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Monday 9:30am - 5pm Tuesday 9:30am - 5pm Wednesday 9:30am - 5pm Thursday 9:30am - 5pm Friday 9:30am - 5pm

Joe Social Media Inc.

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Lacombe, AB
Joe Social Media Inc.

Joe Social Media Inc. Alberta's first social media agency providing social media training, management, and communications solutions. Social strategy and promotion for special events.
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Our agency offers:

Training: Social Psychology and Content Creation, Facebook Business Pages and Ads, IG, TikTok, X, LinkedIn and more. Content Creation and Management for Social Media professionals, business owners and managers who want a strong social presence but don't have time to do it themselves. School, parent and youth education on Social Safety, Digital Citizenship and Personal Online Brand. Follow us on our channels and we'll follow back.

02/19/2025

Many business owners are shocked just how much they don't have to spend on SEO, boosting posts, or buying targeted ads when they maintain a frequency and consistent brand presence with diverse content strategy, on more than just Instagram. Ready to step your game up? Visit 𝙅𝙤𝙚𝙎𝙤𝙘𝙞𝙖𝙡𝙈𝙚𝙙𝙞𝙖.𝙘𝙤𝙢/𝙩𝙧𝙖𝙞𝙣𝙞𝙣𝙜 for professional advice and master class learning this year.

02/17/2025

We're cheering on Teamdesormeaucurling this week at the U18 National Curling Championships in Saskatoon. jsm) is a proud sponsor.

Good curling this week.

02/15/2025

Guess who kids are learning their social media habits from?

Visit 𝗝𝗼𝗲𝗦𝗼𝗰𝗶𝗮𝗹𝗠𝗲𝗱𝗶𝗮.𝗰𝗼𝗺 now for details about our school and community presentations this Spring!

02/14/2025

So… uh.
When Twitter changed to X, there was a mass exodus and it wasn’t even politically motivated at the time. It just wasn’t Twitter anymore, which Twitter users loved.

Then Meta introduced Threads for Instagram but missed the mark in our eyes. It also just wasn’t Twitter.

Now, it’s hard to argue that X exists as a politically charged social platform (and sports channel) while Bluesky represents the other side - in precisely the same way.

Anyone else see an exact repeat of what happened to mainstream media? Political bias and lenience happened there and now it’s happening on social media micros too.

Maybe this isn’t a social media issue. Perhaps it’s an unfortunate norm in the evolution of human communications.
🤔

02/12/2025

There have been some significant platform inventions and online developments on the timeline of social media over the years, but the meteoric rise of open source and non regulated sharing channels now influences (and threatens) governments and societal balance. Hyperbole? Doesn't matter. It's something we predicted a decade ago.

Oh, and look. Here comes Ai. 🤣

02/10/2025

Safety training is vital in every industry, for every age and for everyone, but even most adults would admit that safety training or certification is less than thrilling.

After decades of presenting in schools, Joe knows that boring safety lessons don't hit home with kids.

Today's school aged kids have been told what's wrong about social media and digital screens since birth and while the dangers can be real, they're trying their best to navigate the very devices and channels adults abuse daily.

We take a bit of a different approach to helping kids and parents navigate their way through the online world and it works.

In these informative and entertaining presentations, we mix gaming and social media culture with the many skills, talents and opportunities needed to build career opportunities, while also hitting home with the dangers we know exist.

Get your name on Joe's school speaking list for Spring. We don't have many dates left.

JoeSocialMedia.com/publicspeaking

02/08/2025

Tell us your story. Don't sell us your story.
Professional social media starts with storytelling not selling.

02/05/2025

We are always invited to talk about advertising to adults and marketing experts, so it was refreshing to get a unique invitation to visit with young Grade Two students at Glendale Sciences & Technology School in Red Deer to teach about the way our senses respond to messaging and marketing. These classes are fundraising for Saving Grace Animal Society and will design an advertising campaign to engage donations!

How exciting! Please help if you can.

Joe Whitbread got the chance to teach about how advertisers tempt our sight, sound, smell, touch and taste at every turn, but they're also VERY good at tugging on our emotions to make us want (or think we want) something.

All of this may seem a little heavy for Grade Twos - heck, it's complex learning for most adults I've spoken to - but we have always strongly believed that being able to discern marketing from reality is an imperative skill kids rarely learn - but more important than ever!

Thanks to the staff at this Sciences and Technology School for valuing elementary learning on critical thinking. While the vast majority of humans still stick with emotional reasoning we must teach youngsters how to fight personal bias and cravings to formulate opinions on fact, not trickery or propaganda. 😀

02/04/2025

A decade ago, Microblogging social sites like Twitter and Reddit were the top of the heap. Small, bite size posts and tweets are still easily consumed for politicos and sports fans but newcomers like X, Bluesky, Discord and Threads continue to struggle in popularity. Especially as the feed becomes even more polarized and fictional.

