OMD Australia

OMD Australia OMD Australia's ambition is to deliver Performance with Integrity for our People and Partners.

OMD Australia is a proud part of the OMD global network, the world's largest leading marketing and communications agency. A people-obsessed, outcomes-focused business that applies evidence and data-driven insights, combining empathy and inclusion, to drive performance and growth. Ranked #1 in global billings (COMvergence 2021), OMD Worldwide is home to 13,000+ media professionals spanning 130+ cit

ies in 100+ countries. Since launching in 2000, OMD Australia has grown to become Australia's largest media and communications agency, with 660+ staff in six offices in Sydney, Melbourne, Brisbane, Adelaide, Perth and Hobart. Our ambition is to be known for Performance with Integrity for our People and Partners. Performance delivers growth, we build businesses, brands and careers. Integrity is the equitable relationships we have; centred on having the right conversations, delivered with complete transparency. We don’t settle for the status quo, we are constantly evolving whilst unlocking pathways for our people and partners to achieve purpose. OMD Australia is ranked #1 in billings by independent research companies RECMA and COMvergence (2021). We are driven by understanding our clients' challenges to become trusted business advisors that deliver solutions beyond media. OMD is renowned in market for our culture and people-first philosophy. We are proud to have ranked #7 in the 2022 'Great Place to Work' list, the only Australian business to rank in the top 50 for 14 consecutive years.

18/12/2024

Cheers to a fantastic 2024! 🌟 Wishing you a joyful and relaxing festive season from everyone here at OMD. Our offices reopen on Monday, 6th January. See you in 2025!

Ho ho ho! Is that little elves we see running around OMD? No, it’s Kidsmas! We loved welcoming our OMDers’ little ones i...
18/12/2024

Ho ho ho! Is that little elves we see running around OMD? No, it’s Kidsmas! We loved welcoming our OMDers’ little ones into the offices for some festive fun. Not only did they get to see where their parents work, they had an absolute blast with arts and crafts, face painting and photos with Santa. It was the perfect way to get into the holiday spirit!

Emma Hook, Account Director of Entertainment Partnerships, recently penned an op-ed with B&T on the importance of partne...
16/12/2024

Emma Hook, Account Director of Entertainment Partnerships, recently penned an op-ed with B&T on the importance of partnerships. "Once a luxury, partnerships are fast becoming a non-negotiable within any media strategy, serving as a critical vehicle for brands to enter and influence culture, delivering meaningful brand-building at scale”. To read this great piece from Emma, click here: https://bit.ly/4gcCdrw

OMD’s Night Before Quizmas was back this year, bigger and louder than ever before! OMDers across the nation hosted our m...
16/12/2024

OMD’s Night Before Quizmas was back this year, bigger and louder than ever before! OMDers across the nation hosted our media partners for trivia events full of nostalgia and media themed questions as a fun way to say thank you for an amazing year. To our valued partners, we cannot wait to create what’s next with you all in 2025! 🏆

AdNews is looking back on the year that was, sharing thoughts from across the industry on the best media campaigns of 20...
15/12/2024

AdNews is looking back on the year that was, sharing thoughts from across the industry on the best media campaigns of 2024. Join Jason Heyes (Account Manager, OMD Sydney) and Maz Fornasier (Account Manager, OMD Melbourne) as they recount their favourite campaigns. Read their thoughts here: http://bit.ly/41zp8UC

13/12/2024

It’s that special time of year where we announce OMD’s Roving Reindeer employees of the year!

Each year, we send our Roving Reindeer across the country to award a deserving winner from our Brisbane, Melbourne, Sydney and national teams.

Congratulations to our shining stars Tim Spalding, Emma Ray, Lisa Leicester and Mette Breith who have had a truly spectacular 2024! Thank you for all you do. 🌟 🤩 🫶

Your attention, please. The game is about to begin!We are so excited to announce that our incredible McDonald’s x Netfli...
13/12/2024

Your attention, please. The game is about to begin!

We are so excited to announce that our incredible McDonald’s x Netflix Squid Game partnership that heroes the Dalgona Candy Challenge is finally here. An exciting immersive campaign that allows fans to experience the thrill of the viral challenge IRL at Macca’s, with exclusive prizes to be won. We could not be prouder of what we have collectively created and achieved for this campaign, let the games begin!

