Joe Social Media Inc.

Joe Social Media Inc. Award-winning social media agency with custom social media, training, web, and digital solutions. Social strategy and promotion for special events.
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Our agency offers:

Training: Social Psychology and Content Creation, Facebook Business Pages and Ads, IG, TikTok, X, LinkedIn and more. Content Creation and Management for Social Media professionals, business owners and managers who want a strong social presence but don't have time to do it themselves. School, parent and youth education on Social Safety, Digital Citizenship and Personal Online Brand. Follow us on our channels and we'll follow back.

If you’re of a certain vintage, you’ve actually purchased or downloaded the same song 6 or 7 times in your life. (You’ve...
01/14/2025

If you’re of a certain vintage, you’ve actually purchased or downloaded the same song 6 or 7 times in your life. (You’ve also stolen it a few times. 😉)

Brands and businesses use sentimentality and nostalgia to add an emotional engagement to their marketing. (We’re doing it right now. 😉)

Comment below with which of these is most sentimental to you: 👇

A. Record/Vinyl
B. Cassette/Tape
C. CD/DVD
D. MP3/wav download
E. Streaming

Creatives and talent based professionals are perhaps most frustrated by Ai solutions and software because each of us has...
01/13/2025

Creatives and talent based professionals are perhaps most frustrated by Ai solutions and software because each of us has worked extremely hard to hone our unique skills that Ai now attempts in seconds.

Billionaires and corporations have always invented ways to mass produce what’s most desired in society and sadly, we’re just finally seeing that in music, movies, photography, art, writing, and performance.

You too can be an author or music producer and ‘write’ a song or novel in mere minutes. 🙄

For now, human creatives are still needed to create quality Ai, thankfully, but the demand for content will mean those who don’t find it easy to create will somewhat ironically continue to grow this sector.

True creatives, artists, and inventors can’t build as fast and cheap as Ai which is why ‘easy and free’ will eventually win for the masses.

Artificial intelligence for creatives is like a frozen TV dinner for someone who loves to cook. - Joe

Do you agree? 👇

Congratulations to Teamdesormeaucurling on an amazing provincial final in Leduc! Good Luck to each of you when you get t...
01/06/2025

Congratulations to Teamdesormeaucurling on an amazing provincial final in Leduc! Good Luck to each of you when you get to represent Curling Alberta in Saskatoon at the U18 National Curling Championships this February! 🥌

Your brand is not your logo.Your brand is the feeling others have when they see or hear about you. And you'll need far m...
01/04/2025

Your brand is not your logo.
Your brand is the feeling others have when they see or hear about you.

And you'll need far more than just social media channels to enhance your brand.

Consistency, repetition, human presence, community involvement, and reach, paired with authentic reputation and a proven product or skillset can all enhance a brand but it takes a diligent marketing strategy not many business owners have time for.

If you're posting on a whim, rarely, only on one platform, or just whenever you can, you're not using advertising or marketing channels strategically you're just posting content. And that's OK - you didn't get into business to be a marketer but somehow that's your job now too.

It doesn't have to be.
Let's help enhance your brand in 2025, mmmkay?
- Joe

Oil changes, taxes and dishwasher repair isn't the fun part of adulting, but we have to do the stuff we don't like to gr...
01/02/2025

Oil changes, taxes and dishwasher repair isn't the fun part of adulting, but we have to do the stuff we don't like to grow.

In social media, LinkedIn is VERY much the same. It's just never going to be as fun as scrolling TikTok or Instagram Reels, but it certainly improves your reach and professional opportunities when you take it seriously.

Not many do which is GREAT news for those of us who do!

Connection and networking has always been a vital part of professional success and side hustles too! When you're ready to learn LinkedIn and provide consistency on your business page, please reach out. We've been teaching it's enormous benefits and managing pages for nearly 15 years now!

Joe SocialMedia.com

The social media checklist we all need to kick off 2025.(Hint: You’ll never answer yes to all three.) 🎉
01/01/2025

The social media checklist we all need to kick off 2025.

(Hint: You’ll never answer yes to all three.) 🎉

Try to make a list of all the bad things that customers, community members, or followers might say about you or your bus...
12/31/2024

Try to make a list of all the bad things that customers, community members, or followers might say about you or your business.

Like it or not, your business does have deficiencies you can’t avoid, and when you sprinkle those things into your content throughout the year, you not only beat the comment bullies to the punch, but you also provide an authentic look at the unpolished reality of your brand.

We call it ‘Social Mitigation’ and many other marketing experts and agencies are teaching it now too. 😊

If you’ve had a Christmas tree up, when does it go down?
12/28/2024

If you’ve had a Christmas tree up, when does it go down?

We're constantly telling kids and young people to get off their phones. As the holidays approach, parents, business owne...
12/23/2024

We're constantly telling kids and young people to get off their phones. As the holidays approach, parents, business owners, and entrepreneurs need to heed this advice as well.

Scammers are out in full force again this holiday season. Often luring from foreign lands, they attempt to steal from go...
12/23/2024

Scammers are out in full force again this holiday season. Often luring from foreign lands, they attempt to steal from good people and businesses, through a variety of cowardly and dastardly tactics.

Theft comes in many forms and intellectual property, under the guise of “trends” or industry expertise can also lurk right here, in our own backyard.

What’s worse than the scams themselves, is the erosion of basic trust caused by their now-daily onslaught.

It’s very sad to tell customers, friends, family and neighbours to remain suspicious of everything you see, but that’s where we are.

This was written by a human named Joe.

- Merry Christmas.