So, our question is: Did you ever claim your free Threads account, here on Meta and do you actually use it? We’d appreciate seeing your answer - especially on the Threads post - here in the comments. 😊

02/02/2025

Keep the 'social' in social media.

As sophisticated algorithms, apps, and Ai gives everyone more options to be creative the "social" part is often left out of feeds.

02/02/2025

Time to put our differences aside, eh)

01/30/2025

In the 'do-it-yourself' land of social media, many entrepreneurs have now also become the marketing directors and social media managers for their business and personal brand, just without any of the media training or advertising experience. Joe Whitbread from jsm) recently had the pleasure of sitting down withJared Pilon CPA, CGA, TEP for a new episode of his podcast, dedicated to the most overlooked marketing fundamentals for business owners and young creators. Coming soon, wherever you get your podcasts! (Why does everyone say that?🤣)

Like and subscribe. 😉

01/29/2025

Creators. Influencers. Local celebrities.

If you’re being paid in goods, services or income for social media advertising or posts on Instagram, TikTok, YouTube and other platforms, you must disclose it.

The advertising industry and Ad Standards Council of Canada regulates all the advertising we see, and these standards are an important foundation of trust in advertising. Influencers are no exception, although many have never read the regulations or follow the standards.

If you’re considering paying or providing contra goods for social media posts, make sure you’ve read the ad standards rules and regulations before pitching products through influencers. Influencing is about establishing trust, and there’s no better way to establish a trusted personal brand and earn trusted client relationships than to follow advertising rules. Many don’t.

Seek influencers who have read and follow these laws. Avoid the local influencers who don’t.

Interested in exploring influencer marketing? We have helped broker ad deals with big players and local businesses alike. We can set your business up with good representation too. And we can also help you make good collaboration decisions for your brand. - Joe

01/25/2025

Spittin truths)

01/24/2025

Social media wasn’t around for parents and caregivers in the 90s, so our guidance isn’t based in kids maturity, or learned child raising is mostly based on fear and populism. This gets even more complex for split families or when grandparents are the caregivers.

Thanks to the staff, students, and elders at Theresa C Wildcat Learning Centre in for inviting Joe in to speak to the importance of relationships and trust in a home, when the devices and online channels become part of our new reality.

01/22/2025

Polished and perfect rarely belong on social media.

Ai and fancy cameras have their place in business branding but not necessarily here.

Social media should offer an authentic "social" look inside your business and brand. Perfection edits or shots don't always show that off. That's one reason why we see social media managers holding a small microphone instead of clipping it to a lapel or sweater the way it was 'intended'.

And it's also why smart-phone photography and videography still out-engages DSLR shots in most cases.

01/21/2025

Many business owners now find themselves in charge of marketing on social media, along with everything else their business needs.

Thanks to the Lacombe and District Chamber of Commerce and business members who attended the jsm) presentation on the Role of a Social Media Manager, at the Small Business Breakfast on January 21st.

01/20/2025

While you were weekending, social media went and changed again: You’ll notice that your Instagram grid appears differently. The Meta platform has updated its grid layout, changing from square previews to a rectangular format. This affects how posts appear on users’ profiles, shifting from a 1:1 aspect ratio to a 4:5 ratio. They also announced they’ll be rolling out new editing software soon to rival apps like CapCut and others for creators. Oh, and Reels can be 3min now?! Um. There aren’t enough good ones to watch that long but hey.

In other news, there’s a whole lotta political chatter about TikTok. With a new leader of the free world on Monday and creators and consumers everywhere monetizing content, always expect government powers to get their share and some control too.

You’ve always heard us say, diversify your marketing channels and proceed with caution on all privately owned social media platforms.

Address

Lacombe, AB

Opening Hours

Monday	9:30am - 5pm
Tuesday	9:30am - 5pm
Wednesday	9:30am - 5pm
Thursday	9:30am - 5pm
Friday	9:30am - 5pm

Website

http://joesocialmedia.com/

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Your online persona is your digital resume—make it unforgettable with 𝗷𝘀𝗺). 👤 In this digital age, your online persona is more than just a profile picture and a bio. It's your digital resume, your virtual storefront, and your key to networking opportunities. Whether you're an entrepreneur, a seasoned professional, or a social media and marketing manager in the workforce, crafting a compelling personal brand is essential for your own success. Joe specializes in teaching personal branding in our Social Media Managers Series (SMMS) workshop, and also in schools, post secondary institutions and corporate and professional settings. Contact 𝗷𝘀𝗺) to find out how we can help propel the positive personal branding of yourself, your group, or organization on social media. 📬 [email protected]

📊 Did you know the Instagram and LinkedIn algorithms are quite similar? Both focus on engagement and relevance to show you the best content. But why do so many people prefer Instagram? Simple—it's more of an entertainment platform! Learn more about these platforms, their algorithms and much, much more in our upcoming Social Media Managers Series (SMMS) training in September or October. Perfect for a business owner or social media manager. DM us for more information or visit our website. We're here to help! 🙌 📧 [email protected] 🌐 joesocialmedia.com/training

Algorithm... 😐 what fun, right!? When you post is not as important as WHAT you post. 💯 Listen to Joe Whitbread talk about the algorithm.... and cookies 🍪😉 Because who doesn't love cookies!

