so happy to be in-person at in Toronto. Come say hi to our rep Leesa at the CIM - Canadian Institute of Mining, Metallurgy and Petroleum booth!

05/26/2022

We're so proud for earning two Honourable Mentions! The Canadian Food Business article "E-commerce in Pandemic Times" received one in the Best Feature Article: Trade & the Spring/Summer 2021 cover of Wood Design & Building magazine received theirs for Best Cover. Also, a big congratulations to our clients who won in various categories. National Magazine Awards: B2B

05/19/2022

Mental Health Awareness Month is a time for brands to help change the perceptions around mental health in the marketplace and workforce. Companies are encouraging mental health movements as they release campaigns that emphasize the power of the "pause."

Check out how brands are supporting the cause, and let us know what you're doing! https://bit.ly/3lnEuFw

Brands release new campaigns and products for Mental Health Awareness Month.

05/10/2022

This , we're sending a HUGE thank you to nurses for your unceasing care. We honour and appreciate you, now and always.

05/05/2022

We're so honoured to be nominated for two National Magazine Awards! The Canadian Food Business article "E-commerce in Pandemic Times" was nominated for Best Feature Article and the Spring/Summer issue of Wood Design & Building was nominated for best cover.

05/03/2022

We love these “5 basic do’s for plus-size inclusion” http://ow.ly/c22T50ITrbg via Ad Age

5 strategies to achieve inclusion.

04/22/2022

Looking for ways to celebrate ? EarthDay.org has given us 52 of them! http://ow.ly/R1Zr50IQ6h8 http://ow.ly/xXZp50IQ6aL

Over 40 simple and easy tips to help you go green, protect the earth, save money and make every day Earth Day. You can make a difference!

03/31/2022

Across our 30+ years in business, we’ve been fortunate to celebrate countless milestones with our clients. Let us know what big moments you have coming up! http://ow.ly/w3QN50IueFm via Associations Now

Consider a centennial logo redesign, a gala, or highlighting members on social media to make a milestone celebration more meaningful.

03/31/2022

Today and all days, we're celebrating transgender and gender nonconforming people, recognizing their achievements and contributions to the world.

03/30/2022

Some great reminders here on how to use photos ethically, plus a collection of bookmark-worthy resources. http://ow.ly/L56C50IucPm via Big Duck

Images can create connections, but they also can cause harm. Learn more about ethical brand image guidelines and inclusive photography resources.

03/28/2022

A powerful campaign by Pantone and charity: water
http://ow.ly/mlY250ItRwm via Adweek

The collaboration brings the realities of water insecurity to life in a color story campaign.

03/25/2022

It’s that time of year! Who else is excited to get started on some this weekend? Sharing this for lovers like ourselves. http://ow.ly/b7ty50IsuYu via Ipsos Canada

Pandemic Vigor: As Many as One in Four (26%) of those Who Engage in Spring Cleaning Are Doing So More Vigorously, in Response to the Pandemic