Holidays are coming and the grocery stores will be busy this weekend. What's the oldest thing in your pantry and how old...
12/19/2024

Holidays are coming and the grocery stores will be busy this weekend. What's the oldest thing in your pantry and how old is it?

As the holiday season approaches, Social Media Managers are planning ahead, so they can put their devices away too! Canv...
12/16/2024

As the holiday season approaches, Social Media Managers are planning ahead, so they can put their devices away too!

Canva info slides aren’t engaging but photos and video really are! That means staff can help by participating in office content now, before holidays get here!

Here are some content ideas your staff can shoot in advance, so you’ll be relevant before, during, and after Christmas and New Year’s week ahead!

🔴 A photo of staff wearing Hockey Canada stuff for World Juniors.
🟢 Close ups of logos or relevant office supplies or trade tools hanging from a tree gives you ample business content to write about.
🔴 Grab a pic of someone from management or ownership shovelling snow or scraping a windshield.
🟢 A coffee cup cheers is innocent and signifies the New Year’s countdown for Dec 31.
🔴 Take a pic of melting snow from boots at the door, or a company jacket on a hook, symbolizing working through the holiday break.
🟢 Get a shot of the empty office or a video of someone turning the office lights out to signify you’re closed or on holidays!
🔴 Photos of office mugs and cups can pretend to have anything you write about in them, and we see your branding too.
🟢 A candy cane, Christmas card, champagne glass with ginger ale, or any ornament can sit closely by shelves, products, equipment, dials and buttons related to your business, giving key items an instant festive feel.
🔴 A sandwich or staff lunch bag allows you to write about turkey leftovers later.
🟢 A box or container allows you to write about staff packing up after holidays are over.
🔴 A photo of the office stereo or old radio offers a romantic feel about what you may be listening to in the office.
🟢 Pets get lots of love online. Sharing paws and fluffy feet is a great way to add personality to your static content.
🔴 Crumpled wrapping paper shows an end of the chaos.
🟢 And SO many more ideas!

Got any? 👇

Help your Social Media Manager take advance content images this week. After all, none of us would even have a job without the marketing department sharing the message and people from our organization in the timeline. And hey, your Social Media person would love to take a break too. 😊

Hope that helps!

Merry Christmas.
Joe

OK. Let the debate begin! Answer below with your favourite Grinch. 👇 (Feel free to tell us why, too!)
12/14/2024

OK. Let the debate begin!

Answer below with your favourite Grinch. 👇
(Feel free to tell us why, too!)

Has anyone else ever heard of the six fingered man who apparently stokes the TV fire each year? You gotta be quick to ca...
12/13/2024

Has anyone else ever heard of the six fingered man who apparently stokes the TV fire each year? You gotta be quick to catch him! 🤣

May your YouTube or Roku Yule log keep you warm this week.

If you’re hoping to put your device away and park your business’ online presence over the holidays, take an hour or so t...
12/11/2024

If you’re hoping to put your device away and park your business’ online presence over the holidays, take an hour or so to pre-schedule a few key posts ahead of time. Oh, and replace the fluffy, Hallmark greetings with something engaging to your timeline.

The algorithms of Instagram, Facebook, LinkedIn and the other socials look for consistent engagement and activity from your account to improve your reach in the algorithm.

Think of it like running a little bit of water through your pipes during a cold snap or maintaining fitness between workouts to keep the muscles warm.

It’s a great idea to disappear and protect your mental health over the holidays, but if your accounts begin to appear innactive, you’ll need to work that much harder to rebuild attention in the algorithm when you come back.

Or… you can always put someone in charge of relevant and authentic content year-round. Just sayin’. 😉

Merry Christmas!
Joe)

You’re not crazy. Frustratingly, the META platforms are finicky and Instagram specifically, continues to go in and out o...
12/11/2024

You’re not crazy. Frustratingly, the META platforms are finicky and Instagram specifically, continues to go in and out often. Yet another reason why diversification to LinkedIn and Bluesky is beneficial for reach, and also why traditional advertising channels still play an important role in a business’ marketing budget.

Business owners have very little time and money to invest in marketing and social media activation. When they finally ma...
12/09/2024

Business owners have very little time and money to invest in marketing and social media activation. When they finally make time for social, content output almost always focuses on “sales” exclusively, and rarely on customer response, page building or audience administration. These supplements are vital and help pages engage the complex algorithm and your targeted feed.

By the way, it’s not that most owners don’t have the ability do all these things, it’s that they just don’t have time.

That’s why they hire jsm)

Address

Lacombe, AB

Opening Hours

Monday 9:30am - 5pm
Tuesday 9:30am - 5pm
Wednesday 9:30am - 5pm
Thursday 9:30am - 5pm
Friday 9:30am - 5pm

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Our Story

Social media for business is different from traditional advertising. It's a combination of story telling, people watching, business and sales understanding, local knowledge, plus technical know-how and platform experience.

Since 2012, our agency has helped business owners who value social media and want to work collaboratively with a professional team to ensure they have a consistent social presence from a customer service, communications, public relations, brand image, and sales point of view.

In 2016, we won Red Deer & District Chamber of Commerce Business of the Year (1-10 employees), and were nominated for 2017 Alberta Chambers Small Business of Distinction. We were finalists for the 2018 Alberta Chambers Small Business of Distinction.

Our team consists of content writers, managers, visual content producers, web designers and graphic designers. We also have in-house partnerships with a videographer to make your social media excellent. We offer social media content creation and management in a variety of packages, starting at $400, as well as social media training. Our Social Media Manager’s Workshop is a popular way for social media managers to get the training they need, in a short period of time.