This is the work of OMD Australia and Akcelo teaming up on something so special with our incredible partners at McDonald's and Netflix to bring it all to life. 🍪⭕🔺⭐🍟

Three cheers for our superstar EA Kelly Taylor! Kel has been deservedly named as one of B&T's Best of the Best Business ...
12/12/2024

Three cheers for our superstar EA Kelly Taylor! Kel has been deservedly named as one of B&T's Best of the Best Business Support Executives 🎉

In addition to creating OMD magic every day, Kel does an incredible job supporting our Co-CEOs Sian Whitnall and Laura Nice, Marelle Salib (Chief Investment Officer) and Kenny Stewart (Group Managing Director). What can’t she do?! OMD is truly because of her.

Congrats, Kel!

11/12/2024

A huge celebration to round out 2024! We are so happy to be named Campaign's Gold Australian Media Agency of the Year, for the second consecutive year! Huge congratulations and thanks to our amazing people and partners who continually push the boundaries to create incredible work together. Cheers to you all! 🎉 🏆

Macca's run? These two words are synonymous with the Australian summertime, and McDonald's is celebrating this iconic ta...
06/12/2024

Macca's run? These two words are synonymous with the Australian summertime, and McDonald's is celebrating this iconic tagline in their latest campaign. OMDers have been hard at work bringing it to life, which is one of Macca's biggest campaigns of the year!

The campaign will feature targeted, contextual creative across OOH placements, resonating with Aussies wherever they are. Whether it’s a road trip snack, a beachside treat, or a late-night craving, the campaign highlights the many moments that make a Macca’s run essential to the season. Be sure to visit your local McDonald's store this summer and get your hands on their core limited time menu, featuring a fresh range of exciting flavours!

Brisbane OMDers are getting into the festive spirit, with a fun and creative twist! The office hosted a pod decorating c...
05/12/2024

Brisbane OMDers are getting into the festive spirit, with a fun and creative twist! The office hosted a pod decorating competition, which well and truly brought out everyone's crafty side. Team Evans took the crown (Santa hat) for the most magical, sparkly, and fabulous Winter Wonderland design!🎄✨

Let's give a round of applause to Sydney's Head of Strategy, Lisa Leach, for being named among B&T’s Best of the Best Me...
05/12/2024

Let's give a round of applause to Sydney's Head of Strategy, Lisa Leach, for being named among B&T’s Best of the Best Media Strategists! Lisa’s passion and commitment to her craft has seen her team deliver more than eight award-winning campaigns, including two MFA Awards Grand Prix accolades. Congratulations, Lisa!

Our Co-CEO Laura Nice joined AdNews L!VE Brisbane for a great panel discussion with Adrian Schrinner (Lord Mayor of Bris...
02/12/2024

Our Co-CEO Laura Nice joined AdNews L!VE Brisbane for a great panel discussion with Adrian Schrinner (Lord Mayor of Brisbane), Michael Stephenson (Chief Sales Officer, Nine) and fellow industry leaders. With the Brisbane Olympics coming up in 2032, the group discussed the media, marketing and advertising potential of the world’s biggest sporting event. Thanks for the invite, AdNews!

29/11/2024

We're incredibly proud to have Sian Whitnall and Laura Nice (Co-CEOs) and Marelle Salib (Chief Investment Officer) recognised in this year's Mediaweek Agency 50! The list includes the top 50 most influential media agency executives and leaders in the country, known for their impactful leadership and positive influence on the industry, their organisations, and their clients' success. Congrats Sian, Laura and Marelle! 🎉

Huge congratulations to OMD Create's Sophie Keogh (Social and Innovation Senior Account Manager) for being named one of ...
27/11/2024

Huge congratulations to OMD Create's Sophie Keogh (Social and Innovation Senior Account Manager) for being named one of B&T’s Best of the Best Social Media Directors! Sophie’s innovative approach and keen eye for emerging trends have made a lasting impact here at OMD. This recognition is so well-deserved, well done, Sophie!

