PUNCHev Group

28/08/2024

🎮 Excited to Share Our Insights from Bloomberg TV Bulgaria!

We had the incredible opportunity to be guests on Bloomberg TV, where we discussed our participation as exhibitors at gamescom & in Cologne. It was a great platform to highlight the thriving potential of the gaming industry in Bulgaria.

We delved into the growing influence of Bulgarian game developers on the global stage and the enormous potential for further growth.

Along with Genoveva Christova (CreaTech Bulgaria) and Martin Punchev VertexBee (VertexBee Studio), I’m proud to represent PUNCHev Group as part of this leading group of companies driving the expansion of Bulgaria's dynamic gaming industry.

Thank you to Bloomberg TV for having us and for providing a stage to showcase the amazing work being done by Bulgarian studios. The future is bright for the gaming industry, and we’re thrilled to be part of this exciting journey!

Геновева Христова, председател на "КреаТех България", Сергей Пунчев, основател на "Студио Пунчев" и Мартин Пунчев, изпълнителен директор на студио Vertex Bee, в "Бизнес ст...

21/08/2024

🎮 We're Live at Gamescom 2024! 🎮
The wait is over—Gamescom 2024 is in full swing, and we're thrilled to be here! If you're attending, come by Hall 04.1 | Stand D030g to meet us in person.

Valentin and Serge are on-site, ready to respawn your ideas with some game-changing UX/UI design. Whether you want to discuss a new quest or just want to say GG, we’re excited to connect.
Stop by the Bulgarian corner and let’s power up your vision into something extraordinary. 👾


PUNCHev Group will be at the National Bulgarian corner at Gamescom 2024, a space funded by Project BG16RFPR001-1.002-0001 "Implementation of Measures for the Internationalization of Bulgarian SMEs," through the Executive Agency for the Promotion of Small and Medium Enterprises and the "Competitiveness and Innovation in Enterprises" program 2021-2027

06/08/2024

Gamescom 2024 is almost here, and we're excited to connect with you!
If you're looking to transform your project with top-notch UX/UI design or just want to say hi, let's meet up.
🌟 Visit us at Hall 04.1 | Stand D030g 🌟

Valentin, our Producer, and Serge, our CEO, are ready to discuss how we can bring your vision to life. Don't miss this opportunity to collaborate with experienced professionals passionate about gaming and design.

Secure your spot now and book a meeting with our team.
Let's create something amazing together!


PUNCHev Group will be at the National Bulgarian corner at Gamescom 2024, a space funded by Project BG16RFPR001-1.002-0001 "Implementation of Measures for the Internationalization of Bulgarian SMEs," through the Executive Agency for the Promotion of Small and Medium Enterprises and the "Competitiveness and Innovation in Enterprises" program 2021-2027.

12/07/2024

📣 PUNCHev Group is pumped to be part of Gamescom 2024, the year's biggest gaming event! Join us in Cologne, Germany, from August 21 to 25.

🎮 Whether you need complete UX/UI design, branding, audits, or art direction, we’ve got you covered and are ready to elevate your project to the next level!
Want to meet the brains behind it all? Valentin, our Producer, and Serge, our CEO, will be there to connect and chat with you, so be sure to book a meeting.
Stay tuned for more updates! 🚀



PUNCHev Group will be at the National Bulgarian corner at Gamescom 2024, a space funded by Project BG16RFPR001-1.002-0001 "Implementation of Measures for the Internationalization of Bulgarian SMEs," through the Executive Agency for the Promotion of Small and Medium Enterprises and the "Competitiveness and Innovation in Enterprises" program 2021-2027.

27/05/2024

🚀 Join Our Creative Team! 🚀
We're Hunting for Talent in UI/UX Design & Design Producers!

🌐 Calling All Web & App Designers - No experience in games? No problem!
We will teach you with our unique internal learning system. Dive into game UI design with confidence!

👾 Who We Are:
At PUNCHev Group, creativity isn’t just encouraged—it’s a way of life! You’ll gain full creative ownership and immerse yourself in a variety of epic projects from start to finish. Our portfolio [www.punchev.com]? Every piece is a testament to the creativity and dedication of our team.

🏠 Our Culture:
Imagine a place where work feels like hanging out with friends. No corporate vibes—just a cozy, open, and honest environment where we watch animations at lunch, enjoy games, and share laughs. Think you can fit in with a bunch of creative nerds who love a good self-ironic joke?