Just a little Social Media history lesson for you from Joe) 👻📚♾️

The creative is only the output. Social media management is so much more than just creating fun posts! Our crew at 𝗷𝘀𝗺) knows it involves strategy, analytics, engagement, and planning. ◾ Strategy: Crafting a solid plan to meet your business goals. ◾ Analytics: Tracking performance to see what works and what doesn’t. ◾ Engagement: Building and maintaining relationships with your audience. ◾ Planning: Scheduling and organizing content to stay consistent and relevant. ◾ Response Strategy: Stay on top of comments, and messages promptly. ◾ Security: Monitoring your brand's online reputation, but also protection from spambots, hacks and social mitigation. We’re here to help you navigate all of these aspects (and more) ensuring your social media presence is powerful and effective!

The annual Chairs for Charity Lacombe raffle and fundraiser is now underway, just in time for Lacombe Days! Every year Joe Whitbread paints the 𝗷𝘀𝗺) chair with flair, and we sell raffle tickets alongside with our community colleagues and business friends. Proceeds from this year’s raffle go to Lacombe & District FCSS programs. Big thank you to Nowco Home Hardware for their help! Want a ticket? DM us for one and we’ll get you entered. See all these amazing, hand painted chairs throughout our community, this week!

A big thank you to Stephen who reached out and asked about how to activate the "Top Fan" 🥉 badge on their Facebook business profile. Meta awards it to your most engaged followers - because remember, social media management is about gaining 𝗿𝗲𝗮𝗰𝗵 and 𝗲𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁 - not likes or vanity metrics 📊 👉 The badge also allows you to quickly see comments from your most engaged followers and respond to them. On mobile, you can scroll through comments from your top fans in the top fan block of your Page and like or reply to them easily. Followers can earn a top fan badge by being highly active on your Page. This includes liking, reacting to content, commenting, or sharing posts. Those who qualify and accept the badge will have it displayed next to their name when they interact with your content. 💎 Talk about VIP status! Want to talk about Meta or anything social media? We have no pressure and no judgement conversations. Here to help. jason)

There are a lot of scams designed to steal your information, and sometimes they come in the form of a message meant to scare you into clicking. If the message is malicious, the link could download malware to your device, which could steal your username and password. If your login info is then stolen, it can give attackers full access to your account and do things like message your friends or access private information. Please 🙏🏽 do not click on messages, even if it says its from Meta, Google, or grandma! Someone you know could have had their account compromised too! If you ever encounter a suspicious message and need help or assistance, please message us or email 📧 [email protected]

Meta went down on Tuesday morning, which sent many people into a panic. Have you diversified your brand on other channels like X, TikTok or LinkedIn to maintain your message and communicate with your audience? If you can't be there yourself or have the time to watch over all of these platforms for your security and sanity, then that is what a social media agency is for. We're always here for you. 🤝

Content : it doesn't need to be perfect, it just needs to b(e) good💡 ...and consistent.

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Our Story

Social media for business is different from traditional advertising. It's a combination of story telling, people watching, business and sales understanding, local knowledge, plus technical know-how and platform experience.

Since 2012, our agency has helped business owners who value social media and want to work collaboratively with a professional team to ensure they have a consistent social presence from a customer service, communications, public relations, brand image, and sales point of view.

In 2016, we won Red Deer & District Chamber of Commerce Business of the Year (1-10 employees), and were nominated for 2017 Alberta Chambers Small Business of Distinction. We were finalists for the 2018 Alberta Chambers Small Business of Distinction.

Our team consists of content writers, managers, visual content producers, web designers and graphic designers. We also have in-house partnerships with a videographer to make your social media excellent. We offer social media content creation and management in a variety of packages, starting at $400, as well as social media training. Our Social Media Manager’s Workshop is a popular way for social media managers to get the training they need, in a short period of time.

Joe Social Media Inc.

02/19/2025

02/17/2025

02/15/2025

02/14/2025

02/12/2025

02/10/2025

02/08/2025

02/05/2025

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02/02/2025

02/02/2025

01/30/2025

01/29/2025

01/25/2025

01/24/2025

01/22/2025

01/21/2025

01/20/2025

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