19/11/2024

Last week our Sydney office celebrated World Kindness Day, a day dedicated to the simple yet powerful act of spreading kindness. This year’s theme, Significance, honoured acts of kindness and compassion, inspiring all of us to reflect on the impact of even the smallest gestures. OMDers came together to enjoy a shared lunch, embracing the spirit of the day.

18/11/2024

We are so excited to share the news that we've been shortlisted for Australian Media Agency of the Year in Campaign Asia's Agency of the Year Awards!

We are so happy to be a finalist in this year's MMA Global APAC Smarties APAC Awards with Telstra's Free Calls to Santa,...
15/11/2024

We are so happy to be a finalist in this year's MMA Global APAC Smarties APAC Awards with Telstra's Free Calls to Santa, powered by Generative AI! Congratulations to Team Telstra and OMD Create for this fantastic campaign which is shortlisted in the AI-Powered Audience Engagement category.

Address

Bay 7, 2 Locomotive Street
Sydney, NSW
2015

Opening Hours

Monday 9am - 5:30pm
Tuesday 9am - 5:30pm
Wednesday 9am - 5:30pm
Thursday 9am - 5:30pm
Friday 9am - 5:30pm

Telephone

+61296922000

Website

Alerts

Be the first to know and let us send you an email when OMD Australia posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to OMD Australia:

Videos

Cheers to a fantastic 2024! 🌟 Wishing you a joyful and relaxing festive season from everyone here at OMD. Our offices reopen on Monday, 6th January. See you in 2025!

It’s that special time of year where we announce OMD’s Roving Reindeer employees of the year! Each year, we send our Roving Reindeer across the country to award a deserving winner from our Brisbane, Melbourne, Sydney and national teams. Congratulations to our shining stars Tim Spalding, Emma Ray, Lisa Leicester and Mette Breith who have had a truly spectacular 2024! Thank you for all you do. 🌟 🤩 🫶

A huge celebration to round out 2024! We are so happy to be named Campaign's Gold Australian Media Agency of the Year, for the second consecutive year! Huge congratulations and thanks to our amazing people and partners who continually push the boundaries to create incredible work together. Cheers to you all! 🎉 🏆

We're incredibly proud to have Sian Whitnall and Laura Nice (Co-CEOs) and Marelle Salib (Chief Investment Officer) recognised in this year's Mediaweek Agency 50! The list includes the top 50 most influential media agency executives and leaders in the country, known for their impactful leadership and positive influence on the industry, their organisations, and their clients' success. Congrats Sian, Laura and Marelle! 🎉

Last week our Sydney office celebrated World Kindness Day, a day dedicated to the simple yet powerful act of spreading kindness. This year’s theme, Significance, honoured acts of kindness and compassion, inspiring all of us to reflect on the impact of even the smallest gestures. OMDers came together to enjoy a shared lunch, embracing the spirit of the day.

We are so excited to share the news that we've been shortlisted for Australian Media Agency of the Year in Campaign Asia's Agency of the Year Awards!

🎉 Huge congratulations to our OMD partners who won at this year’s Media i Awards, celebrating sales excellence across all media channels! Our Investment team from across the agency have come together with a special message to say thank you for all that you do! 🌟👏

Join us behind the scenes at this year's YouTube Brandcast, where our Co-CEO Laura Nice takes the stage alongside Chris Brown, Chief Customer Officer for McDonald’s. Together, they share the real success story behind the OMD, McDonald's and Google partnership!

Wherever We Go
Wherever We Go

This week marks the launch of Telstra’s new brand campaign ‘wherever we go’. Creating a world of epic wonder from the screens to the streets, this campaign is anchored in high reaching, high attention, premium environments that evoke amazement and wonder. The team have done such an impressive job of painting the town orange and blue, with a multi touchpoint outdoor approach, totalling 3,000+ OOH sites! Plus, be sure to tune into both the NRL Finals and AFL Grand Final this weekend to catch the film in action, followed by broadcast, digital and cinema. This was all made possible by the +61 team and Bear Meets Eagle On Fire, working closely together with Telstra and our media partners to bring Telstra’s new brand story to life, whilst pushing the boundaries wherever we go.

Shortcuts

Share

Category