📈 Grow With Us:
Dive into cutting-edge UI and animation tools, Unity, Unreal Engine, and more. We’re all about pushing the boundaries of storytelling with the latest tech.

🍻 Fun After Hours:
Fridays? They’re for beers, barbecues, or gaming sessions. We work hard, but we play just as hard!

🌟 Your Voice Matters:
Got a brilliant idea? Pitch it! If the team loves it, we'll help you develop, fund, and produce it under our studio’s banner.

💰 Profit Sharing:
When we profit, you profit. Contributions are rewarded here, and you’ll share in the success of the projects you help bring to life.

🔍 We Value:
⭐ Culture Fit: More than skills, we value personality. Can you wield a joystick and craft great designs while being a bit quirky?
⭐ Inquisitiveness: Always experimenting and learning.
⭐ Diligence: Discipline and commitment are your armor; bring them to battle.
⭐ Passion: For those driven by a relentless urge to create and innovate.
Think you’ve got what it takes? Apply now and let’s create something unforgettable together!

📩 Join us! Send your portfolio and let’s chat over an ale! Send us your best work and CV at [email protected]

PUNCHev Group - Where Epic Begins!

27/02/2024

GDC adventurers, assemble!🚀
PUNCHev Group is heading to San Francisco, March 18-22nd, for the Game Developers Conference!

Will you be there too? Elitsa and Serge, our UX/UI gurus, would love to connect and help you conquer the gaming world!
Full-cycle UX/UI? Branding? Audit? Art direction? We've got it all and are ready to supercharge your game!

Ready to forge a winning partnership? Let's talk!
Book a meeting through our Calendly link: https://bit.ly/3uzWl4t
You can also find us at https://www.meettomatch.com/

Let's turn your vision into a winning reality! 🤩

21/02/2024

Exciting News from Our Team at PUNCHev Group 🌟

We're thrilled to announce that our very own UX virtuoso, Valentin Dalev will be taking the stage at this year's Createch Summit, orginised by CreaTech Bulgaria! Valentin, renowned for his unparalleled expertise in UX, will lead a must-attend lecture titled "Forging Exceptional User Experiences"

🚀 Join us in making the digital world better with great user experiences. See you at Createch Summit!

19/02/2024

Hey, fellow game and app makers,
Today, I want to talk about something simple but super important: how the color and size of your "Buy" buttons can actually make you more money from your games or apps. From what I've seen and learned, getting these details right isn't just about making things look good. It's about making it easier and more tempting for people to click and buy. Let's explore how making small changes to your buttons can have a big impact on your sales.

❇️The Importance of the Right Color
Color psychology isn't just a fancy marketing term; it's a real thing that affects how we make decisions, especially when we're shopping in games or online. Colors can actually make us feel and act in certain ways.

🔴For example, red has this cool effect where it can make your heart beat a bit faster, making you more likely to make a quick decision. That's why you often see "BUY" buttons in red - it grabs your attention and gets you excited to click.

🔵 Blue is the color you trust. Research shows that blue has a calming effect, making you feel secure. That's why many online shops and bank apps choose blue for their "Buy" buttons - it makes spending money feel safer.

🟢 Green is great for games. It signals "go" and feels positive, encouraging us to buy without being too pushy. It's calming and fits many game themes, making us more likely to click and purchase.

So, picking the right color for your "BUY" button is more than just making it look good. It's about tapping into how colors make us feel, using that knowledge to connect with gamers and shoppers in a way that boosts sales and keeps them coming back.

❇️ Size Matters
The size of the "BUY" button is equally crucial. It must be large enough to be easily noticed without overwhelming other elements on the page. A principle known as the Fitts's Law indicates that the time required to move to a target area, like a "BUY" button, is a function of the target size and distance to the target. Larger buttons reduce the time and effort needed for users to make a purchase decision.

Statistical data supports the idea that larger CTA buttons contribute to higher conversion rates. For example, a recent game study found that increasing a button's size by 20% led to a noticeable increase in clicks, suggesting that visibility plays a significant role in user engagement and sales conversions.

❇️Case Studies and Data
Several case studies demonstrate that the size and color of a "BUY" button can significantly affect sales. For instance, a major online gaming site changed its "BUY" button from green to red and observed a 21% increase in sales. Additionally, enlarging the "BUY" button by 20% led to a 15% increase in clicks.
Furthermore, the smart use of contrasting colors can make the "BUY" button stand out more. If the button's color complements the background well, it becomes easier for people to notice and click on it.

I'd love to hear your insights!

15/02/2024

Hi, game & app developers! Today, I want to tell you about a simple but powerful design rule that I've followed in my job as a UX/UI Director and Designer. My team and I use this rule every day in our work on games and apps.

It’s called “THE RULE OF ODDS"

❇️The rule of odds states that an odd number of elements in a composition is more visually pleasing than an even number of elements. Why? Because odd numbers have a center object that creates a focal point and balance. They also create more interest and variety than even numbers, which can be boring and predictable.

👉 The rule of odds is especially noticeable when working with a small number of items, such as three or five. For example, you can use three buttons or icons to guide the user, three images or screenshots to showcase your game or app, or three testimonials or reviews to build trust.

👉 Once the number of items gets much past seven, it’s harder to tell if there is an even or odd amount of elements. In this case, you can group the elements into smaller clusters of odd numbers. This way, you can still apply the rule of odds and make your design more appealing and organized.

👉 The rule of odds is not a strict rule, but a guideline that can be adapted to your needs and preferences. The most important thing is to experiment and have fun with your designs!
I hope you found this post useful and informative. If you have any questions or comments, feel free to leave them below. Thanks for reading and have a great day! 😊

15/02/2024

Looking for ways to increase your game retention and revenue?

Book a meeting with Serge and Ellie at this year's IndieGameBusiness® Sessions from Meet to Match, to discuss how PUNCHev Group's services can help you achieve your goals. From audits, wireframing, and prototyping, to art direction, branding, integration, and more - our team of experts is your go-to team for all things UX/UI. 🕹

Meet with our dynamic duo on February 20th or 21st via Meet to Мatch. 🔗https://app.meettomatch.com/igbsfeb2024/

13/02/2024

I am absolutely delighted to announce my participation as a speaker at Digital Dragons 2024!

A heartfelt thank you to the Digital Dragons Team for this incredible opportunity to stand among industry visionaries and share my insights.

In my session, we'll dive deep into the art and science of maximizing game revenue through user-centered design.

Can't wait to catch up with everyone in the beautiful Kraków for what's sure to be an epic time at Digital Dragons 2024! See you there!

🐲 Serge Punchev 🔜 GDC - CEO of PUNCHev Group will be a speaker at Digital Dragons Conference 2024! 🪪 Tickets availible here: https://lnkd.in/dsfSpvtp 👤…

09/02/2024

Ever noticed how those tiny interactions make a BIG impact on your gaming experience?

✨We're all about the magic of micro-interactions!

🚀 Join us as we infuse life into every click and tap, making your journey through our games a thrilling adventure!
Don't just follow the trend, follow us for a gaming experience like no other! 🔥

12/01/2024

From Wireframes to Wow! 🌟

Our journey with Super Stylist Fashion Makeover doesn't stop at wireframing. Dive into the world of UI style exploration, where colors, graphics, and aesthetics collide to create a visually stunning fashion realm! 👩‍🎨

11/01/2024

Our UX journey continues! 💼 Explore the thought process behind Super Stylist Fashion Makeover's user-centric design. Secondary Menu Options are placed on the left side of the mobile device screen as less engagement with them is anticipated. Elevate your styling skills with an interface that understands you!

10/01/2024

Function Meets Fashion: Unraveling the UX Secrets! 🔍

Discover how our wireframing expertise in Super Stylist Fashion Makeover enhances user engagement.
The Primary Menu Options are positioned on the right side for greater user comfort near the thumb, especially for the majority of the audience who are right-handed.

Don't design for a game; design for a stylish experience! 💅🕹️

05/01/2024

Unveiling the Blueprint: Dive into the behind-the-scenes magic! ✨

Our UX wireframing for Super Stylist Fashion Makeover is where creativity meets functionality. Every swipe, tap, and interaction is carefully crafted for a seamless gaming experience! 🎮

03/01/2024

Exciting News Alert! 🌟

PUNCHev Group proudly collaborated with CrazyLabs to bring you the immersive world of fashion in Super Stylist Fashion Makeover! 🎉
Our UX/UI expertise helped shape this fabulous experience. Get ready to unleash your styling talents! 💃👗